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Author: Frank G. Forrest Publisher: BRILL ISBN: 9004496041 Category : Philosophy Languages : en Pages : 199
Book Description
Valuemetrics is an elaboration of Robert S. Hartman's innovative development in the application of an abstract system to the study of ethical problems. The system used for this purpose is a branch of logic called set theory. Set theory fulfills this role because goodness, the fundamental phenomenon of ethics, is defined axiomatically in terms of sets. The similarity of structure between certain elements of set theory and the various types and degrees of goodness makes mathematical accounting of goodness phenomena possible. In the valuemetrics context, value judgments are considered as an assessment of the goodness of something. Therefore, the mathematical system for the accounting of goodness serves as a tool for objectively making many kinds of value judgments and possible attendant ethical decisions. One of the results of this conception, attributable to Hartman, is the birth of the science of ethics. The first half of the book elucidates the theory, terminology, and mathematical system used in valuemetrics, known as Hartmanean algebra. The second half is devoted to the application of this system to the measurement and development of a person's value vision, and the solution of various problems in ethics using the case study technique. Hartmanean algebra will resolve several types of problems such as the determination of right and wrong, good and bad; determining how to redress and amend instances of wrongs and badness; and how to determine when, if ever, wrongs and badness are justified.
Author: Frank G. Forrest Publisher: BRILL ISBN: 9004496041 Category : Philosophy Languages : en Pages : 199
Book Description
Valuemetrics is an elaboration of Robert S. Hartman's innovative development in the application of an abstract system to the study of ethical problems. The system used for this purpose is a branch of logic called set theory. Set theory fulfills this role because goodness, the fundamental phenomenon of ethics, is defined axiomatically in terms of sets. The similarity of structure between certain elements of set theory and the various types and degrees of goodness makes mathematical accounting of goodness phenomena possible. In the valuemetrics context, value judgments are considered as an assessment of the goodness of something. Therefore, the mathematical system for the accounting of goodness serves as a tool for objectively making many kinds of value judgments and possible attendant ethical decisions. One of the results of this conception, attributable to Hartman, is the birth of the science of ethics. The first half of the book elucidates the theory, terminology, and mathematical system used in valuemetrics, known as Hartmanean algebra. The second half is devoted to the application of this system to the measurement and development of a person's value vision, and the solution of various problems in ethics using the case study technique. Hartmanean algebra will resolve several types of problems such as the determination of right and wrong, good and bad; determining how to redress and amend instances of wrongs and badness; and how to determine when, if ever, wrongs and badness are justified.
Author: Malcolm McDonald Publisher: Kogan Page Publishers ISBN: 074946898X Category : Business & Economics Languages : en Pages : 328
Book Description
This second edition of Marketing Accountability, now transformed to Marketing Value Metrics, introduces and guides readers through a metrics model developed at the renowned Cranfield School of Management that not only shows how marketing systematically contributes to shareholder value, but also provides a metrics-based framework for developing and implementing marketing strategies that are measurable and accountable. Malcolm McDonald, Stan Maklan and Peter Mouncey introduce strategic marketing planning and then describe in detail the key steps in the modelling process as well as the procedures for applying it in practice. Updated throughout, this new edition includes the latest digital and social media metrics and advice on measuring the effectiveness of multichannel strategies. Marketing Value Metrics will enable marketing executives to measure more effectively the impact of marketing activity against organizational goals and will empower marketing teams and their managers to justify and defend their plans and strategies to their CEOs and CFOs.
Author: Leon Pomeroy Publisher: Rodopi ISBN: 9042018267 Category : Philosophy Languages : en Pages : 391
Book Description
This book uses scientific validity measures to create empirical value science and a normative new science of axiological psychology by integrating cognitive psychology with Robert S. Hartman's formal theory of axiological science. It reveals a scientific way to identify and rank human values, achieving values appreciation, values clarification, and values measurement for the twenty first century.
Author: Rem B. Edwards Publisher: Wipf and Stock Publishers ISBN: 1725234270 Category : Social Science Languages : en Pages : 476
Book Description
Robert S. Hartman died an untimely death in 1973. Since then, many of his friends, colleagues, and former students have worked diligently on his formal theory of value and have made important advances in developing both the theory itself and practical applications of it. Those familiar with his work are convinced that he made extraordinary advances in theoretical and applied axiology. Bob Hartman saw the Form of the Good. He laid the foundations for a science of values, still being developed. This book is written by members of the Robert S. Hartman Institute to acquaint others better with his achievements and to forge ahead where he left many problems unresolved. Robert Schirokauer escaped from Nazi Germany in 1933 on a false passport that read "Robert Hartman." He kept the name but later added the "S." He became a prominent and highly innovative philosopher who dedicated his life to resolving problems about human values, as expressed in his own words: "I thought to myself, if evil can be organized so efficiently [by the Nazis] why cannot good? Is there any reason for efficiency to be monopolized by the forces for evil in the world? Why have good people in history never seemed to have had as much power as bad people? I decided I would try to find out why and devote my life to doing something about it."
Author: Publisher: BRILL ISBN: 9004484523 Category : Language Arts & Disciplines Languages : en Pages : 240
Book Description
In this volume researchers from American and European universities and institutes present their recent research on 'Functional Communication Quality'. Functional refers to the purposes of the communication process. The relations between these purposes and the best way to describe them, are some of the topics discussed. Communication refers to a complex interactive process. Relevant variables include the speech act of the participants, features of the message, chosen channel, moment, duration, frequency, environment. The participants in this process are individuals and groups as well as organizations and parts of organizations. Quality can be described from several points of view: a technical point of view with efficiency as its goal, an operative point of view which aims for effectiveness or an aesthetic point of view. This volume shows that a multi-perspective approach to Functional Communication Quality (FCQ) is the only way to obtain a better insight into this area of communication studies. The papers are grouped in four different chapters, each dealing with a different perspective on the theme: • FCQ in an organizational context; • FCQ and research methods; • FCQ and text analysis; • FCQ and electronic tools. The book also contains an overview of organizational communication research in France and Spain. This volume will be of interest to a broad audience of researchers and students in the field of organizational communication studies and the field of writing studies, communication consultants and communication managers, professional writers and software engineers.
Author: Frank G. Forrest
Author: Frank G. Forrest
Author: Malcolm McDonald
Author: Leon Pomeroy
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Author: Rem B. Edwards
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