Utilizing and Managing Commerce and Services Online PDF Download

Author: Mehdi Khosrowpour
Publisher: IGI Global
ISBN: 1591409322
Category : Business & Economics
Languages : en
Pages : 365

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Book Description
As businesses, researchers, and practitioners look to devise new and innovative technologies in the realm of e-commerce, the human side in contemporary organizations remains a test in the industry. Utilizing and Managing Commerce and Services Online broadens the overall body of knowledge regarding the human aspects of electronic commerce technologies and utilization in modern organizations. Utilizing and Managing Commerce and Services Online provides comprehensive coverage and understanding of the social, cultural, organizational, and cognitive impacts of e-commerce technologies and advances in organizations around the world. E-commerce strategic management, leadership, organizational behavior, development, and employee ethical issues are only a few of the challenges presented in this all-inclusive work.

Author: Nripendra P. Rana
Publisher: Springer Nature
ISBN: 3030243745
Category : Business & Economics
Languages : en
Pages : 337

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Book Description
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Author: Management Association, Information Resources
Publisher: IGI Global
ISBN: 179989021X
Category : Computers
Languages : en
Pages : 1865

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Book Description
Social media has become an integral part of society as social networking has become a main form of communication and human interaction. To stay relevant, businesses have adopted social media tactics to interact with consumers, conduct business, and remain competitive. Social technologies have reached a vital point in the business world, being essential in strategic decision-making processes, building relationships with consumers, marketing and branding efforts, and other important areas. While social media continues to gain importance in modern society, it is essential to determine how it functions in contemporary business. The Research Anthology on Strategies for Using Social Media as a Service and Tool in Business provides updated information on how businesses are strategically using social media and explores the role of social media in keeping businesses competitive in the global economy. The chapters will discuss how social tools work, what services businesses are utilizing, both the benefits and challenges to how social media is changing the modern business atmosphere, and more. This book is essential for researchers, instructors, social media managers, business managers, students, executives, practitioners, industry professionals, social media analysts, and all audiences interested in how social media is being used in modern businesses as both a service and integral tool.

Author: Zheng Qin
Publisher: Springer Science & Business Media
ISBN: 3540496459
Category : Computers
Languages : en
Pages : 527

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Book Description
Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi’an Jiaotong University.

Author: Khosrow-Pour, D.B.A., Mehdi
Publisher: IGI Global
ISBN: 1599048248
Category : Computers
Languages : en
Pages : 392

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Book Description
Through the last decade, Internet technologies such as electronic commerce have experienced exponential growth, and emerging issues surrounding this phenomenon have necessitated the amassment of research on the cognitive impact of electronic commerce technologies around the world. Web Technologies for Commerce and Services Online delivers a global perspective on the influence of electronic commerce on organizational behavior, development, and management in organizations, discussing issues such as information security; strategic management of electronic commerce; organizational learning; business process management; mediated enterprises; and electronic marketplaces. With the new insights it delivers on this rapidly evolving technological and commercial domain, this incisive reference will prove an essential addition to library collections worldwide.

Author: Khosrow-Pour, D.B.A., Mehdi
Publisher: IGI Global
ISBN: 1605661279
Category : Computers
Languages : en
Pages : 411

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Book Description
"This book offers readers a one-stop resource for contemporary issues, developments, and influences in e-commerce"--Provided by publisher.

Author: Khosrow-Pour, D.B.A., Mehdi
Publisher: IGI Global
ISBN: 1605669652
Category : Computers
Languages : en
Pages : 376

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Book Description
While buying and selling goods and services once necessitated a face-to-face transaction, much of the commerce we now undertake is completely electronic. Recent advances in electronic and mobile commerce, precipitated by innovations in technology and user acceptance, have led to subsequent changes in individual and organizational behavior. E-Commerce Trends for Organizational Advancement: New Applications and Methods gathers essential research on the changing face of commerce, investigating the development, delivery, and perception of e- and m- commerce systems and tools.

Author: Donald F. Blumberg
Publisher: CRC Press
ISBN: 104017972X
Category : Business & Economics
Languages : en
Pages : 238

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Book Description
As high-tech service industries grow more competitive, the need to develop customer focused business strategies becomes imperative. Managing High-Tech Services Using a CRM Strategy explores how to manage and direct any service organization utilizing a high tech strategy supported by the Customer Relationship Management (CRM) infrastructure, enablin

Author: Martin Keen
Publisher: IBM Redbooks
ISBN: 0738434337
Category : Computers
Languages : en
Pages : 778

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Book Description
IBM® Business Space powered by IBM WebSphere® is a common user interface framework for aggregating content and delivering it via a browser. A is a collection of related Web content that provides you with insight into your business. Part 1 of this IBM Redbooks® publication introduces Business Space and provides Business Process Management (BPM) usage patterns for it. Part 2 of this book use a fictional business scenario to show how business space widgets can be used to solve a variety of business problems, using products such as IBM WebSphere Process Server, IBM WebSphere Enterprise Service Bus, IBM WebSphere Business Monitor, IBM WebSphere Business Compass, and IBM WebSphere Business Services Fabric. Part 3 shows how to build custom Business Space widgets, and how to build clients and servers for these custom widgets. This book addresses Business Space powered by IBM WebSphere Version 7.0.

Author: Dr. Ali Arsanjani
Publisher: IBM Redbooks
ISBN: 0738440590
Category : Computers
Languages : en
Pages : 272

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Book Description
IBM® Business Process Manager (IBM BPM) is a comprehensive business process management (BPM) suite that provides visibility and management of your business processes. IBM BPM supports the whole BPM lifecycle approach: Discover and document Plan Implement Deploy Manage Optimize Process owners and business owners can use this solution to engage directly in the improvement of their business processes. IBM BPM excels in integrating role-based process design, and provides a social BPM experience. It enables asset sharing and creating versions through its Process Center. The Process Center acts as a unified repository, making it possible to manage changes to the business processes with confidence. IBM BPM supports a wide range of standards for process modeling and exchange. Built-in analytics and search capabilities help to further improve and optimize the business processes. This IBM Redbooks® publication provides valuable information for project teams and business people that are involved in projects using IBM BPM. It describes the important design decisions that you face as a team. These decisions invariably have an effect on the success of your project. These decisions range from the more business-centric decisions, such as which should be your first process, to the more technical decisions, such as solution analysis and architectural considerations.