US Icons and Iconicity PDF Download

Author: Walter Hölbling
Publisher: LIT Verlag Münster
ISBN:
Category : History
Languages : en
Pages : 308

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Book Description
This book investigates the ontology as well as the social and cultural impact of US icons. American Studies scholars from various nations have come together to explore origins, maintenance, and manipulation of icons and to trace their hegemonic as well as subversive impact. Icons experience mutation, modulation, adjustment, and diversification until they either fade or join the pantheon of core US icons, becoming almost eternal. Contributions include analyses of iconic figures such as Billy the Kid, Fred Astaire and Ginger Rogers; stereotypes from obese bodies via Aunt Jemima to iconic femmes; and material icons such as the Dollar Bill, the Zapruder footage of the JFK assassination or iconic sites like the Vietnam Veterans Memorial.

Author: D. B. Holt
Publisher: Harvard Business Press
ISBN: 1422163326
Category : Business & Economics
Languages : en
Pages : 282

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Book Description
Coca-Cola. Harley-Davidson. Nike. Budweiser. Valued by customers more for what they symbolize than for what they do, products like these are more than brands--they are cultural icons. How do managers create brands that resonate so powerfully with consumers? Based on extensive historical analyses of some of America's most successful iconic brands, including ESPN, Mountain Dew, Volkswagen, Budweiser, and Harley-Davidson, this book presents the first systematic model to explain how brands become icons. Douglas B. Holt shows how iconic brands create "identity myths" that, through powerful symbolism, soothe collective anxieties resulting from acute social change. Holt warns that icons can't be built through conventional branding strategies, which focus on benefits, brand personalities, and emotional relationships. Instead, he calls for a deeper cultural perspective on traditional marketing themes like targeting, positioning, brand equity, and brand loyalty--and outlines a distinctive set of "cultural branding" principles that will radically alter how companies approach everything from marketing strategy to market research to hiring and training managers. Until now, Holt shows, even the most successful iconic brands have emerged more by intuition and serendipity than by design. With How Brands Become Icons, managers can leverage the principles behind some of the most successful brands of the last half-century to build their own iconic brands. Douglas B. Holt is associate professor of Marketing at Harvard Business School.

Author: J. Alexander
Publisher: Springer
ISBN: 1137012862
Category : Social Science
Languages : en
Pages : 507

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Book Description
A collection of original articles that explore social aspects of the phenomenon of icon. Having experienced the benefits and realized the limitations of so called 'linguistic turn', sociology has recently acknowledged a need to further expand its horizons.

Author: Benedikt Feldges
Publisher: Routledge
ISBN: 1135911916
Category : Education
Languages : en
Pages : 297

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Book Description
Shedding light on the historicity of icons to reframe the history of the screen and dissect the visual core of a medium that is still poorly understood, this book presents new ways of seeing the mechanisms at work in our modern pictorial culture.

Author: James W. Watts
Publisher: Equinox Publishing (UK)
ISBN: 9781781792544
Category : Books
Languages : en
Pages : 0

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Book Description
This volume is the first comprehensive survey of iconic books and texts. It traces their development and influence from ancient to modern times and compares their roles in multiple cultures and religious traditions.

Author: Raffaele Simone
Publisher: John Benjamins Publishing
ISBN: 9027285705
Category : Language Arts & Disciplines
Languages : en
Pages : 334

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Book Description
Several current linguistic approaches converge in rejecting the wide-spread idea that language is an autonomous system, i.e. that it is structured independently from the outside world and the natural equipment of language users. Around the world, semiotically biased linguistics (functionalism, naturalism, etc.) takes this position, which differentiates it very clearly from generative linguistics. One of the basic assumptions of such approaches is that language structure includes some non-arbitrary aspects, from the phonological through the textual level, and a great amount of research has occurred in the last decade regarding the “iconic aspects” of language(s). This volume focuses on generally neglected dimensions of language and semiotic activity, featuring contributions by philosophers, linguists, semioticians, and psychologists. After tracing the tradition of iconicity in the history of linguistic thought, the central section is devoted to specific analyses emphasizing the role of non-arbitrary phenomena in language foundation and linguistic structure. Specifically discussed are numeration systems, the gestural systems of communication among deaf people, the genesis of writing in children, and inter-ethnic communication.

Author: Leslie Sklair
Publisher: Oxford University Press
ISBN: 0190464186
Category : Architecture
Languages : en
Pages : 353

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Book Description
The Icon Project argues that the transnational capitalist class mobilizes two forms of iconic architecture--unique icons recognized as works of art, notably designed by global starchitects (such as Frank Gehry and Zaha Hadid); and typical icons copying elements of unique icons--to promote the same ideological message: the culture-ideology of consumerism.

Author: Jeana Visel
Publisher: Liturgical Press
ISBN: 0814646840
Category : Religion
Languages : en
Pages : 192

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Book Description
Within the Eastern tradition of Christianity, the eikon, or religious image, has long held a place of honor. In the greater part of Western Christianity, however, discomfort with images in worship, both statues and panel icons, has been a relatively common current, particularly since the Reformation. In the Roman Catholic Church, after years of using religious statues, the Second Vatican Council’s call for “noble simplicity” in many cases led to a stripping of images that in some ways helped refocus attention on the eucharistic celebration itself but also led to a starkness that has left many Roman Catholics unsure of how to interact with the saints or with religious images at all. Today, Western interest in panel icons has been rising, yet we lack standards of quality or catechesis on what to do with them. This book makes the case that icons should have a role to play in the Western Church that goes beyond mere decoration. Citing theological and ecumenical reasons, Visel argues that, with regard to use of icons, the post–Vatican II Roman Catholic Church needs to give greater respect to the Eastern tradition. While Roman Catholics may never interact with icons in quite the same way that Eastern Christians do, we do need to come to terms with what icons are and how we should encounter them.

Author: Robert Hariman
Publisher: University of Chicago Press
ISBN: 0226316068
Category : Art
Languages : en
Pages : 432

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Book Description
A gaunt woman stares into the bleakness of the Great Depression. An exuberant sailor plants a kiss on a nurse in the heart of Times Square. A naked Vietnamese girl runs in terror from a napalm attack. An unarmed man stops a tank in Tiananmen Square. These and a handful of other photographs have become icons of public culture: widely recognized, historically significant, emotionally resonant images that are used repeatedly to negotiate civic identity. But why are these images so powerful? How do they remain meaningful across generations? What do they expose--and what goes unsaid? InNo Caption Needed, Robert Hariman and John Louis Lucaites provide the definitive study of the iconic photograph as a dynamic form of public art. Their critical analyses of nine individual icons explore the photographs themselves and their subsequent circulation through an astonishing array of media, including stamps, posters, billboards, editorial cartoons, TV shows, Web pages, tattoos, and more. As these iconic images are reproduced and refashioned by governments, commercial advertisers, journalists, grassroots advocates, bloggers, and artists, their alterations throw key features of political experience into sharp relief. Iconic images are revealed as models of visual eloquence, signposts for collective memory, means of persuasion across the political spectrum, and a crucial resource for critical reflection. Arguing against the conventional belief that visual images short-circuit rational deliberation and radical critique, Hariman and Lucaites make a bold case for the value of visual imagery in a liberal-democratic society.No Caption Neededis a compelling demonstration of photojournalism's vital contribution to public life.

Author: Iconic Images
Publisher: Acc Art Books
ISBN: 9781788840965
Category : Music
Languages : en
Pages : 356

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Book Description
The most significant collection of David Bowie images ever assembledA luxurious opus published to coincide with the 5th anniversary of David Bowie's deathImpeccably printed, sumptuously designed, large format hardback bookTop photographers, iconic images, wonderful surprisesMajor marketing campaign, including radio, print and online promotionsEvents with photographers, including on-stage Q&As and book signingsTie-in to exhibitions at galleries, globally David Bowie: Icon gathers the greatest images of one of the greatest stars in history, into a single, luxurious volume. The result is the most important anthology of David Bowie images that has ever been compiled. Featuring work from many of the greatest names in photography, this book showcases an incredible portfolio of imagery, featuring the iconic, the awe inspiring, the candid and the surprising.Follow the visual evolution of Bowie over the years, through the lenses of his famous photographer collaborators.Photography and text by: Gerald Fearnley, Justin de Villeneuve, Terry O'Neill, Masayoshi Sukita, Norman Parkinson, Kevin Cummins, Janet Macoska, Lynn Goldsmith, Geoff MacCormack, Alec Byrne, Brian Aris, Andrew Kent, Vernon Dewhurst, Gavin Evans, Fernando Aceves, Barry Schultz, Ray Stevenson, Chalkie Davies, Markus Klinko, Greg Gorman, John Scarisbrick, Denis O'Regan, Mick Rock, Philippe Auliac, Steve Schapiro. When David Bowie passed away on 10 January 2016, the world lost an icon. And yet, his legacy lives on. From his humble origins as a teen musician in the 1960s up until the very end, David Bowie's music, lyrics and provocative performances inspired not only his generation, but every generation that followed. While his sound and style underwent several alterations throughout his career, two facts never changed. He was an innovator, and photographers adored him. This book pays homage to this once-in-a-lifetime icon.