Understanding The Consumer Behaviour During COVID-19 Pandemic PDF Download

Author: Murat GÜLMEZ
Publisher: Akademisyen Kitabevi
ISBN: 6257679338
Category : Medical
Languages : en
Pages : 10

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Author: Jagdish N. Sheth
Publisher: Emerald Group Publishing
ISBN: 1787434125
Category : Business & Economics
Languages : en
Pages : 267

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Book Description
Drawing from decades of research, Genes,Climate, and Consumption Culture: Connecting the Dots demonstrates how climate dictates culture and consumption.

Author: Joe Tidd
Publisher: John Wiley & Sons
ISBN: 1118457234
Category : Business & Economics
Languages : en
Pages : 451

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Book Description
This first edition of Strategic Innovation Management is an exciting new addition to the established bestselling texts Managing Innovation and Innovation and Entrepreneurship written by Joe Tidd and John Bessant. Aimed at students taking courses in business studies and management, as well as non-specialist courses in other disciplines, this book provides a practical and accessible evidence-based approach to managing innovation in a wide range of contexts, including: manufacturing, services, small to large organizations and the private, public and third sectors. The text has been designed to be fully integrated with the Innovation Portal at www.innovation-portal.info, which contains an extensive collection of additional resources for both lecturers and students including teaching resources, case studies, media clips, innovation tools, seminar and assessment activities and over 300 test-bank questions.

Author: Dale Southerton
Publisher: SAGE
ISBN: 0872896013
Category : Business & Economics
Languages : en
Pages : 1665

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Book Description
The Encyclopedia of Consumer Culture is the first reference work to outline the parameters of consumer culture and provide a critical, scholarly resource on consumption and consumerism.

Author: María del Carmen Boado-Penas
Publisher: Springer Nature
ISBN: 3030783340
Category : Applied mathematics
Languages : en
Pages : 314

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Book Description
This open access book collects expert contributions on actuarial modelling and related topics, from machine learning to legal aspects, and reflects on possible insurance designs during an epidemic/pandemic. Starting by considering the impulse given by COVID-19 to the insurance industry and to actuarial research, the text covers compartment models, mortality changes during a pandemic, risk-sharing in the presence of low probability events, group testing, compositional data analysis for detecting data inconsistencies, behaviouristic aspects in fighting a pandemic, and insurers' legal problems, amongst others. Concluding with an essay by a practicing actuary on the applicability of the methods proposed, this interdisciplinary book is aimed at actuaries as well as readers with a background in mathematics, economics, statistics, finance, epidemiology, or sociology.

Author: Arch G. Woodside
Publisher: Emerald Group Publishing
ISBN: 1787430073
Category : Business & Economics
Languages : en
Pages : 197

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Book Description
The chapters in this volume provide tools and evidence useful for deep understanding of tourists’ buying, consumption, and being through examinations of consumers’ self-descriptions of personal markers of their trip configurations.

Author: Diego Rinallo
Publisher: Routledge
ISBN: 0415889111
Category : Business & Economics
Languages : en
Pages : 298

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Book Description
This book sheds light on the consumption of spiritual products, services, experiences, and places through state-of-the-art studies by leading and emerging scholars in interpretive consumer research, marketing, sociology, anthropology, cultural, and religious studies. The collection brings together fresh views and scholarship on a cultural tension that is at the centre of the lives of countless individuals living in postmodern societies: the relationship between the material and the spiritual, the sacred and the profane. The book examines how a variety of agents - religious institutions, spiritual leaders, marketers and consumers - interact and co-create spiritual meanings in a post-disenchanted society that has been defined as a 'supermarket of the soul.' Consumption and Spirituality examines not only religious organizations, but also brands and marketers and the way they infuse their products, services and experiences with spiritual meanings that flow freely in the circuit of culture and can be appropriated by consumers even without purchase acts. From a consumer perspective, the book investigates how spiritual beliefs, practices, and experiences are now embedded into a global consumer culture. Rather than condemning consumption, the chapters in this book highlight consumers' agency and the creative processes through which authentic spiritual meanings are co-created from a variety of sources, local and global, and sacred and profane alike.

Author: Susan Michie
Publisher:
ISBN: 9781912141005
Category : Behavior modification
Languages : en
Pages : 329

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Book Description
Designing Interventions' brings together theory-based tools developed in behavioural science to understand and change behaviour to form a step-by-step intervention design manual. This book is for anyone with an interest in changing behaviour regardless of whether they have a background in behavioural science.

Author: Sharon S. Brehm
Publisher: Academic Press
ISBN: 1483264890
Category : Science
Languages : en
Pages : 447

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Book Description
Psychological Reactance: A Theory of Freedom and Control provides information pertinent to the fundamental aspects of reactance theory. This book discusses a number of special topic areas to which the reactance theory seems especially relevant. Organized into five parts encompassing 17 chapters, this book begins with an overview of the relationship between freedom and perceived freedom as conceived by reactance theory. This text then describes the clinical applications, societal problem solutions, and power relations in the real world. Other chapters consider the developmental aspects of reactance. This book discusses as well the reactance theory in a wider theoretical context by examining impression management formulations of the theory and by comparing reactance to other theoretical models whereby the notion of control plays a major role. The final chapter deals with the role of cognitive processes in association with reactance in attitude change phenomena. This book is a valuable resource for social psychologists.

Author: Tom Eisenmann
Publisher: Currency
ISBN: 0593137027
Category : Business & Economics
Languages : en
Pages : 370

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Book Description
If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.