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Author: Lawrence J. Gitman Publisher: ISBN: Category : Business & Economics Languages : en Pages : 1455
Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Author: Lawrence J. Gitman Publisher: ISBN: Category : Business & Economics Languages : en Pages : 1455
Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Author: Michael Lucas Publisher: Routledge ISBN: 1134555903 Category : Business & Economics Languages : en Pages : 300
Book Description
What are the forces shaping today's business world? Understanding Business Environments provides key readings which introduce the student to the factors underlying the business environment. Including chapters by gurus such as Anthony Giddens, Stuart Hall and Will Hutton, the book covers: * social forces including the social structure and long-term social change * technological factors including Information Technology and new production technologies * economic factors including the impact of macroeconomic policy and of the financial system * political factors including the legal environment and government-business relations.
Author: Claire Capon Publisher: Pearson Education ISBN: 9780273708148 Category : Business & Economics Languages : en Pages : 444
Book Description
This introductory text in strategic management presents the key theories and frameworks for the analysis, formulation and implementation of strategy in a concise and accessible format. It will be useful to undergraduate and postgraduate students on one-semester or short courses.
Author: Bruce D. Keillor Publisher: Bloomsbury Publishing USA ISBN: 1440803021 Category : Business & Economics Languages : en Pages : 192
Book Description
This is an invaluable, applied "how to" guide to understanding the unique characteristics of the international business environment that provides critical information to all managers considering entering an overseas market. The global marketplace is a reality, yet there are virtually no books dedicated to understanding the international business environment. The accessible, practitioner-oriented information in this book provides businesspeople with the tools necessary to accurately analyze the complex global environment and the perspective to be successful in international markets. A resource for business managers as well as for college-level business students, the book covers all major areas of the international business environment, including the cultural aspects of international commerce environments as well as economic, political, and competitive challenges. Additionally, the author explains how a business entity can impact the market environment in which it operates.
Author: John Kew Publisher: Kogan Page Publishers ISBN: 0749482702 Category : Business & Economics Languages : en Pages : 425
Book Description
A solid understanding of the social, economic and legal environment in which a business operates is crucial to developing a successful business strategy. With a unique balance between theory and practice, Business Environment is a broad ranging and easy to use guide that looks at how factors such as the world economy, government policy, regulation and demography, and social trends, affect day-to-day strategy and decision making in practice. The text is ideal for students taking undergraduate and postgraduate modules in the Business Environment or Business Context areas of an HR or business degree, and also caters for students studying the CIPD Leadership and Management module 'Managing in a Strategic Business Context'. This fully updated 2nd edition includes new content addressing the needs of migrant workers, further international case studies and real-world examples, and lots of new research from the CIPD and elsewhere. Online, you will find a comprehensive tutor and student support site to complement the practical material within the text. Packed with engaging features such as chapter objectives, student and seminar activities, self assessment questions, case studies, key learning points and further reading, Business Environment is guaranteed to develop the skills, knowledge and key understanding of business strategy that is required at every level.
Author: Len Karakowsky Publisher: ISBN: 9780132913003 Category : Business enterprises Languages : en Pages : 528
Book Description
Understanding the Canadian Business Environment is the only ground-up Canadian text that emphasizes an analytical approach using case orientation to understanding the core material students need to be successful post-graduation. The text takes the reader on a journey that explores the environment within which business operates--both within the Canadian context and within the global context. The reader will be introduced to a variety of perspectives, theories, and concepts that shed light on real business issues.
Author: Dorron Otter Publisher: Oxford University Press, USA ISBN: 0199579601 Category : Business & Economics Languages : en Pages : 518
Book Description
Now in a new edition, The Business Environment provides a unique and stimulating introduction to the subject. Outlining the classic "PESTLE" structure in Part One, it goes on to explore such key issues as globalization, sustainability, equal opportunities, and entrepreneurship in Part Two. Employing a highly engaging and accessible writing style, the authors integrate coherent themes throughout the text, helping students to gain a holistic understanding of the business environment. They also introduce students to critical thinking with "Stop and Think" boxes. FEATURES OF THE SECOND EDITION: * Incorporates a large percentage of updated case and illustrative content, including material on the 2008 global financial crisis and its implications for the business environment * Includes a new chapter (12) on equal business opportunities and restructures the rest of the chapters for greater consistency and accessibility * Adopts an extremely student-friendly approach that includes a wide range of pedagogical features, an accessible writing style, and an attractive layout * An extensive Companion Website includes numerous resources for students and instructors (click link at upper right)
Author: Terrence R. Guay Publisher: Cambridge University Press ISBN: 0521872472 Category : Business & Economics Languages : en Pages : 367
Book Description
The only comprehensive textbook on Europe's business environment, examining the region's economics and policies in social, political and historical contexts.
Author: Ian Worthington Publisher: Pearson Education ISBN: 9780273704249 Category : Business & Economics Languages : en Pages : 566
Book Description
By encouraging students to explore the challenges and opportunities managers face in the business environment, this text will provide students with a solid foundation from which to build upon their business knowledge.
Author: 50minutes, Publisher: 50 Minutes ISBN: 2806268370 Category : Business & Economics Languages : en Pages : 37
Book Description
Prepare the best strategies in advance This book is a practical and accessible guide to understanding and implementing the PESTLE analysis, providing you with the essential information and saving time. In 50 minutes you will be able to: • Understand the uses of the PESTLE analysis and how it can be useful for your business • Categorize the macroeconomic variables of your business into the six different sections of the PESTLE analysis: Political, Economic, Socio-cultural, Technological, Legal and Environmental. • Analyze your findings and use the information to construct possible future scenarios and plan the best action to take in advance ABOUT 50MINUTES.COM | Management & Marketing 50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.
Author: Lawrence J. Gitman
Author: Lawrence J. Gitman
Author: Michael Lucas
Author: Claire Capon
Author: Bruce D. Keillor
Author: John Kew
Author: Len Karakowsky
Author: Dorron Otter
Author: Terrence R. Guay
Author: Ian Worthington
Author: 50minutes,