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Author: Nick Stevenson Publisher: SAGE ISBN: 9780761973638 Category : Social Science Languages : en Pages : 276
Book Description
The Second Edition of this book provides a comprehensive overview of the ways in which social theory has attempted to theorize the importance of the media in contemporary society. Understanding Media Cultures is now fully revised and takes account of the recent theoretical developments associated with New Media and Information Society, as well as the audience and the public sphere.
Author: Nick Stevenson Publisher: SAGE ISBN: 9780761973638 Category : Social Science Languages : en Pages : 276
Book Description
The Second Edition of this book provides a comprehensive overview of the ways in which social theory has attempted to theorize the importance of the media in contemporary society. Understanding Media Cultures is now fully revised and takes account of the recent theoretical developments associated with New Media and Information Society, as well as the audience and the public sphere.
Author: Jostein Gripsrud Publisher: Bloomsbury Publishing ISBN: 1849663769 Category : Business & Economics Languages : en Pages : 532
Book Description
The mass media open our private lives to the world around us. They are central to economic, cultural and political processes, through words, images and music. They address us in innumerable genres - from advertising to news journalism, from soap operas to sports coverage, from political debates to feature films and novels. This refreshingly different introduction to media studies offers an understanding of the mass media which is critical but which does not deny the pleasures they offer. Reflecting the trends of today's media and cultural studies courses, it introduces students both to social scientific approaches and those of the humanities and aesthetics. The central debates of media and communication studies are presented, starting from the individual's relation to the mass media and exploring questions of identity, influence and social differences. It then introduces the different methods used in analysing media texts, and concludes with a discussion of the public sphere and democracy, media technology, institutions and production. Each topic is presented in such a way as to encourage the reader to take part in discussions and further work. Understanding Media Culture is written in an engaged and engaging way and offers an invitation to a deeper understanding for anyone interested in the field.
Author: Marshall McLuhan Publisher: Createspace Independent Publishing Platform ISBN: 9781537430058 Category : Languages : en Pages : 396
Book Description
When first published, Marshall McLuhan's Understanding Media made history with its radical view of the effects of electronic communications upon man and life in the twentieth century.
Author: Creeber, Glen Publisher: McGraw-Hill Education (UK) ISBN: 0335221971 Category : Social Science Languages : en Pages : 219
Book Description
From Facebook to the iPhone, from YouTube to Wikipedia, from Grand Auto Theft to Second Life, this book explores media's important issues and debates. It covers topics such as digital television, digital cinema, game culture, digital democracy, the World Wide Web, digital news, online social networking, music & multimedia and virtual communities.
Author: Giorgia Aiello Publisher: SAGE ISBN: 152641712X Category : Social Science Languages : en Pages : 323
Book Description
Visual Communication: Understanding Images in Media and Culture provides a theoretical and empirical toolkit to examine implications of mediated images. It explores a range of approaches to visual analysis, while also providing a hands-on guide to applying methods to students′ own work. The book: Illustrates a range of perspectives, from content analysis and semiotics, to multimodal and critical discourse analysis Explores the centrality of images to issues of identity and representation, politics and activism, and commodities and consumption Brings theory to life with a host of original case studies, from celebrity videos on Youtube and civil unrest on Twitter, to the lifestyle branding of Vice Media and Getty Images Shows students how to combine approaches and methods to best suit their own research questions and projects An invaluable guide to analysing contemporary media images, this is essential reading for students and researchers of visual communication and visual culture.
Author: Marcel Danesi Publisher: Bloomsbury Publishing ISBN: 1350064181 Category : Language Arts & Disciplines Languages : en Pages : 311
Book Description
Media semiotics is a valuable method of focusing on the hidden meanings within media texts. This new edition brings Understanding Media Semiotics fully up to date and is written for students of the media, of linguistics and those interested in studying the ever-changing media in more detail. Offering an in-depth guide to help students investigate and understand the media using semiotic theory, this book assumes little previous knowledge of semiotics or linguistics, avoiding jargon and explaining the issues step by step. With in-depth case studies, practical accounts and directed further reading, Understanding Media Semiotics provides students with all the tools they need to understand semiotic analysis in the context of the media. Semiotic analysis is sometimes seen as complicated and difficult to understand; Marcel Danesi shows that on the contrary it can be readily understood and can greatly enrich students' understanding of media texts, from print media right through to the internet and apps.
Author: Timothy Havens Publisher: Oxford University Press, USA ISBN: 9780190215323 Category : Communication Languages : en Pages : 0
Book Description
This text examines the influence of media industry organization and practices on society; at the same time, it offers students pursuing both scholarly and professional careers related to the media industries a comprehensive overview of how the industries work, why they work as they do, andwhat the broader theoretical and practical implications of the media industries are.
Author: Everette E. Dennis Publisher: ISBN: Category : Computers Languages : en Pages : 436
Book Description
Written by two of the field's most eminent experts, this exciting new introduction to mass media makes connections between communication research and the reality of the media industry. Understanding Media in the Digital Age shows readers how to navigate the world of traditional and new media while fostering an understanding of mass communication theory, history, active research findings, and professional experience.
Author: Sabina Mihelj Publisher: Cambridge University Press ISBN: 1108422608 Category : Business & Economics Languages : en Pages : 385
Book Description
Proposes an original framework for comparative media research, and uses it to provide fascinating insights into television under communist rule.
Author: Nick Stevenson
Author: Nick Stevenson
Author: Jostein Gripsrud
Author: Marshall McLuhan
Author: Creeber, Glen
Author: Giorgia Aiello
Author: Marcel Danesi
Author: Timothy Havens
Author: Everette E. Dennis
Author: Sabina Mihelj
Author: Richard Campbell