Author: Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 72
Book Description
Typographical Standards
Author: The New York Times Typographical Standards
Author: New York Times CompanyPublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 100
Book Description
Book Typography
Author: Michael MitchellPublisher:
ISBN:
Category : Book design
Languages : en
Pages : 452
Book Description
Books depend on good design to communicate. This practical guide to typography explains the principles of good design, why they exist and when and how to put them into practice.
Type Rules, Enhanced Edition
Author: Ilene StrizverPublisher: John Wiley & Sons
ISBN: 1118875796
Category : Design
Languages : en
Pages : 450
Book Description
Type Rules!, Fourth Edition is an up-to-date, thorough introduction to the principles and practices of typography. From the fundamentals to cutting-edge applications, this edition has everything today's serious designer needs to use type effectively. Dozens of exercises reinforce authoritative coverage on such topics as how to select the appropriate type for the job, how to set type like a pro, and how to design a typeface, as well as how to fully harness the power of major design packages including the Adobe Creative Suite.Includes video clips showing examples of projects discussed in Chapter 11- Type on the Web and Chapter 12- Type in Motion
Type Rules
Author: Ilene StrizverPublisher: John Wiley & Sons
ISBN: 1118758668
Category : Design
Languages : en
Pages : 320
Book Description
Type Rules!, Fourth Edition is an up-to-date,thorough introduction to the principles and practices oftypography. From the fundamentals to cutting-edge applications,this edition has everything today's serious designer needs to usetype effectively. Dozens of exercises reinforce authoritativecoverage on such topics as how to select the appropriate type forthe job, how to set type like a pro, and how to design a typeface,as well as how to fully harness the power of major design packagesincluding the Adobe Creative Suite.Includes video clips showingexamples of projects discussed in Chapter 11- Type on the Web andChapter 12- Type in Motion
The Visual Dictionary of Typography
Author: Gavin AmbrosePublisher: AVA Publishing
ISBN: 2940411182
Category : Art
Languages : en
Pages : 291
Book Description
Arranged alphabetically from abstraction to x-height and blackletter to widow, each term is explained and contextualised with illustrations.
The New York Times Typographical Standards
Author: New York Times CompanyPublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 104
Book Description
Newspaper Advertising Typography
Author: New York Times CompanyPublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 132
Book Description
Typographical Journal
Author: The Fundamentals of Typography
Author: Gavin AmbrosePublisher: Bloomsbury Publishing
ISBN: 2940439974
Category : Design
Languages : en
Pages : 186
Book Description
The Fundamentals of Typography offers an incisive guide to typographic theory and practice. Subjects include an introduction to the history of typography, the practice of typographic detailing, and font generation for print and web. The book demonstrates the power and variety of typography. Basic principles are presented through detailed explanations, expanded illustrations, case studies, and reference material from leading design studios around the world. A sound understanding of type history and classification facilitates controlled, intelligent and thoughtful type usage, across a range of media. This book builds upon these principles and will become an invaluable reference for creatives and designers.