Trust Us, We're Experts! PDF Download

Author: Sheldon Rampton
Publisher: Tarcher
ISBN:
Category : Business & Economics
Languages : en
Pages : 374

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Book Description
"In Trust Us, We're Experts! journalists Sheldon Rampton and John Stauber unmask the sneaky and widespread methods industry uses to influence opinion through bogus reports, doctored data, and manufactured facts. Rampton and Stauber show how corporations and public relations firms have seized upon remarkable new ways of exploiting your trust to get you to buy what they have to sell: letting you hear their pitch from a neutral third party, such as a professor or a pediatrician or a soccer mom or a watchdog group." "The problem is, these third parties are usually anything but neutral. They have been handpicked, cultivated, and meticulously packaged in order to make you believe what they say. In many cases, they have been paid handsomely for their "opinions.""--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved

Author: Anders Hellström
Publisher: Berghahn Books
ISBN: 1782389288
Category : Political Science
Languages : en
Pages : 246

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Book Description
In Scandinavia, there is separation in the electorate between those who embrace diversity and those who wish for tighter bonds between people and nation. This book focuses on three nationalist populist parties in Scandinavia—the Sweden Democrats, the Progress Party in Norway, and the Danish People’s Party. In order to affect domestic politics by addressing this conflict of diversity versus homogeneity, these parties must enter the national parliament while earning the nation’s trust. Of the three, the Sweden Democrats have yet to earn the trust of the mainstream, leading to polarized and emotionally driven public debate that raises the question of national identity and what is understood as the common man.

Author: Rachel Botsman
Publisher: PublicAffairs
ISBN: 1541773683
Category : Technology & Engineering
Languages : en
Pages : 349

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Book Description
If you can't trust those in charge, who can you trust? From government to business, banks to media, trust in institutions is at an all-time low. But this isn't the age of distrust -- far from it. In this revolutionary book, world-renowned trust expert Rachel Botsman reveals that we are at the tipping point of one of the biggest social transformations in human history -- with fundamental consequences for everyone. A new world order is emerging: we might have lost faith in institutions and leaders, but millions of people rent their homes to total strangers, exchange digital currencies, or find themselves trusting a bot. This is the age of "distributed trust," a paradigm shift driven by innovative technologies that are rewriting the rules of an all-too-human relationship. If we are to benefit from this radical shift, we must understand the mechanics of how trust is built, managed, lost, and repaired in the digital age. In the first book to explain this new world, Botsman provides a detailed map of this uncharted landscape -- and explores what's next for humanity.

Author: Andrew J. Bacevich
Publisher: Macmillan
ISBN: 0805082964
Category : History
Languages : en
Pages : 257

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Book Description
A blistering critique of the gulf between America's soldiers and the society that sends them off to war. As war has become normalized, armed conflict has become an "abstraction" and military service "something for other people to do." Bacevich takes stock of a nation with an abiding appetite for war waged at enormous expense by a standing army demonstrably unable to achieve victory.

Author: Robert Phillips
Publisher: Unbound Publishing
ISBN: 178352085X
Category : Business & Economics
Languages : en
Pages : 346

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Book Description
Robert Phillips spent twenty-five years at the top of the Public Relations industry, travelling the world to speak alongside Prime Ministers and CEOs (in between presenting naked in Finnish boardrooms saunas and trying to bring an end to the British monarchy). But then he quit his job as CEO EMEA of Edelman – the world's largest PR firm – for one simple reason: he no longer believed in what he was doing. Messages can no longer be managed. The age of 'spin' is over. In this age of activism and individual empowerment, power is shifting from state to citizen; employer to employee; corporation to citizen-consumer. From media to publishing, law to diplomacy, and internal communications to leadership itself, traditional industries are facing a near inevitable demise. How can the PR industry be so seemingly unaware that it is experiencing its own death throes? And if everything is dead, what comes next? Using nearly 200 anecdotes, interviews, and case studies (including companies like Unilever, John Lewis Partnership, and Patagonia), Robert Phillips answers these questions and proposes a new model of leadership and accountability across business and politics.

Author: J. Patrick Boyer
Publisher: Dundurn
ISBN: 1459718496
Category : Political Science
Languages : en
Pages : 171

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Book Description
J. Patrick Boyer draws together new patterns that help explain why Canadians who care deeply about our country nevertheless feel perplexed, angered, and even embarrassed by the way we now govern ourselves. Since the late 1700s "representative government" has been part of our Canadian birthright, and since the 1800s "responsible government" has additionally been a constitutional foundation of our country. That the forms of both endure, but not their substance, is the thesis of Boyer’s book. The result? An absence of accountability in Canadian government. Most of our country’s pressing concerns and complex problems - from regional economic disparities to the Quebec and Western Canadian separatist movements, from tax evasion to voter apathy - can be traced back to this fundamental lack of accountability. A citizen who understands this absence sees that it makes sense to step back from a dysfunctional system. Making this accountability connection is critical, Boyer concludes, because only when we clearly understand the root cause of the problems we face as a nation can we begin to develop workable, long-term solutions.

Author: Institute of Medicine
Publisher: National Academies Press
ISBN: 030921646X
Category : Medical
Languages : en
Pages : 217

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Book Description
Advances in medical, biomedical and health services research have reduced the level of uncertainty in clinical practice. Clinical practice guidelines (CPGs) complement this progress by establishing standards of care backed by strong scientific evidence. CPGs are statements that include recommendations intended to optimize patient care. These statements are informed by a systematic review of evidence and an assessment of the benefits and costs of alternative care options. Clinical Practice Guidelines We Can Trust examines the current state of clinical practice guidelines and how they can be improved to enhance healthcare quality and patient outcomes. Clinical practice guidelines now are ubiquitous in our healthcare system. The Guidelines International Network (GIN) database currently lists more than 3,700 guidelines from 39 countries. Developing guidelines presents a number of challenges including lack of transparent methodological practices, difficulty reconciling conflicting guidelines, and conflicts of interest. Clinical Practice Guidelines We Can Trust explores questions surrounding the quality of CPG development processes and the establishment of standards. It proposes eight standards for developing trustworthy clinical practice guidelines emphasizing transparency; management of conflict of interest ; systematic review-guideline development intersection; establishing evidence foundations for and rating strength of guideline recommendations; articulation of recommendations; external review; and updating. Clinical Practice Guidelines We Can Trust shows how clinical practice guidelines can enhance clinician and patient decision-making by translating complex scientific research findings into recommendations for clinical practice that are relevant to the individual patient encounter, instead of implementing a one size fits all approach to patient care. This book contains information directly related to the work of the Agency for Healthcare Research and Quality (AHRQ), as well as various Congressional staff and policymakers. It is a vital resource for medical specialty societies, disease advocacy groups, health professionals, private and international organizations that develop or use clinical practice guidelines, consumers, clinicians, and payers.

Author: Sheldon Rampton
Publisher: Penguin
ISBN: 1101144068
Category : Business & Economics
Languages : en
Pages : 369

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Book Description
The authors of Toxic Sludge Is Good for You! unmask the sneaky and widespread methods industry uses to influence opinion through bogus experts, doctored data, and manufactured facts. We count on the experts. We count on them to tell us who to vote for, what to eat, how to raise our children. We watch them on TV, listen to them on the radio, read their opinions in magazine and newspaper articles and letters to the editor. We trust them to tell us what to think, because there’s too much information out there and not enough hours in a day to sort it all out. We should stop trusting them right this second. In their new book Trust Us, We’re Experts!: How Industry Manipulates Science and Gambles with Your Future, Sheldon Rampton and John Stauber, authors of Toxic Sludge Is Good For You, offer a chilling exposé on the manufacturing of "independent experts." Public relations firms and corporations know well how to exploit your trust to get you to buy what they have to sell: Let you hear it from a neutral third party, like a professor or a pediatrician or a soccer mom or a watchdog group. The problem is, these third parties are usually anything but neutral. They have been handpicked, cultivated, and meticulously packaged in order to make you believe what they have to say—preferably in an "objective" format like a news show or a letter to the editor. And in some cases, they have been paid handsomely for their "opinions." For example: You think that nonprofit organizations just give away their stamps of approval on products? Bristol-Myers Squibb paid $600,000 to the American Heart Association for the right to display AHA’s name and logo in ads for its cholesterol-lowering drug Pravachol. SmithKline Beecham paid the American Cancer Society $1 million for the right to use its logo in ads for Beecham’s Nicoderm CQ and Nicorette anti-smoking ads. You think that a study out of a prestigious university is completely unbiased? In 1997, Georgetown University’s Credit Research Center issued a study which concluded that many debtors are using bankruptcy as an excuse to wriggle out of their obligations to creditors. Former U.S. Treasury Secretary Lloyd Bentsen cited the study in a Washington Times column and advocated for changes in federal law to make it harder for consumers to file for bankruptcy relief. What Bentsen failed to mention was that the Credit Research Center is funded in its entirety by credit card companies, banks, retailers, and others in the credit industry; that the study itself was produced with a $100,000 grant from VISA USA, Inc. and MasterCard International; and that Bentsen himself had been hired to work as a credit-industry lobbyist. You think that all grassroots organizations are truly grassroots? In 1993, a group called Mothers Opposing Pollution (MOP) appeared, calling itself "the largest women’s environmental group in Australia, with thousands of supporters across the country." Their cause: A campaign against plastic milk bottles. It turned out that the group’s spokesperson, Alana Maloney, was in truth a woman named Janet Rundle, the business partner of a man who did P.R. for the Association of Liquidpaperboard Carton Manufacturers—the makers of paper milk cartons. You think that if a scientist says so, it must be true? In the early 1990s, tobacco companies secretly paid thirteen scientists a total of $156,000 to write a few letters to influential medical journals. One biostatistician received $10,000 for writing a single, eight-paragraph letter that was published in the Journal of the American Medical Association. A cancer researcher received $20,137 for writing four letters and an opinion piece to the Lancet, the Journal of the National Cancer Institute, and The Wall Street Journal. Rampton and Sta...

Author: Michael Moore
Publisher: Penguin UK
ISBN: 0141926724
Category : Political Science
Languages : en
Pages : 240

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Book Description
Will They Ever Trust Us Again? brings together hundreds of never-before-published letters that Mike has been sent - from GIs serving in Iraq and Afghanistan, from troops in US bases, from their mothers, wives and friends back home, from veterans who've fought around the globe - to show the reality beneath the political spin and TV propaganda. Their politics may vary from the Bushwhacked to the patriotic, but they all feel let down and lied to by government, they know the human cost of waging wars for the rich - and now they've had enough. Explosive, angry, moving and funny, this book shows who's really winning the battle for hearts and minds on the front line.

Author: Benjamin Ho
Publisher: Columbia University Press
ISBN: 0231548427
Category : Business & Economics
Languages : en
Pages : 376

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Book Description
Have economists neglected trust? The economy is fundamentally a network of relationships built on mutual expectations. More than that, trust is the glue that holds civilization together. Every time we interact with another person—to make a purchase, work on a project, or share a living space—we rely on trust. Institutions and relationships function because people place confidence in them. Retailers seek to become trusted brands; employers put their trust in their employees; and democracy works only when we trust our government. Benjamin Ho reveals the surprising importance of trust to how we understand our day-to-day economic lives. Starting with the earliest societies and proceeding through the evolution of the modern economy, he explores its role across an astonishing range of institutions and practices. From contracts and banking to blockchain and the sharing economy to health care and climate change, Ho shows how trust shapes the workings of the world. He provides an accessible account of how economists have applied the mathematical tools of game theory and the experimental methods of behavioral economics to bring rigor to understanding trust. Bringing together insights from decades of research in an approachable format, Why Trust Matters shows how a concept that we rarely associate with the discipline of economics is central to the social systems that govern our lives.