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Author: 50minutes, Publisher: 50Minutes.com ISBN: 280800236X Category : Business & Economics Languages : en Pages : 34
Book Description
Find out how TripAdvisor revolutionised tourism in just 50 minutes! TripAdvisor has become one of the world’s most popular websites, with millions of travellers visiting it every month to leave reviews, hunt for cheap deals on flights and accommodation, or simply to check whether or not the restaurant down the street has a high enough rating to be worth a visit! Despite recent accusations of unfair business practices and a lack of transparency, the website remains one of the most lucrative companies in the tourism industry. In this concise and accessible guide, you will find out how TripAdvisor hit upon the winning formula for online success, and discover how its competitors in the tourism sector are fighting back. In 50 minutes you will: • Learn about TripAdvisor’s history, from its launch in 2000 right up to the present day • Understand the site’s innovative business model • Discover the ways TripAdvisor’s success has impacted the travel and tourism industry ABOUT 50MINUTES.COM | BUSINESS STORIES The Business Stories series from the 50Minutes collection provides the tools to quickly understand the innovative companies that have shaped the modern business world. Our publications will give you contextual information, an analysis of business strategies and an introduction to future trends and opportunities in a clear and easily digestible format, making them the ideal starting point for readers looking to understand what makes these companies stand out.
Author: 50minutes, Publisher: 50Minutes.com ISBN: 280800236X Category : Business & Economics Languages : en Pages : 34
Book Description
Find out how TripAdvisor revolutionised tourism in just 50 minutes! TripAdvisor has become one of the world’s most popular websites, with millions of travellers visiting it every month to leave reviews, hunt for cheap deals on flights and accommodation, or simply to check whether or not the restaurant down the street has a high enough rating to be worth a visit! Despite recent accusations of unfair business practices and a lack of transparency, the website remains one of the most lucrative companies in the tourism industry. In this concise and accessible guide, you will find out how TripAdvisor hit upon the winning formula for online success, and discover how its competitors in the tourism sector are fighting back. In 50 minutes you will: • Learn about TripAdvisor’s history, from its launch in 2000 right up to the present day • Understand the site’s innovative business model • Discover the ways TripAdvisor’s success has impacted the travel and tourism industry ABOUT 50MINUTES.COM | BUSINESS STORIES The Business Stories series from the 50Minutes collection provides the tools to quickly understand the innovative companies that have shaped the modern business world. Our publications will give you contextual information, an analysis of business strategies and an introduction to future trends and opportunities in a clear and easily digestible format, making them the ideal starting point for readers looking to understand what makes these companies stand out.
Author: Sonny Brewer Publisher: Random House Digital, Inc. ISBN: 034547631X Category : Fiction Languages : en Pages : 254
Book Description
In 1925, Henry Stuart leaves his home and grown sons in Idaho to move to the woods on the eastern shore of Mobile Bay, Alabama, where he builds a round house and lives for more than two decades on the property he names after Leo Tolstoy.
Author: Paul Thomas Publisher: Bloomsbury Publishing ISBN: 056769416X Category : Religion Languages : en Pages : 216
Book Description
Paul Thomas chronicles a multi-level reception study of the Bible at both the Creation Museum and the Ark Encounter in Kentucky, USA. Thomas explores the commercial presentation of biblical narratives and the reception of those narratives by the patrons of each attraction, focusing upon three topics; what do young Creationists believe, how they interpret their beliefs from the Bible, and what is the user experience at the museums? The volume begins by explaining how Answers in Genesis (AiG) use Bible passages to support young-Earth creationist arguments, allowing for the chance to consider the Bible via physical means. Thomas then examines how the Creation Museum and the Ark Encounter visitors receive the Bible (as presented by AiG) and how this presentation informs visitors' understanding of the text, exploring concepts such as the most prominent displays of the two attractions, the larger context of museums and theme parks and the case studies of the Methuselah display and The Noah Interview. He concludes with the summary of the user experience generated by the attractions, analyzing the degree to which patrons accept, negotiate, or resist the interpretation of the Bible offered by AiG.
Author: Louis E. Boone Publisher: John Wiley & Sons ISBN: 1119812631 Category : Business & Economics Languages : en Pages : 674
Book Description
Student-friendly, engaging, and accessible, Contemporary Business, 19e equips students with the skills to assess and solve today's global business challenges and succeed in a fast-paced environment. Designed to drive interest in business, our newest edition offers a comprehensive approach to the material, including a variety of resources to support today's students. Its modern approach, wealth of videos, relevant and up-to-date content, and career readiness resources keep your course current and engaging.
Author: Ines Nee Publisher: Springer ISBN: 3658139986 Category : Business & Economics Languages : en Pages : 251
Book Description
Ines Nee makes important key contributions to service recovery research by analyzing the effect of management response content towards negative online customer reviews on the observer’s purchase intention. This study is the first to provide a conceptual basis of observers’ behavioral reactions towards organizational complaint handling in the context of social media and to empirically test the effect of the two most resource-intensive response options of compensation and explanation. With the help of a profound experimental design, the author detects strategies on how hotel companies should respond towards negative online customer reviews in order to increase the observer’s purchase intention and the hotel company’s return on complaint management.
Author: Roman Egger Publisher: Springer ISBN: 3642540899 Category : Business & Economics Languages : en Pages : 478
Book Description
This book examines the concepts of open innovation, crowdsourcing and co-creation from a holistic point of view and analyzes them considering their suitability to the tourism industry. Methods, theories and models are discussed and examined regarding their practical applicability in tourism. The book illustrates the theoretical mechanisms and principles of Open Innovation, Crowdsourcing and Co-creation with case studies and best practices examples. In addition to the scientific target group, the book is a useful resource for managers of the entire tourism industry. First, the book presents the theoretical fundamentals and concepts in 11 specific chapters. This basis is then enriched by three parts with case studies, focusing on information, creation and provision respectively. Finally in a concluding part the editors sum up the book and give an outlook on the implications, learnings and future perspectives of open innovation, crowdsourcing and collaborative consumption in the tourism industry.
Author: Victor Middleton Publisher: Routledge ISBN: 1136437355 Category : Business & Economics Languages : en Pages : 489
Book Description
Full colour interior with pedagogic features such as discussion questions and exercises to encourage further exploration of key areas New material on the role of e-marketing, motivations and consumer behaviour Five in-depth international case studies, including Tourism New Zealand and Agra Indian World Heritage Site, along with 17 mini cases to contextualise learning A companion website: www.elsevierdirect.com/9780750686938, packed with extra resources such as Power Point slides and interactive multiple choice questions to aid teaching and learning
Author: Siamak Seyfi Publisher: Routledge ISBN: 1351379771 Category : Business & Economics Languages : en Pages : 293
Book Description
Iran has long been regarded as an international pariah state in some parts of the international community. However, its negative image in many countries disguises its history of tourism and rich cultural and natural heritage. Following the July 2015 nuclear deal and the reduction in sanctions, Iran is focusing on international tourism as a means to generate economic growth in addition to its substantial domestic tourism market. Given the significance of tourism in the Middle East and in international politics, as well as restrictions on international mobility, this volume brings together the first contemporary collection of research on tourism in Iran. Written by experts based both within and outside of Iran, the chapters engage with a number of crucial issues including the importance of religion, the role of women in society, sustaining Iran’s cultural heritage, Iran’s image and the resistive economy to provide a benchmark assessment of tourism and its potential future in a troubled political environment. The book will undoubtedly be of interest not only to those readers who focus specifically on Iran but also those who seek a wider understanding of Iran’s role in the region and how tourism is utilised as part of national and regional economic development policies.
Author: James T. Murphy Publisher: John Wiley & Sons ISBN: 1118751302 Category : Social Science Languages : en Pages : 279
Book Description
Africa’s Information Revolution was recently announced as the 2016 prizewinner of the Royal Academy for Overseas Sciences - congratulations to the authors James T. Murphy and Padraig Carmody! Africa’s Information Revolution presents an in-depth examination of the development and economic geographies accompanying the rapid diffusion of new ICTs in Sub-Saharan Africa. Represents the first book-length comparative case study ICT diffusion in Africa of its kind Confronts current information and communication technologies for development (ICT4D) discourse by providing a counter to largely optimistic mainstream perspectives on Africa’s prospects for m- and e-development Features comparative research based on more than 200 interviews with firms from a manufacturing and service industry in Tanzania and South Africa Raises key insights regarding the structural challenges facing Africa even in the context of the continent’s recent economic growth spurt Combines perspectives from economic and development geography and science and technology studies to demonstrate the power of integrated conceptual-theoretical frameworks Include maps, photos, diagrams and tables to highlight the concepts, field research settings, and key findings
Author: 50minutes,
Author: 50minutes,
Author: Yannis Dimotikalis
Author: Sonny Brewer
Author: Paul Thomas
Author: Louis E. Boone
Author: Ines Nee
Author: Roman Egger
Author: Victor Middleton
Author: Siamak Seyfi
Author: James T. Murphy