Transform: A rebel’s guide for digital transformation PDF Download

Author: Gerry McGovern
Publisher: Lulu.com
ISBN: 1782807381
Category : Computers
Languages : en
Pages : 210

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Book Description
"Are you an optimist? Are you a rebel? Do you think that because of digital technology, power is shifting away from organizations towards citizens and customers? Are you a digital change agent? Do you want to transform your organization? Then this book is here to help you"--Back cover.

Author: Gerry McGovern
Publisher: Lulu.com
ISBN: 1916444628
Category : Computers
Languages : en
Pages : 154

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Book Description
Speaking out when it's unpopular. Back in the day, Henry David Thoreau raged at the robber barons-the big shots of their age, despoiling the environment in the name of progress. Deep in the throes of the seemingly unstoppable growth of tech, a modern-day Thoreau has emerged in the guise of Gerry McGovern-decrying the massive, hidden negative impacts of tech on the environment. McGovern has thoroughly documented in World Wide Waste how tech damages the Earth-and what we should be doing about it. It is not just the acres of discarded computer hardware conveniently dumped in Third World countries. Every time an email is downloaded it contributes to global warming. Every tweet, search, check of a webpage creates pollution. Digital is physical. Those data centers are not in the Cloud. They're on land in massive physical buildings packed full of computers hungry for energy. It seems invisible. It seems cheap and free. It's not. Digital costs the Earth.

Author: Alisa Bonsignore
Publisher: Greenleaf Book Group
ISBN: 1632998831
Category : Business & Economics
Languages : en
Pages : 159

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Book Description
Our digital lives have a significant carbon footprint Welcome to the digital age, which isn’t the sci-fi utopia we were promised. Our lives are increasingly digital, yet most people never consider the energy it takes to store, deliver, and consume the masses of data required to make the internet function. Whether we’re content consumers using retail websites and banking apps or content creators making video calls or posting on social media, the energy used for digital content has a shocking carbon footprint. Sustainable Content explores how we can measure and mitigate these environmental impacts. It delivers a foundational knowledge of sustainability, the effects of content creation and consumption, and why all of this increasingly matters to business management and the planet as a whole. Author and content strategist Alisa Bonsignore has built a career out of helping companies design sustainable content, and in this book, she shares her insights on: • Assessing the environmental impact of our data • Measuring emissions of any form of digital content, from emails to video meetings • Understanding the accelerating impacts of AI • Adding value at work with a sustainability focus • Identifying solutions for change • Mitigating the carbon footprint of data by creating more sustainable content Sustainable Content is an approachable and actionable guide for thoughtful content creation and consumption. Together, we can improve usability, reduce costs, and boost audience satisfaction.

Author: Zied Ftiti
Publisher: World Scientific
ISBN: 1786349515
Category : Business & Economics
Languages : en
Pages : 609

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Book Description
In the last twenty years, several periods of turmoil have shaped the financial and economic system. Many regulatory policies, such as Basel III, have been introduced to overcome further crises and scandals. In addition, monetary policy has experienced a transition from conventional to unconventional frameworks in most industrialized and emerging economies. For instance, turning to hedge and diversification of portfolios, commodities markets have attracted increasing interest. More recently, new forms of money have been introduced, such as virtual money. These changes have influenced governance features at both macro and micro levels. Therefore, calls for ethical and sustainable standards in financial and economic spheres have been growing since 2007.Financial and Economic Systems: Transformations and New Challenges provides readers with insights about future transformations and challenges for financial and economic systems. Prominent contributors focus on different aspects, providing a global overview of crisis implications. The book is split into four main areas: Changes in the Real Sphere, covering issues related to yields, risk, unconventional monetary policy, and macroprudential policy; Financial Markets and Macroeconomics, covering uncertainty in finance and economics; CSR, Sustainability and Ethical Finance, highlighting the emergence of corporate social responsibility; and Digitalization, Blockchain and FinTech and the consequences of these transformations on markets and economic systems.

Author: Lois Kelly
Publisher: "O'Reilly Media, Inc."
ISBN: 1491903910
Category : Business & Economics
Languages : en
Pages : 165

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Book Description
Ready to stand up and create positive change at work, but reluctant to speak up? True leadership doesn’t always come from a position of power or authority. By teaching you skills and providing practical advice, this handbook shows you how to engage your coworkers and bosses and bring your ideas forward so that they are heard, considered, and acted upon. Authors Carmen Medina and Lois Kelly—once rebels themselves—reveal ways to navigate your workplace, avoid common mistakes and traps, and overcome the fears that may be holding you back. You can achieve more success and less frustration, help your organization do better work, and—most important—find more meaning and joy in what you do.

Author: Shelley Paxton
Publisher: S&S/Simon Element
ISBN: 1982131330
Category : Business & Economics
Languages : en
Pages : 273

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Book Description
Part memoir, part manifesto, Soulbbatical is an invitation to become Chief Soul Officer of your own life—and to open up a whole new world of possibility. “An honest, emotionally gut-wrenching, and ultimately soul-satisfying memoir.” —Kirkus Reviews Former Harley-Davidson executive Shelley Paxton did just that. She walked away at the peak of her twenty-six-year marketing career and embarked on a profoundly personal journey to reconnect with her true purpose and deepest desires. She called it her “Soulbbatical,” and it not only changed her life, it became her calling. Paxton had a wildly successful life by most definitions—iconic brands, executive titles, and a globe-trotting career that took her to over sixty countries. She had one of the coolest jobs in the world, yet couldn’t shake the feeling that she had lost herself along the way. Something was missing. Here, she takes you on a sometimes harrowing, often hilarious journey through the illness, divorce, addiction, and tragedy that finally woke her up. Suddenly she was rebelling for her best life, and embracing a new mission: to encourage others to live their most authentic, courageous, and purposeful lives—today. Soulbbatical is an unconventional, exhilarating, and totally badass road map to discovering what you really want—and getting it. Because no matter how far you’ve strayed from your soul’s true path, it’s never too late for transformation.

Author: Gerry McGovern
Publisher: Lulu.com
ISBN: 1916444601
Category : Computers
Languages : en
Pages : 186

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Book Description
Essence of Top Tasks is a prioritized list of what matters most to customers. You then continuously improve these top tasks based on evidence of customers trying to complete them. Developed as a result of 15 years of research and practice. Implemented by some of the world's largest organizations: Cisco, Microsoft, NetApp, IBM, Google, European Union, Toyota, Tetra Pak, and hundreds more. More than 300,000 customers have participated in Top Tasks studies in over 40 countries and 30 languages.

Author: Gerry McGovern
Publisher: A&C Black
ISBN: 1408114429
Category : Business & Economics
Languages : en
Pages : 226

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Book Description
The long-awaited new title from THE corporate expert on building the right web presence to drive sales! In an age that is exploding with information, it's now critically important for companies to identify what truly matters on their Web site. The web customer is a “stranger” online to web teams who must work in a medium where it is very difficult to know who is clicking around on your site. Every Web site has a “long neck” or a small set of tasks that are very important to its customers. If you don't make these tasks easy and fast to complete, your customers will go to your competition. This book will give you practical advice and case studies on how to tune in effectively to deliver precisely what your web customers want to make the sale! Gerry McGovern is widely regarded as the number one worldwide authority on managing web content as a business asset. Named as one of the 100 most influential figures in e-commerce in the UK and Ireland, he has appeared on CNN , CNBC and BBC television and has been featured in numerous print media publications. Top 5 Tips for Improving Your Website by Gerry McGovern 1. On the Web, content may be king but the customer is dictator. There's one word to describe the web customer: IMPATIENT. 2. Traditional marketing and communication is about GETTING ATTENTION. Web marketing and communication is about PAYING ATTENTION. When customers are at your website you already have their attention. Don't waste their time by telling them things they already know. 3. Every website has a small set of top tasks what I call the “long neck” that customers expect to complete quickly and easily. The customers' top tasks are often not what the organisation thinks they are—or wants them to be! 4. The BIGGEST key to website improvement and efficiency of “long neck” consumer tasks is most often overlooked: companies must do rigorous, methodical and continuous testing! Great web management is based on facts about your consumers, not opinions offered by the smartest people in your company. 5. The Web is about doing, not talking about doing. A great website puts task-completion features on the homepage. In Web 1.0 you saw a picture of a hotel room on the homepage of a hotel website. Now, you book your room on the homepage. Find out more in The Stranger's Long Neck

Author: Rick Grimaldi
Publisher: John Wiley & Sons
ISBN: 1119795125
Category : Business & Economics
Languages : en
Pages : 240

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Book Description
Learn to navigate disruption and embrace change as an opportunity to grow and succeed. Never before has it been so urgent to understand how today's trends are shaping tomorrow’s labor force. As seismic shifts continue to change America's world of work in unprecedented ways, leaders must adapt to the rapidly evolving workplace using creative solutions for recruiting, engaging, and retaining a skilled workforce. Forward-thinking 'disruptors' who respond quickly to the new business environment will attract more talent, win more customers, and gain greater profits than those who make assumptions based on what has worked in the past. FLEX: A Leader's Guide to Staying Nimble and Mastering Transformative Change in the American Workplace is your real-world guide to harnessing the power of change to increase employee satisfaction and secure long-term success in the marketplace. Rick Grimaldi, a labor relations attorney with decades of experience helping businesses respond effectively during pivotal moments, shares his valuable insights on the surprising and fundamental ways the world of work is reinventing itself. Learn to: Avoid common pitfalls in today's cultural revolution Foster the creative education and training needed for tomorrow's workforce Adapt to a world becoming defined by technology and artificial intelligence Lead meaningfully on climate change and global health concerns Set the stage for creative collaboration and communication Disregard outdated assumptions when making decisions Responded quickly with new policies and procedures Communicate with sensitivity and transparency Address uncomfortable organizational culture issues Be prepared for the disruptions that will inevitably come Whether you lead a large corporation or own a small family business or you are the policy maker, FLEX: A Leader's Guide to Staying Nimble and Mastering Transformative Change in the American Workplace is your real-world blueprint for leading a profitable, healthy company into an ever-evolving future.

Author: Glenn Elliott
Publisher: John Wiley & Sons
ISBN: 1119390079
Category : Business & Economics
Languages : en
Pages : 272

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Book Description
The current way of treating people at work has failed. Globally, only 30% of employees are engaged in their jobs, and in this fast-paced world that's just not enough. The world's best companies understand this, and have been quietly treating people differently for nearly two decades. Now you can learn their secrets and discover The Engagement BridgeTM model, proven to build bottom line value for companies through sustainable employee engagement. Companies with the best cultures generate stock market returns of twice the general market and enjoy half the employee turnover of their peers. Their staff innovate more, deliver better customer service and, hands-down, beat the competition. These companies outperform and disrupt their markets. They break the rules of traditional HR, they rebel against the status quo. Build it has found these rebels and the rulebreakers. From small startups to global powerhouses, this book shows that courage, commitment, and a people-centric mindset, rather than money and resources, are what you need to turn an average business into a category leader. The book follows the clear and proven Engagement BridgeTM model, developed from working with thousands of leading companies worldwide on their own employee engagement journeys. The practical model highlights the areas that leaders need to examine in order to build a highly engaged company culture and provides a framework for success. Build it is packed with tips, tools and real-life examples from employers including NASDAQ, Unilever, IBM, KPMG, 3M, and McDonald's to help you start doing this not tomorrow, but today. Readers will learn: How employee engagement helps companies perform The key factors that drive engagement, and how they work together What the world's most rebellious companies have done to break the rules of traditional HR and improve engagement How to implement The Engagement BridgeTM model to boost productivity, innovation, and better decision-making Unique in this category, Build it is written from two sharply different perspectives. Glenn Elliott is a multi-award winning Entrepreneur of the Year, CEO and growth investor. He talks candidly about the mistakes and missteps he has made whilst building Reward Gateway into a $300m category leader in employee engagement technology. Debra Corey brings 30 years experience in senior level HR roles at global companies such as Gap, Quintiles, Honeywell and Merlin Entertainments. She shares the practical tools and case studies that can kickstart your employee engagement plan, bringing her own pragmatic and engaging style to each situation.