The Emerald Handbook of Entrepreneurship in Tourism, Travel and Hospitality PDF Download
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Author: Marios Sotiriadis Publisher: Emerald Group Publishing ISBN: 1787435296 Category : Business & Economics Languages : en Pages : 470
Book Description
This book is a practical handbook for entrepreneurship in tourism related industries. The book will provide students and prospective entrepreneurs with the knowledge, know-how and best practices in order to assist them in planning, implementing and managing business ventures in the field of tourism.
Author: Marios Sotiriadis Publisher: Emerald Group Publishing ISBN: 1787435296 Category : Business & Economics Languages : en Pages : 470
Book Description
This book is a practical handbook for entrepreneurship in tourism related industries. The book will provide students and prospective entrepreneurs with the knowledge, know-how and best practices in order to assist them in planning, implementing and managing business ventures in the field of tourism.
Author: Edward E. Sanders Publisher: Pearson Higher Ed ISBN: 0133073416 Category : Business & Economics Languages : en Pages : 233
Book Description
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Filled with real-life examples, The Professional Server: A Training Manual covers all aspects of dining room service. This edition contains in-depth coverage of everything a good server needs to know to be successful in this competitive profession–from professional appearance, to server readiness, to guest communication. Self-contained chapters flow in a logical sequence and offer an explanation of table settings, wine and beverage service and current technologies. Restaurant Reality stories, charts and photos give students an insider’s look into the realities of the profession.
Author: Sondra J. Dahmer Publisher: Van Nostrand Reinhold Company ISBN: 9780442021108 Category : Business & Economics Languages : en Pages : 162
Book Description
The demand for a skilled waitstaff has never been greater. The Waiter and Waitress Training Manual can help the reader to develop the consummate service skills required to capture repeat business and handle all phases of the job efficiently. This expanded edition reflects current customer preferences and restaurant practices.
Author: Chiranjib Kumar, Ph.d. Publisher: Createspace Independent Publishing Platform ISBN: 9781535045926 Category : Languages : en Pages : 264
Book Description
Front Office is one of the major revenue producing department in the hotel. Whether hotel is small or big it requires front office to run the business smoothly without any trouble. Front office not only sells the rooms of the hotel but also sells other services offered by the hotels. It is controlling centre of movement of guest inside the hotel. Most of the hospitality and tourism business requires well managed front office to delegate the work in proper way. The book is based on extensive research on front office operation in Hospitality and Tourism services. It is prepared to meet with requirement of front office personnel in challenging scenario of hotel operation. It covers almost all important aspects of Front office operation as per the demand of hotel industry. It provides an opportunity to become true Front Office professionals. The book contains simplicity in diversity and touches almost all the important points which are required to understand the concept of Front office operation and management that is reservation, check-in to check-out and further leads to the advance stage that is Night Audit, Revenue Reports, PMS, GDS Hotel Statistic Reports, Room Forecasting, yield management, sales promotion, resorts and cruise and other aspects. It includes various procedures of front office starting from check-in to check-out and arrival to departure.
Author: Cathy A. Enz Publisher: SAGE ISBN: 1412905907 Category : Business & Economics Languages : en Pages : 1081
Book Description
This state-of-the-art handbook approaches the topics of hospitality strategy with an emphasis on immediate application of ideas to current practice. Top hospitality scholars make original contributions with the inclusion of senior level executives input, insights and current best practices. By incorporating the latest research and thinking on various strategic topics with the commentary and insights of successful executives this handbook blends cutting edge ideas and comprehensive reviews of the subject with innovative illustrations and examples from practice. The strength of the handbook is its combination of academic rigour and hospitality application. The handbook will have a clear reference orientation and focus on key topical issues and problem of interest to practitioners and advanced students of hospitality strategy.
Author: Anthony V. Disalvatore Publisher: ISBN: 9781793512543 Category : Languages : en Pages : 336
Book Description
Hospitality Security: Procedures, Policies, and Training provides readers with a comprehensive guide to ensuring the safety and well-being of visitors and guests of hospitality establishments. The book demonstrates how those involved in providing hospitality security can not only keep guests safe, but also offer superior customer service. The book begins with an overview of the hospitality security department, identifying key roles within the operation, the goals of
Author: David K. Hayes Publisher: John Wiley & Sons ISBN: 1119790778 Category : Business & Economics Languages : en Pages : 482
Book Description
REVENUE MANAGEMENT FOR THE HOSPITALITY INDUSTRY Explore intermediate and advanced topics in the field of revenue management with this up-to-date guide In the newly revised second edition of Revenue Management for the Hospitality Industry, an accomplished team of industry professionals delivers a comprehensive and insightful review of hospitality pricing and revenue optimization strategies. The book offers realistic industry examples from hotels, restaurants, and other hospitality industry segments that use differential pricing as a major revenue management tool. The authors discuss concepts critical to the achievement of hospitality professionals’ revenue management goals and include new examinations of the growing importance of effective data collection and management. A running case study helps students learn how to incorporate the revenue management principles and strategies included in the book’s 14 chapters. Written for students with some prior knowledge and understanding of the hospitality industry, the new edition also includes: A brand-new chapter on data analysis and revenue management that addresses many of the most important data and technology-related developments in the field, including the management of big data, data safety, and data security In-depth discussions of revenue management topics including Net Revenue Per Available Room, Direct Revenue Ratio, and other KPIs Major changes to the book’s instructor support materials and an expansion of the instructor’s test bank items and student exercises. An indispensable resource for students taking courses in hospitality management or business administration, Revenue Management for the Hospitality Industry, Second Edition is also ideal for managers and executives in the hospitality industry.
Author: Allen Z. Reich Publisher: John Wiley & Sons ISBN: 0471310123 Category : Business & Economics Languages : en Pages : 565
Book Description
The only advanced marketing textbook specifically focused on thehospitality industry . . . The time when you could run a hospitality business with nothingbut a friendly smile and a strong work ethic has passed. Dining,lodging, and entertaining habits are changing rapidly as theinformation age revolutionizes the world economy. More than ever,businesses must focus their marketing efforts on specific segmentswithin the market. Success in the hospitality industry demands thatyou develop the cutting-edge decision-making skills necessary foreffective strategic market management. Marketing Management for the Hospitality Industry providescomprehensive coverage of marketing from both long- and short-termperspectives. Each chapter is an actual component of an overallstrategic marketing model, and the book's easy-to-read, hands-onapproach simplifies complex material and enables you to graspdifficult concepts quickly and completely. Inside you'll find: * How-to's for planning long- and short-term marketingstrategies * Examples of successful marketing strategies * Specific techniques for analyzing markets * Strategic development and administrative aspects ofmarketing * Sample strategic marketing plans that clearly demonstrate howmarketing strategies are applied in both the lodging andfoodservice segments of the industry * Tips on integrating marketing strategy with overall businessstrategy * Numerous charts and tables that support the text and clarifydifficult points Whether you are a marketing manager, general manager of a hotelor restaurant, corporate manager, or a student eager to make yourmark on the industry, with this indispensable guide you willsharpen your competitive edge, reach the customers you need, andmake the most of every opportunity to help your business grow.
Author: Marios Sotiriadis
Author: Marios Sotiriadis
Author: Edward E. Sanders
Author: Andrews
Author: Sondra J. Dahmer
Author: Chiranjib Kumar, Ph.d.
Author: Cathy A. Enz
Author: Anthony V. Disalvatore
Author: David K. Hayes
Author: G. Raghubalan
Author: Allen Z. Reich