Trademarks & Symbols of the World PDF Download

Author: Yasaburō Kuwayama
Publisher: Rockport Publishers
ISBN:
Category : Law
Languages : en
Pages : 504

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Book Description
Includes 5,800 trademarks, service marks, symbols etc. by 1,300 designers from 38 countries.

Author: Ivan Chermayeff
Publisher: Princeton Architectural Press
ISBN: 9781568982564
Category : Design
Languages : en
Pages : 292

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Book Description
The NBC peacock, the PBS "everyman," the Chase Bank octagon, and hundreds of other outstanding trademarks have been created by one design firm, Chermayeff & Geismar Inc. Their logos and identity programs for high-profile corporations such as Mobil, Time Warner, Viacom, and Xerox, and for preeminent institutions such as the New York Public Library, Alvin Ailey Dance, the Smithsonian Institution, and the Museum of Modern Art, are instantly recognizable hallmarks of design. TM collects over 200 trademarks created over the 40-year history of the firm, which is led by Ivan Chermayeff, Tom Geismar, and Steff Geissbuhler. The variety and vitality of their work is reflected in this visually rich book, which serves an inspiration for designers as well as a reference to the best in trademark design.

Author: Yasaburo Kuwayama
Publisher: New York ; Toronto : Van Nostrand Reinhold
ISBN:
Category : Business & Economics
Languages : en
Pages : 200

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Book Description
A comprehensive, profusely illustrated guide to more than 1,500 trademark from all over the world. The trademark designs in this volume are based on letter forms and arranged alphabetically. To make the book easy to use it has three indexes: 1. Index of names of companies represented. 2. Index of type of industry, business, product or service. 3. Index of designers.

Author: John Mendenhall
Publisher: Chronicle Books
ISBN: 9780877017523
Category : Design
Languages : en
Pages : 140

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Book Description
With the growing awareness of the value of character trademark symbols in product design, marketing, and promotion has come a resurgence of interest in these extraordinary icons. The popularity of the California Raisins and other recent examples attest to the appeal of character trademarks in popular culture. From Reddy Kilowatt to Colonel Sanders, there is humor and nostalgia in the humble, often "kitschy" images which have become classics of commercial folk art that every consumer can relate to. This engaging volume contains approximately one thousand trademarks from the past ninety years, as well as a "Hall of Fame" section profiling some of the classic characters with the history of their development. Chronicle Books is pleased to include this remarkable volume in its series of design books, including Trademarks of the 20's and 30's and Trademarks of the 40's and 50's.

Author: David E. Carter
Publisher: Harper Collins
ISBN: 0060891947
Category : Art
Languages : en
Pages : 402

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Book Description
The fourth book in David E. Carter's perennially bestselling Big Book of Logos series was the largest yet, and is now available in paperback! The Big Book of Logos 4 shows what's new and compelling in the world of logo design, providing endless inspiration for graphic designers in the critical ‘idea-generating' phase. This collection showcases effective logo design from around the world; the variety of styles and techniques on display cover the complete creative spectrum.

Author: Yasaburō Kuwayama
Publisher: New York ; Toronto : Van Nostrand Reinhold
ISBN:
Category : Business & Economics
Languages : en
Pages : 204

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Book Description
A comprehensive, profusely illustrated guide to more than 1,500 trademark from all over the world. The trademark designs in this volume are based on letter forms and arranged alphabetically. To make the book easy to use it has three indexes: 1. Index of names of companies represented. 2. Index of type of industry, business, product or service. 3. Index of designers.

Author: Sudarshan Dheer
Publisher: University of Washington Press
ISBN:
Category : Architecture
Languages : en
Pages : 216

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Book Description
This is a collection of 1500 symbols, logos and trademarks, which reflects design in a world where the use of alphabets must necessarily be limited. To effectively communicate with all sections of the Indian audience, they must speak a language that transcends every written language ever created.

Author: Barbara Baer Capitman
Publisher: Courier Corporation
ISBN: 0486157458
Category : Design
Languages : en
Pages : 176

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Book Description
Arranged by category, these 732 black-and-white American trademarks and symbols represent a variety of fields, including entertainment, education, real estate, insurance, food and beverages, retail, transportation, utilities, and industry. Captions.

Author: Sudarshan Dheer
Publisher: Courier Dover Publications
ISBN: 9780486400396
Category : Commercial art
Languages : en
Pages : 0

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Book Description
Contains 1500 symbols, logos, and trademarks from India.

Author: Hiroko Onishi
Publisher: Routledge
ISBN: 113602784X
Category : Law
Languages : en
Pages : 297

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Book Description
This book considers the effectiveness of well-known trade mark protection at an international level. It particularly considers EU trade mark law from Japanese perspectives, and provides a practical and critical overview of trade mark law in Japan, including the historical development of the law and the recent development on cases and policy. The book includes detailed coverage of the Japanese Unfair Competition Prevention Act, and contains the first systematic analysis of Japanese jurisprudence and legislative amendments of law in relation to well-known trade marks and unfair competition. The book goes on to comparatively analyse Japanese trade mark law alongside that of the European Community Trade Mark system. The book critically considers the difficulties in comprehensively defining a ‘well-known trade mark’ in the relevant international trade mark instruments. In breaking down the traditional definition of the ‘well-known trade mark’, the book works to address existing theoretical ambiguities in the application of trade mark law.