Coughing and Clapping: Investigating Audience Experience PDF Download

Author: Karen Burland
Publisher: Routledge
ISBN: 1317158989
Category : Music
Languages : en
Pages : 226

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Book Description
Coughing and Clapping: Investigating Audience Experience explores the processes and experiences of attending live music events from the initial decision to attend through to audience responses and memories of a performance after it has happened. The book brings together international researchers who consider the experience of being an audience member from a range of theoretical and empirical perspectives. Whether enjoying a drink at a jazz gig, tweeting at a pop concert or suppressing a cough at a classical recital, audience experience is affected by motivation, performance quality, social atmosphere and group and personal identity. Drawing on the implications of these experiences and attitudes, the authors consider the question of what makes an audience, and argue convincingly for the practical and academic value of that question.

Author: Jacob L. Nelson
Publisher: Journalism and Pol Commun Unbo
ISBN: 019754259X
Category : Language Arts & Disciplines
Languages : en
Pages : 233

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Book Description
The Journalist-Audience Relationship -- The Promise of Audience Engagement -- Journalism's Imagined Audiences -- When Data and Intuition Converge -- First Imagined, Then Pursued -- The Obstacles to Audience Engagement -- Understanding News Audience Behavior -- Conclusion.

Author: Robert Y. Shapiro
Publisher: OUP Oxford
ISBN: 0199673020
Category : Political Science
Languages : en
Pages : 804

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Book Description
With engaging new contributions from the major figures in the fields of the media and public opinion The Oxford Handbook of American Public Opinion and the Media is a key point of reference for anyone working in American politics today.

Author: John Downing
Publisher: SAGE
ISBN: 9780803971974
Category : Language Arts & Disciplines
Languages : en
Pages : 546

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Book Description
'Clearly written, with careful signposting of relevant debates, this reader in the critical tradition is a model of an introductory cultural and media studies text... the writing is accessible, the concepts and arguments are sophisticated, and the tone is one of committed engagement' - Media International Australia

Author:
Publisher:
ISBN:
Category : Military research
Languages : en
Pages : 640

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Author: J. Bourdon
Publisher: Springer
ISBN: 1137345101
Category : Performing Arts
Languages : en
Pages : 285

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Book Description
This book is the first to deal with the world composition of television ratings. It focuses on the peoplemeter, a 25 year old technology which succeeds in homogenizing very different populations and television practices. It provides a fascinating account of the production of figures on which the whole world of popular culture depends.

Author: Chris Bevolo
Publisher: HC Pro, Inc.
ISBN: 160146746X
Category : Marketing research
Languages : en
Pages : 217

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Book Description
A Marketer's Guide to Measuring Results: Prove the Impact of New Media and Traditional Healthcare Marketing Efforts provides all the tools you need to confidently measure healthcare marketing results. Analyze the effectiveness of current marketing efforts and implement a long-term measurement discipline through alternative measurement methods.

Author: Virginia Nightingale
Publisher: John Wiley & Sons
ISBN: 111872139X
Category : Social Science
Languages : en
Pages : 562

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Book Description
This handbook offers a comprehensive overview of the complexity and diversity of audience studies in the advent of digital media. Details the study of audiences and how it is changing in relation to digital media Recognizes and appreciates valuable traditional approaches and identifies how they can be applied to, and evolve with, the changing media world Offers diverse perspectives from which being an audience, theorizing audiences, researching audiences, and doing audience research are approached today Argues that the field works best by identifying particular 'audience problems' and applying the best theories and research methods available to solving them Includes contributions from some of the most outstanding international scholars in the field

Author: Jacob L. Nelson
Publisher: Oxford University Press
ISBN: 0197542611
Category : Language Arts & Disciplines
Languages : en
Pages :

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Book Description
Many believe the solution to ongoing crises in the news industry--including profound financial instability and public distrust--is for journalists to improve their relationship with their audiences. This raises important questions: How do journalists conceptualize their audiences in the first place? What is the connection between what journalists think about their audiences and what they do to reach them? Perhaps most importantly, how aligned are these "imagined" audiences with the real ones? Imagined Audiences draws on ethnographic case studies of three news organizations to reveal how journalists' assumptions about their audiences shape their approaches to their audiences. Jacob L. Nelson examines the role that audiences have traditionally played in journalism, how that role has changed, and what those changes mean for both the profession and the public. He concludes by drawing on audience studies research to compare journalism's "imagined" audiences with actual observations of news audience behavior. The result is a comprehensive study of both news production and reception at a moment when the relationship between the two has grown more important than ever before.

Author: Susan Bregman
Publisher: Transportation Research Board
ISBN: 0309223571
Category : Local transit
Languages : en
Pages : 66

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Book Description
TRB’s Transit Cooperative Research Program (TCRP) Synthesis 99: Uses of Social Media in Public Transportation explores the use of social media among transit agencies and documents successful practices in the United States and Canada.