Author:
Publisher:
ISBN:
Category :
Languages : cy
Pages : 504
Book Description
Tourism in Wales - Developing the Potential
Tourism Management
Author: C. Ryan
Publisher: Routledge
ISBN: 1136002812
Category : Business & Economics
Languages : en
Pages : 465
Book Description
One of the leading texts in the field, Tourism Management is the ideal introduction to the fundamentals of tourism as you study for a degree, diploma or single module in the subject. It is written in an engaging style that assumes no prior knowledge of tourism and builds up your understanding as you progress through this wide ranging global review of the principles of managing tourism. It traces the evolution and future development of tourism and the challenges facing tourism managers in this fast growing sector of the world economy. This book is highly illustrated with diagrams and colour images, and contains short case studies of contemporary themes of interest, as well as new data and statistics.
Publisher: Routledge
ISBN: 1136002812
Category : Business & Economics
Languages : en
Pages : 465
Book Description
One of the leading texts in the field, Tourism Management is the ideal introduction to the fundamentals of tourism as you study for a degree, diploma or single module in the subject. It is written in an engaging style that assumes no prior knowledge of tourism and builds up your understanding as you progress through this wide ranging global review of the principles of managing tourism. It traces the evolution and future development of tourism and the challenges facing tourism managers in this fast growing sector of the world economy. This book is highly illustrated with diagrams and colour images, and contains short case studies of contemporary themes of interest, as well as new data and statistics.
Achieving Our Potential 2006-2013
Author: Wales. Welsh Assembly Government
Publisher:
ISBN:
Category :
Languages : cy
Pages : 148
Book Description
Publisher:
ISBN:
Category :
Languages : cy
Pages : 148
Book Description
British Tourism
Author: Leonard J Lickorish
Publisher: Routledge
ISBN: 1136425659
Category : Business & Economics
Languages : en
Pages : 252
Book Description
Tourism at any point in time is in many ways a mirror of economic and social change. The changes in British society in the decades from the 1950s to the 21st century are reflected in the forms of tourism that the British have been able to aspire to and afford. 'British Tourism: A Remarkable Story of Growth' identifies the most significant of these changes and places them in an historical context highlighting four distinctive eras. Now in paperback it includes four colour photos as well as two brand new chapters on tourism in Scotland and Wales. It looks in detail at the following key areas: * The roots of post war tourism growth * Developments in transport and regulation * Developments in accommodation and visit attractions * Marketing developments and trends - the role of entrepreneurs * Tourism trends into the 21st century Offering a comprehensive evaluation of post war developemnts in the British tourism industry, British Tourism: The remarkable story of growth, acts as a single reference resource suitable for a wide ranging readership from students on tourism courses and practitioners in the travel and tourism industries
Publisher: Routledge
ISBN: 1136425659
Category : Business & Economics
Languages : en
Pages : 252
Book Description
Tourism at any point in time is in many ways a mirror of economic and social change. The changes in British society in the decades from the 1950s to the 21st century are reflected in the forms of tourism that the British have been able to aspire to and afford. 'British Tourism: A Remarkable Story of Growth' identifies the most significant of these changes and places them in an historical context highlighting four distinctive eras. Now in paperback it includes four colour photos as well as two brand new chapters on tourism in Scotland and Wales. It looks in detail at the following key areas: * The roots of post war tourism growth * Developments in transport and regulation * Developments in accommodation and visit attractions * Marketing developments and trends - the role of entrepreneurs * Tourism trends into the 21st century Offering a comprehensive evaluation of post war developemnts in the British tourism industry, British Tourism: The remarkable story of growth, acts as a single reference resource suitable for a wide ranging readership from students on tourism courses and practitioners in the travel and tourism industries
An Assessment of the Potential for Tourist/visitor Based Economic Development in the Central and Western Valleys of the South Wales Coalfield
Marketing for Tourism
Author: Les Lumsdon
Publisher: Springer
ISBN: 1349219460
Category : Business & Economics
Languages : en
Pages : 235
Book Description
Travel and tourism are areas in which specialist marketing training is becoming essential. The approaches employed in these case studies will help to stimulate readers to learn from the experience of operators in the public and private sectors of travel and tourism.
Publisher: Springer
ISBN: 1349219460
Category : Business & Economics
Languages : en
Pages : 235
Book Description
Travel and tourism are areas in which specialist marketing training is becoming essential. The approaches employed in these case studies will help to stimulate readers to learn from the experience of operators in the public and private sectors of travel and tourism.
Realising the Tourism Potential of the South Wales Valleys
Author: University of Birmingham. Leisure and Tourism Unit
Publisher:
ISBN:
Category : Tourism
Languages : en
Pages : 340
Book Description
Publisher:
ISBN:
Category : Tourism
Languages : en
Pages : 340
Book Description
Exploiting the Sea
Author: David John Starkey
Publisher: University of Exeter Press
ISBN: 9780859895330
Category : Business & Economics
Languages : en
Pages : 244
Book Description
Exploiting the Sea offers new perspectives on Britain's vital, but changing relationship with the sea since the late 19th century. Contributions from a number of experts are brought together to provide analysis on this subject.
Publisher: University of Exeter Press
ISBN: 9780859895330
Category : Business & Economics
Languages : en
Pages : 244
Book Description
Exploiting the Sea offers new perspectives on Britain's vital, but changing relationship with the sea since the late 19th century. Contributions from a number of experts are brought together to provide analysis on this subject.
HC 337 - International Representation and Promotion of Wales by UK Bodies
Author: Great Britain. Parliament. House of Commons. Welsh Affairs Committee
Publisher: The Stationery Office
ISBN: 0215078314
Category : Business & Economics
Languages : en
Pages : 56
Book Description
This report calls on VisitBritain and Visit Wales to jointly develop, by February 2015, a coherent strategy for promoting Wales as a first choice destination for international visitors to the UK. While the current number of international tourists to Wales remains below pre-2006 levels, there is substantial potential for growth in Wales' tourism market. Wales has some of the most spectacular landscape in Britain and Europe, a unique culture, language and history, dynamic cities, and offers a range of activities and a high quality of life. Wales' potential as a tourist destination is being undersold and there is concern that Wales still has a low profile overseas compared to other parts of the UK The tourism bodies Wales need to grasp this opportunity and maximise Wales' potential as a destination. UKTI should be mandated to begin to address the great disparities in wealth and investment across the UK, and the Committee calls for a dedicated Welsh trade promotion agency, to drive inward investment into Wales. Wales has masses of unfulfilled potential for increasing tourism. The responsible agencies in Cardiff and London and the respective Ministers need to work together more to maximise opportunities
Publisher: The Stationery Office
ISBN: 0215078314
Category : Business & Economics
Languages : en
Pages : 56
Book Description
This report calls on VisitBritain and Visit Wales to jointly develop, by February 2015, a coherent strategy for promoting Wales as a first choice destination for international visitors to the UK. While the current number of international tourists to Wales remains below pre-2006 levels, there is substantial potential for growth in Wales' tourism market. Wales has some of the most spectacular landscape in Britain and Europe, a unique culture, language and history, dynamic cities, and offers a range of activities and a high quality of life. Wales' potential as a tourist destination is being undersold and there is concern that Wales still has a low profile overseas compared to other parts of the UK The tourism bodies Wales need to grasp this opportunity and maximise Wales' potential as a destination. UKTI should be mandated to begin to address the great disparities in wealth and investment across the UK, and the Committee calls for a dedicated Welsh trade promotion agency, to drive inward investment into Wales. Wales has masses of unfulfilled potential for increasing tourism. The responsible agencies in Cardiff and London and the respective Ministers need to work together more to maximise opportunities
Tourism Public Policy, and the Strategic Management of Failure
Author: William Revill Kerr
Publisher: Routledge
ISBN: 1136352864
Category : Business & Economics
Languages : en
Pages : 312
Book Description
First Published in 2003. The development of tourism and tourism public policy, and the strategic management of failure of tourism to realize its commercial potential are all considered in this book. The particular salience of this research lies in the fact that it has been conducted during an interesting (politically) and volatile (globally) period for the world's tourism industry. Increasing competition, economic, and environmental issues combined with the continued threat of terrorism, and instability in the Middle East, necessitated governments assessing and redefining their tourism public policies. How they approached this in the late nineties and new Millennium is reflected in the first part of the book. The second part focuses on Scotland whose tourism public policy issues in the late nineties were focused, concentrated, and mutated by globalization, political devolution, and the restoration of the Scottish Parliament in 1999. In consequence tourism and economic development powers were devolved to Edinburgh from Westminster.However, other powers such as fiscal and employment policies which impacted greatly on tourism were reserved to Westminster, a complex situation which the book has also set out to explain, as it does the Scottish Parliament's inability to influence such powers. During the lifetime of the first parliament in almost three hundred years, Scottish tourism was confronted by significant challenges e.g., the foot and mouth epidemic, the terrorist atrocities in the USA, Indonesia, and Kenya, the combination of which for a short but crucial period virtually decimated North American tourism trade to Europe, and of course recession.
Publisher: Routledge
ISBN: 1136352864
Category : Business & Economics
Languages : en
Pages : 312
Book Description
First Published in 2003. The development of tourism and tourism public policy, and the strategic management of failure of tourism to realize its commercial potential are all considered in this book. The particular salience of this research lies in the fact that it has been conducted during an interesting (politically) and volatile (globally) period for the world's tourism industry. Increasing competition, economic, and environmental issues combined with the continued threat of terrorism, and instability in the Middle East, necessitated governments assessing and redefining their tourism public policies. How they approached this in the late nineties and new Millennium is reflected in the first part of the book. The second part focuses on Scotland whose tourism public policy issues in the late nineties were focused, concentrated, and mutated by globalization, political devolution, and the restoration of the Scottish Parliament in 1999. In consequence tourism and economic development powers were devolved to Edinburgh from Westminster.However, other powers such as fiscal and employment policies which impacted greatly on tourism were reserved to Westminster, a complex situation which the book has also set out to explain, as it does the Scottish Parliament's inability to influence such powers. During the lifetime of the first parliament in almost three hundred years, Scottish tourism was confronted by significant challenges e.g., the foot and mouth epidemic, the terrorist atrocities in the USA, Indonesia, and Kenya, the combination of which for a short but crucial period virtually decimated North American tourism trade to Europe, and of course recession.