Tourism Distribution Channels PDF Download

Author: Berendien Lubbe
Publisher: Juta and Company Ltd
ISBN: 9780702154188
Category : Business & Economics
Languages : en
Pages : 404

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Book Description
Travel distribution has become one of the most talked-about subjects in the tourism industry since technological advances have opened new channels and opportunities for suppliers of tourism, travel intermediaries and consumers. While technological advances have brought about dramatic changes, so too has the consolidation of organisations, both in the airline and travel industries. These changes are transforming the industry and while travel agents will remain key players in distribution, their fundamental role will probably change from supplier-biased intermediaries to consumer-biased consultants.

Author: Dimitrios Buhalis
Publisher: Burns & Oates
ISBN: 9780826454690
Category : Marketing
Languages : en
Pages : 0

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Book Description
Distribution is regarded as one of the most critical managerial decisions, which can actually determine the competitiveness and profitability of organizations. As the first book to cover this key tourism subject, Tourism Distribution Channels brings together a range of contemporary case-study material, providing the underlying theory as well as practical aspects from a range of sectors and regions around the world. The material is considered from multiple theoretical perspectives, including: industry network theory, relationship marketing, industry structure, value chain approaches and systems theory.

Author: Robert Christie Mill
Publisher: Kendall Hunt
ISBN: 9780787281335
Category : Business & Economics
Languages : en
Pages : 474

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Book Description
This undergraduate text introduces the tourism industry, with sections on planning, developing, and controlling tourism destinations, tourism marketing and promotion, factors influencing the tourism market, and the characteristics of travel. Learning features include objectives, chapter overviews, and summaries, plus a glossary. Mill teaches in the

Author: Cathy H.C. Hsu
Publisher: Routledge
ISBN: 1136338160
Category : Business & Economics
Languages : en
Pages : 457

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Book Description
The Routledge Handbook of Tourism Research is a compendium of some of the most relevant issues affecting tourism development today. The topics addressed in this book provide some new thinking for those involved in tourism research. This book takes the reader from the beginnings of tourism research to a discussion of emerging forms of tourism and selected examples of tourism development. The underlying theoretical dimensions are reviewed, analysed and discussed from a number of perspectives. This book brings together leading researchers, many of whom are members of the International Academy for the Study of Tourism, to discuss tourism today and its future. The works included in this volume are diverse, in terms of geographical context, research methodology, root discipline, and perspective. This book represents studies based in Europe, North America, Oceania, and Asia. Research methodologies include both quantitative and qualitative. Both macro and micro issues are discussed from the economic, psychological, sociological, political science, marketing, and other perspectives, which reflect the interdisciplinary nature of tourism studies. This book is divided into 6 sections. Section 1 considers the foundations for tourism research. Section 2 discusses the implications for destination management and section 3 discusses planning for tourism development. Section 4 covers human capital for tourism development. And finally, section 5 evaluates emerging forms of tourism and then section 6 offers insights into tourism evolution. It offers the reader a comprehensive synthesis of this field, conveying the latest thinking and research. The text will provide an invaluable resource for all those with an interest in tourism research. This is essential reading for students, researchers & academics of Tourism as well as those of related studies in particular Leisure, Hospitality & Development Studies.

Author: Chris Cooper
Publisher: SAGE
ISBN: 1529738180
Category : Business & Economics
Languages : en
Pages : 675

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Book Description
Will robots take over serving us in hotels? Will flight shaming prevent us travelling in the future? How has the rise of social media impacted upon tourism marketing? – and what has been the impact of airbnb on tourism cities? For answers to these and many other contemporary tourism questions, simply turn to the third edition of Essentials of Tourism by Chris Cooper. From artificial intelligence, robotics and digital marketing to assessing the impact of events, every tourism student will find this book essential reading for not only grasping the key issues but applying them to real problems faced by professionals in the tourism industry. The book includes many new case studies from every continent around the world including cases to give you a truly global approach to how tourism theory can be applied in an international context. This is combined with a lively and accessible writing style which will support and guide you through how tourism has been affected and will continue to be shaped by technology, changing government policy and sustainability concerns. Key features of the new edition: ′Focus on Technology′ and ′Focus on Employment′ boxes included in every chapter. Three current case studies included in each chapter to bring context to the reader. Classic papers - introduces students to relevant academic research and refers to the selected paper throughout the chapter.

Author: Douglas Pearce
Publisher: Goodfellow Publishers Ltd
ISBN: 1906884919
Category : Business & Economics
Languages : en
Pages : 258

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Book Description
Leading international tourism scholars from a range of disciplines, analyse what progress has been made in tourism research in the last two decades and where research might go in the future.

Author: Richard George
Publisher: Springer Nature
ISBN: 3030641112
Category : Business & Economics
Languages : en
Pages : 509

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Book Description
This textbook explores the fundamental principles of marketing applied to tourism and hospitality businesses, placing special emphasis on SMEs in the international tourism industry. It includes examples from a wide range of destinations, from emerging markets to high-income countries. Taking a comprehensive approach, the book covers the whole spectrum of tourism and hospitality marketing including destination marketing, marketing research, consumer behaviour, and digital and social media marketing. Practical in focus, it gives students the tools, techniques, and underlying theory required to design and implement successful tourism marketing plans. Chapters contain in-depth case studies, including companies like Marine Dynamics Shark Tours (South Africa), Reality Tours & Travel (Mumbai, India), and Makeover Tours (Turkey). Thematic case studies include ‘Halal Tourism in Southeast Asia’, and ‘Marketing and Branding Rwanda’. These illustrate key concepts and theory, with definitions, key summaries, and discussion questions providing further insights. This textbook is ideal for undergraduate and postgraduate students looking for a comprehensive text with a practical orientation.

Author: Pierre J Benckendorff
Publisher: CABI
ISBN: 1786393433
Category : Business & Economics
Languages : en
Pages : 403

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Book Description
Fully updated, this new edition covers IT applications and social media across the industry, including airlines, travel intermediaries, accommodation, food service, destinations, events and entertainment. Organized around the visitor journey, it considers how tourists use technologies for decision making before, during and after their travels.

Author: Lesley Pender
Publisher: SAGE
ISBN: 9780761940227
Category : Business & Economics
Languages : en
Pages : 380

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Book Description
This text provides detailed coverage of the breadth of issues involved in the management of tourism businesses. It explains and supports fundamental business management aspects whilst examining specific techniques required for the successful management of a variety of tourism businesses.

Author: Iis Tussyadiah
Publisher: Springer
ISBN: 3319143433
Category : Business & Economics
Languages : en
Pages : 855

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Book Description
The papers presented in this volume advance the state-of-the-art research on big data and analytics, social media, electronic marketing, mobile computing and recommender systems, mobile sensors and geosocial services, augmented reality, wearable computing, smart tourism, electronic distribution for tourism and hospitality products and services, e-learning, responsive web design and management, and eTourism for development. This book covers the most significant areas contributed by prominent scholars from around the world and is suitable for both academics and practitioners who are interested in the latest developments in e-Tourism.