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Tobacco (CEOs)

Tobacco (CEOs) PDF Author: United States. Congress. Senate. Committee on Commerce, Science, and Transportation
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 100

Book Description


Tobacco (CEOs)

Tobacco (CEOs) PDF Author: United States. Congress. Senate. Committee on Commerce, Science, and Transportation
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 100

Book Description


The Devil's Playbook

The Devil's Playbook PDF Author: Lauren Etter
Publisher: Crown
ISBN: 0593237994
Category : Business & Economics
Languages : en
Pages : 512

Book Description
NEW YORK TIMES EDITORS’ CHOICE • Big Tobacco meets Silicon Valley in this “deeply reported and illuminating” (The New York Times Book Review) corporate exposé of what happened when two of the most notorious industries collided—and the vaping epidemic was born. “The best business book I’ve read since Bad Blood.”—Jonathan Eig, New York Times bestselling author of Ali: A Life Howard Willard lusted after Juul. As the CEO of tobacco giant Philip Morris’s parent company and a veteran of the industry’s long fight to avoid being regulated out of existence, he grew obsessed with a prize he believed could save his company—the e-cigarette, a product with all the addictive upside of the original without the same apparent health risks and bad press. Meanwhile, in Silicon Valley, Adam Bowen and James Monsees began working on a device that was meant to save lives and destroy Big Tobacco, but they ended up baking the industry’s DNA into their invention’s science and marketing. Ultimately, Juul’s e-cigarette was so effective and so market-dominating that it put the company on a collision course with Philip Morris and sparked one of the most explosive public health crises in recent memory. In a deeply reported account, award-winning journalist Lauren Etter tells a riveting story of greed and deception in one of the biggest botched deals in business history. Etter shows how Philip Morris’s struggle to innovate left Willard desperate to acquire Juul, even as his own team sounded alarms about the startup’s reliance on underage customers. And she shows how Juul’s executives negotiated a lavish deal that let them pocket the lion’s share of Philip Morris’s $12.8 billion investment while government regulators and furious parents mounted a campaign to hold the company’s feet to the fire. The Devil’s Playbook is the inside story of how Juul’s embodiment of Silicon Valley’s “move fast and break things” ethos wrought havoc on American health, and how a beleaguered tobacco company was seduced by the promise of a new generation of addicted customers. With both companies’ eyes on the financial prize, neither anticipated the sudden outbreak of vaping-linked deaths that would terrorize a nation, crater Juul’s value, end Willard’s career, and show the costs in human life of the rush to riches—while Juul’s founders, board members, and employees walked away with a windfall.

The Cigarette Papers

The Cigarette Papers PDF Author: Stanton A. Glantz
Publisher: Univ of California Press
ISBN: 9780520213722
Category : Business & Economics
Languages : en
Pages : 562

Book Description
These documents provide a shocking inside account of the activities of one tobacco company, Brown & Williamson, and its multinational parent, British American Tobacco, over more than thirty years.

Golden Holocaust

Golden Holocaust PDF Author: Robert N. Proctor
Publisher: Univ of California Press
ISBN: 0520950437
Category : Medical
Languages : en
Pages : 779

Book Description
The cigarette is the deadliest artifact in the history of human civilization. It is also one of the most beguiling, thanks to more than a century of manipulation at the hands of tobacco industry chemists. In Golden Holocaust, Robert N. Proctor draws on reams of formerly-secret industry documents to explore how the cigarette came to be the most widely-used drug on the planet, with six trillion sticks sold per year. He paints a harrowing picture of tobacco manufacturers conspiring to block the recognition of tobacco-cancer hazards, even as they ensnare legions of scientists and politicians in a web of denial. Proctor tells heretofore untold stories of fraud and subterfuge, and he makes the strongest case to date for a simple yet ambitious remedy: a ban on the manufacture and sale of cigarettes.

A Question Of Intent

A Question Of Intent PDF Author: David Kessler
Publisher: Public Affairs
ISBN: 9781586481216
Category : Business & Economics
Languages : en
Pages : 518

Book Description
Former FDA commissioner David Kessler guides the reader through a legal thriller, telling the story of the FDA's fight with big tobacco.

Tobacco Merchant

Tobacco Merchant PDF Author: Maurice Duke
Publisher: University Press of Kentucky
ISBN: 0813186021
Category : Business & Economics
Languages : en
Pages : 346

Book Description
Maurice Duke and Daniel P. Jordan vividly describe the colorful life and times of one of the South's—and America's—most important businesses and provide insight into how luck, management practices, and personalities helped the company rise to international prominence. Universal Leaf Tobacco Company, the world's largest independent leaf tobacco dealer, is one of the major buying arms for tobacco manufacturers worldwide, selecting, purchasing, processing, and storing leaf tobacco. The story opens during the aftermath of the Civil War when Southerners realized once again the worldwide potential of their native crop. The authors follow the company from its incorporation 1918 through one of the first hostile takeover attempts in American business, to its evolution in 1993 into Universal Corporation, a worldwide conglomerate with a number of products including tobacco. Based on scholarly research and over two hundred interviews with past and present Universal employees, this objective saga reveals much about American business and economic history.

You are the Target

You are the Target PDF Author: Georgina Lovell
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 204

Book Description
This workbook presents a two-tiered strategy designed to enable mid to senior high school students to become Tobacco Awareness Peer Mentors, and to talk to fourth and fifth grade students about their personal experiences with tobacco and what they have read for themselves in actual tobacco documents. Each of the five units in the workbook includes tobacco documents and/or advertisements with companion exercises/worksheets. Each unit allows for up to 50 minutes of class time and teachers have discretion and flexibility to select age and ability appropriate material where applicable. In addition to document review, components of this training include de-briefing for family and peer-related tobacco issues, group discussion about suggested approaches for presentation to younger children and written reflection by participants on all aspects of their voluntary mandate--especially feedback from those who are, or are in the process of becoming ex-smokers. (GCP).

Dirty Tobacco

Dirty Tobacco PDF Author: Telita Snyckers
Publisher: Tafelberg
ISBN: 9780624091530
Category :
Languages : en
Pages : 306

Book Description
What is more profitable than cocaine, heroin, marijuana or guns? Illegally trafficked cigarettes . . . Reputable tobacco companies have - for decades - been complicit in cigarette smuggling. In this gripping exposé, former SARS lawyer Telita Snyckers uncovers the dark underbelly of the tobacco industry.

Go Long

Go Long PDF Author: Dennis Carey
Publisher: University of Pennsylvania Press
ISBN: 1613631405
Category : Business & Economics
Languages : en
Pages : 140

Book Description
In Go Long, authors Dennis Carey, Brian Dumaine, Michael Useem, and Rodney Zemmel take you behind the scenes to witness the business decisions that are enabling leading organizations to outsmart and outlast the competition.

Hot

Hot PDF Author: Mark Hertsgaard
Publisher: HMH
ISBN: 0547504446
Category : Science
Languages : en
Pages : 357

Book Description
An “informative and vividly reported book” that goes beyond the politics of climate change to explore practical ways we can adapt and survive (San Francisco Chronicle). Journalist Mark Hertsgaard has reported on global warming for outlets including the New Yorker, NPR, Time, and Vanity Fair. But it was only after he became a father that he started thinking about the two billion young people worldwide who will spend the rest of their lives coping with mounting climate disruption. In Hot, he presents a well-researched blueprint for how all of us―parents, communities, companies, and countries―can navigate this unavoidable new era. Reporting from across the nation and around the world, Hertsgaard provides examples of ambitious attempts to mitigate the effects of sea-level rise, mega-storms, famine, and other threats—and an “urgent message . . . that citizens and governments cannot afford to ignore” (The Boston Globe). “This readable, passionate book is surprisingly optimistic: Seattle, Chicago, and New York are making long-term, comprehensive plans for flooding and drought. Impoverished farmers in the already drought-stricken African Sahel have discovered how to substantially improve yields and decrease malnutrition by growing trees among their crops, and the technique has spread across the region; Bangladeshis, some of the poorest and most flood-vulnerable yet resilient people on earth, are developing imaginative innovations such as weaving floating gardens from water hyacinth that lift with rising water. Contrasting the Netherlands’ 200-year flood plans to the New Orleans Katrina disaster, Hertsgaard points out that social structures, even more than technology, will determine success, and persuasively argues that human survival depends on bottom-up, citizen-driven government action.” —Publishers Weekly “His analysis of the impact of global warming on industries as different as winemaking and insurance is intriguing, and his well-supported conclusion that social change can beat back climate change is inspiring . . . an exceptionally productive approach to a confounding reality.” —Booklist “This is an important book.” —Bill McKibben