Tips & Tactics for Conducting E-commerce PDF Download

Author: Loel McPhee
Publisher: Thomson South-Western
ISBN:
Category : Business & Economics
Languages : en
Pages : 100

View

Book Description
Is your business ready for e-commerce? Because that's where the action is. And "RM" Inc.'s Tips & Tactics for Conducting E-commerce is just the guide you need. Learn about the latest in connectivity tools. Get tips on Website design. Find out the best way to integrate the Web into your marketing strategy -- and stand out from competitors. Remember, the Web can make any business a "big" business. Learn techno-savvy ideas on how to:

Author: Zheng Qin
Publisher: Springer
ISBN: 3642394140
Category : Computers
Languages : en
Pages : 358

View

Book Description
E-Commerce Strategy builds awareness and sharpens readers' understanding of the key issues about e-commerce strategies. To link theory of e-commerce strategy with practice in the real world, it brings together theoretical perspectives based on academic research, integrated use of technologies and large amount of cases, especially those of China. With regard to the innovative technical standards and frameworks, it proposes strategic analysis from a technical point of view. The book is intended for postgraduate students in e-commerce and computer science as well as government officials, entrepreneurs and managers. Prof. Zheng Qin is the Director of Software Engineering and Management Research Institute, Tsinghua University, China; Dr. Shundong Li is a Professor at the School of Computer Science, Shaanxi Normal University, China; Dr. Yang Chang and Dr. Fengxiang Li are both Research Assistants at the School of Software, Tsinghua University, China.

Author: David Taylor
Publisher: John Wiley & Sons
ISBN: 0471436836
Category : Business & Economics
Languages : en
Pages : 305

View

Book Description
Strategies for becoming a fully functional E-business This book provides executives, managers, and entrepreneurs with practical ideas and techniques that will help them improve the way they implement and manage E-commerce and E-business. The authors have been E-business strategy consultants for over a decade, and this book is based on their experiences working with hundreds of Fortune 500 companies and dot com startups. The book is filled with examples of how companies across industries have used the Internet to sell in business-to-business E-marketplaces, as well as direct to consumers, and the problems they have encountered in the process. The book also covers many topics that other E-business books miss, including the impact of the Net's underground economy and how to involve customers emotionally with a Web-based business. David Taylor and Alyse Terhune (Stamford, CT) founded eMarket Holdings, LLC, an E-business strategy consulting firm in 1999. They have been e-commerce and e-business consultants for over a decade, primarily at Gartner Group, Inc.

Author: Ian Daniel
Publisher: NeuroDigital
ISBN: 0956526225
Category : Business & Economics
Languages : en
Pages : 230

View

Book Description
E-commerce Get It Right! is a Step-by-Step E-commerce guide, that will show you everything you need to know about selling and marketing physcial products online. Whether you¿re an e-commerce Start-Up or have an existing e-commerce website that is struggling to make a profit, this book is for you.

Author: Charles H. Trepper
Publisher:
ISBN: 9780735607231
Category : Business enterprises
Languages : en
Pages : 0

View

Book Description
In the coming years, digital technology will radically increase the speed at which business is conducted. Ultimately, digital technology will transform three major elements of any business: relationships with customers and business partners (commerce), information flow and relationships among workers within a company (knowledge management), and internal business processes (business operations). "E-commerce Strategies" deals with the first of these elements by providing IT decision-makers with a broad education about the benefits of implementing e-commerce solutions in the enterprise. It also provides case studies of successful e-commerce implementations using Microsoft technologies that offer benefits such as increased productivity, faster order cycles, lower manufacturing costs, and lower total cost of ownership. The book leads the reader through each case study, describes and quantifies its benefits in detail, and provides an evaluation guide to help the reader determine whether the case study and implementation are relevant to his or her own business. It also describes a set of consistent e-commerce business applications and ties them together chapter by chapter. The end of the book describes how these solutions can be woven together into a comprehensive, enterprise-wide system of digital solutions -- what Microsoft calls a Digital Nervous System (DNS).

Author: RWG Publishing
Publisher: RWG Publishing
ISBN:
Category : Business & Economics
Languages : en
Pages : 36

View

Book Description
Strategies and Techniques for Earning with E-commerce by RWG Publishing is a comprehensive guide designed for individuals, start-ups, and established businesses looking to thrive in the dynamic world of e-commerce. This collection of papers delves into various product segments, offering valuable insights into their unique features and effective marketing strategies. By consolidating information from diverse sources, this book provides readers with a convenient and coherent resource for enhancing their e-commerce ventures. Recognizing the rapid evolution and growing penetration of e-commerce, the author presents this guide to help readers navigate the challenges and opportunities in the industry. With a focus on practical strategies that can be applied across multiple segments, this work serves as an invaluable tool for anyone looking to earn a living through e-commerce. The book is rich in references, directing readers to further sources of information, and invites feedback and guidance from both authors and diligent readers. Whether you're new to e-commerce or seeking to refine your existing business model, Strategies and Techniques for Earning with E-commerce offers the insights you need to succeed in this ever-changing landscape.

Author: Fazlollahi, Bijan
Publisher: IGI Global
ISBN: 1931777292
Category : Business & Economics
Languages : en
Pages : 352

View

Book Description
Annotation Examining key components and concepts in e-commerce, this study identifies critical factors relating to success in the global business environment. It also describes the economics of e-commerce and the practical issues concerning its application. Specific chapters discuss privacy, structure, policy concerns, customer loyalty, trust, internal audits, payment mechanisms, mobile communications, and costs. Contributors include scholars from North America, Europe, Saudi Arabia, and China. Annotation c. Book News, Inc., Portland, OR (booknews.com).

Author: Robert T. Plant
Publisher: Prentice Hall Professional
ISBN: 9780130198440
Category : Business & Economics
Languages : en
Pages : 376

View

Book Description
Drawing on research at more than 40 top e-commerce organizations, he helps you optimize brand, technology, service, market, and development - and answer critical questions."--BOOK JACKET.

Author:
Publisher: United Nations Publications
ISBN:
Category : Business & Economics
Languages : en
Pages : 292

View

Book Description
"Guide identifying SME issues and constraints in regard to e-commerce - explains how to develop an e-commerce strategy and conduct online market research; outlines marketing and online communication techniques; answers questions on legal and financial issues; highlights characteristics of successful websites; deals with technical, policy and country-specific issues; online procurement; describes role of ITC in providing assistance in e-commerce; programmes and services offered by other international bodies; appendices include model professional services agreement with website designers; text of UNECE (United Nations Economic Commission for Europe) Electronic Commerce Agreement; also includes questionnaire for the ITC survey of SMEs and export development organizations on e-commerce on which the guide has been based"--P. ii.

Author: Eduardo Da Costa
Publisher: MIT Press
ISBN: 9780262262392
Category : Business & Economics
Languages : en
Pages : 228

View

Book Description
How small businesses can use the Internet and e-commerce to succeed in the global marketplace. Small companies account for a surprising one-third of U.S. exports, and their market share is growing. The Internet has played a major role in helping these companies develop an increasingly powerful international presence. Global E-Commerce Strategies for Small Businesses describes the export opportunities e-commerce holds for small-to-medium size enterprises (SMEs) all over the world. The book is organized in two parts. The first uses examples and case studies of small exporting companies from six countries to show how SMEs and new entrepreneurs are not only successful but also often responsible for job creation, innovation, and economic growth in their regions. It also examines common obstacles to exports such as local and international laws, cultural differences, trade barriers, taxation, and transport infrastructure. The second part covers the steps in setting up a global business: researching business opportunities, identifying and reaching out to customers, building and keeping an online image, closing the deal, and maintaining customer support. Written in a casual, accessible style, the book offers an overview of the tools and services available to help smaller companies flourish in the global marketplace.