Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download The Values Campaign? PDF full book. Access full book title The Values Campaign? by John C. Green. Download full books in PDF and EPUB format.
Author: John C. Green Publisher: Georgetown University Press ISBN: 9781589014749 Category : Religion Languages : en Pages : 292
Book Description
The Christian Right never ceases to surprise professional observers of American politics. With the Christian coalition in disarray, many expected that the movement would play less of a role in the 2004 elections. But when exit polls reported that "moral values" were the most commonly cited reason for presidential vote choice, pundits immediately proclaimed the importance of the "values vote." Yet the role of the Christian Right, of statewide referenda on same-sex marriage, and of religious mobilization remained the subject of debate. The Values Campaign? The Christian Right and the 2004 Elections reaches well beyond the instant analyses of the post-election period to provide an assessment of the role of the religious right in 2004. The contributors to this volume are among the leading scholars of religion and politics in the United States, and many have contributed for over a decade to ongoing discussions of the role played by the religious right in national elections. The authors consider national mobilization and issues, and also explore the role of the Christian Right in specific states. Their evaluations contend that the "values campaign" was not an aberration but a consistent pattern of national politics, and that moral traditionalism will likely continue to be a significant factor in future elections. A timely study of the 2004 elections, this volume will appeal to scholars and observers of electoral politics, state politics, and religion and politics.
Author: John C. Green Publisher: Georgetown University Press ISBN: 9781589014749 Category : Religion Languages : en Pages : 292
Book Description
The Christian Right never ceases to surprise professional observers of American politics. With the Christian coalition in disarray, many expected that the movement would play less of a role in the 2004 elections. But when exit polls reported that "moral values" were the most commonly cited reason for presidential vote choice, pundits immediately proclaimed the importance of the "values vote." Yet the role of the Christian Right, of statewide referenda on same-sex marriage, and of religious mobilization remained the subject of debate. The Values Campaign? The Christian Right and the 2004 Elections reaches well beyond the instant analyses of the post-election period to provide an assessment of the role of the religious right in 2004. The contributors to this volume are among the leading scholars of religion and politics in the United States, and many have contributed for over a decade to ongoing discussions of the role played by the religious right in national elections. The authors consider national mobilization and issues, and also explore the role of the Christian Right in specific states. Their evaluations contend that the "values campaign" was not an aberration but a consistent pattern of national politics, and that moral traditionalism will likely continue to be a significant factor in future elections. A timely study of the 2004 elections, this volume will appeal to scholars and observers of electoral politics, state politics, and religion and politics.
Author: Robert E. Denton Publisher: Rowman & Littlefield ISBN: 1442216751 Category : Political Science Languages : en Pages : 221
Book Description
Presidential campaigns are our national conversations – the widespread and complex communication of issues, images, social reality, and personas. Political communication specialists break down the 2012 presidential campaign and go beyond the quantitative facts, electoral counts, and poll results of the election, to make sense of the “political bits” of communication that comprise our voting choices. The contributors look at the early campaign period, the nomination process and conventions, the social and political contexts, the debates, the role of candidate spouses, candidate strategies, political strategies, and the use of the Internet and other technologies.
Author: Charles T. Salmon Publisher: SAGE Publications, Incorporated ISBN: Category : Business & Economics Languages : en Pages : 326
Book Description
Working from the premises that information campaigns and social marketing efforts represent attempts at planned social change and that it is insufficient to examine inherently social phenomena in a social vacuum, the contributors to this volume provide a social context for examining these domains. Interdisciplinary in approach, this volume represents a merging of the traditions of marketing and strategic communication. The first section, Campaigns and Social Structure, pays particular attention to the social context in which campaigns are designed, implemented and analyzed. Each chapter addresses a set of concerns campaign organizers face and, as a whole, illustrate the broad range of social concerns which campaigns address
Author: Mary C. Gentile Publisher: Yale University Press ISBN: 0300161328 Category : Business & Economics Languages : en Pages : 283
Book Description
How can you effectively stand up for your values when pressured by your boss, customers, or shareholders to do the opposite? Drawing on actual business experiences as well as on social science research, Babson College business educator and consultant Mary Gentile challenges the assumptions about business ethics at companies and business schools. She gives business leaders, managers, and students the tools not just to recognize what is right, but also to ensure that the right things happen. The book is inspired by a program Gentile launched at the Aspen Institute with Yale School of Management, and now housed at Babson College, with pilot programs in over one hundred schools and organizations, including INSEAD and MIT Sloan School of Management. She explains why past attempts at preparing business leaders to act ethically too often failed, arguing that the issue isn’t distinguishing what is right or wrong, but knowing how to act on your values despite opposing pressure. Through research-based advice, practical exercises, and scripts for handling a wide range of ethical dilemmas, Gentile empowers business leaders with the skills to voice and act on their values, and align their professional path with their principles. Giving Voice to Values is an engaging, innovative, and useful guide that is essential reading for anyone in business.
Author: Simon Sinek Publisher: Penguin ISBN: 1591846447 Category : Business & Economics Languages : en Pages : 257
Book Description
The inspirational bestseller that ignited a movement and asked us to find our WHY Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time—with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the WHY of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever. START WITH WHY asks (and answers) the questions: why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who have had the greatest influence in the world all think, act and communicate the same way—and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.
Author: David D. Roberts Publisher: | Sooner Strategies ISBN: Category : Antiques & Collectibles Languages : en Pages : 282
Book Description
Political Campaign Playbook delves into a captivating exploration of the American political landscape, detailing its author’s life’s work inside politics and government by providing readers with the industry’s most valued and guarded information in terms of operating, successful political campaigns, and getting elected to public office. Its author, David Roberts, is a long time, political campaign operative, former government, bureaucrat, entrepreneur, historian, and activist. Roberts pulls from two decades of experience, working in democratic politics for high profile Candidates and Campaigns, including President Barack Obama‘s 2008 campaign, the Democratic Congressional Campaign Committee DCCC, United States Senator Blanche Lincoln, Congressman Mark Critz, Governor Brad Henry, and Governor Mike Beebe, just to name a few. Roberts idealism emphasizes the unique and transformative impact one individual's vote can have. The book compellingly conveys the importance of transcending animosity, adhere to moral principles and governing based upon better policy instead of political expediency. The book empowers its readers to get involved and help make our world a better place. Within its pages, Roberts engages in thought-provoking discussions on multifaceted aspects of politics. Notably, Roberts cautions those interested in running for office in his introductory paragraphs. He reminds us that your life will be fundamentally altered the moment you place yourself in that arena. Political Campaign Playbook exposes and details the full range of tactics, ethical and otherwise, that can be employed to reach electoral success. Inside the book Roberts provides useful exercises and papers meant to assist candidates and campaign operatives with planning the entirety of their campaign from calculating the necessary vote totals, and win numbers, down to messaging, advertising, and the use of political attacks as strategy. Political Campaign Playbook serves as the ultimate guide to running for office and winning. It contains insightful revelations, details strategy specifics, and provides an empowering message.
Author: Andrea L. Weiss Publisher: ISBN: 9781947602403 Category : Political Science Languages : en Pages : 0
Book Description
In the aftermath of the 2016 presidential election, many Americans questioned how to respond to the results and the deep divisions in our country exposed by the campaign. Many people of faith turned to their religious communities for guidance and support. Many looked for ways to take action. In November 2016, biblical scholar Andrea L. Weiss and graphic designer Lisa M. Weinberger teamed up to create an innovative response: a national nonpartisan campaign that used letters and social media to highlight core American values connected to our diverse religious traditions. American Values, Religious Voices: 100 Days, 100 Letters is a collection of letters written by some of America's most accomplished and thoughtful scholars of religion during the first 100 days of the Trump presidency. While the letters are addressed to the president, vice president, and members of the 115th Congress and Trump administration, they speak to a broad audience of Americans looking for wisdom and encouragement at this tumultuous time in our nation's history. This unique volume assembles the 100 letters, plus four new supplemental essays and many of the graphic illustrations that enhanced the campaign. Published near the midway point of the Trump presidency, this book showcases a wide range of ancient sacred texts that pertain to our most pressing contemporary issues. At a time of great division in our country, this post-election project models how people of different backgrounds can listen to and learn from one another. The letters offer insight and inspiration, reminding us of the enduring values that make our nation great.
Author: Peter C. Verhoef Publisher: Routledge ISBN: 1317561929 Category : Business & Economics Languages : en Pages : 339
Book Description
Our newly digital world is generating an almost unimaginable amount of data about all of us. Such a vast amount of data is useless without plans and strategies that are designed to cope with its size and complexity, and which enable organisations to leverage the information to create value. This book is a refreshingly practical, yet theoretically sound roadmap to leveraging big data and analytics. Creating Value with Big Data Analytics provides a nuanced view of big data development, arguing that big data in itself is not a revolution but an evolution of the increasing availability of data that has been observed in recent times. Building on the authors’ extensive academic and practical knowledge, this book aims to provide managers and analysts with strategic directions and practical analytical solutions on how to create value from existing and new big data. By tying data and analytics to specific goals and processes for implementation, this is a much-needed book that will be essential reading for students and specialists of data analytics, marketing research, and customer relationship management.
Author: John C. Green
Author: John C. Green
Author: Robert E. Denton
Author: Charles T. Salmon
Author: Mary C. Gentile
Author: Simon Sinek
Author: Ann Gordon
Author: David D. Roberts
Author: 
Author: Andrea L. Weiss
Author: Peter C. Verhoef