Author: donalee Moulton
Publisher: Business Expert Press
ISBN: 1637422113
Category : Self-Help
Languages : en
Pages : 162
Book Description
The Thong Principle has little to do with beachwear and everything to do with effective communication. It’s about ensuring messages are successful for the sender – and the receiver. The book delves into the elements that comprise successful communications – conciseness, clarity, concreteness, and much more. It also puts those elements into context. Communications that miss the mark confuse and annoy. They fail to deliver their message. They damage our credibility and erode goodwill. The Thong Principle overflows with real-world examples to help us understand why we fail to get our messages across as intended. Then it explains how we can anticipate, identify, and correct errors and oversights. This is both at the highest level – including building and maintaining trust – and down in the weeds where even one word makes a difference. The Thong Principle will draw you in and keep you reading with: Examples Exercises Information that resonates. It’s also funny. Laughter and learning are wonderful partners.
The Thong Principle
Author: donalee Moulton
Publisher: Business Expert Press
ISBN: 1637422113
Category : Self-Help
Languages : en
Pages : 162
Book Description
The Thong Principle has little to do with beachwear and everything to do with effective communication. It’s about ensuring messages are successful for the sender – and the receiver. The book delves into the elements that comprise successful communications – conciseness, clarity, concreteness, and much more. It also puts those elements into context. Communications that miss the mark confuse and annoy. They fail to deliver their message. They damage our credibility and erode goodwill. The Thong Principle overflows with real-world examples to help us understand why we fail to get our messages across as intended. Then it explains how we can anticipate, identify, and correct errors and oversights. This is both at the highest level – including building and maintaining trust – and down in the weeds where even one word makes a difference. The Thong Principle will draw you in and keep you reading with: Examples Exercises Information that resonates. It’s also funny. Laughter and learning are wonderful partners.
Publisher: Business Expert Press
ISBN: 1637422113
Category : Self-Help
Languages : en
Pages : 162
Book Description
The Thong Principle has little to do with beachwear and everything to do with effective communication. It’s about ensuring messages are successful for the sender – and the receiver. The book delves into the elements that comprise successful communications – conciseness, clarity, concreteness, and much more. It also puts those elements into context. Communications that miss the mark confuse and annoy. They fail to deliver their message. They damage our credibility and erode goodwill. The Thong Principle overflows with real-world examples to help us understand why we fail to get our messages across as intended. Then it explains how we can anticipate, identify, and correct errors and oversights. This is both at the highest level – including building and maintaining trust – and down in the weeds where even one word makes a difference. The Thong Principle will draw you in and keep you reading with: Examples Exercises Information that resonates. It’s also funny. Laughter and learning are wonderful partners.
The Bookseller
The Bookseller and the Stationery Trades' Journal
System
The Art of Fishing on the Principle of Avoiding Cruelty ...
Advertising: Principles and Practice
Author: Sandra Moriarty
Publisher: Pearson Australia
ISBN: 1486009050
Category : Business & Economics
Languages : en
Pages : 577
Book Description
The 3rd edition of Advertising: Principles and Practice is the only practical, applied guide to the real world of advertising in Australasia using award-winning examples of how and why great advertising is achieved. It features new coverage of advertising’s role within the integrated marketing communications (IMC). Moriarty explores the ever-changing media landscape and encourages readers to think about the ways in which advertising operates as part of a broader communication strategy. How do you define great advertising? How do you encourage creativity in advertising? How can interactive and digital media add value to advertising? These questions, and many more are comprehensively answered inside this Australian adaptation of the US text, Advertising & IMC: Principles and Practice by Moriarty, Mitchell and Wells.
Publisher: Pearson Australia
ISBN: 1486009050
Category : Business & Economics
Languages : en
Pages : 577
Book Description
The 3rd edition of Advertising: Principles and Practice is the only practical, applied guide to the real world of advertising in Australasia using award-winning examples of how and why great advertising is achieved. It features new coverage of advertising’s role within the integrated marketing communications (IMC). Moriarty explores the ever-changing media landscape and encourages readers to think about the ways in which advertising operates as part of a broader communication strategy. How do you define great advertising? How do you encourage creativity in advertising? How can interactive and digital media add value to advertising? These questions, and many more are comprehensively answered inside this Australian adaptation of the US text, Advertising & IMC: Principles and Practice by Moriarty, Mitchell and Wells.
The Art of Fishing on the Principle of Avoiding Cruelty. With Approved Rules for Fishing Used During Sixty Years' Practice, Etc
Handicraft Simplified Procedure and Projects in Leather, Celluloid, Metal, Wood, Batik, Rope, Cordage, Yarn, Horsehair, Pottery, Weaving, Stone, Primitive Indian Craft
Author: Lester Griswold
Publisher: Read Books Ltd
ISBN: 1528764323
Category : Crafts & Hobbies
Languages : en
Pages : 549
Book Description
This text comprises a wonderfully detailed and expansive handbook for crafting in a variety of common mediums, including metal, leather, wood, rope, yarn, pottery, and stone. This is the perfect book for anyone with an interest in crafting, but will particularly appeal to those who like to use a number of different materials in their creations. Many antique books such as this are increasingly costly and hard to come by, and this test is republished here in the hope that its lessons can continue to be of use to those interested for years to come. This antique book has been elected for modern republication due to its timeless educational value, and we are proud to republish it now complete with a new introduction on the subject.
Publisher: Read Books Ltd
ISBN: 1528764323
Category : Crafts & Hobbies
Languages : en
Pages : 549
Book Description
This text comprises a wonderfully detailed and expansive handbook for crafting in a variety of common mediums, including metal, leather, wood, rope, yarn, pottery, and stone. This is the perfect book for anyone with an interest in crafting, but will particularly appeal to those who like to use a number of different materials in their creations. Many antique books such as this are increasingly costly and hard to come by, and this test is republished here in the hope that its lessons can continue to be of use to those interested for years to come. This antique book has been elected for modern republication due to its timeless educational value, and we are proud to republish it now complete with a new introduction on the subject.
On the Principles of Sound; Their Application in the Construction of Public Buildings, Particularly to the New Houses of Parliament, Etc
Author: Alphonso William WEBSTER
Publisher:
ISBN:
Category :
Languages : en
Pages : 134
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 134
Book Description
Principles of Neuropsychological Rehabilitation
Author: George P. Prigatano
Publisher: Oxford University Press
ISBN: 0195081439
Category : Medical
Languages : en
Pages : 375
Book Description
Without guiding principles, clinicians can easily get lost in the maze of problems that a brain-damaged patient presents. This book underlines the importance of patients' subjective experience of brain disease or injury, and the frustration and confusion they undergo. It shows that the symptom picture is a mixture of premorbid cognitive and personal characteristics with the neuropsychological changes directly associated with brain pathology. By closely observing the patient's behavior, the clinician can teach him or her about the direct and indirect effects of brain damage. The book provides guidelines both for the remediation of higher cerebral disturbances and the management of patients interpersonal problems. It presents a new perspective on disorders of self-awareness and recovery as well as deterioration phenomena after brain injury. It will be an invaluable resource for psychologists, neurologists, and psychiatrists involved in neuropsychological rehabilitation.
Publisher: Oxford University Press
ISBN: 0195081439
Category : Medical
Languages : en
Pages : 375
Book Description
Without guiding principles, clinicians can easily get lost in the maze of problems that a brain-damaged patient presents. This book underlines the importance of patients' subjective experience of brain disease or injury, and the frustration and confusion they undergo. It shows that the symptom picture is a mixture of premorbid cognitive and personal characteristics with the neuropsychological changes directly associated with brain pathology. By closely observing the patient's behavior, the clinician can teach him or her about the direct and indirect effects of brain damage. The book provides guidelines both for the remediation of higher cerebral disturbances and the management of patients interpersonal problems. It presents a new perspective on disorders of self-awareness and recovery as well as deterioration phenomena after brain injury. It will be an invaluable resource for psychologists, neurologists, and psychiatrists involved in neuropsychological rehabilitation.