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Author: Laurie C. Grand Publisher: John Wiley & Sons ISBN: Category : Business & Economics Languages : en Pages : 232
Book Description
All the tools you need to advertise and market your practice The Therapist’s Advertising and Marketing Kit is an invaluable collection of ready-to-use marketing and advertising materials designed specifically for mental health professionals looking to manage and grow their practice. Designed to help everyone from the new to the more experienced practitioner, this unique, timesaving resource will help you successfully build your practice, showing you how to develop an effective marketing plan and presenting guidelines for creating numerous kinds of powerful marketing and advertising materials, including: Yellow page, newspaper, and magazine ads Flyers and brochures Postcards and card packs Press releases and public service announcements Stationery and business cards Radio and TV ad scripts Web pages A unique benefit of this book is the enclosed CD-ROM, which includes a portfolio of actual samples of all the contents––including the Web sites––formatted in Microsoft® Word. This makes the process even easier for busy practitioners––you can choose the ones you like best, customize them to your needs, and put them to work immediately for your practice. Now it’s easier than ever to design a marketing effort that maximizes your practice’s visibility, thanks to The Therapist’s Advertising and Marketing Kit––a resource no psychologist, social worker, therapist, counselor, or any other mental health professional can afford to be without.
Author: Laurie C. Grand Publisher: John Wiley & Sons ISBN: Category : Business & Economics Languages : en Pages : 232
Book Description
All the tools you need to advertise and market your practice The Therapist’s Advertising and Marketing Kit is an invaluable collection of ready-to-use marketing and advertising materials designed specifically for mental health professionals looking to manage and grow their practice. Designed to help everyone from the new to the more experienced practitioner, this unique, timesaving resource will help you successfully build your practice, showing you how to develop an effective marketing plan and presenting guidelines for creating numerous kinds of powerful marketing and advertising materials, including: Yellow page, newspaper, and magazine ads Flyers and brochures Postcards and card packs Press releases and public service announcements Stationery and business cards Radio and TV ad scripts Web pages A unique benefit of this book is the enclosed CD-ROM, which includes a portfolio of actual samples of all the contents––including the Web sites––formatted in Microsoft® Word. This makes the process even easier for busy practitioners––you can choose the ones you like best, customize them to your needs, and put them to work immediately for your practice. Now it’s easier than ever to design a marketing effort that maximizes your practice’s visibility, thanks to The Therapist’s Advertising and Marketing Kit––a resource no psychologist, social worker, therapist, counselor, or any other mental health professional can afford to be without.
Author: Laurie C. Grand Publisher: Wiley ISBN: 9780471413394 Category : Psychology Languages : en Pages : 0
Book Description
A powerful practice-building tool for the busy mental healthprofessional Building a successful practice and standing out in the crowdedmental health profession requires a great deal of time and energy.The Therapist's Newsletter Kit helps you build your practice andcommunicate with past, present, and future clients. This timesavingtool provides mental health professionals with 50 ready-to-usenewsletters on topics of current and popular interest that can bequickly and easily tailored to promote your practice. The Therapist's Newsletter Kit does most of the work for you. Inaddition to the 50 well-researched articles that range from stressmanagement and processing grief to improving your marriage andparenting skills, this valuable book also includes a CD-ROMcontaining all of the newsletter content in Microsoft Word format,which you can personalize and paste onto the accompanyingnewsletter template. With the powerful reach of your own customized and informativenewsletters, you can: * Reach out to potential clients * Stay in touch with current and past clients * Educate the community about your areas of specialization * Provide added value to your counseling services * Enhance your credibility * Publicize your practice to the media * Stimulate referrals * And so much more! Generating informative newsletters that maximize your practice'svisibility has never been easier, thanks to The Therapist'sNewsletter Kit-a source no mental health practitioner should bewithout.
Author: Chris E. Stout Publisher: John Wiley & Sons ISBN: 0471426237 Category : Psychology Languages : en Pages : 359
Book Description
All the tips and tools you need to build a successful mental health practice from the ground up Many mental health professionals currently working for group practices, hospitals, and private or government agencies have both the skills and the drive to become solo practitioners. But how and where do you begin? Getting Started in Private Practice is a reliable reference that offers the comprehensive information and armchair motivation you need to establish and build your own practice from the ground up. User-friendly and full of helpful tips, this handy book provides you with tools and techniques for starting and maintaining a thriving private practice, including information on: * Discovering your ideal practice * Creating a business plan * Financing your start-up * Setting fees * Setting up shop and measuring results * Minimizing risk * Managing managed care * Marketing your practice * Generating referrals * Utilizing additional print, Web, and organizational resources From major concerns such as ethics and liability to day-to-day matters like selecting stationery and business cards, Getting Started in Private Practice puts the best solutions at your fingertips. Whether you're a recent graduate or a seasoned pro, this invaluable resource will help you minimize the uncertainty of establishing a solo practice while maximizing the rewards.
Author: Chris E. Stout Publisher: John Wiley & Sons ISBN: 0470893494 Category : Psychology Languages : en Pages : 359
Book Description
All the tips and tools you need to build a successful mental health practice from the ground up Many mental health professionals currently working for group practices, hospitals, and private or government agencies have both the skills and the drive to become solo practitioners. But how and where do you begin? Getting Started in Private Practice is a reliable reference that offers the comprehensive information and armchair motivation you need to establish and build your own practice from the ground up. User-friendly and full of helpful tips, this handy book provides you with tools and techniques for starting and maintaining a thriving private practice, including information on: * Discovering your ideal practice * Creating a business plan * Financing your start-up * Setting fees * Setting up shop and measuring results * Minimizing risk * Managing managed care * Marketing your practice * Generating referrals * Utilizing additional print, Web, and organizational resources From major concerns such as ethics and liability to day-to-day matters like selecting stationery and business cards, Getting Started in Private Practice puts the best solutions at your fingertips. Whether you're a recent graduate or a seasoned pro, this invaluable resource will help you minimize the uncertainty of establishing a solo practice while maximizing the rewards.
Author: Cynthia Franklin Publisher: Oxford University Press ISBN: 0199884110 Category : Social Science Languages : en Pages : 1944
Book Description
This comprehensive sourcebook covers every aspect of school service delivery, arming practitioners with the nuts and bolts of evidence-based practice. Each of the 114 chapters serves as a detailed intervention map, beginning with a summary of the problem area and moving directly into step-by-step instructions on how to implement an evidence-based program with distinct goals in mind and methods to measure the outcome. School-based professionals in need of ready access to information on mental health disorders, developmental disabilities, health promotion, child abuse, dropout prevention, conflict resolution, crisis intervention, group work, family interventions, culturally competent practice, policy, ethics, legal issues, community involvement, accountability, and funding can now find high-quality and easy-to-implement strategies at their fintertips. A concise, user-friendly format orients readers to each issue with a Getting Started section, then moves smoothly into What We Know, What We Can Do, Tools and Practice Examples, and Points to Remember. Quick-reference tables and charts highlight the most important information needed for daily reference, and lists of further reading and Web resources guide readers in gathering additional information to tailor their practice to suit their students' needs. Each chapter has been specifically crafted by leaders in their fields with the ultimate goal of giving school-based practitioners the tools they need to deliver the best mental health and social services possible to students, families, and communities. This is a must-have reference for all school-based social workers, psychologists, counselors, mental health professionals, and educators.
Author: Therese Borchard Publisher: Center Street ISBN: 1599953463 Category : Self-Help Languages : en Pages : 174
Book Description
Whenever Therese Borchard was weathering a personal storm, and help was nowhere to be found, her one guiding light was the question, "What would a therapist say?" The result was a sort of therapy scrapbook for rough days--a quick reference for anyone who needs a dose of encouragement, support and tried and true ways to cope. THE POCKET THERAPIST is a compact and accessible guide filled with techniques and advice to help combat everything from addictive behavior to negative thinking.
Author: Wayne Perry Publisher: AuthorHouse ISBN: 1463464312 Category : Psychology Languages : en Pages : 332
Book Description
Wayne Perry has been a therapist for more than thirty years, but he still hears the same thing from beginning counselors and therapists: Yes, I know what the theory says, but what do I do with this particular client? Drawing on his decades of experience training marriage and family therapists, professional counselors, and pastoral counselors, he answers that question in the updated edition of his landmark book: Basic Counseling Techniques. He provides practical suggestions for setting up the therapy room, using audiovisual recording equipment, and conducting those first critical interviews. You'll learn how to: apply nine different sets of clinical tools; select the appropriate tool for the appropriate clinical situation; and improve how you carry out the clinical thinking process. Each chapter concludes with a "Living into the Lesson" section that allows you to participate in experiential exercises to master what you've learned. While designed for counselors and therapists in the beginning of their careers, even veterans in the field will find value in this updated edition.
Author: Laurie C. Grand
Author: Laurie C. Grand
Author: Laurie C. Grand
Author: Grand
Author: Laurie C. Grand
Author: Chris E. Stout
Author: Catherine Hyland Moon
Author: Chris E. Stout
Author: Cynthia Franklin
Author: Therese Borchard
Author: Wayne Perry