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Author: Stephen O'Grady Publisher: "O'Reilly Media, Inc." ISBN: 149193770X Category : Business & Economics Languages : en Pages : 62
Book Description
Software is more important than ever today and yet its commercial value is steadily declining. Microsoft, for instance, has seen its gross margins decrease for a decade, while startups and corporations alike are distributing free software that would have been worth millions a few years ago. Welcome to the software paradox. In this O’Reilly report, RedMonk’s Stephen O’Grady explains why the real money no longer lies in software, and what it means for companies that depend on that revenue. You’ll learn how this paradox came about and what your company can do in response. This book covers: Why it’s growing more difficult to sell software on a standalone basis How software has come full circle, from enabler to product and back again The roles that open source, software-as-a-service, and subscriptions play How software developers have become the new kingmakers Why Microsoft, Apple, and Google epitomize this transition How the paradox has affected other tech giants, such as Oracle and Salesforce.com Strategies your software firm can explore, including alternative revenue models
Author: Stephen O'Grady Publisher: "O'Reilly Media, Inc." ISBN: 149193770X Category : Business & Economics Languages : en Pages : 62
Book Description
Software is more important than ever today and yet its commercial value is steadily declining. Microsoft, for instance, has seen its gross margins decrease for a decade, while startups and corporations alike are distributing free software that would have been worth millions a few years ago. Welcome to the software paradox. In this O’Reilly report, RedMonk’s Stephen O’Grady explains why the real money no longer lies in software, and what it means for companies that depend on that revenue. You’ll learn how this paradox came about and what your company can do in response. This book covers: Why it’s growing more difficult to sell software on a standalone basis How software has come full circle, from enabler to product and back again The roles that open source, software-as-a-service, and subscriptions play How software developers have become the new kingmakers Why Microsoft, Apple, and Google epitomize this transition How the paradox has affected other tech giants, such as Oracle and Salesforce.com Strategies your software firm can explore, including alternative revenue models
Author: Stephen O'Grady Publisher: ISBN: 9781491937679 Category : Computer software industry Languages : en Pages :
Book Description
Software is more important than ever today and yet its commercial value is steadily declining. Microsoft, for instance, has seen its gross margins decrease for a decade, while startups and corporations alike are distributing free software that would have been worth millions a few years ago. Welcome to the software paradox. In this O{u2019}Reilly report, RedMonk{u2019}s Stephen O{u2019}Grady explains why the real money no longer lies in software, and what it means for companies that depend on that revenue. You{u2019}ll learn how this paradox came about and what your company can do in response. This book covers: Why it{u2019}s growing more difficult to sell software on a standalone basis How software has come full circle, from enabler to product and back again The roles that open source, software-as-a-service, and subscriptions play How software developers have become the new kingmakers Why Microsoft, Apple, and Google epitomize this transition How the paradox has affected other tech giants, such as Oracle and Salesforce.com Strategies your software firm can explore, including alternative revenue models.
Author: Mike Prestwood Publisher: Osborne Publishing ISBN: 9780072119367 Category : Database management Languages : en Pages : 0
Book Description
Real-world examples and step-by-step instruction help readers to maximize the power of Paradox, ObjectPAL, and the Event Model. Prestwood gives tips and tricks for optimizing Paradox tools and features and offers information on converting data from other relational database products.
Author: Ezio Di Nucci Publisher: Rowman & Littlefield ISBN: 1786615800 Category : Political Science Languages : en Pages : 246
Book Description
Is technological innovation spinning out of control? During a one-week period in 2018, social media was revealed to have had huge undue influence on the 2016 U.S. presidential election and the first fatality from a self-driving car was recorded. What’s paradoxical about the understandable fear of machines taking control through software, robots, and artificial intelligence is that new technology is often introduced in order to increase our control of a certain task. This is what Ezio Di Nucci calls the “control paradox.” Di Nucci also brings this notion to bear on politics: we delegate power and control to political representatives in order to improve democratic governance. However, recent populist uprisings have shown that voters feel disempowered and neglected by this system. This lack of direct control within representative democracies could be a motivating factor for populism, and Di Nucci argues that a better understanding of delegation is a possible solution.
Author: Henry C. Lucas Publisher: Oxford University Press, USA ISBN: 0195121597 Category : Business & Economics Languages : en Pages : 238
Book Description
Provides a reliable framework for measuring the competitive advantages and profits gained through investments in state-of-the-art information systems. 7 linecuts.
Author: Mike Hazas Publisher: Routledge ISBN: 1315465957 Category : Business & Economics Languages : en Pages : 248
Book Description
This book brings together diverse voices from across the field of sustainable human computer interaction (SHCI) to discuss what it means for digital technology to support sustainability and how humans and technology can work together optimally for a more sustainable future. Contemporary digital technologies are hailed by tech companies, governments and academics as leading-edge solutions to the challenges of environmental sustainability; smarter homes, more persuasive technologies, and a robust Internet of Things hold the promise for creating a greener world. Yet, deployments of interactive technologies for such purposes often lead to a paradox: they algorithmically "optimize" heating and lighting of houses without regard to the dynamics of daily life in the home; they can collect and display data that allow us to reflect on energy and emissions, yet the same information can cause us to raise our expectations for comfort and convenience; they might allow us to share best practice for sustainable living through social networking and online communities, yet these same systems further our participation in consumerism and contribute to an ever-greater volume of electronic waste.By acknowledging these paradoxes, this book represents a significant critical inquiry into digital technology’s longer-term impact on ideals of sustainability. Written by an interdisciplinary team of contributors this book will be of great interest to students and scholars of human computer interaction and environmental studies.
Author: Val Swisher Publisher: XML Press ISBN: 1937434737 Category : Computers Languages : en Pages : 280
Book Description
According to Infosys, 86% of consumers surveyed indicated that personalized content has some impact on what they purchase and 25% said that personalization plays a large role in their purchases. And yet, looking at the data, two things stand out: Most companies say that personalizing the customer experience is a critical "must have," and they have the statistics to back it up. Very few companies believe they are delivering enough personalized content, or deliver it well. What's holding these companies back from their personalization goals? And how can you avoid the pitfalls and make personalization possible with your own enterprise content? In this book, global content strategy expert Val Swisher and senior content strategist Regina Lynn Preciado show you exactly what it takes to deliver personalized experiences at scale. You'll learn: Why personalized content is imperative to the enterprise Why so many companies fail to deliver - and how to avoid the pitfalls The five dimensions of content standardization How to bring people, technology, and process together The impact of big data and artificial intelligence The only way to deliver personalized content at scale is to automate the process at the point of delivery. And for that to work, you've got to change how you "do" content. The Personalization Paradox: Why Companies Fail (and How to Succeed) at Delivering Personalized Experiences at Scale shows you how.
Author: Timothy N. Trainor Publisher: McGraw-Hill Companies ISBN: Category : Computers Languages : en Pages : 116
Book Description
This work offers a hands-on, self-paced introduction to the Paradox database software program within the Windows operating system. Certain distinctions of the book make it extremely easy to use and readily accessible to beginning users: all important key terms are presented as they are encountered by the reader; numerous "Practice Time" exercises help reinforce important concepts; "Notes" strategically sprinkled throughout anticipate readers' questions, offer helpful tips, techniques, and reminders; numerous screen displays monitor users' progress; each lesson ends with a summary of concepts, review questions, and exercises, and the book concludes with a command summary as well as a complete index.
Author: Stephen O'Grady
Author: Stephen O'Grady
Author: Stephen O'Grady
Author: Alan Zenreich
Author: Mike Prestwood
Author: Ezio Di Nucci
Author: Edward G. Martin
Author: Henry C. Lucas
Author: Mike Hazas
Author: Val Swisher
Author: Timothy N. Trainor