The Relationship of Divergent Ethnic Acculturation Levels and Various Aspects of Intra-ethnic Advertisements PDF Download

Author: Sheb Lee True
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 200

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Author:
Publisher:
ISBN:
Category : Dissertations, Academic
Languages : en
Pages : 564

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Abstracts of dissertations available on microfilm or as xerographic reproductions.

Author: John W. Berry
Publisher: Psychology Press
ISBN: 9780805851564
Category : Education
Languages : en
Pages : 308

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Book Description
Includes statistical tables and graphs.

Author: Ahmad Jamal
Publisher: Routledge
ISBN: 1136164227
Category : Business & Economics
Languages : en
Pages : 379

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Book Description
The globalization of marketing has brought about an interesting paradox: as the discipline becomes more global, the need to understand cultural differences becomes all the more crucial. This is the challenge in an increasingly international marketplace and a problem that the world's most powerful businesses must solve. From this challenge has grown the exciting discipline of ethnic marketing, which seeks to understand the considerable opportunities and challenges presented by cultural and ethnic diversity in the marketplace. To date, scholarship in the area has been lively but disparate. This volume brings together cutting-edge research on ethnic marketing from thought leaders across the world. Each chapter covers a key theme, reflecting the increasing diversity of the latest research, including models of culture change, parenting and socialization, responses to web and advertising, role of space and social innovation in ethnic marketing, ethnic consumer decision making, religiosity, differing attitudes to materialism, acculturation, targeting and ethical and public policy issues. The result is a solid framework and a comprehensive reference point for consumer researchers, students, and practitioners.

Author: Fredrik Barth
Publisher: Waveland Press
ISBN: 1478607955
Category : Social Science
Languages : en
Pages : 156

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Book Description
When originally published in Norway, Ethnic Groups and Boundaries marked the transition to a new era of ethnic studies. Today this much-cited classic is regarded as the seminal volume from which stems much current anthropological thinking about ethnicity. Ethnic Groups and Boundaries opens with Barths invaluable thirty-page essay that introduces students to important theoretical issues in the analysis of ethnic groups. Following is a collection of seven essaysthe results of a symposium involving a small group of Scandinavian social anthropologistsintended to illustrate the application of Barths analytical viewpoints to different sides of the problems of polyethnic organization in various ethnographic areas, including Norway, Sudan, Ethiopia, Mexico, Afghanistan, and Laos.

Author: Olena Fedyuk
Publisher: Springer
ISBN: 9783319417745
Category : Social Science
Languages : en
Pages : 0

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This book brings together research findings from a variety of disciplines in this integrated study of the migration of Ukrainian nationals to the EU. It contextualizes and historicizes this migration against the background of the series of crises experienced by Ukraine and the wider region over the last thirty or so years, from the dissolution of the USSR, through EU border changes, to the failed economic reforms of independent Ukraine. The book reviews major publications in a variety of disciplines and in several languages, including Russian, Ukrainian and English. It provides a critical analysis of these authoritative sources, linking historical and contemporary texts to establish a longitudinal perspective on migration trends and practices. The spatial, temporal, gender and geopolitical aspects of migration are examined, with expert analysis of the implications for economics, immigration policies, and migration studies. The contributors also draw on national and international academic research and country-specific data to describe the experience of Ukrainian migration in six European countries: Poland, the Czech Republic, Greece, Italy, Portugal, and Spain. These detailed portraits identify the principal trends and will help researchers, policy makers, and students to a better understanding of the dynamics of migration flow in the region as a whole. “A timely volume covering many cases and many facets of Ukrainian mobility in the EU. A must have for all libraries.” Anna Triandafyllidou, Robert Schuman Centre for Advanced Studies (RSCAS) "Is Ukraine the Mexico of Europe, I once asked. It is one of the most eminent migration cases to study. This book fills an acute knowledge gap and is a rich and important contribution." Franck Düvell, University of Oxford “This collection offers a comprehensive historical and geographical analysis of various migratory patterns from Ukraine to different European countries. It is a must read for migration scholars and for anyone interested in this highly topical phenomenon.” Lena Näre, University of Helsinki

Author: David Matsumoto
Publisher: Oxford University Press
ISBN: 0190285087
Category : Psychology
Languages : en
Pages : 480

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Book Description
This book provides a state of the art review of selected areas and topics in cross-cultural psychology written by eminent figures in the field. Each chapter not only reviews the latest research in its respective area, but also goes further in integrating and synthesizing across areas. The Handbook of Culture and Psychology is a unique and timely contribution that should serve as a valuable reference and guide for beginning researchers and scholars alike.

Author: Shuang Liu
Publisher: SAGE
ISBN: 1446259544
Category : Business & Economics
Languages : en
Pages : 330

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Book Description
Books on intercultural communication are rarely written with an intercultural readership in mind. In contrast, this multinational team of authors has put together an introduction to communicating across cultures that uses examples and case studies from around the world. The book further covers essential new topics, including international conflict, social networking, migration, and the effects technology and mass media play in the globalization of communication. Written to be accessible for international students too, this text situates communication theory in a truly global perspective. Each chapter brings to life the links between theory and practice and between the global and the local, introducing key theories and their practical applications. Along the way, you will be supported with first-rate learning resources, including: • theory corners with concise, boxed-out digests of key theoretical concepts • case illustrations putting the main points of each chapter into context • learning objectives, discussion questions, key terms and further reading framing each chapter and stimulating further discussion • a companion website containing resources for instructors, including multiple choice questions, presentation slides, exercises and activities, and teaching notes. This book will not merely guide you to success in your studies, but will teach you to become a more critical consumer of information and understand the influence of your own culture on how you view yourself and others.

Author: Maykel Verkuyten
Publisher: Psychology Press
ISBN: 1135422117
Category : Psychology
Languages : en
Pages : 374

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Book Description
In contrast to other disciplines, social psychology has been slow in responding to the questions posed by the issue of ethnicity. The Social Psychology of Ethnic Identity demonstrates the important contribution that psychology can make. The central aim of this book is to show, on the one hand, that social psychology can be used to develop a better understanding of ethnicity and, on the other hand, that increased attention to ethnicity can benefit social psychology, filling in theoretical and empirical gaps. Based on recent research, The Social Psychology of Ethnic Identity brings an original approach to subjects such as: * ethnic minority identity: place, space and time * hyphenated identities and hybridity * self-descriptions and the ethnic self. The combination of diverse approaches to this burgeoning field will be of interest to social psychologists as well as those interested in issues of identity, ethnicity and migration.

Author: Alejandro Portes
Publisher: Russell Sage Foundation
ISBN: 1610444531
Category : Social Science
Languages : en
Pages : 257

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Book Description
The children of the past decade's influx of immigrants comprise a second generation far different than any this country has known before. Largely non-white and from the world's developing nations, these children struggle with complex problems of racial and ethnic relations in multicultural urban neighborhoods, attend troubled inner city schools, and face discriminatory labor markets and an economy that no longer provides the abundant manufacturing jobs that sustained previous generations of immigrants. As the contributors to The New Second Generation make clear, the future of these children is an open question that will be key to understanding the long-range consequences of current immigration. The New Second Generation chronicles the lives of second generation youth in Miami, New York City, New Orleans, and Southern California. The contributors balance careful analysis with the voices of the youngsters themselves, focusing primarily on education, career expectations, language preference, ethnic pride, and the influence of their American-born peers. Demographic portraits by Leif Jensen and Yoshimi Chitose and by Charles Hirschman reveal that although most immigrant youths live at or below the official poverty line, this disadvantage is partially offset by the fact that their parents are typically married, self-employed, and off welfare. However, the children do not always follow the course set by their parents, and often challenge immigrant ethics with a desire to embrace American culture. Mary Waters examines how the tendency among West Indian teens to assume an American black identity links them to a legacy of racial discrimination. Although the decision to identify as American or as immigrant usually presages how well second generation children will perform in school, the formation of this self-image is a complex process. M. Patricia Fernandez-Kelly and Richard Schauffler find marked differences among Hispanic groups, while Ruben G. Rumbaut explores the influence of individual and family characteristics among Asian, Latin, and Caribbean youths. Nativists frequently raise concerns about the proliferation of a non-English speaking population heavily dependent on welfare for economic support. But Alejandro Portes and Richard Schauffler's historical analysis of language preferences among Miami's Hispanic youth reveals their unequivocal preference for English. Nor is immigrationan inevitable precursor to a swollen welfare state: Lisandro Perez and Min Zhou and Carl L. Bankston demonstrate the importance of extended families and ethnic community solidarity in improving school performance and providing increased labor opportunities. As immigration continues to change the face of our nation's cities, we cannot ignore the crucial issue of how well the second generation youth will adapt. The New Second Generation provides valuable insight into issues that may spell the difference between regeneration and decay across urban America.