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Author: John R. DiJulius Publisher: Greenleaf Book Group ISBN: 1626346445 Category : Business & Economics Languages : en Pages : 276
Book Description
Creating Authentic Customer Connections in a High-Tech World In The Relationship Economy, author John DiJulius teaches business leaders about the importance of relationship building in the digital age. He argues that in spite of (and because of) the advances in tech, we've become a less connected society. We have dramatically evolved away from face-to-face communication, and the skill of building rapport is evaporating. This means that customer personalization and relationships are more important now than ever—and they will be the key to success for businesses moving forward. As he aptly states, “Being able to build true sustainable relationships is the biggest competitive advantage in a world where automation, artificial intelligence, and machine learning are eliminating the human experience, which is what creates the emotional connections that build true customer loyalty.” This book reminds readers of the importance of personal connections and shows them how to attain meaningful, lasting relationships with their customers.
Author: John R. DiJulius Publisher: Greenleaf Book Group ISBN: 1626346445 Category : Business & Economics Languages : en Pages : 276
Book Description
Creating Authentic Customer Connections in a High-Tech World In The Relationship Economy, author John DiJulius teaches business leaders about the importance of relationship building in the digital age. He argues that in spite of (and because of) the advances in tech, we've become a less connected society. We have dramatically evolved away from face-to-face communication, and the skill of building rapport is evaporating. This means that customer personalization and relationships are more important now than ever—and they will be the key to success for businesses moving forward. As he aptly states, “Being able to build true sustainable relationships is the biggest competitive advantage in a world where automation, artificial intelligence, and machine learning are eliminating the human experience, which is what creates the emotional connections that build true customer loyalty.” This book reminds readers of the importance of personal connections and shows them how to attain meaningful, lasting relationships with their customers.
Author: Peter G. Brown Publisher: Berrett-Koehler Publishers ISBN: 1576757625 Category : Business & Economics Languages : en Pages : 242
Book Description
Our current economic system is unsustainable. Its fundamental elements, unlimited growth, and endless wealth accumulation fly in the face of the fact that the Earth's resources are clearly finite. In this work, the authors offer a comprehensive new economic model.
Author: Stefan Berger Publisher: Central European University Press ISBN: 9633861993 Category : Political Science Languages : en Pages : 324
Book Description
This book is the first attempt to bridge the current divide between studies addressing "economic nationalism" as a deliberate ideology and movement of economic 'nation-building', and the literature concerned with more diffuse expressions of economic "nationness"—from national economic symbols and memories, to the "banal" world of product communication. The editors seeks to highlight the importance of economic issues for the study of nations and nationalism, and its findings point to the need to give economic phenomena a more prominent place in the field of nationalism studies. The authors of the essays come from disciplines as diverse as economic and cultural history, political science, business studies, as well as sociology and anthropology. Their chapters address the nationalism-economy nexus in a variety of realms, including trade, foreign investment, and national control over resources, as well as consumption, migration, and welfare state policies. Some of the case studies have a historical focus on nation-building in the nineteenth and early twentieth centuries, while others are concerned with contemporary developments. Several contributions provide in-depth analyses of single cases while others employ a comparative method. The geographical focus of the contributions vary widely, although, on balance, the majority of our authors deal with European countries.
Author: Scott Allen Publisher: Happy About ISBN: 1600050824 Category : Business & Economics Languages : en Pages : 257
Book Description
The convergence of technology that accelerates the power of relationships and facilitates dynamic communications-- peer to peer and to entire communities--is revolutionary to say the least. The book examines the factors that are influencing the emergence of The Relationship Economy. The book defines The Relationship Economy as: "The people and things we are connected with in our personal networks who or that distribute or consume our capital, which in turn influences our individual production outputs." The book analyzes the factors that are influencing an emerging economy based on the sum of factors driving massive and significant changes to the way everyone will work, play, and live. This emergence will have an especially profound effect on businesses and individuals. While individual factors are self-evident, the collective factors, taken as a whole, are the basis for individual conclusions for strategic opportunities that can be gained from the new economy. The book provides the knowledge, tools and suggested skills necessary for improved comprehension of the strategic issues required to succeed in The Relationship Economy, and provides the context of actions that enable success. It covers an emerging opportunity for the global community of users/consumers/prosumers/citizens, consumer brands, corporations, non-governmental organizations and governments to play a critical role in forging this new carbon neutral economy: The Relationship Economy. This book details an emerging economy, driven by factors that are affecting massive changes to the way people work, play, and live. This emergence will have an especially profound effect on business. While individual factors are self-evident, when taken collectively, they are the basis that individuals use to identify strategic opportunities to be gained from the new economy. Starting with a foreword by Doc Searls, Co-Author of 'The Cluetrain Manifesto', this book is a foundational resource for individuals and entities to use as each begins to plan for participation in the accelerated changes brought on my technological advances of the World Wide Web. The goal of the book is to enable all parties to gain perspectives, knowledge, and insights as to the dynamics of technology, the impact of changes brought on by the social Web, and what factors should be considered for the purposes of planning for success.
Author: Adam Davidson Publisher: Vintage ISBN: 0385353537 Category : Business & Economics Languages : en Pages : 337
Book Description
The brilliant creator of NPR's Planet Money podcast and award-winning New Yorker staff writer explains our current economy: laying out its internal logic and revealing the transformative hope it offers for millions of people to thrive as they never have before. Contrary to what you may have heard, the middle class is not dying and robots are not stealing our jobs. In fact, writes Adam Davidson—one of our leading public voices on economic issues—the twenty-first-century economic paradigm offers new ways of making money, fresh paths toward professional fulfillment, and unprecedented opportunities for curious, ambitious individuals to combine the things they love with their careers. Drawing on the stories of average people doing exactly this—an accountant overturning his industry, a sweatshop owner's daughter fighting for better working conditions, an Amish craftsman meeting the technological needs of Amish farmers—as well as the latest academic research, Davidson shows us how the twentieth-century economy of scale has given way in this century to an economy of passion. He makes clear, too, that though the adjustment has brought measures of dislocation, confusion, and even panic, these are most often the result of a lack of understanding. The Passion Economy delineates the ground rules of the new economy, and armed with these, we begin to see how we can succeed in it according to its own terms—intimacy, insight, attention, automation, and, of course, passion. An indispensable road map and a refreshingly optimistic take on our economic future.
Author: David A. Yovanno Publisher: John Wiley & Sons ISBN: 1119819717 Category : Business & Economics Languages : en Pages : 294
Book Description
Unlock the enormous potential of strategic partnerships You think you know partnerships, don’t you? But the nature — and growth potential — of partnerships for business has transformed in recent years. In The Partnership Economy, partnership automation expert and impact.com CEO David A. Yovanno delivers an insightful, actionable guide to navigating this newly defined era and growing your company’s revenue far beyond expectations. Using real-life examples from well-known brands such as Fabletics, Target, Ticketmaster, Walmart, and more, the book offers practical frameworks on how to unlock the value of modern partnerships. Along with showing how partnerships build brand awareness, customer loyalty, and competitive advantage, Yovanno reveals the tremendous possibilities for growth when partnership agreements work in concert across all partnership types, such as influencers, commerce content publishers, business-to-business integrations, and affiliate rewards. In this book, you’ll learn: Why and how the most innovative companies, both large and small, and across industries, invest in their partnership programs and consequently drive up to a third or more revenue for their organization How a variety of partnership types, including influencers, commerce content, traditional affiliate programs, and more, operate and how each can make a difference in your business Why you don’t have to wait — you can begin your partnerships strategy today, either in-house or through agency partners, with a point-by-point startup plan and roadmap for growth What partnership maturity means and how to diversify and grow your partnerships program to fully unleash your organization’s growth potential Perfect for founders, executives, managers, and anyone responsible for revenue acquisition in any industry or sector, The Partnership Economy is an indispensable guide for anyone planning to grow their business and its revenue.
Author: Jonathan Swift Publisher: Bloomsbury Publishing ISBN: 1137603801 Category : Business & Economics Languages : en Pages : 424
Book Description
Focussing on the way in which relationships at various levels underpin international business activities, this core textbook presents a contemporary and realistic analysis of International Business in action. The concept of change permeates the text, highlighting the dynamic and often turbulent nature of international business and management. The book brings together many operational aspects of IB, covering topics such as market entry decision making, marketing, strategy, international HR, supply chain management, and the role of culture in IB, thus providing a good overview of the various practical and operational issues that firms must consider as they internationalise their operations. This is the ideal companion for undergraduate and postgraduate Business students taking modules in International Business or International Management.
Author: Dora L. Costa Publisher: University of Chicago Press ISBN: 0226116344 Category : Business & Economics Languages : en Pages : 400
Book Description
The conditions for sustainable growth and development are among the most debated topics in economics, and the consensus is that institutions matter greatly in explaining why some economies are more successful than others over time. This book explores the relationship between economic conditions, growth, and inequality.
Author: Lester R. Brown Publisher: Routledge ISBN: 1134205260 Category : Business & Economics Languages : en Pages : 353
Book Description
In 1543, Polish astronomer Nicolaus Copernicus challenged the view that the sun revolved around the earth, arguing instead that the earth revolved around the sun. His paper led to a revolution in thinking. In Lester Brown's brilliant and invigorating account of the industrial economy, he shows how a rethink of its fossil fuel-based, throwaway ethos is necessary to ensure that it works with, not against, the natural environment. The issue now is whether the environment is part of the economy or the economy is part of the environment. Brown argues the latter, pointing out that treating the environment as part of the economy has produced an economy that is destroying its natural support systems. One of the foremost experts on the new economic opportunities, Brown shows the vast economic potential and environmental gains that exist from eliminating the waste and destruction of current consumption. He describes how the global economy can be restructured to make it compatible with the earth's ecosystem so that economic progress can continue, with high standards of living and secure employment for all, while conserving resources and restoring the environment. In the new economy, wind farms replace coal mines, hydrogen-powered fuel cells replace internal combustion engines, and cities are designed for people, not cars. Eco-Economy is a map of how to get from here to there. It is an essential guide to the economy of the 21st century and will be compelling reading for business readers and environmentalists alike looking for ways to build a better future.
Author: Don Slater Publisher: Routledge ISBN: 1134307128 Category : Business & Economics Languages : en Pages : 251
Book Description
In this major new collection, leading experts explore the multidisciplinary connections between technology and economy, drawing on new convergences between economic sociology and science and technology studies. Through theoretical and empirical studies, the authors investigate: * economics and economic knowledges as technologies * the economies as socio-technical arrangements * the nature of innovation * the role of technological mediations in representing and performing economies. This revealing book, ideal for those with an interest in contemporary social theory, interrogates the evidence for the contemporary claims about the emergence of the ‘new economy’ and ‘knowledge-based economies’ and sheds new light on the relationship between economy and culture.
Author: John R. DiJulius
Author: John R. DiJulius
Author: Peter G. Brown
Author: Stefan Berger
Author: Scott Allen
Author: Adam Davidson
Author: David A. Yovanno
Author: Jonathan Swift
Author: Dora L. Costa
Author: Lester R. Brown
Author: Don Slater