Author:
Publisher:
ISBN: 9780996300926
Category :
Languages : en
Pages :
Book Description
The Real Estate Sales Secret
Secrets of Selling from Real Estate Masters
Author: Terry L. Weaver
Publisher: Elevate
ISBN: 9781601940018
Category : Business & Economics
Languages : en
Pages : 0
Book Description
Whether you want to learn everything about selling real estate or simply give your present sales techniques a personal tune up, the time-proven methods in the book make it easy for you. 'Secrets of Selling from the Masters' is presented in seventeen educational, motivational and easily mastered lessons. You are taken under the wing of a mentor who has a natural gift for selling that comes through on every page. Terry Weaver learned his selling techniques the hard way, but you can sidestep the hard knocks by learning and applying his techniques. You'll get lots of help in evaluating clients and their motivations, in how to use the art of questioning and listening in order to diminish the client's resistance to making a decision, and how to overcome objections. If you are in sales, this book will strengthen your skills. If you are just considering making real estate sales your career, the master sales trainer will get you started right.
Publisher: Elevate
ISBN: 9781601940018
Category : Business & Economics
Languages : en
Pages : 0
Book Description
Whether you want to learn everything about selling real estate or simply give your present sales techniques a personal tune up, the time-proven methods in the book make it easy for you. 'Secrets of Selling from the Masters' is presented in seventeen educational, motivational and easily mastered lessons. You are taken under the wing of a mentor who has a natural gift for selling that comes through on every page. Terry Weaver learned his selling techniques the hard way, but you can sidestep the hard knocks by learning and applying his techniques. You'll get lots of help in evaluating clients and their motivations, in how to use the art of questioning and listening in order to diminish the client's resistance to making a decision, and how to overcome objections. If you are in sales, this book will strengthen your skills. If you are just considering making real estate sales your career, the master sales trainer will get you started right.
Sell It Like Serhant
Author: Ryan Serhant
Publisher: Hachette Books
ISBN: 0316449563
Category : Business & Economics
Languages : en
Pages : 210
Book Description
This national bestseller is a lively and practical guide on how to sell anything and achieve long-term success in business. Ryan Serhant was a shy, jobless hand model when he entered the real estate business in 2008 at a time the country was on the verge of economic collapse. Just nine years later, he has emerged as one of the top realtors in the world and an authority on the art of selling. Sell It Like Serhant is a smart, at times hilarious, and always essential playbook to build confidence, generate results, and sell just about anything. You'll find tips like: The Seven Stages of Selling How to Find Your Hook; Negotiating Like A BOSS; How to Be a Time Manager, Not a Time Stealer; and much more! Through useful lessons, lively stories, and vivid examples, this book shows you how to employ Serhant's principles to increase profits and achieve success. Your measure of a good day will no longer depend on one deal or one client, wondering what comes next; the next deal is already happening. And Serhant's practical guidance will show you how to juggle multiple deals at once and close all of them EVERY. SINGLE. TIME. Whatever your business or expertise, Sell It Like Serhant will make anyone a master at sales. Ready, set, GO! Sell It Like Serhant is a USA Today Bestseller, Los Angeles Times Bestseller, and Wall Street Journal Bestseller.
Publisher: Hachette Books
ISBN: 0316449563
Category : Business & Economics
Languages : en
Pages : 210
Book Description
This national bestseller is a lively and practical guide on how to sell anything and achieve long-term success in business. Ryan Serhant was a shy, jobless hand model when he entered the real estate business in 2008 at a time the country was on the verge of economic collapse. Just nine years later, he has emerged as one of the top realtors in the world and an authority on the art of selling. Sell It Like Serhant is a smart, at times hilarious, and always essential playbook to build confidence, generate results, and sell just about anything. You'll find tips like: The Seven Stages of Selling How to Find Your Hook; Negotiating Like A BOSS; How to Be a Time Manager, Not a Time Stealer; and much more! Through useful lessons, lively stories, and vivid examples, this book shows you how to employ Serhant's principles to increase profits and achieve success. Your measure of a good day will no longer depend on one deal or one client, wondering what comes next; the next deal is already happening. And Serhant's practical guidance will show you how to juggle multiple deals at once and close all of them EVERY. SINGLE. TIME. Whatever your business or expertise, Sell It Like Serhant will make anyone a master at sales. Ready, set, GO! Sell It Like Serhant is a USA Today Bestseller, Los Angeles Times Bestseller, and Wall Street Journal Bestseller.
Selling Real Estate Services
Author: Robert A Potter
Publisher: Wiley
ISBN: 0470399236
Category : Business & Economics
Languages : en
Pages : 224
Book Description
Praise for Selling Real Estate Services "Selling Real Estate Services shows you how to stop being a vendor and start being a partner. Bob Potter's Third-Level concept will help you win more, have more fun, and build greater client loyalty. It's a playbook for success." —Roger T. Staubach, Executive Chairman for the Americas, Jones Lang LaSalle, and founder of The Staubach Company "It's not just about selling; it's about winning. Just in time for one of the most competitive markets in a generation. Be prepared to win." —Robert A. Ortiz, Executive Managing Director – U.S. Operations, Cushman & Wakefield Inc. "Bob Potter's Third-Level Selling offers a progressive, advanced approach to building trust, demonstrating value, and winning. Whether you are new to real estate or a seasoned veteran, it will take your career to the next level." —Craig Robbins, Chief Knowledge Officer, Colliers International "Business development never stops for successful real estate companies. Bob Potter gets it, and his simple strategies and techniques can be implemented immediately across a sales-oriented organization. This book is a gem." —Tom Donnelly, President and COO, ValleyCrest Landscape Development "Rarely do books capture the essence of success in our industry. Third-Level Selling helps one understand how you build long-term committed relationships with clients. This book is a road map to becoming a top producer; I only hope that my competition doesn't read it!" —Dan Winey, Managing Principal, Gensler
Publisher: Wiley
ISBN: 0470399236
Category : Business & Economics
Languages : en
Pages : 224
Book Description
Praise for Selling Real Estate Services "Selling Real Estate Services shows you how to stop being a vendor and start being a partner. Bob Potter's Third-Level concept will help you win more, have more fun, and build greater client loyalty. It's a playbook for success." —Roger T. Staubach, Executive Chairman for the Americas, Jones Lang LaSalle, and founder of The Staubach Company "It's not just about selling; it's about winning. Just in time for one of the most competitive markets in a generation. Be prepared to win." —Robert A. Ortiz, Executive Managing Director – U.S. Operations, Cushman & Wakefield Inc. "Bob Potter's Third-Level Selling offers a progressive, advanced approach to building trust, demonstrating value, and winning. Whether you are new to real estate or a seasoned veteran, it will take your career to the next level." —Craig Robbins, Chief Knowledge Officer, Colliers International "Business development never stops for successful real estate companies. Bob Potter gets it, and his simple strategies and techniques can be implemented immediately across a sales-oriented organization. This book is a gem." —Tom Donnelly, President and COO, ValleyCrest Landscape Development "Rarely do books capture the essence of success in our industry. Third-Level Selling helps one understand how you build long-term committed relationships with clients. This book is a road map to becoming a top producer; I only hope that my competition doesn't read it!" —Dan Winey, Managing Principal, Gensler
The Sell
Author: Fredrik Eklund
Publisher: Penguin
ISBN: 0698191609
Category : Self-Help
Languages : en
Pages : 251
Book Description
The nation’s #1 real estate broker and star of Bravo’s Million Dollar Listing New York shares his secrets for superstar success and getting what you want out of life—no matter who you are or what you do. Ten years ago, Fredrik Eklund moved to New York City from his native Sweden with nothing but a pair of worn-out sneakers and a dream: to make it big in the city that never sleeps. Since then, he’s become the top seller in the most competitive real estate market on the planet, brokering multimillion-dollar deals for celebrities, selling out properties all over the city, and charming audiences around the world as one of the stars of the hit Bravo series Million Dollar Listing New York. Now, for the first time, Fredrik shares his secrets so that anyone can find success doing what they love. According to Fredrik, even if you don’t consider yourself a salesperson, you’ve been in sales your whole life because every day you are selling your most important asset: yourself. Whenever you influence, persuade or convince someone to give you something in exchange for what you’ve got—whether it’s a luxury home, a great idea at work, or your profile on Match.com—you are selling. And if you know how to sell the right way, you can live your dream. That is what The Sell is all about. Blending personal stories, hilarious anecdotes, and the expertise he’s gained from his meteoric rise, Fredrik has written the modern guide on becoming successful, a book that tells you how to recognize and cultivate your true talents and make the ultimate sell. From the importance of being your most authentic self to looking like a million bucks even if you don’t have a million bucks (yet!), he shows how intangible factors like personality and charm can get you noticed and make you shine. He also shares his tips and tricks for preparing, persuading, and negotiating so that in any of life’s dealings, you’ll come out a winner. Whether you work on Wall Street or at Wal-Mart, aim to become the top seller at your company or want to impress a first date, The Sell will help you have more personal and professional success, lead a rich and fulfilling life, and have fun along the way.
Publisher: Penguin
ISBN: 0698191609
Category : Self-Help
Languages : en
Pages : 251
Book Description
The nation’s #1 real estate broker and star of Bravo’s Million Dollar Listing New York shares his secrets for superstar success and getting what you want out of life—no matter who you are or what you do. Ten years ago, Fredrik Eklund moved to New York City from his native Sweden with nothing but a pair of worn-out sneakers and a dream: to make it big in the city that never sleeps. Since then, he’s become the top seller in the most competitive real estate market on the planet, brokering multimillion-dollar deals for celebrities, selling out properties all over the city, and charming audiences around the world as one of the stars of the hit Bravo series Million Dollar Listing New York. Now, for the first time, Fredrik shares his secrets so that anyone can find success doing what they love. According to Fredrik, even if you don’t consider yourself a salesperson, you’ve been in sales your whole life because every day you are selling your most important asset: yourself. Whenever you influence, persuade or convince someone to give you something in exchange for what you’ve got—whether it’s a luxury home, a great idea at work, or your profile on Match.com—you are selling. And if you know how to sell the right way, you can live your dream. That is what The Sell is all about. Blending personal stories, hilarious anecdotes, and the expertise he’s gained from his meteoric rise, Fredrik has written the modern guide on becoming successful, a book that tells you how to recognize and cultivate your true talents and make the ultimate sell. From the importance of being your most authentic self to looking like a million bucks even if you don’t have a million bucks (yet!), he shows how intangible factors like personality and charm can get you noticed and make you shine. He also shares his tips and tricks for preparing, persuading, and negotiating so that in any of life’s dealings, you’ll come out a winner. Whether you work on Wall Street or at Wal-Mart, aim to become the top seller at your company or want to impress a first date, The Sell will help you have more personal and professional success, lead a rich and fulfilling life, and have fun along the way.
Staging to Sell
Author: Barb Schwarz
Publisher: John Wiley & Sons
ISBN: 0470447125
Category : Business & Economics
Languages : en
Pages : 288
Book Description
Home staging strategies needed to succeed in a down market Whether a buyer, seller, or real estate agent, the home selling and purchasing process is fraught with potholes that can usually be overcome. But in this weakened housing market, everyone involved in the selling process must increase their efforts. In order to sell homes at top dollar, houses must be "prepared for sales." That’s where Staging comes in. The real estate mantra is no longer location, location, location. It is now Staging, Staging, Staging! It’s all about presentation. In Staging to Sell, Barb Schwarz, The Creator of Home Staging®, offers her winning tactics, secrets, and strategies for selling a home at top dollar during these challenging times. In addition to offering specific tips on how to Stage a home, Schwarz, a sought-after speaker and Real Estate broker who has Staged and sold over 5,000 homes, provides readers, sellers, Realtors® and Stagers, with useful advice on correctly pricing properties, marketing properties so that they sell, addressing objections early on, having the seller handle the Staging before the house is viewed, and much more. Written with today’s turbulent real estate market in mind, Staging to Sell contains the information readers need to get their homes Sold in the market quickly for top dollar.
Publisher: John Wiley & Sons
ISBN: 0470447125
Category : Business & Economics
Languages : en
Pages : 288
Book Description
Home staging strategies needed to succeed in a down market Whether a buyer, seller, or real estate agent, the home selling and purchasing process is fraught with potholes that can usually be overcome. But in this weakened housing market, everyone involved in the selling process must increase their efforts. In order to sell homes at top dollar, houses must be "prepared for sales." That’s where Staging comes in. The real estate mantra is no longer location, location, location. It is now Staging, Staging, Staging! It’s all about presentation. In Staging to Sell, Barb Schwarz, The Creator of Home Staging®, offers her winning tactics, secrets, and strategies for selling a home at top dollar during these challenging times. In addition to offering specific tips on how to Stage a home, Schwarz, a sought-after speaker and Real Estate broker who has Staged and sold over 5,000 homes, provides readers, sellers, Realtors® and Stagers, with useful advice on correctly pricing properties, marketing properties so that they sell, addressing objections early on, having the seller handle the Staging before the house is viewed, and much more. Written with today’s turbulent real estate market in mind, Staging to Sell contains the information readers need to get their homes Sold in the market quickly for top dollar.
The Millionaire Real Estate Agent
Author: Gary Keller
Publisher: McGraw Hill Professional
ISBN: 0071502084
Category : Business & Economics
Languages : en
Pages : 370
Book Description
Take your real estate career to the highest level! "Whether you are just getting started or a veteran in the business, The Millionaire Real Estate Agent is the step-by-step handbook for seeking excellence in your profession and in your life." --Mark Victor Hansen, cocreator, #1 New York Times bestselling series Chicken Soup for the Soul "This book presents a new paradigm for real estate and should be required reading for real estate professionals everywhere." --Robert T. Kiyosaki, New York Times bestselling author of Rich Dad, Poor Dad The Millionaire Real Estate Agent explains: Three concepts that drive production Economic, organizational, and lead generation models that are the foundations of any high-achiever's business How to "Earn a Million," "Net a Million," and "Receive a Million" in annual income
Publisher: McGraw Hill Professional
ISBN: 0071502084
Category : Business & Economics
Languages : en
Pages : 370
Book Description
Take your real estate career to the highest level! "Whether you are just getting started or a veteran in the business, The Millionaire Real Estate Agent is the step-by-step handbook for seeking excellence in your profession and in your life." --Mark Victor Hansen, cocreator, #1 New York Times bestselling series Chicken Soup for the Soul "This book presents a new paradigm for real estate and should be required reading for real estate professionals everywhere." --Robert T. Kiyosaki, New York Times bestselling author of Rich Dad, Poor Dad The Millionaire Real Estate Agent explains: Three concepts that drive production Economic, organizational, and lead generation models that are the foundations of any high-achiever's business How to "Earn a Million," "Net a Million," and "Receive a Million" in annual income
Secrets of Top Selling Agents
Author: Joe Sesso
Publisher:
ISBN:
Category :
Languages : en
Pages : 277
Book Description
The Secrets of Top Selling Agents webinar program has been a leading source for real estate education, career advice and best practices since 2007. These game changing tips from some of the biggest names in the real estate industry are compiled in a must-read book. In each chapter a different real estate super producer shares their tips to effectively grow and manage a successful real estate business. IN THE BOOK: Lead Generation: Nothing may be more important to the success of your real estate business than generating new leads. This book covers the tried and true methods like geo farming, open house conversions, and FSBOs, as well as the latest trends such as IGTV and leveraging ibuyers to get more appointments. : Business and Wealth Building: If you are not building a business then you are just working for one. Learn the mindset of investing and business building from Linda McKissack, Dirk Zeller, and Leigh Brown. Then explore the secret to staying and feeling successful with insights from Floyd Wickman. : Negotiation and Scripts: Learn the answers to questions your clients and other agents are going to ask and how to overcome the objections you face from prospects. From Howard Brinton's STAR Power system to Alexis Bolin's negotiation tactics to get your contracts closed, this book will give you the right words to say and even how and when to say them.
Publisher:
ISBN:
Category :
Languages : en
Pages : 277
Book Description
The Secrets of Top Selling Agents webinar program has been a leading source for real estate education, career advice and best practices since 2007. These game changing tips from some of the biggest names in the real estate industry are compiled in a must-read book. In each chapter a different real estate super producer shares their tips to effectively grow and manage a successful real estate business. IN THE BOOK: Lead Generation: Nothing may be more important to the success of your real estate business than generating new leads. This book covers the tried and true methods like geo farming, open house conversions, and FSBOs, as well as the latest trends such as IGTV and leveraging ibuyers to get more appointments. : Business and Wealth Building: If you are not building a business then you are just working for one. Learn the mindset of investing and business building from Linda McKissack, Dirk Zeller, and Leigh Brown. Then explore the secret to staying and feeling successful with insights from Floyd Wickman. : Negotiation and Scripts: Learn the answers to questions your clients and other agents are going to ask and how to overcome the objections you face from prospects. From Howard Brinton's STAR Power system to Alexis Bolin's negotiation tactics to get your contracts closed, this book will give you the right words to say and even how and when to say them.
The Secret of Selling Anything
Author: Harry Browne
Publisher:
ISBN:
Category :
Languages : en
Pages : 178
Book Description
If you've read other selling books, you're probably tired of the false promises that never quite work out. You're probably tired of being told "you can do it if you just believe you can. This book is: A road map to success for the salesman... who is not aggressive - who is not a "smooth talker" - and who is not an extrovert.You're probably tired of reading about tricks that made a particular sale tricks that may have been appropriate to a particular situation, but not yours and even if they were appropriate, how would you have thought of them at the right time?If you've read books on selling before or listened to "sales experts," you're probably tired of being pumped with hot air told how you must "come alive," be full of enthusiasm, dominate the world around all the things that don't happen to be a part of your basic nature.Well, this book isn't anything like that. In fact, this book was written to refute many cliches of selling that have been accepted without question for years.This book will prove to you, I hope, that the stereotyped image of the "born salesman" is a mistake. You don't have to remake your personality and become super-enthusiastic, super-aggressive, domineering. Not only are those traits not necessary, they are actually a hindrance to making sales.And you won't have to develop that uncanny ability to come up with the right answer at the right time that super-human knack of having the brilliant flash of insight that is so prevalent in books on selling. Sure, given several days to think about it, the writer of a sales book can always come up with a solution to a sales problem. But how does that help you when confronted face-to-face with a question that must be answered now? This book will show you that you don't need such skills.This book can truly revolutionize your selling career but only because it will show you that you no longer need to waste your time developing skills that are of no value to a salesman. For example, here are some of the points that will be made in the course of this book: -- Contrary to the accepted mythology, enthusiasm is not a virtue; it destroys more sales than it creates.-- "Positive thinking" is an unrealistic fallacy. The salesman who thinks negatively has a far greater chance for success than the so-called "positive thinker."-- Sales success does not come from convincing people to buy things they don't want.-- The salesman who always has an answer for every objection is also probably plugging along with a very low income.-- Extroverts don't make the best salesmen; they are invariably outsold by introverts.-- To be a good salesman, you don't have to be a "smooth talker".-- Another all-time sales fallacy is the statement "When the going gets tough, the tough get going". When the going gets tough, I usually take a vacation.-- The desire to be able to motivate others is unrealistic and foolish. A really-great salesman will never try to motivate anyone.Perhaps all of this sounds so far removed from what you've heard about selling through the years that you wonder how it could possibly be true. I intend to demonstrate the validity of these statements in two ways.First, my own experience verifies their worth. Almost invariably, in any selling experience where I've found myself, I have outsold everyone else around me usually while working far fewer hours.In addition, I've seen these principles work for a few others, too a very few, for they are unknown to most people.But there is nothing mysterious about them and that brings us to second way in which I will demonstrate their validity. I will prove them to you. We will deal with life logically and carefully in this book. Everything will be proven in terms of the real world as it is in ways we can both understand.
Publisher:
ISBN:
Category :
Languages : en
Pages : 178
Book Description
If you've read other selling books, you're probably tired of the false promises that never quite work out. You're probably tired of being told "you can do it if you just believe you can. This book is: A road map to success for the salesman... who is not aggressive - who is not a "smooth talker" - and who is not an extrovert.You're probably tired of reading about tricks that made a particular sale tricks that may have been appropriate to a particular situation, but not yours and even if they were appropriate, how would you have thought of them at the right time?If you've read books on selling before or listened to "sales experts," you're probably tired of being pumped with hot air told how you must "come alive," be full of enthusiasm, dominate the world around all the things that don't happen to be a part of your basic nature.Well, this book isn't anything like that. In fact, this book was written to refute many cliches of selling that have been accepted without question for years.This book will prove to you, I hope, that the stereotyped image of the "born salesman" is a mistake. You don't have to remake your personality and become super-enthusiastic, super-aggressive, domineering. Not only are those traits not necessary, they are actually a hindrance to making sales.And you won't have to develop that uncanny ability to come up with the right answer at the right time that super-human knack of having the brilliant flash of insight that is so prevalent in books on selling. Sure, given several days to think about it, the writer of a sales book can always come up with a solution to a sales problem. But how does that help you when confronted face-to-face with a question that must be answered now? This book will show you that you don't need such skills.This book can truly revolutionize your selling career but only because it will show you that you no longer need to waste your time developing skills that are of no value to a salesman. For example, here are some of the points that will be made in the course of this book: -- Contrary to the accepted mythology, enthusiasm is not a virtue; it destroys more sales than it creates.-- "Positive thinking" is an unrealistic fallacy. The salesman who thinks negatively has a far greater chance for success than the so-called "positive thinker."-- Sales success does not come from convincing people to buy things they don't want.-- The salesman who always has an answer for every objection is also probably plugging along with a very low income.-- Extroverts don't make the best salesmen; they are invariably outsold by introverts.-- To be a good salesman, you don't have to be a "smooth talker".-- Another all-time sales fallacy is the statement "When the going gets tough, the tough get going". When the going gets tough, I usually take a vacation.-- The desire to be able to motivate others is unrealistic and foolish. A really-great salesman will never try to motivate anyone.Perhaps all of this sounds so far removed from what you've heard about selling through the years that you wonder how it could possibly be true. I intend to demonstrate the validity of these statements in two ways.First, my own experience verifies their worth. Almost invariably, in any selling experience where I've found myself, I have outsold everyone else around me usually while working far fewer hours.In addition, I've seen these principles work for a few others, too a very few, for they are unknown to most people.But there is nothing mysterious about them and that brings us to second way in which I will demonstrate their validity. I will prove them to you. We will deal with life logically and carefully in this book. Everything will be proven in terms of the real world as it is in ways we can both understand.
Million Dollar Agents
Author: Phil Hollander
Publisher:
ISBN: 9781777159849
Category : Business & Economics
Languages : en
Pages : 270
Book Description
How Top Real Estate Agents Really Create HIGH INCOME, WEALTH, AND INDEPENDENCE "A rare and insightful view into how highly successful Real Estate Professionals create a balanced and prosperous lifestyle out of what can be a chaotic and highly unpredictable business. Written in a refreshing interview format that brings to life the unique systems and strategies of Agents that have truly made it in the Real Estate Industry." Jillian Dobson Broker RE/MAX Realtron Realty Inc., Brokerage THIS BOOK IS the result of over fifteen years of travelling throughout both Canada and the United States and meeting, speaking and working with literally thousands of real estate agents. After working with some of the top agents in North America, there is a clear and definitive common thread that defines them. If you really take a close look at what we would refer to as the "top 10% of realtors" who are successful and prosperous, while there are differences, there are many profound similarities: In how they structure their business, Their strategies, Their overall mindset and how they approach what they do. This stands in stark contrast to the vast majority of agents who are struggling or just getting by barely making a living. We have often said that "we have never met the five year old that decided they want to be a realtor when they grow up." Most come to real estate as a second or third profession and usually from vastly different backgrounds. Most agents start off in the same place with lots of unanticipated startup expenses and little or no business at the beginning. The ones who actually build a prosperous and successful real estate career with consistent income and a great lifestyle for their families have done so by discovering a few simple truths about the real estate business. Simple truths like how to manage themselves and their relationships. They have done so in such a way as to navigate the journey from being a transactional agent perpetuating the feast-to-famine cycle, always being at the whim of the economy and competing with every other agent in their market, to creating a systems-based business and taking back control over their business and their lives. Ultimately, this book is about the journey from being a transactional agent to becoming a prosperous systems-based one where it is all about the lifestyle. What these agents interviewed in this book have done is make the real estate business work for them rather than the majority of agents who can be at the whim of what can be a wildly unpredictable and tumultuous business. In writing this book, we interviewed a broad cross section of the most successful agents and allowed them to tell their story with the ultimate goal of uncovering and sharing some of their "golden nuggets" of wisdom. One of our favorite sayings is that "all the great truths in life are simple for if they were complex everyone would understand them." It is our intent to share some of these simple truths with you so that you too will have a rich and rewarding real estate career. Phil Hollander & Dan Lok
Publisher:
ISBN: 9781777159849
Category : Business & Economics
Languages : en
Pages : 270
Book Description
How Top Real Estate Agents Really Create HIGH INCOME, WEALTH, AND INDEPENDENCE "A rare and insightful view into how highly successful Real Estate Professionals create a balanced and prosperous lifestyle out of what can be a chaotic and highly unpredictable business. Written in a refreshing interview format that brings to life the unique systems and strategies of Agents that have truly made it in the Real Estate Industry." Jillian Dobson Broker RE/MAX Realtron Realty Inc., Brokerage THIS BOOK IS the result of over fifteen years of travelling throughout both Canada and the United States and meeting, speaking and working with literally thousands of real estate agents. After working with some of the top agents in North America, there is a clear and definitive common thread that defines them. If you really take a close look at what we would refer to as the "top 10% of realtors" who are successful and prosperous, while there are differences, there are many profound similarities: In how they structure their business, Their strategies, Their overall mindset and how they approach what they do. This stands in stark contrast to the vast majority of agents who are struggling or just getting by barely making a living. We have often said that "we have never met the five year old that decided they want to be a realtor when they grow up." Most come to real estate as a second or third profession and usually from vastly different backgrounds. Most agents start off in the same place with lots of unanticipated startup expenses and little or no business at the beginning. The ones who actually build a prosperous and successful real estate career with consistent income and a great lifestyle for their families have done so by discovering a few simple truths about the real estate business. Simple truths like how to manage themselves and their relationships. They have done so in such a way as to navigate the journey from being a transactional agent perpetuating the feast-to-famine cycle, always being at the whim of the economy and competing with every other agent in their market, to creating a systems-based business and taking back control over their business and their lives. Ultimately, this book is about the journey from being a transactional agent to becoming a prosperous systems-based one where it is all about the lifestyle. What these agents interviewed in this book have done is make the real estate business work for them rather than the majority of agents who can be at the whim of what can be a wildly unpredictable and tumultuous business. In writing this book, we interviewed a broad cross section of the most successful agents and allowed them to tell their story with the ultimate goal of uncovering and sharing some of their "golden nuggets" of wisdom. One of our favorite sayings is that "all the great truths in life are simple for if they were complex everyone would understand them." It is our intent to share some of these simple truths with you so that you too will have a rich and rewarding real estate career. Phil Hollander & Dan Lok