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The Power of Framing

The Power of Framing PDF Author: Gail T. Fairhurst
Publisher: John Wiley & Sons
ISBN: 0470901322
Category : Business & Economics
Languages : en
Pages : 290

Book Description
Praise for The Power of Framing "The primary work of leadership involves managing meaning through framing. Fairhurst shows that the way leaders use language to frame people, situations, and events has important consequences for the way individuals make sense of the world and their actions. The Power of Framing is an accessible and inspirational read for leaders who want to shape their organizations in ethically responsible ways." J. KEVIN BARGE, professor, Texas A&M University "An ideal book for MBA students and business professionals who are interested in specific tools for constructing leadership in their professional worlds. By focusing on the language toolbox of leadership, the book empowers anyone to construct leadership through talk and interaction." JOLANTA ARITZ, associate professor, Center for Management Communication, USC Marshall School of Business "Building on her earlier acclaimed work, and written in a highly accessible style, Fairhurst's thoughtful study provides us with a practical and highly relevant analysis of the power of framing language from a leadership perspective. This is a must-have book." DAVID GRANT, professor of organizational studies, University of Sydney "Communication is the most important element of leadership, and framing of the subject and situation is one of the most powerful tools available to leaders. Gail Fairhurst has created the handbook to help leaders do this right. A must-read for anyone in a leadership capacity." RICH KILEY, venture capitalist, and retired Procter & Gamble marketing and HR executive "To be an effective global manager, there is nothing more critical than understanding how to frame an issue so that you are effectively communicating and motivating in a culturally sensitive manner. This book will tune you into these issues and show you how to make certain your communication is properly interpreted by your audience." OLGA JACOB, general sales manager (Belgium, Netherlands, and Luxembourg), American Airlines

The Power of Framing

The Power of Framing PDF Author: Gail T. Fairhurst
Publisher: John Wiley & Sons
ISBN: 0470901322
Category : Business & Economics
Languages : en
Pages : 290

Book Description
Praise for The Power of Framing "The primary work of leadership involves managing meaning through framing. Fairhurst shows that the way leaders use language to frame people, situations, and events has important consequences for the way individuals make sense of the world and their actions. The Power of Framing is an accessible and inspirational read for leaders who want to shape their organizations in ethically responsible ways." J. KEVIN BARGE, professor, Texas A&M University "An ideal book for MBA students and business professionals who are interested in specific tools for constructing leadership in their professional worlds. By focusing on the language toolbox of leadership, the book empowers anyone to construct leadership through talk and interaction." JOLANTA ARITZ, associate professor, Center for Management Communication, USC Marshall School of Business "Building on her earlier acclaimed work, and written in a highly accessible style, Fairhurst's thoughtful study provides us with a practical and highly relevant analysis of the power of framing language from a leadership perspective. This is a must-have book." DAVID GRANT, professor of organizational studies, University of Sydney "Communication is the most important element of leadership, and framing of the subject and situation is one of the most powerful tools available to leaders. Gail Fairhurst has created the handbook to help leaders do this right. A must-read for anyone in a leadership capacity." RICH KILEY, venture capitalist, and retired Procter & Gamble marketing and HR executive "To be an effective global manager, there is nothing more critical than understanding how to frame an issue so that you are effectively communicating and motivating in a culturally sensitive manner. This book will tune you into these issues and show you how to make certain your communication is properly interpreted by your audience." OLGA JACOB, general sales manager (Belgium, Netherlands, and Luxembourg), American Airlines

The Power of the Frame

The Power of the Frame PDF Author: José María Castillo-Pomeda
Publisher: Babelcube Inc.
ISBN: 1071526928
Category : Photography
Languages : en
Pages : 175

Book Description
Beauty is a subject that has obsessed man since ancient times. While the concept of "the beautiful" is true is relative and depends on each social group and each era, it is also true that our perception of beauty is subject to the harmony of the measures. In any facet of our life, we instictively seek harmony and balance. Why, before two seemingly equal or similar images, one attracts us more than the other? The information they transmit to us is the same but... one is better, we like it more... The answer is inside, in its geometry, in its structure, in short: in its composition. By studying the basic components of an image, the fundamental elements of visual communication, we find a universal language. Knowing how to recognize them in our frame, relocate them and compose with them is as much or more important than the correct handling of the camera. There is still for some the common place that the image does not articulate a language itself, it does not go beyond being an illustration and that it is necessary to "explain" it. I once heard José Saramago, affirm the absolute superiority of the word over the image and condemn the old saying "worth a picture more than a thousand words" to the garbage can. This view, which seems logical in a Nobel Prize for literature, can underline the superiority of written language in the field of abstraction or mental creation. But it is to want to close your eyes (and never better) to the communicative and poetic value of the image. Of course, this controversy settled it, already in the Renaissance, Leonardo da Vinci when he said: "Write the name of God next to his image and see where they look," (da Vinci 187:98)

Tradition in the Frame

Tradition in the Frame PDF Author: Konstantinos Kalantzis
Publisher: Indiana University Press
ISBN: 025303714X
Category : Social Science
Languages : en
Pages : 342

Book Description
Sfakians on the island of Crete are known for their distinctive dress and appearance, fierce ruggedness, and devotion to traditional ways. Konstantinos Kalantzis explores how Sfakians live with the burdens and pleasures of maintaining these expectations of exoticism for themselves, for their fellow Greeks, and for tourists. Sfakian performance of masculine tradition has become even more meaningful for Greeks looking to reimagine their nation's global standing in the wake of stringent financial regulation, and for non-Greek tourists yearning for rootedness and escape from the post-industrial north. Through fine-grained ethnography that pays special attention to photography, Tradition in the Frame explores the ambivalence of a society expected to conform to outsiders' perception of the traditional even as it strives to enact its own vision of tradition. From the bodily reenactment of historical photographs to the unpredictable, emotionally-charged uses of postcards and commercial labels, the book unpacks the question of power and asymmetry but also uncovers other political possibilities that are nested in visual culture and experiences of tradition and the past. Kalantzis explores the crossroads of cultural performance and social imagination where the frame is both empowerment and subjection.

Framers

Framers PDF Author: Kenneth Cukier
Publisher: Penguin
ISBN: 0593182596
Category : Psychology
Languages : en
Pages : 273

Book Description
“Cukier and his co-authors have a more ambitious project than Kahneman and Harari. They don’t want to just point out how powerfully we are influenced by our perspectives and prejudices—our frames. They want to show us that these frames are tools, and that we can optimise their use.” —Forbes From pandemics to populism, AI to ISIS, wealth inequity to climate change, humanity faces unprecedented challenges that threaten our very existence. The essential tool that will enable humanity to find the best way foward is defined in Framers by internationally renowned authors Kenneth Cukier, Viktor Mayer-Schönberger, and Francis de Véricourt. To frame is to make a mental model that enables us to make sense of new situations. Frames guide the decisions we make and the results we attain. People have long focused on traits like memory and reasoning, leaving framing all but ignored. But with computers becoming better at some of those cognitive tasks, framing stands out as a critical function—and only humans can do it. This book is the first guide to mastering this human ability. Illustrating their case with compelling examples and the latest research, authors Cukier, Mayer-Schönberger, and de Véricourt examine: · Why advice to “think outside the box” is useless · How Spotify beat Apple by reframing music as an experience · How the #MeToo twitter hashtag reframed the perception of sexual assault · The disaster of framing Covid-19 as equivalent to seasonal flu, and how framing it akin to SARS delivered New Zealand from the pandemic Framers shows how framing is not just a way to improve how we make decisions in the era of algorithms—but why it will be a matter of survival for humanity in a time of societal upheaval and machine prosperity.

Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal

Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal PDF Author: Oren Klaff
Publisher: McGraw Hill Professional
ISBN: 9780071759762
Category : Business & Economics
Languages : en
Pages : 240

Book Description
Gold Medal Winner--Tops Sales World's Best Sales and Marketing Book “Fast, fun and immensely practical.” —JOE SULLIVAN, Founder, Flextronics “Move over Neil Strauss and game theory. Pitch Anything reveals the next big thing in social dynamics: game for business.” —JOSH WHITFORD, Founder, Echelon Media “What do supermodels and venture capitalists have in common? They hear hundreds of pitches a year. Pitch Anything makes sure you get the nod (or wink) you deserve.” —RALPH CRAM, Investor “Pitch Anything offers a new method that will differentiate you from the rest of the pack.” —JASON JONES, Senior Vice President, Jones Lang LaSalle “If you want to pitch a product, raise money, or close a deal, read Pitch Anything and put its principles to work.” —STEVEN WALDMAN, Principal and Founder, Spectrum Capital “Pitch Anything opened my eyes to what I had been missing in my presentations and business interactions.” —LOUIE UCCIFERRI, President, Regent Capital Group “I use Oren’s unique strategies to sell deals, raise money, and handle tough situations.” —TAYLOR GARRETT, Vice President, White Cap “A counter-intuitive method that works.” —JAY GOYAL, CEO, SumOpti About the Book: When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a- kind method to raise more than $400 million—and now, for the fi rst time, he describes his formula to help you deliver a winning pitch in any business situation. Whether you’re selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas. According to Klaff, creating and presenting a great pitch isn’t an art—it’s a simple science. Applying the latest findings in the field of neuroeconomics, while sharing eye-opening stories of his method in action, Klaff describes how the brain makes decisions and responds to pitches. With this information, you’ll remain in complete control of every stage of the pitch process. Pitch Anything introduces the exclusive STRONG method of pitching, which can be put to use immediately: Setting the Frame Telling the Story Revealing the Intrigue Offering the Prize Nailing the Hookpoint Getting a Decision One truly great pitch can improve your career, make you a lot of money—and even change your life. Success is dependent on the method you use, not how hard you try. “Better method, more money,” Klaff says. “Much better method, much more money.” Klaff is the best in the business because his method is much better than anyone else’s. And now it’s yours. Apply the tactics and strategies outlined in Pitch Anything to engage and persuade your audience—and you’ll have more funding and support than you ever thought possible.

Frame It Again

Frame It Again PDF Author: José Luis Bermúdez
Publisher: Cambridge University Press
ISBN: 1107192935
Category : Business & Economics
Languages : en
Pages : 341

Book Description
Learn how to tackle personal dilemmas and the deadlock of political discourse by using this book's rational framing techniques.

The Rational Male

The Rational Male PDF Author: Rollo Tomassi
Publisher: Rollo Tomassi
ISBN:
Category : Family & Relationships
Languages : en
Pages : 191

Book Description
"The Bible of the Red Pill", The Rational Male® is a rational and pragmatic approach to intersexual dynamics, and the social and psychological underpinnings of intergender relations. The book is the compiled, ten-year core writing of author/blogger Rollo Tomassi from therationalmale.com. Rollo Tomassi is one of the leading voices in the globally growing, male-focused online consortium known as the "Manosphere". Outlined are the concepts of positive masculinity, the feminine imperative, plate theory, operative social conventions and the core psychological theory behind Game awareness and "red pill" ideology. Tomassi explains and outlines the principles of intergender social dynamics and foundational reasoning behind them.

Don't Think of an Elephant!

Don't Think of an Elephant! PDF Author: George Lakoff
Publisher: Scribe Publications
ISBN: 1920769455
Category : Language Arts & Disciplines
Languages : en
Pages : 145

Book Description
Don't Think of An Elephant is the antidote to decades of conservative strategising and the right's stranglehold on political dialogue. More specifically, it is the definitive handbook for understanding and communicating effectively about key social and political issues. George Lakoff explains in detail exactly how the right has managed to co-opt traditional values in order to popularise its political agenda. He also provides examples of how the centre-left can address the community's core values and re-frame political debate to establish a civil discourse that reinforces progressive positions. Don't Think of An Elephant provides a compelling linguistic analysis of political campaigning. But, more importantly, it demonstrates that real political values and ideas must provide the foundation for political progress by the centre-left.

Reframing Organizations

Reframing Organizations PDF Author: Lee G. Bolman
Publisher: John Wiley & Sons
ISBN: 1118573315
Category : Business & Economics
Languages : en
Pages : 561

Book Description
In this fifth edition of the bestselling text in organizational theory and behavior, Bolman and Deal’s update includes coverage of pressing issues such as globalization, changing workforce, multi-cultural and virtual workforces and communication, and sustainability. A full instructor support package is available including an instructor’s guide, summary tip sheets for each chapter, hot links to videos & extra resources, mini-assessments for each of the frames, and podcast Q&As with Bolman & Deal.

Game Frame

Game Frame PDF Author: Aaron Dignan
Publisher: Simon and Schuster
ISBN: 1451611072
Category : Business & Economics
Languages : en
Pages : 226

Book Description
Ever wonder why teens can spend entire weekends playing video games but struggle with just one hour of homework? Why we’re addicted to certain websites and steal glances at our smartphones under the dinner table? Or why some people are able to find joy in difficult or repetitive jobs while others burn out? It’s not the experiences themselves but the way they’re structured that matters. All our lives we’ve been told that games are distractions—playful pastimes, but unrelated to success. In Game Frame, Aaron Dignan shows us that the opposite is true: games produce peak learning conditions and accelerated achievement. Here, the crucial connection between the games we love to play and the everyday tasks, goals, and dreams we have trouble realizing is illuminated. Aaron Dignan is the thirty-something founder of a successful digital strategy firm that studies the transformative power of technology in culture. He and his peers were raised on a steady diet of games and gadgets, ultimately priming them to challenge the status quo of the modern workplace. What they learned from games goes deeper than hand-eye coordination; instead, this generation intrinsically understands the value of adding the elements of games into everyday life. Game Frame is the first prescriptive explanation of what games mean to us, the human psychology behind their magnetic pull, and how we can use the lessons they teach as a framework to achieve our potential in business and beyond. Games are a powerful way to influence and change behavior in any setting. Here, Dignan outlines why games and play are such important trends in culture today, and how our technology, from our iPhones to our hybrid cars, primes us to be instinctive players. Game Frame tackles the challenging task of defining games and the mechanics that make games work from several perspectives, then explores these ideas through the lens of neuroscience. Finally, Dignan provides practical tips for using basic game mechanics in a variety of settings, such as motivating employees at work or encouraging children at home, giving readers the tools to develop their own games to solve problems in their everyday lives. Illuminated throughout with a series of real-world examples and hypothetical scenarios, Game Frame promises a crash course in game design and behavioral psychology that will leave the reader—and, by extension, the world itself—more productive. Revolutionary, visionary, practical, and time-tested, Game Frame will change the way you approach life.