A Passion for Radio PDF Download

Author: Jerry Shields
Publisher:
ISBN: 9780395354025
Category : Biography & Autobiography
Languages : en
Pages : 424

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Author: Milton Selwyn Maltz
Publisher:
ISBN: 9780578777313
Category :
Languages : en
Pages :

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Book Description
In his own words in this candid and captivating memoir, successful broadcasting entrepreneur Milton Maltz delights us with stories of his beginnings as a schoolboy radio actor in Chicago in 1940, leading to his passion and obsession with the broadcast industry. Maltz eventually owned and managed 31 radio and television properties throughout the country, stretching from New York to Los Angeles. A natural storyteller, Maltz recounts how he moved from acting to creative programming to management to owning, at the age of 25, his first radio station in Plymouth, WI. We discover how he mastered each vital area of broadcasting- location, engineering, programming, advertising, marketing, and sales. He shares incomparable stories of his success including how he ingeniously formulated a plan to place the signal of his New Jersey FM station on the tower of New York's Empire State Building. We read about his encounters with noted media leaders like Diller, Kluge and Murdoch. We are impressed by Maltz's street smarts, technical expertise and creative problem solving that propelled the growth of his company, Malrite Broadcasting, which he founded in 1956-- later selling the radio division to the Walt Disney Company the TV holdings to Raycom Media.On the personal side, we get to know about his peripatetic childhood, his service in the US Navy and the National Security Agency (NSA) during the Korean War, his confrontations with anti-Semitism, and his lifelong love affair and travels with his wife of 69 years.We learn how Milton Maltz's life experiences, beliefs and business success nourished his passion for philanthropy. Dedication to arts, espionage, Jewish history and medicine led to his founding and funding groundbreaking projects such as The International Spy Museum in Washington, D.C.; the Maltz Performing Arts Center and the Maltz Museum of Jewish Heritage in Cleveland, and the Maltz Jupiter Theater in Florida. Part autobiography and part inspirational entrepreneurial business memoir, illustrated with more than 30 images, A Passion for Broadcasting reveals Maltz's steadfast character, deeply-held beliefs, philosophy of religious tolerance, and unshakeable commitment to others. His story wonderfully captures the magic of the American dream.

Author: Elize Cilliers
Publisher:
ISBN: 9781960605306
Category : Biography & Autobiography
Languages : en
Pages : 0

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It will be a boyhood dream that eventually became a reality after many years. Obtaining a broadcasting license after six years of administration. A new voice for the first time in the Bushveld, South Africa. The fame. The humiliation. The good and bad times in the Radio Industry. The lessons we learned in the business world as well as in our personal lives. How the doors opened with a 7 figure subsidy from the South African Government. How we kept our faith for the past 14 years and even now continue to do.

Author: Anthony Rudel
Publisher: HMH
ISBN: 0547444117
Category : Performing Arts
Languages : en
Pages : 417

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“A lively overview” of this pre-internet mass-communication tool and “the entrepreneurs and evangelists, hucksters and opportunists” who flocked to it (Publishers Weekly). Long before the Internet, another young technology was transforming the way we connect with the world. At the dawn of the twentieth century, radio grew from an obscure hobby into a mass medium with the power to reach millions of people. When amateur enthusiasts began sending fuzzy signals from their garages and rooftops, radio broadcasting was born. Sensing the medium’s potential, snake-oil salesmen and preachers took to the air, innovating styles of mass communication and entertainment while making bedlam of the airwaves. Into this wild new frontier stepped a young secretary of commerce, Herbert Hoover, whose passion for organization transformed radio into an even more powerful political, cultural and economic force. When a charismatic bandleader named Rudy Vallée created the first on-air variety show and America elected Franklin Delano Roosevelt, who communicated with the public through his famous fireside chats, radio had arrived. With extensive knowledge, humor, and an eye for outsized characters forgotten by history, Anthony Rudel tells the story of the boisterous years when radio took its place in the nation’s living room. “Entertaining and informative.” —The Denver Post “Rudel, with extensive professional radio experience, revels in the enterprising personalities who set up shop on this technological frontier. . . .[And] vividly re-creates the anything-goes atmosphere of the ether’s early days.” —Booklist

Author: W. Bruce Girard
Publisher:
ISBN: 9789056380830
Category :
Languages : en
Pages : 370

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Author: Larry W. Gamble
Publisher:
ISBN: 9781913264116
Category : Biography & Autobiography
Languages : en
Pages : 212

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Book Description
The radio business in 1988 is an exciting and challenging environment. Larry Gamble, dazed by the romance of broadcasting, invests his family's savings in a "make-or-break" venture becoming the sole owner of a radio station serving a diverse mountain community in central California. It is the start of a 25-year love affair that will see him make many friends and develop a loyal and passionate family of listeners. Like all relationships, however, it is not without its problems, and Gamble soon finds himself battling the bureaucracy while having to meet the challenges of a continually evolving broadcasting world. The long hours and never-ending worry begin to change Gamble's optimistic attitude and affect his physical health, and he reluctantly decides that perhaps it's time to move on. When there is a sudden upturn in the economy, he makes the heart-wrenching decision to begin the painful separation process. But will the sale ever go through, that is the million-dollar question?

Author: Steve Ahern
Publisher: Routledge
ISBN: 1000257797
Category : Performing Arts
Languages : en
Pages : 314

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'The distilled wisdom and passion of top practitioners makes this an invaluable guide to making radio in Australia.' - Siobhan McHugh, award-winning radio feature producer and lecturer, University of Wollongong 'a very useful hands-on guide to radio production in Australia' - Gail Phillips, Associate Professor of Journalism, Murdoch University 'Making Radio has been a core text for all our radio courses since it was written. It covers everything form the basics you need to know when you begin your radio career, to high level skills required for career advancement.' - Kim Becherand, AFTRS Radio Division Making radio programs gets into your blood: it's one of the most stimulating jobs in the world, in a fast-moving industry, at the cutting edge of digital technology. Making Radio is a practical guide for anyone who wants to learn how to make good radio in the era of Radio 2.0. It examines the key roles in radio: announcing, presenting, research, copywriting, producing, marketing and promotions. It also outlines what is involved in creating different types of radio programs: news and current affairs, music, talkback, comedy and WC features, as well as legal and regulatory constraints. With contributions from industry experts, the third edition reflects the impact of digital radio, including multi-platform delivery, listener databases, social media and online marketing. It also examines how radio stations have reinvented their business models to accommodate the rapid changes in communications and listener expectations.

Author: Marlin R. Taylor
Publisher:
ISBN: 9781684015924
Category : Biography & Autobiography
Languages : en
Pages : 0

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Book Description
Marlin Taylor's Radio ... My Love, My Passion relates the definitive history of radio's easy listening music format-one of the medium's most endearing and enduring programming presentations. Who better than the father of the format himself should tell this story? Marlin's recollections are inspiring and insightful. They reflect his conviction that radio stations should operate foremost as public servants, a viewpoint that contrasts sharply with the mindsets of the broadcasters who regarded their stations as not much more than automated jukeboxes. You'll come to learn that Marlin is a man of principle who, at a very tender age, discovered the power of this most personal of all the mass media to evoke listener response and affinity. In a sixty-year career spanning from AM to FM to XM, the always-Innovative Mr. Taylor embraced radio, exploiting its capabilities to their fullest potential. Enjoy learning about the background of this pioneering, trailblazing broadcaster! Book jacket.

Author: Bruce Girard
Publisher:
ISBN:
Category : Performing Arts
Languages : en
Pages : 236

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Author: Tony Hertz
Publisher: Ecademy Press
ISBN: 1908746653
Category : Business & Economics
Languages : en
Pages : 177

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Book Description
In today's content consumed advertising business, radio remains a powerful and relevant way to reach millions of consumers all over the world. It will make you want to sit down and write a great radio ad!