The Origin of the Serif PDF Download

Author: Edward M. Catich
Publisher:
ISBN:
Category : Latin language
Languages : en
Pages : 310

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Book Description

Author: Edward M. Catich
Publisher:
ISBN:
Category :
Languages : en
Pages : 310

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Book Description

Author: Edward M. Catich
Publisher:
ISBN: 9780962974021
Category : Alphabet
Languages : en
Pages : 310

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Book Description

Author: Edward M. Catich
Publisher:
ISBN:
Category : Latin language
Languages : en
Pages :

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Book Description

Author: Alexander Nesbitt
Publisher: Courier Corporation
ISBN: 9780486402819
Category : Art
Languages : en
Pages : 324

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Book Description
This comprehensive, well-illustrated volume ranges from the earliest pictographs and hieroglyphics to the work of 20th-century designers. Subjects include early writing forms; Roman lettering; runes and medieval hands; the Carolingian minuscule and derivative types; humanistic writing and derivative fonts; and much more. 89 complete alphabets and more than 165 additional specimens.

Author: Stephen V. Tracy
Publisher: ASCSA
ISBN: 9780876615157
Category : Design
Languages : en
Pages : 206

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Book Description
Revision of the author's thesis, Harvard, 1967.

Author: Patricia A. Butz
Publisher: BRILL
ISBN: 9004193278
Category : Art
Languages : en
Pages : 200

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Book Description
The purpose of this book is to present the Hekatompedon Inscription at Athens (IG I3 4) as a major monument of Greek art, legitimately on a par with more famous landmarks of the Greek aesthetic tradition like the Parthenon Frieze. Inscribed most probably in the middle of the decade that saw the Greek response to the Persian invasion, the Hekatompedon Inscription has long been recognized for its historical and religious importance. This study looks at the inscription on its own terms: the unique fusion of its visual and textual content in that most Greek of epigraphical layouts, the stoikhedon style. Such an approach leads to the question of origins: where and why was the stoikhedon style formulated and where does the Hekatompedon Inscription stand in that development? Egypt’s influential system of proportions and use of grids will be considered determinative for the very first time.

Author: Kate Brideau
Publisher: MIT Press
ISBN: 0262045850
Category : Design
Languages : en
Pages : 299

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Book Description
An innovative examination of typography as a medium of communication rather than part of print or digital media. Typography is everywhere and yet widely unnoticed. When we read type, we fail to see type. In this book, Kate Brideau considers typography not as part of "print media" or "digital media" but as a medium of communication itself, able to transcend the life and death of particular technologies. Examining the contradiction between typographic form (often overlooked) and function (often overpowering), Brideau argues that typography is made up not of letters but of shapes, and that shape is existentially and technologically central to the typographic medium. After considering what constitutes typographic form, Brideau turns to typographic function and how it relates to form. Examining typography's role in both the neurological and psychological aspects of reading, she argues that typography's functions exceed reading; typographic forms communicate, but that communication is not limited to the content they carry. To understand to what extent the design and operations of the typographic medium affect the way we perceive information, Brideau warns, we must understand the medium's own operational logic, embodied in the full diversity of typographic forms. Brideau discusses a range of topics--from intellectual property protection for typefaces to Renaissance and Enlightenment ideal letterforms--and draws on a wide variety of theoretical work, including phenomenological ideas about comprehension, German media archaeology, and the media and communication theories of Vilém Flusser and others. Hand-drawn illustrations of typographic forms accompany the text.

Author: Ewan Clayton
Publisher: Catapult
ISBN: 1619024721
Category : History
Languages : en
Pages : 417

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Book Description
From the simple representative shapes used to record transactions of goods and services in ancient Mesopotamia, to the sophisticated typographical resources available to the twenty–first–century users of desktop computers, the story of writing is the story of human civilization itself. Calligraphy expert Ewan Clayton traces the history of an invention which—ever since our ancestors made the transition from a nomadic to an agrarian way of life in the eighth century BC—has been the method of codification and dissemination of ideas in every field of human endeavour, and a motor of cultural, scientific and political progress. He explores the social and cultural impact of, among other stages, the invention of the alphabet; the replacement of the papyrus scroll with the codex in the late Roman period; the perfecting of printing using moveable type in the fifteenth century and the ensuing spread of literacy; the industrialization of printing during the Industrial Revolution; the impact of artistic Modernism on the written word in the early twentieth century—and of the digital switchover at the century's close. The Golden Thread also raises issues of urgent interest for a society living in an era of unprecedented change to the tools and technologies of written communication. Chief among these is the fundamental question: "What does it mean to be literate in the early twenty–first century?" The book belongs on the bookshelves of anyone who is inquisitive not just about the centrality of writing in the history of humanity, but also about its future; it is sure to appeal to lovers of language, books and cultural history.

Author: N. Katherine Hayles
Publisher: U of Minnesota Press
ISBN: 1452940584
Category : Literary Criticism
Languages : en
Pages : 345

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Book Description
For the past few hundred years, Western cultures have relied on print. When writing was accomplished by a quill pen, inkpot, and paper, it was easy to imagine that writing was nothing more than a means by which writers could transfer their thoughts to readers. The proliferation of technical media in the latter half of the twentieth century has revealed that the relationship between writer and reader is not so simple. From telegraphs and typewriters to wire recorders and a sweeping array of digital computing devices, the complexities of communications technology have made mediality a central concern of the twenty-first century. Despite the attention given to the development of the media landscape, relatively little is being done in our academic institutions to adjust. In Comparative Textual Media, editors N. Katherine Hayles and Jessica Pressman bring together an impressive range of essays from leading scholars to address the issue, among them Matthew Kirschenbaum on archiving in the digital era, Patricia Crain on the connection between a child’s formation of self and the possession of a book, and Mark Marino exploring how to read a digital text not for content but for traces of its underlying code. Primarily arguing for seeing print as a medium along with the scroll, electronic literature, and computer games, this volume examines the potential transformations if academic departments embraced a media framework. Ultimately, Comparative Textual Media offers new insights that allow us to understand more deeply the implications of the choices we, and our institutions, are making. Contributors: Stephanie Boluk, Vassar College; Jessica Brantley, Yale U; Patricia Crain, NYU; Adriana de Souza e Silva, North Carolina State U; Johanna Drucker, UCLA; Thomas Fulton, Rutgers U; Lisa Gitelman, New York U; William A. Johnson, Duke U; Matthew G. Kirschenbaum, U of Maryland; Patrick LeMieux; Mark C. Marino, U of Southern California; Rita Raley, U of California, Santa Barbara; John David Zuern, U of Hawai‘i at Mānoa.