The Nonfiction Book Marketing Plan PDF Download

Author: Stephanie Chandler
Publisher:
ISBN: 9781935953548
Category : Business & Economics
Languages : en
Pages : 226

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Book Description
After finally getting a book published, many authors find that the hardest part wasn't actually writing the book or getting it into print. The biggest challenge lies in marketing the book. Aside from the fact that it can be overwhelming, most authors have day jobs and not much time to figure out which book promotion strategies will work. The Nonfiction Book Marketing Plan is loaded with proven and effective tactics to make the marketing journey a bit easier and a lot more effective. You will learn how to: Develop your own unique book marketing plan Establish authority in your field for your subject matter Build an effective website and leverage the power of blogging Reach your audience with Twitter, Facebook, LinkedIn, Google+, Pinterest, and YouTube Attract media attention with DIY publicity strategies that generate big exposure Boost sales on Amazon with insider tips to help you gain more visibility for your book Participate in book awards programs, book signing events, and other offline strategies Host ebook giveaways, write for websites, participate in Internet radio shows, and other powerful online marketing tactics Break in to professional speaking-for free or for fee Leverage your book to generate revenues from consulting, information products, and much more Each chapter concludes with an interview with a successful nonfiction author, providing even more real-world insight. Written for new and established authors of business, self-help, health and wellness, memoir, how-to, and other nonfiction books, The Nonfiction Book Marketing Plan will help you identify proven tactics that you can begin implementing immediately to reach your audience and sell more books. Stephanie Chandler is the author of several books including Own Your Niche: Hype-Free Internet Marketing Tactics to Establish Authority in Your Field and Promote Your Service-Based Business. She is also CEO of AuthorityPublishing.com, specializing in custom publishing for nonfiction books and social media marketing services for authors, and NonfictionAuthorsAssociation.com, a community dedicated to providing marketing education for members. A frequent speaker at business events and on the radio, Stephanie has been featured in Entrepreneur, BusinessWeek, and Wired magazine, and she is a blogger for Forbes. Visit StephanieChandler.com for more information or follow her on Twitter: @bizauthor.

Author: Stephanie Chandler
Publisher:
ISBN: 9781949642865
Category : Language Arts & Disciplines
Languages : en
Pages : 0

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Book Description
 TNonfiction Book Marketing and Launch Plan will help you sort through the noise and identify the best strategies to successfully promote your book.

Author: Stephanie Chandler
Publisher:
ISBN: 9781949642858
Category :
Languages : en
Pages :

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Book Description
If you feel overwhelmed, frustrated, or disappointed by all that is involved in marketing your book, you are not alone. Help is found within these pages. Many authors cross the publishing finish line and assume the hard part is in the rearview mirror, only to discover that book marketing requires far more effort than anticipated. The truth is that marketing books is not easy, though neither is raising children, writing your manuscript, advancing your career, or doing anything worthwhile. The Nonfiction Book Marketing and Launch Plan will help you sort through all the noise and identify the best strategies to successfully promote your unique book. Whether you plan to launch your book in the future, or it's been out for years, this one-of-a-kind workbook and planning guide delivers a step-by-step approach to help you sell more books. You will learn how to:?Cultivate your Tribe of Influence and build a community of lifelong fans.?Carve out a niche audience and establish yourself as an influencer in your field.?Identify content marketing strategies that get and keep your readers' attention.?Act as your own publicist to attract traditional and online media coverage.?Utilize beta readers and a launch team to amplify results of your next book launch.?Generate book reviews and inspire word-of-mouth with readers.?Optimize sales on Amazon using simple tactics that lead to big results. ?Locate opportunities to sell books in large volumes.?Break into speaking, work with corporate sponsors, leverage opportunities with nonprofits and trade associations, and so much more.This workbook reads like a book, yet it also includes over fifty exercises you can complete along the way. There has never been such a thorough resource to assist you in avoiding mistakes new authors make, assist you attracting lifelong fans, and help you develop your career as a successful nonfiction author. If you're ready become an influencer in your field, increase your book sales, and build a long-term career as an author, this book holds the action plan you need to reach your goals.

Author: Stephanie Chandler
Publisher:
ISBN: 9781935953289
Category : Electronic commerce
Languages : en
Pages : 230

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Book Description
Own Your Niche brings authenticity back to internet marketing, teaching you how to showcase your business with practical, easy-to-use strategies that you can implement yourself. Also included are interviews with successful service-based business owners who share how they have built their audiences and created successful enterprises. If internet marketing sounds intimidating to you, or you've gotten started but need more guidance, this book can remove the fear and give you the solutions you need to achieve your goals. Own Your Niche is ideal for consultants, coaches, freelancers, health and wellness professionals, attorneys, doctors, authors, professional speakers, financial advisers, and other service-based businesses.

Author: Ingrid Law
Publisher: Penguin
ISBN: 1440634858
Category : Juvenile Fiction
Languages : en
Pages : 353

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Book Description
A vibrant new voice . . . a modern classic. For generations, the Beaumont family has harbored a magical secret. They each possess a “savvy”—a special supernatural power that strikes when they turn thirteen. Grandpa Bomba moves mountains, her older brothers create hurricanes and spark electricity . . . and now it’s the eve of Mibs’s big day. As if waiting weren’t hard enough, the family gets scary news two days before Mibs’s birthday: Poppa has been in a terrible accident. Mibs develops the singular mission to get to the hospital and prove that her new power can save her dad. So she sneaks onto a salesman’s bus . . . only to find the bus heading in the opposite direction. Suddenly Mibs finds herself on an unforgettable odyssey that will force her to make sense of growing up—and of other people, who might also have a few secrets hidden just beneath the skin.

Author: Stephanie Chandler
Publisher: John Wiley & Sons
ISBN: 1118044770
Category : Business & Economics
Languages : en
Pages : 171

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Book Description
Infopreneurs sell valuable information online in the form of books, e-books, special reports, audio and video products, seminars, and other media. This definitive guide will show how to master the tools and tactics of the most successful infopreneurs, so you can succeed at producing, marketing, selling, and automating delivery of information products online. This guide comes complete with interviews of successful infopreneurs.

Author: Tucker Max
Publisher: Lioncrest Publishing
ISBN: 1544514050
Category : Reference
Languages : en
Pages : 300

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Book Description
Ready to write your book? So why haven’t you done it yet? If you’re like most nonfiction authors, fears are holding you back. Sound familiar? Is my idea good enough? How do I structure a book? What exactly are the steps to write it? How do I stay motivated? What if I actually finish it, and it’s bad? Worst of all: what if I publish it, and no one cares? How do I know if I’m even doing the right things? The truth is, writing a book can be scary and overwhelming—but it doesn’t have to be. There’s a way to know you’re on the right path and taking the right steps. How? By using a method that’s been validated with thousands of other Authors just like you. In fact, it’s the same exact process used to produce dozens of big bestsellers–including David Goggins’s Can’t Hurt Me, Tiffany Haddish’s The Last Black Unicorn, and Joey Coleman’s Never Lose a Customer Again. The Scribe Method is the tested and proven process that will help you navigate the entire book-writing process from start to finish–the right way. Written by 4x New York Times Bestselling Author Tucker Max and publishing expert Zach Obront, you’ll learn the step-by-step method that has helped over 1,500 authors write and publish their books. Now a Wall Street Journal Bestseller itself, The Scribe Method is specifically designed for business leaders, personal development gurus, entrepreneurs, and any expert in their field who has accumulated years of hard-won knowledge and wants to put it out into the world. Forget the rest of the books written by pretenders. This is the ultimate resource for anyone who wants to professionally write a great nonfiction book.

Author: Boni Wagner-Stafford
Publisher:
ISBN: 9781989059227
Category : Language Arts & Disciplines
Languages : en
Pages : 148

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Book Description
One Million Readers is for nonfiction authors who want more confidence when marketing their books, and those who want more power and control over book sales and results. Learn why creating your book marketing strategy is the most important thing you can do for your author career and your business, and how to create your own.

Author: Joanna Penn
Publisher: Curl Up Press via PublishDrive
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 310

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Book Description
Do you want to sell more books and reach more readers? Do you want to discover how to build an author career for the long-term as well as spike your book sales right now? If you don’t know much about marketing, don’t worry. We all start with nothing. I’m Joanna Penn and back in 2008, I had no book sales, no audience, no website, no social media, no podcast, no email list. No nothing. Now I’m a New York Times and USA Today bestselling author of thrillers and non-fiction. My books have sold over 600,000 copies in 162 countries, and I’m an award-winning creative entrepreneur and international speaker, making a multi-six-figure income with my writing. Learning how to market my books and my personal brand changed my life. Yes, you need to write an awesome book, but you also need to know how to get it in front of the right readers. How to Market a Book is for authors who want to sell more books, but it's also for those writers who want to think like an entrepreneur and build a long-term income. It's for traditionally published authors who want to take control of their future, and for self-published authors who want to jump-start a career. There are short-term tactics for those who want to boost immediate sales, but the focus of the book is more about instilling values and marketing principles that will help your long-term career as a writer. It's also about going beyond just the book, because these methods can take you from being an author into making money from other products, professional speaking, and creating opportunities that you can't even imagine yet. In this completely updated Third Edition, you’ll discover: Part 1: Marketing Principles Book marketing myths, how discoverability works, and the polarities of marketing that will determine what you choose to implement Part 2: Your Book Fundamentals Prerequisites for success, how to optimise your book for online sales, categories and keywords, exclusivity, pricing and use of free, box-sets and bundling, and writing series Part 3: No Platform Needed. Short-term Marketing How to get customer reviews and find book bloggers, paid advertising with email blasts, paid advertising with Facebook, Amazon Ads and ad stacking, algorithm hacking, big data, and production speed Part 4: Your Author Platform. Long-term Marketing Building an author brand, author website, list-building and email marketing, content marketing, blogging, audio and podcasting, video and book trailers, social networking, professional speaking, marketing audiobooks, PR and publicity, TV, radio and traditional media Part 5: Launching Your Book Why launching is different for indie authors, soft launch, launch spikes, post-launch, how to relaunch backlist books. Includes an example book marketing strategy and launch plan checklist.

Author: Lawrence Harte
Publisher: LearnQIC
ISBN:
Category : Business & Economics
Languages : en
Pages : 155

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Book Description
This book teaches you how to create promotional media and do marketing and book pre-sale activities before publishing your book. Book authoring can take a long time, authors may not know what or how to promote, and wrong promotion can waste time and result in social backlash. Book authors can do pre-launch marketing to earn book pre-sales and other money, rapidly get publicity and credibility, and to find and insert additional media into their book. During the pre-launch marketing process, Authors can make new connections with experts and book buyers, get review feedback for book updating, and use lists and other media to achieve #1 best seller status on Amazon and other retailers. With this book, you get access to 100+ guides, ready to edit templates, and examples from successful book pre-launch marketing campaigns. After Reading this Book, You Will be Able To: - Do Promotion Before Publishing Your Book - Identify Effective Book Marketing Topics & Channels - Create Promotional Media Posts Using Templates (supplied) - Write Effective Book Descriptions - Create & Use Book Promotion & Marketing Materials - Earn Revenues from Book Pre-Sales & Sponsorships - Use Marketing Activities to get #1 Best Seller Status Chapter 1 - Book Pre-Launch Marketing - Pre-launch marketing benefits, key processes and steps, and ways to be more successful in less time. Chapter 2 - Book Pre-Launch Management - Organizing your book pre-launch activities by creating a plan, task list, contact list, and other documents. Chapter 3 - Book Launch Research - How to find and review competitive books & materials, invite and talk to potential readers, and use research activities and materials in your marketing materials. Chapter 4 - Promotional Media - Ways to create effective descriptions, images, and media items and profiles that can be discovered or shared with potential reviewers, contributors, and buyers. Chapter 5 - Media Channels - How to setup media services and profiles that allow you to be discovered by or reach and influence potential customers. Chapter 6 - Media Posts - how to create and publish messages that contain discoverable and motivational content. Chapter 7 - Marketing Campaigns - 20+ successful pre-launch marketing campaigns and how to do them. Appendix 1 - Book Pre-Launch Marketing Resources including sample plans, templates, and other media items along with instructions and sample materials. Appendix 2 - Book Pre-Launch Marketing Guides - for key types of promotion projects such as book cover design contests, buyer (reader) journey interviews, book sponsorships, and 20+ others. Appendix 3 - Book Pre-Launch Marketing Tips - 30+ success tactics and proven processes along with steps and sample templates. Appendix 4 - Book Pre-Launch Marketing Checklist - A sample one page sheet that contains 60+ key steps for book pre-launch marketing. Appendix 5 - Book Marketing Media Contributions - How to submit successful tips, resources, and other media to update this book and its companion course. Appendix 6 - Book Marketing Directory - 60+ lists of resources, tools, and services that help Book Launch Marketing.