Author: Kevin E. Houchin, Esq.
Publisher: Booktango
ISBN: 1468954768
Category : Self-Help
Languages : en
Pages : 86
Book Description
Are you ready for The No-Plan Plan? ? Do you have an automatic, unconscious need to plan in order to feel safe and secure in your life? ? Have you ever felt like planning might actually be a stressful waste of your time? ? Have you ever heard your inner voice calling you to be more creative or spontaneous? ? Have you ever felt that your work was meaningless and that somewhere there is a better ?fit? for you?a more authentic alignment of who you are inside with what you do for a living? ? Are you willing to share who you are at your core to help others, even if it means you have to be more vulnerable than you have ever been courageous enough to be? If you answered ?yes? to one or more of these questions, then you just might be ready to reclaim the power of your creative spirit through your genuine adoption of The No-Plan Plan in your life and the regular practice of the approaches I share in this book.
The No-Plan Plan
Author: Kevin E. Houchin, Esq.
Publisher: Booktango
ISBN: 1468954768
Category : Self-Help
Languages : en
Pages : 86
Book Description
Are you ready for The No-Plan Plan? ? Do you have an automatic, unconscious need to plan in order to feel safe and secure in your life? ? Have you ever felt like planning might actually be a stressful waste of your time? ? Have you ever heard your inner voice calling you to be more creative or spontaneous? ? Have you ever felt that your work was meaningless and that somewhere there is a better ?fit? for you?a more authentic alignment of who you are inside with what you do for a living? ? Are you willing to share who you are at your core to help others, even if it means you have to be more vulnerable than you have ever been courageous enough to be? If you answered ?yes? to one or more of these questions, then you just might be ready to reclaim the power of your creative spirit through your genuine adoption of The No-Plan Plan in your life and the regular practice of the approaches I share in this book.
Publisher: Booktango
ISBN: 1468954768
Category : Self-Help
Languages : en
Pages : 86
Book Description
Are you ready for The No-Plan Plan? ? Do you have an automatic, unconscious need to plan in order to feel safe and secure in your life? ? Have you ever felt like planning might actually be a stressful waste of your time? ? Have you ever heard your inner voice calling you to be more creative or spontaneous? ? Have you ever felt that your work was meaningless and that somewhere there is a better ?fit? for you?a more authentic alignment of who you are inside with what you do for a living? ? Are you willing to share who you are at your core to help others, even if it means you have to be more vulnerable than you have ever been courageous enough to be? If you answered ?yes? to one or more of these questions, then you just might be ready to reclaim the power of your creative spirit through your genuine adoption of The No-Plan Plan in your life and the regular practice of the approaches I share in this book.
There's No Plan B for Your A-Game
Author: Bo Eason
Publisher: St. Martin's Press
ISBN: 1250210844
Category : Self-Help
Languages : en
Pages : 256
Book Description
Washington Post Bestseller Wall Street Journal Bestseller USA Today Bestseller Publishers Weekly Bestseller Do you want to change the course of your life? Do you want to be the best? The best manager, the best athlete, the best artist, the best speaker, the best parent? In There’s No Plan B for Your A-Game, former pro athlete, playwright, and acclaimed leadership coach Bo Eason shows you exactly what it takes to be the best. His proven tools and training have worked for Olympic medalists, military leaders, bestselling authors, professional athletes, and business executives and their teams. There’s No Plan B for Your A-Game explains how to develop the character, integrity, and commitment it takes to become the best. Bo Eason focuses on a winning four-step process that helps you attain the skill, maintain the effort, and persist through challenges: Declaration: What do you want to achieve? Preparation: How can you make it happen? Acceleration: Where will you find the stamina to reach your goal? Domination: Why do you take others with you? With inspiring, specific, real-word guidance, There’s No Plan B for Your A-Game teaches the best practices that lead to the best results, in every walk of life.
Publisher: St. Martin's Press
ISBN: 1250210844
Category : Self-Help
Languages : en
Pages : 256
Book Description
Washington Post Bestseller Wall Street Journal Bestseller USA Today Bestseller Publishers Weekly Bestseller Do you want to change the course of your life? Do you want to be the best? The best manager, the best athlete, the best artist, the best speaker, the best parent? In There’s No Plan B for Your A-Game, former pro athlete, playwright, and acclaimed leadership coach Bo Eason shows you exactly what it takes to be the best. His proven tools and training have worked for Olympic medalists, military leaders, bestselling authors, professional athletes, and business executives and their teams. There’s No Plan B for Your A-Game explains how to develop the character, integrity, and commitment it takes to become the best. Bo Eason focuses on a winning four-step process that helps you attain the skill, maintain the effort, and persist through challenges: Declaration: What do you want to achieve? Preparation: How can you make it happen? Acceleration: Where will you find the stamina to reach your goal? Domination: Why do you take others with you? With inspiring, specific, real-word guidance, There’s No Plan B for Your A-Game teaches the best practices that lead to the best results, in every walk of life.
No Plan B
Author: Lee Child
Publisher: Dell
ISBN: 1984818554
Category : Fiction
Languages : en
Pages : 465
Book Description
#1 NEW YORK TIMES BESTSELLER • A gripping new Jack Reacher thriller from Lee Child and Andrew Child “No Plan B is not to be missed. A perfectly plotted, fast-paced thriller, with bigger twists than ever before. It’s no wonder Jack Reacher is everyone’s favorite rebel hero.”—Karin Slaughter ONE OF THE BEST BOOKS OF THE YEAR: Reader’s Digest In Gerrardsville, Colorado, a woman dies under the wheels of a moving bus. The death is ruled a suicide. But Jack Reacher saw what really happened: A man in a gray hoodie and jeans, moving stealthily, pushed the victim to her demise—before swiftly grabbing the dead woman’s purse and strolling away. When another homicide is ruled an accident, Reacher knows this is no coincidence. With a killer on the loose, Reacher has no time to waste to track down those responsible. But Reacher is unaware that these crimes are part of something much larger and more far-reaching: an arsonist out for revenge, a foster kid on the run, a cabal of powerful people involved in a secret conspiracy with many moving parts. There is no room for error, but they make a grave one. They don’t consider Reacher a threat. “There’s too much at stake to start running from shadows.” But Reacher isn’t a shadow. He is flesh and blood. And relentless when it comes to making things right. For when the threat is Reacher, there is No Plan B.
Publisher: Dell
ISBN: 1984818554
Category : Fiction
Languages : en
Pages : 465
Book Description
#1 NEW YORK TIMES BESTSELLER • A gripping new Jack Reacher thriller from Lee Child and Andrew Child “No Plan B is not to be missed. A perfectly plotted, fast-paced thriller, with bigger twists than ever before. It’s no wonder Jack Reacher is everyone’s favorite rebel hero.”—Karin Slaughter ONE OF THE BEST BOOKS OF THE YEAR: Reader’s Digest In Gerrardsville, Colorado, a woman dies under the wheels of a moving bus. The death is ruled a suicide. But Jack Reacher saw what really happened: A man in a gray hoodie and jeans, moving stealthily, pushed the victim to her demise—before swiftly grabbing the dead woman’s purse and strolling away. When another homicide is ruled an accident, Reacher knows this is no coincidence. With a killer on the loose, Reacher has no time to waste to track down those responsible. But Reacher is unaware that these crimes are part of something much larger and more far-reaching: an arsonist out for revenge, a foster kid on the run, a cabal of powerful people involved in a secret conspiracy with many moving parts. There is no room for error, but they make a grave one. They don’t consider Reacher a threat. “There’s too much at stake to start running from shadows.” But Reacher isn’t a shadow. He is flesh and blood. And relentless when it comes to making things right. For when the threat is Reacher, there is No Plan B.
You Are God's Plan A
Author: Dwight Robertson
Publisher: David C Cook
ISBN: 1434701891
Category : Religion
Languages : en
Pages : 225
Book Description
Every day and everywhere, everyone can live a powerful life of Kingdom impact ... Jesus-style! One ordinary life making a powerful difference—that's God's amazing "Plan A" on display. Using real-life, riveting stories and a contemporary scriptural lens, Dwight Robertson shows how God's exciting kingdom-building plan takes life—literally—in ordinary individuals. Robertson explains how God calls and equips average, everyday people—even those who don't think they have anything special to contribute—to creative ministries that are as distinct and unique as the individual. God's Plan A encourages average Christians everywhere to follow the model of Jesus: ministering up close, one life at a time, outside church walls in our everyday lives. God's Plan A involves all of us ... and there is no Plan B.
Publisher: David C Cook
ISBN: 1434701891
Category : Religion
Languages : en
Pages : 225
Book Description
Every day and everywhere, everyone can live a powerful life of Kingdom impact ... Jesus-style! One ordinary life making a powerful difference—that's God's amazing "Plan A" on display. Using real-life, riveting stories and a contemporary scriptural lens, Dwight Robertson shows how God's exciting kingdom-building plan takes life—literally—in ordinary individuals. Robertson explains how God calls and equips average, everyday people—even those who don't think they have anything special to contribute—to creative ministries that are as distinct and unique as the individual. God's Plan A encourages average Christians everywhere to follow the model of Jesus: ministering up close, one life at a time, outside church walls in our everyday lives. God's Plan A involves all of us ... and there is no Plan B.
No Plan B
Author: Heather Thorkelson
Publisher: Heather Thorkelson
ISBN: 9789151956923
Category :
Languages : en
Pages : 288
Book Description
WANTED: self-motivated humans willing to trade the "safety" of the 9 - 5 for the freedom to create their own livelihood. Uncertain income. Intermittent failure and self-doubt guaranteed. Deep sense of satisfaction and a well-lived life in event of success. Sure, building a life that's not built on the traditional constructs of "work" might sound sketchy as hell to some. But this kind of work - self-employment, building businesses, starting movements - it isn't for people who aren't up for that kind of challenge. If you are, this book is for you. I wrote it based on a decade of entrepreneurship to help you work through the self-doubt, the indecisiveness, the comparisonitis, and all of the other things we need to wrangle in order to ship work that matters. I'll help you uncover your unique fingerprint, and use that as the driver to bring your ideas and business(es) to life. And if you already have a business that's humming along, this book will provide the reboot you need to take yourself to the next level as an entrepreneur. Let me be clear this is not the book where I tell you how to get 500 followers overnight, nor how to jam people into your funnel to get X number of sales this month. Rather, I will teach you how to find the answers you need and more importantly, how to ask the right questions. We'll also explore how to make decisions about what's right for you and your business when bombarded by 5,000,000 quick-success Internet carrots being dangled in front of your face. You don't have to reinvent the wheel. You won't be starting from nothing. The resources are there for you. This is possible. Welcome to the table. Let's get to work.
Publisher: Heather Thorkelson
ISBN: 9789151956923
Category :
Languages : en
Pages : 288
Book Description
WANTED: self-motivated humans willing to trade the "safety" of the 9 - 5 for the freedom to create their own livelihood. Uncertain income. Intermittent failure and self-doubt guaranteed. Deep sense of satisfaction and a well-lived life in event of success. Sure, building a life that's not built on the traditional constructs of "work" might sound sketchy as hell to some. But this kind of work - self-employment, building businesses, starting movements - it isn't for people who aren't up for that kind of challenge. If you are, this book is for you. I wrote it based on a decade of entrepreneurship to help you work through the self-doubt, the indecisiveness, the comparisonitis, and all of the other things we need to wrangle in order to ship work that matters. I'll help you uncover your unique fingerprint, and use that as the driver to bring your ideas and business(es) to life. And if you already have a business that's humming along, this book will provide the reboot you need to take yourself to the next level as an entrepreneur. Let me be clear this is not the book where I tell you how to get 500 followers overnight, nor how to jam people into your funnel to get X number of sales this month. Rather, I will teach you how to find the answers you need and more importantly, how to ask the right questions. We'll also explore how to make decisions about what's right for you and your business when bombarded by 5,000,000 quick-success Internet carrots being dangled in front of your face. You don't have to reinvent the wheel. You won't be starting from nothing. The resources are there for you. This is possible. Welcome to the table. Let's get to work.
Six Tires, No Plan
Author: Michael Rosenbaum
Publisher: Greenleaf Book Group
ISBN: 1608322580
Category : Biography & Autobiography
Languages : en
Pages : 201
Book Description
Most Unlikely to Succeed No one who charted Bruce Halle's early years would predict that the poor kid from New Hampshire might achieve greatness as an adult. Challenged in school and growing up in a struggling family, Halle looked like every other kid who would leave high school in the 1940s and disappear into a factory. Instead, Halle created one of America's most respected companies, rose to join the Forbes magazine list of the four hundred richest Americans and serve as the role model for the ordinary Joes who seek out success at Discount Tire Company. Six Tires, No Plan maps Halle's journey out of poverty and failure and reveals the deceptively simple values that drive success for him, his company and thousands of employees. Key among those principles is Halle's commitment to passing on his good fortune to the thousands of employees who serve his customers every day. This is Halle's true passion, and paying it forward to the ordinary guy is a cornerstone of Discount Tire's ongoing success. Avoiding the spotlight, crediting his employees for the success of the company, Halle demonstrates the incredible power of perseverance and fundamental values to create long-term success. His journey offers a roadmap worth following in both career and life.
Publisher: Greenleaf Book Group
ISBN: 1608322580
Category : Biography & Autobiography
Languages : en
Pages : 201
Book Description
Most Unlikely to Succeed No one who charted Bruce Halle's early years would predict that the poor kid from New Hampshire might achieve greatness as an adult. Challenged in school and growing up in a struggling family, Halle looked like every other kid who would leave high school in the 1940s and disappear into a factory. Instead, Halle created one of America's most respected companies, rose to join the Forbes magazine list of the four hundred richest Americans and serve as the role model for the ordinary Joes who seek out success at Discount Tire Company. Six Tires, No Plan maps Halle's journey out of poverty and failure and reveals the deceptively simple values that drive success for him, his company and thousands of employees. Key among those principles is Halle's commitment to passing on his good fortune to the thousands of employees who serve his customers every day. This is Halle's true passion, and paying it forward to the ordinary guy is a cornerstone of Discount Tire's ongoing success. Avoiding the spotlight, crediting his employees for the success of the company, Halle demonstrates the incredible power of perseverance and fundamental values to create long-term success. His journey offers a roadmap worth following in both career and life.
No Precedent, No Plan
Author: Martin G. Gilman
Publisher: MIT Press
ISBN: 0262014653
Category : Business & Economics
Languages : en
Pages : 355
Book Description
Review: "In 1998, President Boris Yeltsin's government defaulted on its domestic debt and Russia experienced a financial meltdown that brought it to the brink of disaster. In No Precedent, No plan, Martin Gilman offers an insider's view of Russia's financial crisis. As the International Monetary Fund's senior person in Moscow, Gilman was in the eye of the storm. Russia's policy response to the economic collapse stemming from the disintegration of the Soviet Union was chaotic. Fiscal deficits loomed in anticipation of future budget revenue that never seemed to materialize--despite repeated promises to the IMF. The rapid buildup of sovereign debt would have challenged even a competent government. In the new Russia, with its barely functioning government and no consensus on the path toward democratic and economic transformation, domestic politics trumped economic common sense." "Gilman argues that the debt default, although avoidable, actually spurred Russia to integrate its economy with the rest of the world. In analyzing the ordeal of the 1998 crisis, Gilman suggests that the IMF helped Russia avoid an even greater catastrophe. He details the IMF's involvement and underscores the unique challenge that Russia presented to the IMF. There really was no precedent, even if economist Joseph Stiglitz and others argued otherwise. In recounting Russia's emergence from the IMF's tutelage, Gilman explains how the shell-shocked Russian public turned to Vladimir Putin in search of stability after the trauma of 1998. And although Russia's own prospects are favorable, Gilman expresses concern that the 1998 Russian default could serve as an unfortunate precedent for sovereign defaults in the future with the IMF once again playing a similar role." "No Precedent, No Plan offers a definitive account--the first from an insider's perspective--of Russia's painful transition to a market economy."--BOOK JACKET
Publisher: MIT Press
ISBN: 0262014653
Category : Business & Economics
Languages : en
Pages : 355
Book Description
Review: "In 1998, President Boris Yeltsin's government defaulted on its domestic debt and Russia experienced a financial meltdown that brought it to the brink of disaster. In No Precedent, No plan, Martin Gilman offers an insider's view of Russia's financial crisis. As the International Monetary Fund's senior person in Moscow, Gilman was in the eye of the storm. Russia's policy response to the economic collapse stemming from the disintegration of the Soviet Union was chaotic. Fiscal deficits loomed in anticipation of future budget revenue that never seemed to materialize--despite repeated promises to the IMF. The rapid buildup of sovereign debt would have challenged even a competent government. In the new Russia, with its barely functioning government and no consensus on the path toward democratic and economic transformation, domestic politics trumped economic common sense." "Gilman argues that the debt default, although avoidable, actually spurred Russia to integrate its economy with the rest of the world. In analyzing the ordeal of the 1998 crisis, Gilman suggests that the IMF helped Russia avoid an even greater catastrophe. He details the IMF's involvement and underscores the unique challenge that Russia presented to the IMF. There really was no precedent, even if economist Joseph Stiglitz and others argued otherwise. In recounting Russia's emergence from the IMF's tutelage, Gilman explains how the shell-shocked Russian public turned to Vladimir Putin in search of stability after the trauma of 1998. And although Russia's own prospects are favorable, Gilman expresses concern that the 1998 Russian default could serve as an unfortunate precedent for sovereign defaults in the future with the IMF once again playing a similar role." "No Precedent, No Plan offers a definitive account--the first from an insider's perspective--of Russia's painful transition to a market economy."--BOOK JACKET
Getting There
Author: Gillian Zoe Segal
Publisher: Abrams
ISBN: 1613127715
Category : Business & Economics
Languages : en
Pages : 343
Book Description
“The highest achievers share some of their lowest moments, and there is much wisdom to be gained from those struggles. Captivating, thought-provoking.” —David Faber, CNBC The path to success is rarely easy or direct, and good mentors are hard to find. In Getting There, thirty leaders in diverse fields share their secrets to navigating the rocky road to the top. In an honest, direct, and engaging way, these role models describe the obstacles they faced, the setbacks they endured, and the vital lessons they learned. They dispense not only essential and practical career advice, but also priceless wisdom applicable to life in general. Getting There is for everyone—from students contemplating their futures to the vast majority of us facing challenges or seeking to reach our potential. “Kudos to Gillian Zoe Segal for assembling this remarkable group of visionaries and helping them all tell their stories without filters or false bravado. Getting There is both empowering and illuminating.” —Piper Kerman, New York Times-bestselling author of Orange Is the New Black “Life-changing, real-world advice.” —Vanity Fair “Reading Getting There is like having an intimate, one-on-one talk with some of the world’s most fascinating and accomplished people. You will be taken aback by their honesty, entertained by their anecdotes, and, most of all, learn invaluable lessons about both business and life. This book is fantastic—you will not be able to put it down!”—JJ Ramberg, bestselling author of It’s Your Business “Somehow, Gillian Zoe Segal has gotten these leaders to share their stories in a unique, authentic, and revealing way.” —Robert Steven Kaplan, former president and CEO of the Federal Reserve Bank of Dallas
Publisher: Abrams
ISBN: 1613127715
Category : Business & Economics
Languages : en
Pages : 343
Book Description
“The highest achievers share some of their lowest moments, and there is much wisdom to be gained from those struggles. Captivating, thought-provoking.” —David Faber, CNBC The path to success is rarely easy or direct, and good mentors are hard to find. In Getting There, thirty leaders in diverse fields share their secrets to navigating the rocky road to the top. In an honest, direct, and engaging way, these role models describe the obstacles they faced, the setbacks they endured, and the vital lessons they learned. They dispense not only essential and practical career advice, but also priceless wisdom applicable to life in general. Getting There is for everyone—from students contemplating their futures to the vast majority of us facing challenges or seeking to reach our potential. “Kudos to Gillian Zoe Segal for assembling this remarkable group of visionaries and helping them all tell their stories without filters or false bravado. Getting There is both empowering and illuminating.” —Piper Kerman, New York Times-bestselling author of Orange Is the New Black “Life-changing, real-world advice.” —Vanity Fair “Reading Getting There is like having an intimate, one-on-one talk with some of the world’s most fascinating and accomplished people. You will be taken aback by their honesty, entertained by their anecdotes, and, most of all, learn invaluable lessons about both business and life. This book is fantastic—you will not be able to put it down!”—JJ Ramberg, bestselling author of It’s Your Business “Somehow, Gillian Zoe Segal has gotten these leaders to share their stories in a unique, authentic, and revealing way.” —Robert Steven Kaplan, former president and CEO of the Federal Reserve Bank of Dallas
The Art of Michael Avon Oeming: No Plan B
Author: Michael Avon Oeming
Publisher: Dark Horse Comics
ISBN: 1630088978
Category : Art
Languages : en
Pages : 186
Book Description
Mike Oeming never prepared for any way to make a living other than drawing. Now the co-creator of Powers, United States of Murder, Inc., Takio, Mice Templar, and more offers an in-depth look into his artistic archives, the creative process, and a career that has touched every corner of the comics industry over the last thirty years, from The Mighty Thor and Cave Carson to dark, personal work and video games. He talks to John Siuntres of the Word Balloon podcast about long-term creative partnerships with Brian Michael Bendis, David Mack, and Taki Soma, and explores the secrets of thriving through the ups and downs of the comics industry. Previously unpublished artwork includes whole pages from Powers, The Victories, and other series, as well as collaborations with Mike Mignola, Eric Powell, Kevin Smith, Douglas Rushkof, Gerard Way, and video-game developer Valve … With an introduction by Brian Michael Bendis and an afterword by David Mack.
Publisher: Dark Horse Comics
ISBN: 1630088978
Category : Art
Languages : en
Pages : 186
Book Description
Mike Oeming never prepared for any way to make a living other than drawing. Now the co-creator of Powers, United States of Murder, Inc., Takio, Mice Templar, and more offers an in-depth look into his artistic archives, the creative process, and a career that has touched every corner of the comics industry over the last thirty years, from The Mighty Thor and Cave Carson to dark, personal work and video games. He talks to John Siuntres of the Word Balloon podcast about long-term creative partnerships with Brian Michael Bendis, David Mack, and Taki Soma, and explores the secrets of thriving through the ups and downs of the comics industry. Previously unpublished artwork includes whole pages from Powers, The Victories, and other series, as well as collaborations with Mike Mignola, Eric Powell, Kevin Smith, Douglas Rushkof, Gerard Way, and video-game developer Valve … With an introduction by Brian Michael Bendis and an afterword by David Mack.
Plan B
Author: David Kord Murray
Publisher: Simon and Schuster
ISBN: 1439198381
Category : Business & Economics
Languages : en
Pages : 262
Book Description
Why has Facebook been so limber, evolving so successfully even after a number of stumbles, while Myspace stalled and lost ground? Why was Wal-Mart able to expand so successfully into new offerings, such as groceries, while H&R Block dramatically failed to expand into offering financial services? The answer, David Murray reveals, is that Facebook and Wal-Mart both started with business models that empowered them to effectively adapt their plans as they executed them. The failure of detailed strategic plans that have taken a great deal of time and money to develop is one of the worst problems in business, and it’s ever more urgent as the pace of change in business continues to accelerate. Murray, author of the acclaimed Wall Street Journal bestseller Borrowing Brilliance, argues that valiantly sticking to even a well-thought-out Plan A is the road to disaster. The greatest success comes to those who know how to construct and implement an adaptive Plan A that has within it the means of evolving into a superior Plan B by responding to problems confronted, discoveries made, changing market conditions, and the competition. Writing in a lively, engaging voice and using a series of specific examples drawn from companies including IBM, Intel, Facebook, American Express, and Kaiser Permanente, as well as from the art of war, including the Battle of Gettysburg and the D-Day invasion, and even from the space program, Murray presents powerful methods for constructing a plan that has the mechanisms for adaptation built in. Drawing on a wealth of research, he explains why we are fairly good at short-term predictions but why, in our ever more rapidly changing business world, even the best laid plans will eventually go astray. He then introduces the best techniques for creating an optimal original plan that takes into account our limited ability to predict, showing that vital to this process is that it be constructed so that we are alerted in time to make the right changes. In a brilliant discussion of strategy and tactics, he shows that the core of this adaptability is making sure that your strategy and tactics are well aligned with one another and that you have established the right metrics for measuring results. He then details precisely how to adapt throughout the execution process by constantly monitoring and assessing results, developing worst-case scenarios, and recognizing unanticipated opportunities. Plan B is an essential guide to harnessing the forces of change to achieve long-lasting success despite the most vexing challenges.
Publisher: Simon and Schuster
ISBN: 1439198381
Category : Business & Economics
Languages : en
Pages : 262
Book Description
Why has Facebook been so limber, evolving so successfully even after a number of stumbles, while Myspace stalled and lost ground? Why was Wal-Mart able to expand so successfully into new offerings, such as groceries, while H&R Block dramatically failed to expand into offering financial services? The answer, David Murray reveals, is that Facebook and Wal-Mart both started with business models that empowered them to effectively adapt their plans as they executed them. The failure of detailed strategic plans that have taken a great deal of time and money to develop is one of the worst problems in business, and it’s ever more urgent as the pace of change in business continues to accelerate. Murray, author of the acclaimed Wall Street Journal bestseller Borrowing Brilliance, argues that valiantly sticking to even a well-thought-out Plan A is the road to disaster. The greatest success comes to those who know how to construct and implement an adaptive Plan A that has within it the means of evolving into a superior Plan B by responding to problems confronted, discoveries made, changing market conditions, and the competition. Writing in a lively, engaging voice and using a series of specific examples drawn from companies including IBM, Intel, Facebook, American Express, and Kaiser Permanente, as well as from the art of war, including the Battle of Gettysburg and the D-Day invasion, and even from the space program, Murray presents powerful methods for constructing a plan that has the mechanisms for adaptation built in. Drawing on a wealth of research, he explains why we are fairly good at short-term predictions but why, in our ever more rapidly changing business world, even the best laid plans will eventually go astray. He then introduces the best techniques for creating an optimal original plan that takes into account our limited ability to predict, showing that vital to this process is that it be constructed so that we are alerted in time to make the right changes. In a brilliant discussion of strategy and tactics, he shows that the core of this adaptability is making sure that your strategy and tactics are well aligned with one another and that you have established the right metrics for measuring results. He then details precisely how to adapt throughout the execution process by constantly monitoring and assessing results, developing worst-case scenarios, and recognizing unanticipated opportunities. Plan B is an essential guide to harnessing the forces of change to achieve long-lasting success despite the most vexing challenges.