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Author: Renee Walkup Publisher: Simon and Schuster ISBN: 1440513015 Category : Business & Economics Languages : en Pages : 155
Book Description
Forget that nightmare about standing in front of a conference room, giving a pitch in the nude. With The Naked Salesperson, you'll learn how to become so confident giving sales presentations that you'll never fear a pitch again. Inside, Renée Walkup, founder of SalesPEAK, Inc., and Sandra McKee show you how to focus on the sales essentials and sell au naturel by taking the N-A-K-E-D approach: Navigate the sale by creating a plan. Approach the pitch and the audience with enthusiasm. Keep your buyer with you throughout your presentation. Engage listeners in a well-managed, message-matching Q&A session. Drive the presentation home and get the buy. Through detailed instructions and illustrative case studies of successful naked salespeople, you'll learn how to become assertive and confident with the N-A-K-E-D approach to selling. Forget freezing up or rambling on; with The Naked Salesperson you'll strip down, exude confidence, and get the buy.
Author: Renee Walkup Publisher: Simon and Schuster ISBN: 1440513015 Category : Business & Economics Languages : en Pages : 155
Book Description
Forget that nightmare about standing in front of a conference room, giving a pitch in the nude. With The Naked Salesperson, you'll learn how to become so confident giving sales presentations that you'll never fear a pitch again. Inside, Renée Walkup, founder of SalesPEAK, Inc., and Sandra McKee show you how to focus on the sales essentials and sell au naturel by taking the N-A-K-E-D approach: Navigate the sale by creating a plan. Approach the pitch and the audience with enthusiasm. Keep your buyer with you throughout your presentation. Engage listeners in a well-managed, message-matching Q&A session. Drive the presentation home and get the buy. Through detailed instructions and illustrative case studies of successful naked salespeople, you'll learn how to become assertive and confident with the N-A-K-E-D approach to selling. Forget freezing up or rambling on; with The Naked Salesperson you'll strip down, exude confidence, and get the buy.
Author: Ashley Welch Publisher: ISBN: 9781619617568 Category : Business & Economics Languages : en Pages : 132
Book Description
You've worked hard to make your sales operation a success, and you've achieved results. But in an age of ever-changing technologies and increasing customer demands, if you're selling like you always have, you're leaving deals on the table-and reducing potential. You can reinvigorate your sales organization, create new opportunities, and build competition-proof customer relationships when you start thinking like a designer. Design Thinking is a customer-centric innovation process that transforms the way one sells, whether it's an inside sales team or a group of field reps with multimillion-dollar portfolios. Welch and Jones's proven Sell by Design methodology will reduce the time it takes to get a first call, build pipeline, and increase deal size. And it reestablishes a deeper human connection in an era of automated response. Naked Sales will show you how firms like Salesforce, Hyland Software, and Ellie Mae are using this approach to stay customer-centric and increase revenue. Learn more at www.somersaultinnovation.com.
Author: Renee P. Walkup Publisher: AMACOM Div American Mgmt Assn ISBN: 0814414834 Category : Business & Economics Languages : en Pages : 226
Book Description
As more and more organizations scale back on their in-the-field sales operations, sales pros have had to focus their energy and skills on closing deals over the phone--and doing it faster than ever before. Authors Renee P. Walkup and Sandra McKee's easy-to-follow guide for salespeople trying to generate product excitement over the phone provides quick strategies to help you boost your success rate. Selling to Anyone Over the Phone does this by teaching readers how to ensure callbacks, build trust, partner with decision makers, and use personality-matching techniques to build connections with and relate to people they can't see face-to-face. The fully updated second edition includes new chapters on using advanced technology (e.g., webinars and teleconferencing) and selling to customers from other cultures and countries. Complete with an invaluable appendix on handling customer complaints and new sample call dialogs, Selling to Anyone Ove the Phone simplifies an increasingly important facet of the sales role so you can get back to doing what you do best--providing excellent products and services to your customers and exceeding your sales goals.
Author: Matthew Dixon Publisher: Penguin ISBN: 1101545895 Category : Business & Economics Languages : en Pages : 242
Book Description
What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them. The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at Corporate Executive Board to investigate the skills, behaviors, knowledge, and attitudes that matter most for high performance. And what they discovered may be the biggest shock to conventional sales wisdom in decades. Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, The Challenger Sale argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions. The authors' study found that every sales rep in the world falls into one of five distinct profiles, and while all of these types of reps can deliver average sales performance, only one-the Challenger- delivers consistently high performance. Instead of bludgeoning customers with endless facts and features about their company and products, Challengers approach customers with unique insights about how they can save or make money. They tailor their sales message to the customer's specific needs and objectives. Rather than acquiescing to the customer's every demand or objection, they are assertive, pushing back when necessary and taking control of the sale. The things that make Challengers unique are replicable and teachable to the average sales rep. Once you understand how to identify the Challengers in your organization, you can model their approach and embed it throughout your sales force. The authors explain how almost any average-performing rep, once equipped with the right tools, can successfully reframe customers' expectations and deliver a distinctive purchase experience that drives higher levels of customer loyalty and, ultimately, greater growth.
Author: Cynthia L. Kryder MS CCC-Sp Publisher: Accidental Medical Writer ISBN: 160145743X Category : Business & Economics Languages : en Pages : 201
Book Description
The field of biomedical communications is filled with jargon that can confuse even seasoned medical writers. Nude Mice is a comprehensive resource that demystifies complex medical jargon so that medical writers can write accurate text for any audience, any time.
Author: Jim Blythe Publisher: SAGE ISBN: 1446297500 Category : Business & Economics Languages : en Pages : 1174
Book Description
When you think of marketing you may think of the adverts that pop up at the side of your screen or the billboards you see when you′re out - all those moments in the day when somebody is trying to grab your attention and sell you something! Marketing is about advertising and communications in part, but it′s also about many other things which all aim to create value for customers, from product research and innovation to after-care service and maintaining relationships. It′s a rich and fascinating area of management waiting to be explored - so welcome to Marketing! Jim Blythe′s Principles and Practice of Marketing will ease you into the complexities of Marketing to help you achieve success in your studies and get the best grade. It provides plenty of engaging real-life examples, including brands you know such as Netflix and PayPal - marketing is not just about products, but services too. Marketing changes as the world changes, and this textbook is here to help, keeping you up to speed on key topics such as digital technologies, globalization and being green.
Author: Mark Haskell Smith Publisher: Open Road + Grove/Atlantic ISBN: 0802191789 Category : Social Science Languages : en Pages : 255
Book Description
“A delightful and informative look at nudism throughout history and around the world.” —The Seattle Times People have been getting naked in public for reasons other than sex for centuries. But as Mark Haskell Smith reveals, being a nudist is more complicated than simply dropping trou. “Nonsexual social nudism,” as it’s called, rose to prominence in the late nineteenth century. Intellectuals, outcasts, and health nuts from Victorian England and colonial India to Belle Époque France and Gilded Age Manhattan disrobed and wrote manifestos about the joys of going clothing-free. From stories of ancient Greek athletes slathered in olive oil to the millions of Germans who fled the cities for a naked frolic during the Weimar Republic to American soldiers given “naturist” magazines by the Pentagon in the interest of preventing sexually transmitted diseases, this book uncovers nudism’s amusing and provocative past. Coated in multiple layers of high SPF sunblock, Haskell Smith publicly disrobes for the first time in Palm Springs; observes the culture of family nudism in a clothing-free Spanish town; and travels to the largest nudist resort in the world, a hedonist’s paradise in the south of France. He reports on San Francisco’s controversial ban on public nudity, participates in a week of naked hiking in the Austrian Alps, and caps off his adventures with a week on a Caribbean cruise known as the Big Nude Boat. Equal parts cultural history and gonzo participatory journalism, Naked at Lunch is “an absolute hoot” (Los Angeles Magazine) and “a total joy” (Meghan Daum). “Smith puts on his reporter’s hat and takes off everything else as he explores the history and sociology of nudism.” —Los Angeles Times
Author: Jesse Horwitz Publisher: Currency ISBN: 1984826263 Category : Business & Economics Languages : en Pages : 306
Book Description
“A candid, behind-the-scenes look at how successful direct-to-consumer brands such as Hubble are launching their businesses on platforms like Facebook and Google.”—Lisa Sherman, president and CEO, the Ad Council LONGLISTED FOR THE PORCHLIGHT BUSINESS BOOK AWARD • “A must-read for anyone interested in starting a new business.”—Moiz Ali, CEO, Native E-commerce startups have exploded in the marketplace, selling merchandise and services directly to consumers, often through mobile phones. They skip the middlemen, avoid the lower margins of retail channels of distribution, strike deals directly with manufacturers and suppliers, and, in doing so, save consumers money. Among the companies that are part of this e-commerce revolution are Dollar Shave Club, Casper, Quip, Peloton, and Hubble Contacts. In Selling Naked, Hubble Contacts co-founder and co-CEO Jesse Horwitz shows entrepreneurs and enterprise companies alike precisely how to conceive, launch, and grow an e-commerce brand by using paid marketing social media channels. Horwitz shows entrepreneurs how to test consumer interest before spending a dime by placing mock ads on Facebook and other social media. Using this method, Hubble Contacts got an astonishing two thousand signups in four days, and as a result, raised $3.5 million in seed money. Hubble ran a second experiment to see if consumers would actually sign up for the service, which led to a second multimillion-dollar investment. Horwitz shows how startups can cut through the metrics bullshit to focus on the one metric that really matters; how to use third-party tools rather than build everything from scratch; and how to tell a great story to investors and frame your digital offering. In addition to running Hubble, Jesse Horwitz now works with established Fortune 500 enterprises to help build their e-commerce brands within the landscape of a larger retail environment. Selling Naked is the definitive playbook on how to start up a successful direct-to-consumer business.
Author: Renee Walkup
Author: Renee Walkup
Author: Ashley Welch
Author: Renee P. Walkup
Author: Matthew Dixon
Author: Cynthia L. Kryder MS CCC-Sp
Author: Jim Blythe
Author: Jörg Fauser
Author: Mark Haskell Smith
Author: Jesse Horwitz
Author: United States. Congress. Joint Economic Committee