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Author: Publisher: ISBN: Category : Armed Forces and mass media Languages : en Pages :
Book Description
Over the course of the next six months, the Strategic Studies Institute will examine the impact of the media's technological advances on strategic and operational level planning and policymaking, first in an overseas theater, and subsequently on decisions made at the national level. The first of these two studies recognizes the complexity of executing military operations under the scrutiny of a very responsive, high technology world news media. Given the volatile, unstable, and ambiguous environment in which armed forces can find themselves, the actions of field forces have a greater chance than ever before of affecting subsequent strategic decisions made at higher levels. The pressure on field commanders to "get it right the first time" is demonstrably greater than ever. The author intends that these thoughts provide commanders with an understanding of the high technology and competitive news media environment they can expect to experience and offers specific suggestions for successfully communicating with reporters.
Author: Publisher: ISBN: Category : Armed Forces and mass media Languages : en Pages :
Book Description
Over the course of the next six months, the Strategic Studies Institute will examine the impact of the media's technological advances on strategic and operational level planning and policymaking, first in an overseas theater, and subsequently on decisions made at the national level. The first of these two studies recognizes the complexity of executing military operations under the scrutiny of a very responsive, high technology world news media. Given the volatile, unstable, and ambiguous environment in which armed forces can find themselves, the actions of field forces have a greater chance than ever before of affecting subsequent strategic decisions made at higher levels. The pressure on field commanders to "get it right the first time" is demonstrably greater than ever. The author intends that these thoughts provide commanders with an understanding of the high technology and competitive news media environment they can expect to experience and offers specific suggestions for successfully communicating with reporters.
Author: Charles W. Ricks Publisher: ISBN: 9781481207300 Category : Languages : en Pages : 38
Book Description
One of the realities of modern military operations has been that they are often subjected to intense scrutiny by the international news media. Under most circumstances, the deployment of U.S. forces attracts large numbers of print and broadcast journalists dedicated to providing their audiences with near real-time information of varying accuracy and completeness. This extraordinary availability of information may well affect the agenda of the executive and legislative branches of government and have important impacts on military decision makers in operational theaters.
Author: Adriane B. Craig Publisher: ISBN: 9781423536826 Category : Armed Forces and mass media Languages : en Pages : 273
Book Description
The image of public relations, and particularly government public relations, is often linked to thoughts of press agentry and propaganda (Brown, 1976; Cutlip, 1995; Cutlip, Center, & Broom, 2000; Lesly, 1988), and journalists seem to agree with this association (Ryan & Martinson, 1985; Stegall & Sanders, 1986). As a result, a "media-public relations struggle' (Cutlip, 1976, p. 6) ensues, despite the reliance each has upon the other to do their jobs effectively (Bishop, 1988; Brown, 1976; Cutlip, 1976; Gieber & Johnson, 1961; Shea & Gulick, 1997; Sietel, 1992). This mutually-dependent relationship is especially important to the Department of Defense (Baroody, 1999, Braestrup, 1991), which considers the news media "the principal means of communicating information about the military to the general public" (Joint Pub 3-61, p. vi) and measures the effectiveness of the military public affairs program upon its ability to communicate with various publics to maintain awareness and support of the Defense Department (Public Affairs Handbook, 1991). Each of the branches of the armed forces - the Air Force, Army, Navy, and Marine Corps - has a distinct public affairs structure, including how they designate public affairs officers (Public Affairs Handbook, 1991). With the exception of the Marine Corps, which follows Navy guidelines, each branch also has their own set of regulations and policies.
Author: Publisher: ISBN: Category : Languages : en Pages : 63
Book Description
In an effort to explain how the military can better engage the media, this paper provides insights to the question, "How can the U.S. military proactively engage the domestic media in the planning and execution of military operations?" By proactively engaging the media, the military can better leverage the media and take advantage of its tremendous capability to influence public opinion. This paper investigates the importance of an effective military-media relationship, considers current Joint doctrine, and conducts a historic review (using the criteria of access, logistical support, operational security and context) of the relationship between the military and the media, focusing on how the military engaged the media in those operations and how the military can leverage the media to benefit future operations. To that end, and centered on the idea that public affairs is not just a PAO's issue, the military should make improvements in the following areas: (1) Establishment of media effects as an information age principle of war; (2) Continued use of embedded reporters, expanding on the current program to ensure coverage to include the post-hostilities phase; (3) Develop a more proactive approach towards dealing with foreign media; and (4) Promotion of a more assertive media policy to achieve a steady-state level of military-media engagement. In an era during which an increasingly smaller percentage of Americans have any contact with the military, the military must take the lead to develop a positive working relationship with the press and the public. In doing so, the military will provide the links that not only benefit it now, but in the future.
Author: William V. Kennedy Publisher: Praeger ISBN: Category : Business & Economics Languages : en Pages : 192
Book Description
This book is the first about military-media relations to argue for a fundamental restructuring of national journalism and the first to document the failure of American journalism in the national security field for the past thirty years. Press complaints of excessive control by the military during the Persian Gulf War of 1990-91 were the inevitable result of the failure of American journalism to train competent specialists in military reporting and to provide an organizational structure that would assure continuing, comprehensive coverage of national defense in peace and war. This, in turn, is the result of retaining the city-room concept as the basic organizational feature of the press, with continuing reliance on the generalist in an age that demands increasingly well-trained specialists. So long as the press fails to modernize its basic methods of training to assure well-trained defense specialists, the military will be required to closely control reporters, as in the Persian Gulf War, as a basic requirement of security for armed forces members and the national interests. Permitting the military to control how the military itself is reported is a grave danger to the democratic process. Yet, so long as the press refuses to accept responsibility for large-scale reform, the public will continue to support close military control as an essential element of safety for its sons and daughters in the armed forces, and out of concern for the success of U.S. military operations. This book will be of interest to students of the press, of the military, and of the media at large.
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Author: Charles W. Ricks
Author: Charles W. Ricks
Author: Adriane B. Craig
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Author: William V. Kennedy
Author: Anil Kumar Singh
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