Author: Lori De Milto
Publisher: Booklocker.com
ISBN: 9781632633880
Category : Business & Economics
Languages : en
Pages : 148
Book Description
The Mighty Marketer offers freelance medical writers everything they need to know to use marketing to build their business and make more money. Author Lori De Milto (WriterForRent.net) offers practical insights, examples, tips, and resources on developing high-impact, low- or no-cost marketing tools, building a strong network and a trustworthy reputation, getting repeat business and referrals, and more.
The Mighty Marketer: Your Guide to Making More Money as a Freelance Medical Writer
Author: Lori De Milto
Publisher: Booklocker.com
ISBN: 9781632633880
Category : Business & Economics
Languages : en
Pages : 148
Book Description
The Mighty Marketer offers freelance medical writers everything they need to know to use marketing to build their business and make more money. Author Lori De Milto (WriterForRent.net) offers practical insights, examples, tips, and resources on developing high-impact, low- or no-cost marketing tools, building a strong network and a trustworthy reputation, getting repeat business and referrals, and more.
Publisher: Booklocker.com
ISBN: 9781632633880
Category : Business & Economics
Languages : en
Pages : 148
Book Description
The Mighty Marketer offers freelance medical writers everything they need to know to use marketing to build their business and make more money. Author Lori De Milto (WriterForRent.net) offers practical insights, examples, tips, and resources on developing high-impact, low- or no-cost marketing tools, building a strong network and a trustworthy reputation, getting repeat business and referrals, and more.
The Accidental Medical Writer
Author: Brian G. Bass
Publisher: Accidental Medical Writer
ISBN: 1601455844
Category : Business & Economics
Languages : en
Pages : 137
Book Description
The authors share the benefits of their almost 40 years of experience in establishing careers as freelance medical writers, providing tips for anyone interested in the profession.
Publisher: Accidental Medical Writer
ISBN: 1601455844
Category : Business & Economics
Languages : en
Pages : 137
Book Description
The authors share the benefits of their almost 40 years of experience in establishing careers as freelance medical writers, providing tips for anyone interested in the profession.
The Money Book for Freelancers, Part-Timers, and the Self-Employed
Author: Joseph D'Agnese
Publisher: Currency
ISBN: 0307453669
Category : Business & Economics
Languages : en
Pages : 322
Book Description
This is a book for people like us, and we all know who we are. We make our own hours, keep our own profits, chart our own way. We have things like gigs, contracts, clients, and assignments. All of us are working toward our dreams: doing our own work, on our own time, on our own terms. We have no real boss, no corporate nameplate, no cubicle of our very own. Unfortunately, we also have no 401(k)s and no one matching them, no benefits package, and no one collecting our taxes until April 15th. It’s time to take stock of where you are and where you want to be. Ask yourself: Who is planning for your retirement? Who covers your expenses when clients flake out and checks are late? Who is setting money aside for your taxes? Who is responsible for your health insurance? Take a good look in the mirror: You are. The Money Book for Freelancers, Part-Timers, and the Self-Employed describes a completely new, comprehensive system for earning, spending, saving, and surviving as an independent worker. From interviews with financial experts to anecdotes from real-life freelancers, plus handy charts and graphs to help you visualize key concepts, you’ll learn about topics including: • Managing Cash Flow When the Cash Isn’t Flowing Your Way • Getting Real About What You’re Really Earning • Tools for Getting Out of Debt and Into Financial Security • Saving Consistently When You Earn Irregularly • What To Do When a Client’s Check Doesn’t Come In • Health Savings Accounts and How To Use Them • Planning for Retirement, Taxes and Dreams—All On Your Own
Publisher: Currency
ISBN: 0307453669
Category : Business & Economics
Languages : en
Pages : 322
Book Description
This is a book for people like us, and we all know who we are. We make our own hours, keep our own profits, chart our own way. We have things like gigs, contracts, clients, and assignments. All of us are working toward our dreams: doing our own work, on our own time, on our own terms. We have no real boss, no corporate nameplate, no cubicle of our very own. Unfortunately, we also have no 401(k)s and no one matching them, no benefits package, and no one collecting our taxes until April 15th. It’s time to take stock of where you are and where you want to be. Ask yourself: Who is planning for your retirement? Who covers your expenses when clients flake out and checks are late? Who is setting money aside for your taxes? Who is responsible for your health insurance? Take a good look in the mirror: You are. The Money Book for Freelancers, Part-Timers, and the Self-Employed describes a completely new, comprehensive system for earning, spending, saving, and surviving as an independent worker. From interviews with financial experts to anecdotes from real-life freelancers, plus handy charts and graphs to help you visualize key concepts, you’ll learn about topics including: • Managing Cash Flow When the Cash Isn’t Flowing Your Way • Getting Real About What You’re Really Earning • Tools for Getting Out of Debt and Into Financial Security • Saving Consistently When You Earn Irregularly • What To Do When a Client’s Check Doesn’t Come In • Health Savings Accounts and How To Use Them • Planning for Retirement, Taxes and Dreams—All On Your Own
The Wealthy Writer
Author: Michael Meanwell
Publisher: Writer's Digest Books
ISBN: 9781582973111
Category : Language Arts & Disciplines
Languages : en
Pages : 0
Book Description
The Ultimate Guide to Freelancing for Commercial and High-Paying Markets! &break;&break;The choice to begin a freelance writing career was the easy part - now how to be successful is the challenge. How do you set up and run your business productively? What high-paying markets are out there that you haven't explored? The Wealthy Writer has the answers you need to reach the most lucrative markets and become a profitable freelance writer. &break;&break;This nuts-and-bolts guide will show you how you can write stronger, do business smarter, and make money faster. Author Michael Meanwell walks you step-by-step through each facet of running your own freelance business by offering: &break;&break; Comprehensive guidance on setting up and planning your business, handling contracts, protecting your work, dealing with clients, balancing home and work, and more&break; Case studies and templates for getting your business started&break; Detailed information on markets that pay well, including corporations and writing for the web&break; Writing advice such as how to beat writers' block for greater writing efficiency &break;&break;In addition, Meanwell includes thorough instruction and useful examples for writing newsletters, direct mail, speeches, website copy, press releases, e-books, e-zines, and ad copy. With The Wealthy Writer, you'll discover the practical, real world advice and examples you need to target, capture, and service clients in the hottest markets and earn that six-figure income.
Publisher: Writer's Digest Books
ISBN: 9781582973111
Category : Language Arts & Disciplines
Languages : en
Pages : 0
Book Description
The Ultimate Guide to Freelancing for Commercial and High-Paying Markets! &break;&break;The choice to begin a freelance writing career was the easy part - now how to be successful is the challenge. How do you set up and run your business productively? What high-paying markets are out there that you haven't explored? The Wealthy Writer has the answers you need to reach the most lucrative markets and become a profitable freelance writer. &break;&break;This nuts-and-bolts guide will show you how you can write stronger, do business smarter, and make money faster. Author Michael Meanwell walks you step-by-step through each facet of running your own freelance business by offering: &break;&break; Comprehensive guidance on setting up and planning your business, handling contracts, protecting your work, dealing with clients, balancing home and work, and more&break; Case studies and templates for getting your business started&break; Detailed information on markets that pay well, including corporations and writing for the web&break; Writing advice such as how to beat writers' block for greater writing efficiency &break;&break;In addition, Meanwell includes thorough instruction and useful examples for writing newsletters, direct mail, speeches, website copy, press releases, e-books, e-zines, and ad copy. With The Wealthy Writer, you'll discover the practical, real world advice and examples you need to target, capture, and service clients in the hottest markets and earn that six-figure income.
How to Get a Literary Agent
Author: Michael Larsen
Publisher: Sourcebooks, Inc.
ISBN: 1402234031
Category : Language Arts & Disciplines
Languages : en
Pages : 338
Book Description
Written by a top literary agent who gives writers an insider's view of how to find and work with an agent throughout the process of getting published. Includes: -- How to know that you're ready for an agent -- 7 ways to find an agent -- Writing a cover letter that grabs attention -- What to do with an agent once you've got one -- What you can expect and what you'd better not hope for -- Making sure this is the right agent for you -- Congratulations, now you have an agent AND an editor -- How to avoid the 7 worst pitfalls for aspiring writers -- And much, much more. In today's highly competitive publishing industry, literary agents are more important than ever. Whether you write fiction or non-fiction, reference or children's books, here is everything you need to know about using an agent to launch and sustain your literary career.a
Publisher: Sourcebooks, Inc.
ISBN: 1402234031
Category : Language Arts & Disciplines
Languages : en
Pages : 338
Book Description
Written by a top literary agent who gives writers an insider's view of how to find and work with an agent throughout the process of getting published. Includes: -- How to know that you're ready for an agent -- 7 ways to find an agent -- Writing a cover letter that grabs attention -- What to do with an agent once you've got one -- What you can expect and what you'd better not hope for -- Making sure this is the right agent for you -- Congratulations, now you have an agent AND an editor -- How to avoid the 7 worst pitfalls for aspiring writers -- And much, much more. In today's highly competitive publishing industry, literary agents are more important than ever. Whether you write fiction or non-fiction, reference or children's books, here is everything you need to know about using an agent to launch and sustain your literary career.a
Copywriting that Sells High Tech
Author: Janice M. King
Publisher: WriteSpark Press
ISBN: 0976639602
Category : Business & Economics
Languages : en
Pages : 367
Book Description
Publisher: WriteSpark Press
ISBN: 0976639602
Category : Business & Economics
Languages : en
Pages : 367
Book Description
Being Seen
Author: Elsa Sjunneson
Publisher: Simon and Schuster
ISBN: 1982152419
Category : Biography & Autobiography
Languages : en
Pages : 288
Book Description
A deafblind writer and professor explores how the misrepresentation of disability in books, movies, and TV harms both the disabled community and everyone else. As a deafblind woman with partial vision in one eye and bilateral hearing aids, Elsa Sjunneson lives at the crossroads of blindness and sight, hearing and deafness—much to the confusion of the world around her. While she cannot see well enough to operate without a guide dog or cane, she can see enough to know when someone is reacting to the visible signs of her blindness and can hear when they’re whispering behind her back. And she certainly knows how wrong our one-size-fits-all definitions of disability can be. As a media studies professor, she’s also seen the full range of blind and deaf portrayals on film, and here she deconstructs their impact, following common tropes through horror, romance, and everything in between. Part memoir, part cultural criticism, part history of the deafblind experience, Being Seen explores how our cultural concept of disability is more myth than fact, and the damage it does to us all.
Publisher: Simon and Schuster
ISBN: 1982152419
Category : Biography & Autobiography
Languages : en
Pages : 288
Book Description
A deafblind writer and professor explores how the misrepresentation of disability in books, movies, and TV harms both the disabled community and everyone else. As a deafblind woman with partial vision in one eye and bilateral hearing aids, Elsa Sjunneson lives at the crossroads of blindness and sight, hearing and deafness—much to the confusion of the world around her. While she cannot see well enough to operate without a guide dog or cane, she can see enough to know when someone is reacting to the visible signs of her blindness and can hear when they’re whispering behind her back. And she certainly knows how wrong our one-size-fits-all definitions of disability can be. As a media studies professor, she’s also seen the full range of blind and deaf portrayals on film, and here she deconstructs their impact, following common tropes through horror, romance, and everything in between. Part memoir, part cultural criticism, part history of the deafblind experience, Being Seen explores how our cultural concept of disability is more myth than fact, and the damage it does to us all.
Copywriting Made Simple
Author: Tom Albrighton
Publisher: ABC Business Communications Ltd
ISBN: 1838054510
Category : Business & Economics
Languages : en
Pages : 305
Book Description
Copywriting is writing with purpose. It’s about using words to reach people and change what they think, feel and do. This easy-to-read guide will teach you all the essentials of copywriting, from understanding products, readers and benefits to closing the sale. It’s packed with real-life examples that will show you exactly how the ideas and techniques will work in the real world. And with dozens of useful illustrations and diagrams, Copywriting Made Simple shows you the ideas that other books just talk about. Plus there's a whole chapter of handy tips on writing ads, websites, broadcast media, direct mail, social media and print. Copywriting Made Simple is the perfect introduction to copywriting today. No wonder it hit the #1 spot in Marketing & Sales at Amazon UK, Canada and Australia, and is featured on the BA Advertising course at the University for the Creative Arts. What you’ll learn… Understand the product and its benefits • Pinpoint how the product helps people. • Turn features into benefits and seek out USPs. • Identify tangible and intangible benefits. Get to know your reader • Uncover your reader’s inner fears and desires. • Use empathy to get inside the reader’s feelings. • Decide how your copy will change how they think, feel or act. • Capture your aims in the brief. Engage the reader in your message • Talk to the reader and make your copy more like a conversation. • Use the same words that the reader uses. • Bring the product to life with rich, sensory language. • Make your copy active, positive and specific. Craft compelling copy • Learn eight proven formulas for enticing headlines. • Choose a rock-solid structure. • Create powerful calls to action. Use 20 proven strategies for creative copy • Show the product in a new light. • Use humour, wordplay, metaphors and contrasts. • Turn weakness into strength. Make persuasion and psychology work for you • Learn the six proven principles of persuasion. • Overcome the reader’s objections. • Exploit cognitive biases to nudge the reader into action. What industry experts say… 'Where was this book when I started copywriting? A must for every newbie copywriter (and a few old copy dogs too).' Kate Toon, Co-host of the Hot Copy Podcast 'Impressively thorough without ever losing its rhythm. Deserves to be mentioned in the same breath as the copywriting classics.' Ryan Wallman, author of Delusions of Brandeur ‘Tom’s put a lifetime of learning into this book.’ Dave Trott, Creative legend, agency founder and author of Creative Mischief, One and One Make Three and Predatory Thinking ‘From insights gleaned from NLP and psychology to real-world examples of great, effective copy - this is educational, entertaining and energetic. Prepare to dig deep, enjoy and see your results skyrocket!’ Katherine Wildman, Host, The Writing Desk ‘Tom has written the best all-round introduction to copywriting available today.’ Leif Kendall, Director of ProCopywriters, copywriter and author of Brilliant Freelancer ‘I didn’t think you could teach copywriting. Turns out, @tomcopy can. What a terrific book.’ Doug Kessler, Creative Director & Co-founder of Velocity
Publisher: ABC Business Communications Ltd
ISBN: 1838054510
Category : Business & Economics
Languages : en
Pages : 305
Book Description
Copywriting is writing with purpose. It’s about using words to reach people and change what they think, feel and do. This easy-to-read guide will teach you all the essentials of copywriting, from understanding products, readers and benefits to closing the sale. It’s packed with real-life examples that will show you exactly how the ideas and techniques will work in the real world. And with dozens of useful illustrations and diagrams, Copywriting Made Simple shows you the ideas that other books just talk about. Plus there's a whole chapter of handy tips on writing ads, websites, broadcast media, direct mail, social media and print. Copywriting Made Simple is the perfect introduction to copywriting today. No wonder it hit the #1 spot in Marketing & Sales at Amazon UK, Canada and Australia, and is featured on the BA Advertising course at the University for the Creative Arts. What you’ll learn… Understand the product and its benefits • Pinpoint how the product helps people. • Turn features into benefits and seek out USPs. • Identify tangible and intangible benefits. Get to know your reader • Uncover your reader’s inner fears and desires. • Use empathy to get inside the reader’s feelings. • Decide how your copy will change how they think, feel or act. • Capture your aims in the brief. Engage the reader in your message • Talk to the reader and make your copy more like a conversation. • Use the same words that the reader uses. • Bring the product to life with rich, sensory language. • Make your copy active, positive and specific. Craft compelling copy • Learn eight proven formulas for enticing headlines. • Choose a rock-solid structure. • Create powerful calls to action. Use 20 proven strategies for creative copy • Show the product in a new light. • Use humour, wordplay, metaphors and contrasts. • Turn weakness into strength. Make persuasion and psychology work for you • Learn the six proven principles of persuasion. • Overcome the reader’s objections. • Exploit cognitive biases to nudge the reader into action. What industry experts say… 'Where was this book when I started copywriting? A must for every newbie copywriter (and a few old copy dogs too).' Kate Toon, Co-host of the Hot Copy Podcast 'Impressively thorough without ever losing its rhythm. Deserves to be mentioned in the same breath as the copywriting classics.' Ryan Wallman, author of Delusions of Brandeur ‘Tom’s put a lifetime of learning into this book.’ Dave Trott, Creative legend, agency founder and author of Creative Mischief, One and One Make Three and Predatory Thinking ‘From insights gleaned from NLP and psychology to real-world examples of great, effective copy - this is educational, entertaining and energetic. Prepare to dig deep, enjoy and see your results skyrocket!’ Katherine Wildman, Host, The Writing Desk ‘Tom has written the best all-round introduction to copywriting available today.’ Leif Kendall, Director of ProCopywriters, copywriter and author of Brilliant Freelancer ‘I didn’t think you could teach copywriting. Turns out, @tomcopy can. What a terrific book.’ Doug Kessler, Creative Director & Co-founder of Velocity
The Work at Home Success Guide
Author: Julie Anne Eason
Publisher:
ISBN: 9781944602192
Category : Home-based businesses
Languages : en
Pages : 0
Book Description
Written for the new freelancer or remote employee, The Work at Home Success Guide will show you how to skip as much of the struggle as possible and be more successful working on your own terms.
Publisher:
ISBN: 9781944602192
Category : Home-based businesses
Languages : en
Pages : 0
Book Description
Written for the new freelancer or remote employee, The Work at Home Success Guide will show you how to skip as much of the struggle as possible and be more successful working on your own terms.
Content Rich
Author: Jon Wuebben
Publisher: Greenleaf Book Group
ISBN: 0979762901
Category : Business & Economics
Languages : en
Pages : 298
Book Description
The Complete SEO Copywriting Guide to Search Engine Rankings and Sales Conversion.
Publisher: Greenleaf Book Group
ISBN: 0979762901
Category : Business & Economics
Languages : en
Pages : 298
Book Description
The Complete SEO Copywriting Guide to Search Engine Rankings and Sales Conversion.