Mechanical Brides PDF Download

Author: Ellen Lupton
Publisher: Princeton Architectural Press
ISBN: 9781878271976
Category : Design
Languages : en
Pages : 70

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Book Description
"Ablaze with humor" (New York Magazine), Lupton traces the practice of marketing towards women

Author: Marshall McLuhan (Théoricien de la communication, Canada, Etats-Unis)
Publisher:
ISBN:
Category :
Languages : en
Pages :

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Author: Marshall McLuhan
Publisher: Wipf and Stock Publishers
ISBN: 1625648286
Category : Business & Economics
Languages : en
Pages : 336

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Book Description
Culture Is Our Business is Marshall McLuhan's sequel to The Mechanical Bride: Folklore of Industrial Man. Returning to the subject of advertising newly armed with the electric sensibility that informed The Gutenberg Galaxy, Understanding Media, and The Medium Is the Massage, McLuhan takes on the mad men (a play on the ad men of Madison Avenue) of the sixties. Approaching commercial messages as unacknowledged art forms and cultural artifacts, McLuhan delivers a series of probes that pick apart their meanings and underlying values, their paradoxes and paralogisms, and their overt function as persuasion and propaganda. Through humor, satire, and a poetic sensibility, he provides us with a serious exploration of the consumer culture that emerged out of the electronic media environment. In keeping with the participatory ethos of the Internet that McLuhan so clearly anticipated, this is a book that is meant to open the door to further study, reflection, and discussion, and to encourage the development of critical reception on the part of the reader.

Author: John David Ebert
Publisher: McFarland
ISBN: 0786488182
Category : Social Science
Languages : en
Pages : 231

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Book Description
From the 15th century until the mid–1990s, media based on the printed word—books, magazines, handbills, newspapers, and journals—dominated society. Today, an onslaught of digital media centered on the Internet is developing at a breathtaking pace, destabilizing the very idea of printed media and fundamentally reshaping our world in the process. This study explores how Internet entities like Amazon, YouTube, Facebook, Wikipedia, and Google, and gadgets such as digital cameras, cell phones, video games, robots, drones, and all things MacIntosh have affected everything from the book industry and copyright law to how we conduct social relationships and consider knowledge. Including a chronology of significant events in the history of the digital explosion, this investigation of the often overlooked “shadow” side of new technology chronicles life during a radical societal shift and follows the process whereby one world disintegrates while another takes its place. Instructors considering this book for use in a course may request an examination copy here.

Author: Philip Marchand
Publisher: MIT Press
ISBN: 9780262631860
Category : Biography & Autobiography
Languages : en
Pages : 348

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Book Description
A new look at the man who gave us ideas "the medium is the message" and "global village".

Author: A. B. Yehoshua
Publisher: HMH
ISBN: 0547541414
Category : Fiction
Languages : en
Pages : 576

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Book Description
An Israeli professor and an Arab student join forces in a witty novel that “tells a simple story about a region that complicates all it touches” (The New Yorker). Yochanan Rivlin, a professor at Haifa University, is a man of boundless and often naïve curiosity. His wife, Hagit, a district judge, is tolerant of almost everything but her husband’s faults and prevarications. Frequent arguments aside, they are a well-adjusted couple with two grown sons. When one of Rivlin’s students—a young Arab bride from a village in the Galilee—is assigned to help with his research in recent Algerian history, a two-pronged mystery develops. As they probe the causes of the bloody Algerian civil war, Rivlin also becomes obsessed with his son’s failed marriage. Rivlin’s search leads to a number of improbable escapades. In this comedy of manners, at once deeply serious and highly entertaining, Yehoshua brilliantly portrays characters from disparate sectors of Israeli life, united above all by a very human desire for, and fear of, the truth in politics and life.

Author: Douglas Coupland
Publisher: Atlas and Company
ISBN: 1935633163
Category : Biography & Autobiography
Languages : en
Pages : 225

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Book Description
Surveys the life and career of the social theorist best known for the quotation, "The medium is the message, " who helped shape the culture of the 1960s and predicted the future of television and the rise of the Internet.

Author: Elizabeth Abele
Publisher: McFarland
ISBN: 1476612110
Category : Performing Arts
Languages : en
Pages : 273

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Book Description
This book traces the effects of the feminist and civil rights movements in the construction of Hollywood action heroes. Starting in the late 1980s, action blockbusters regularly have featured masculine figures who choose love and community over the path of the stoic loner committed solely to duty. The American heroic quest of the past 25 years increasingly has involved a reclamation of home, creating a place for the Hero at the hearth, part of a more intimate community with less restrictive gender and racial boundaries. The author presents pieces of contemporary popular culture that create the complex mosaic of the present-day American heroic ideal. Hollywood popular films are examined that best represent the often painful shift from traditional heroic masculinity to a masculinity that is less "exceptional" and more vulnerable. There are also chapters on how issues of race and gender intersect with the new masculinity and on subgenres of 1990s films that also developed this postfeminist masculinity.

Author: Marshall McLuhan
Publisher: Createspace Independent Publishing Platform
ISBN: 9781537430058
Category :
Languages : en
Pages : 396

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Book Description
When first published, Marshall McLuhan's Understanding Media made history with its radical view of the effects of electronic communications upon man and life in the twentieth century.

Author: Jacqueline Hassink
Publisher:
ISBN: 9781597111065
Category : Photography
Languages : en
Pages : 0

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Book Description
Earlier this year Aperture published a deluxe edition of Car Girls, limited to 1,500 copies. By popular demand, we are pleased to issue this instant classic in a handy, adorable travel-size. Initially created at the request of one of the biggest European car show exhibitors, this mini-edition is now available to the general public. Car Girls is the culmination of a unique project created over a five-year period. Jacqueline Hassink, who has received critical acclaim for her books and exhibitions, traveled to three different continents and attended seven car shows to capture the work of the women employed to embody the corporate identities of international auto companies. As she describes it, she has used these sites to reflect on differing cultural values with regard to their ideal images of beauty and women. Most crucially, Car Girls is a document of what may have been the last gasp of extravagance from an industry in crisis. Both editions were designed by the award-winning Irma Boom.