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The Marketization of Nonprofits

The Marketization of Nonprofits PDF Author: Sophie Hersberger-Langloh
Publisher: BoD – Books on Demand
ISBN: 3752671688
Category : Business & Economics
Languages : en
Pages : 102

Book Description
This thesis deals with the concept and consequences of marketization in the nonprofit sector. Marketization describes the process of nonprofit organizations becoming more business-like and is caused, among other things, by increased competition for scarce resources, the rise of professionalism, and calls for more transparency and efficiency by funders and the public. Research about marketization is inconclusive; some researchers believe marketization can increase not only efficiency, but also effectiveness of organizations, while others fear that nonprofits lose their focus on a social mission. The four articles presented in this thesis focus on the theoretical and practical implications of nonprofits relying more on earned income, a dominant feature of marketization, and nonprofits actively and passively adopting management practices and tools from the for-profit sector, another key characteristic of increased marketization. The results show that marketization can increase the economic and social performance of an organization, and, when handled well and implemented through a clear strategic focus, foster mission achievement. Particularly the focus on beneficiaries and internal processes can help organizations to better fulfill their mission. A loss of focus on the mission must be feared if regulatory forces act on the organization without a simultaneous professionalization of management, or if an organization focuses too much on its competitors.

The Marketization of Nonprofits

The Marketization of Nonprofits PDF Author: Sophie Hersberger-Langloh
Publisher: BoD – Books on Demand
ISBN: 3752671688
Category : Business & Economics
Languages : en
Pages : 102

Book Description
This thesis deals with the concept and consequences of marketization in the nonprofit sector. Marketization describes the process of nonprofit organizations becoming more business-like and is caused, among other things, by increased competition for scarce resources, the rise of professionalism, and calls for more transparency and efficiency by funders and the public. Research about marketization is inconclusive; some researchers believe marketization can increase not only efficiency, but also effectiveness of organizations, while others fear that nonprofits lose their focus on a social mission. The four articles presented in this thesis focus on the theoretical and practical implications of nonprofits relying more on earned income, a dominant feature of marketization, and nonprofits actively and passively adopting management practices and tools from the for-profit sector, another key characteristic of increased marketization. The results show that marketization can increase the economic and social performance of an organization, and, when handled well and implemented through a clear strategic focus, foster mission achievement. Particularly the focus on beneficiaries and internal processes can help organizations to better fulfill their mission. A loss of focus on the mission must be feared if regulatory forces act on the organization without a simultaneous professionalization of management, or if an organization focuses too much on its competitors.

The Non-profit Enterprise in Market Economics

The Non-profit Enterprise in Market Economics PDF Author: E. James
Publisher: Taylor & Francis
ISBN: 1136471170
Category : Business & Economics
Languages : en
Pages : 99

Book Description
Analyses the behaviour of not-for-profit organizations under a variety of conditions and contrasts them with profit maximizing firms, other types of profit-constrained firms and with public bureaucracies.

Nonprofit Organizations in a Market Economy

Nonprofit Organizations in a Market Economy PDF Author: David C. Hammack
Publisher: Jossey-Bass
ISBN:
Category : Business & Economics
Languages : en
Pages : 488

Book Description
Expert contributors offer insights from economics, history, and other disciplines to define the nonprofit's place and mission in a market economy--from soliciting contributions and recruiting volunteers to government regulation of nonprofit activity.

The Marketization of Human Service Nonprofits

The Marketization of Human Service Nonprofits PDF Author: Baorong Guo
Publisher:
ISBN:
Category :
Languages : en
Pages : 196

Book Description


The State of Nonprofit America

The State of Nonprofit America PDF Author: Lester M Salamon
Publisher: Brookings Institution Press
ISBN: 0815724365
Category : Business & Economics
Languages : en
Pages : 722

Book Description
Today, America's nonprofit organizations seem caught in a force field, buffeted by four impulses—voluntarism, professionalism, civic activism, and commercialism. Too little attention, however, has been paid to the significant tensions among these impulses. Understanding this force field and the factors shaping its dynamics thus becomes central to understanding the future of particular organizations and of the nonprofit sector as a whole. In this second edition of an immensely successful volume, Lester Salamon and his colleagues offer an overview of the current state of America's nonprofit sector, examining the forces that are shaping its future and identifying the changes that might be needed. The State of Nonprofit America has been completely revised and updated to reflect changing political realities and the punishing economic climate currently battering the nonprofit sector, which faces significant financial challenges during a time when its services are needed more than ever. The result is a comprehensive analysis of a set of institutions that Alexis de Tocqueville recognized to be "more deserving of our attention" than any other part of the American experiment.

The Study of Nonprofit Enterprise

The Study of Nonprofit Enterprise PDF Author: Helmut K. Anheier
Publisher: Springer Science & Business Media
ISBN: 0306478552
Category : Business & Economics
Languages : en
Pages : 354

Book Description
This volume addresses the need to revisit the very economic theories that in the past two decades have contributed so much to the development of a concentrated research agenda on nonprofit organizations. Long neglected as a topic of theorizing and empirical investigation by mainstream economics in particular, these initial theories of nonprofit organizations, introduced by Burton Weisbrod (see Chapter 3 by Kingma and Chapter 4 by Slivinsky) and Henry Hansmann (see Chapter 5 by Ortmann and Schlesinger and Chapter 6 by Hansmann) and others in the late 1970sand early 1980s, continue to shape theoretical and conceptual efforts. Importantly, their influence extends beyond economics and informs sociological and political science approaches to the set of organizations and institutions located between the market firm and the state agency as well (see Chapter 10 by Wolpert, Chapter 11 by Salamon, and Chapter 12 by Wolch; also Anheier & Ben-Ner, 1997; DiMaggio & Anheier, 1990). While the theoretical map of nonprofit research has expanded beyond these early attempts and now includes several other major theories such as stakeholder approaches (Chapter I by Ben-Ner and Gui, and Chapter 7 by Krashinsky), supply-side or entrepreneurial theories (Chapter 8 by Badelt and Chapter 9 by Young), institutional theories (Chapter 17 by DiMaggio), and comparative approaches (Chapter 15 by Anheier; see also Salamon & Anheier, 1998), we nonethelesssuggest that it is time to takestockand reexamine some of the very basics from which these economic theories operate. This is the main purpose ofthe book.

Nonprofit Organizations and Civil Society in the United States

Nonprofit Organizations and Civil Society in the United States PDF Author: Kelly LeRoux
Publisher: Routledge
ISBN: 1135103542
Category : Social Science
Languages : en
Pages : 365

Book Description
LeRoux and Feeney’s Nonprofit Organizations and Civil Society in the United States makes a departure from existing nonprofit texts on the market: rather than focus on management, it focuses on nonprofit organizations and their contributions to the social, political, and economic dimensions of society. The book also covers the nexus between nonprofits and civil society. This text offers a theory-oriented undergraduate introduction to the nonprofit field and an examination of the multifaceted roles these organizations play in American society.

Handbook of Research on Nonprofit Economics and Management

Handbook of Research on Nonprofit Economics and Management PDF Author: Bruce Alan Seaman
Publisher: Edward Elgar Publishing
ISBN: 1849803528
Category : Business & Economics
Languages : en
Pages : 371

Book Description
Nonprofit organizations are arguably the fastest growing and most dynamic part of modern market economies in democratic countries. This book explores the frontiers of knowledge at the intersection of economics and the management of these entities. The authors review the role, structure and behavior of private, nonprofit organizations as economic units and their participation in markets and systems of public service delivery, assess the implications of this knowledge for the efficient management of nonprofit organizations and the formulation of effective public policy, and identify cutting-edge questions for future research. Chapters address five broad categories of scholarship: development and management of the diverse economic resources supporting nonprofit organizations; market behavior of nonprofits; strategic economic decision-making; evaluation and performance of them; and impacts and implications of public policies affecting nonprofit organizations. Topics include: income diversification and crowd-out among income sources, paid and volunteer labor markets, competition and collaboration among nonprofits and for-profits, pricing and diversification of nonprofit products and services, performance measurement and regulation, contracting, franchising and federation practices, and government taxation and funding. The book will help nonprofit scholars identify new areas of productive research, help practicing managers understand the underlying economics of their decision-making, and offer teachers and students a concise and penetrating view of key economic dimensions to managing nonprofit organizations.

The Resilient Sector

The Resilient Sector PDF Author: Lester M. Salamon
Publisher: Brookings Institution Press
ISBN: 9780815796091
Category : Political Science
Languages : en
Pages : 126

Book Description
The Resilient Sector makes available in an updated form the concise overview of the state of health of America's nonprofit organizations that Johns Hopkins scholar Lester Salamon recently completed as part of the "state of nonprofit America" project he undertook in cooperation with the Aspen Institute. Contrary to popular understanding, Salamon argues, America's nonprofit organizations have shown remarkable resilience in recent years in the face of a variety of difficult challenges, significantly re-engineering themselves in the process. But this very resilience now poses risks for the sector's continued ability to perform the tasks that we have long expected of it. The Resilient Sector offers nonprofit practitioners, policymakers, the press, and the public at large a lively assessment of this set of institutions that we have long taken for granted, but that the Frenchman Alexis de-Toqueville recognized to be "more deserving of our attention" than almost any other part of the American experiment.

Strategic Marketing for Nonprofit Organizations

Strategic Marketing for Nonprofit Organizations PDF Author: Alan R. Andreasen
Publisher:
ISBN:
Category : Nonprofit organizations
Languages : en
Pages : 552

Book Description
For upper level, MBA, and executive courses in Marketing for Nonprofit Organizations, Public Administration in Nonprofit Organizations, and Public Health for Nonprofit Organizations. Reflecting the most recent, relevant information in the field, this best-selling text forms a conceptual and practical foundation for marketing in nonprofit organizations. Its coverage encompasses the entire marketing process, providing valuable insights on strategic evaluations, positioning, market targeting, and more.