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Author: David Kupelian Publisher: Cumberland House ISBN: Category : Business & Economics Languages : en Pages : 266
Book Description
This meticulously researched book reveals how much of what Americans once almost universally abhorred has been packaged, perfumed, gift-wrapped and sold back to them by highly skilled marketers.
Author: David Kupelian Publisher: Cumberland House ISBN: Category : Business & Economics Languages : en Pages : 266
Book Description
This meticulously researched book reveals how much of what Americans once almost universally abhorred has been packaged, perfumed, gift-wrapped and sold back to them by highly skilled marketers.
Author: David Kupelian Publisher: Simon and Schuster ISBN: 164572039X Category : Political Science Languages : en Pages : 318
Book Description
Millions of Americans today embrace ideas and behaviors that would have horrified all previous generations. Why? Why have thousands of years of Judeo-Christian moral standards – the very foundation of Western Civilization – been demonized and criminalized? Why are America's families disintegrating and her schools and colleges poisoning the minds of our youth? Why is our culture becoming ever more bizarre, corrupt, degraded and deranged? Why are 3,000 innocent American children aborted daily? In this widely acclaimed exposé, veteran journalist David Kupelian reveals the brilliant marketing strategies that have turned America upside down: "Within the space of our lifetime, much of what Americans once almost universally abhorred has been packaged, perfumed, gift-wrapped, and sold to us as though it had great value. By skillfully playing on our deeply felt national values of fairness, generosity, and tolerance, these marketers have persuaded us to embrace as enlightened and noble that which every other generation has regarded as grossly self-destructive? In a word, evil." Now, in a new and expanded edition of his culture-war classic, David Kupelian continues to expose the ever-more audacious marketing campaigns and grand deceptions that threaten the very future of America. NEW EXPANDED EDITION OF THE CLASSIC BESTSELLER! "David Kupelian is one of the most thought-provoking and iconoclastic writers I know." — SEAN HANNITY "Every parent in America needs to read this book. David Kupelian skillfully exposes the secular Left's rotten-apple peddlers in devastating detail." — MICHELLE MALKIN "If you really want to understand the adversary's thinking and help turn the tide of battle, read this book!" — DAVID LIMBAUGH
Author: David Kupelian Publisher: Simon and Schuster ISBN: 1439168644 Category : Political Science Languages : en Pages : 306
Book Description
David Kupelian, veteran journalist and bestselling author of The Marketing of Evil, probes the millennia-old questions of evil—what it is, how it works, and why it so routinely and effortlessly ruins our lives—once again demonstrating his uncanny knack for demystifying complex, elusive, and intimidating subjects with fresh insights into the hidden mechanisms of seduction, corruption, religion, and power politics. Analyzing today’s most electrifying news stories and hot-button topics, Kupelian explores such profoundly troubling questions as Why are big lies more believable than little ones? How does terrorism really work? Why do so many celebrities who “have it all” end up self-destructing? Why are boys doing worse in school today than girls? Why do we treat the problems of anger and depression with drugs? . . . and much more. Fortunately, once we really understand “how evil works”—both in our own lives and in the world at large—evil loses much of its power and the way out becomes more clear.
Author: BusinessNews Publishing, Publisher: Primento ISBN: 251100223X Category : Political Science Languages : en Pages : 19
Book Description
The must-read summary of David Kupelian's book: "The Marketing of Evil: How Radicals, Elitists, and Pseudo-Experts Sell Us Corruption Disguised as Freedom". This complete summary of "The Marketing of Evil" by David Kupelian, a prominent conservative journalist, presents his examination of the reasons why Americans accept some ideas and behaviors today that were unacceptable less than a decade ago. In his book, the author exposes how traditionally unacceptable actions such as abortion, stem cell research and increasing secularism are accepted today due to marketers that play on our emotions and values. Added-value of this summary: • Save time • Understand the corruption of society through media and marketing tactics • Expand your knowledge of American media and society To learn more, read "The Marketing of Evil" and discover why we are accepting corruption and unacceptable behavior in today's society.
Author: Hugh MacLeod Publisher: Penguin ISBN: 1101475757 Category : Business & Economics Languages : en Pages : 126
Book Description
The acclaimed author of Ignore Everybody is back with more irreverent wisdom, wit, and original cartoons. "It has never been easier to make a great living doing what you love. But to make it happen, first you need an EVIL PLAN. Everybody needs to get away from lousy bosses, from boring, dead-end jobs that they hate, and ACTUALLY start doing something they love, something that matters. Life is short." -Hugh MacLeod Freud once said that in order to be truly happy people need two things: the capacity to work and the capacity to love. Evil Plans is about being able to do both at the same time. The sometimes unfortunate side effect is that others will hate you for it. MacLeod's insights are brash, wise, and often funny.
Author: Hannah Arendt Publisher: Penguin ISBN: 1101007168 Category : Social Science Languages : en Pages : 337
Book Description
The controversial journalistic analysis of the mentality that fostered the Holocaust, from the author of The Origins of Totalitarianism Sparking a flurry of heated debate, Hannah Arendt’s authoritative and stunning report on the trial of German Nazi leader Adolf Eichmann first appeared as a series of articles in The New Yorker in 1963. This revised edition includes material that came to light after the trial, as well as Arendt’s postscript directly addressing the controversy that arose over her account. A major journalistic triumph by an intellectual of singular influence, Eichmann in Jerusalem is as shocking as it is informative—an unflinching look at one of the most unsettling (and unsettled) issues of the twentieth century.
Author: Roberto Costantini Publisher: Quercus ISBN: 1623658829 Category : Fiction Languages : en Pages : 598
Book Description
In the 1960s, post-colonial Libya fell prey to the sprawling industrial greed of the West, driven by the discovery of oil. While the modern quarter of Tripoli, built by the Italians, was small and affluent, the rest of the city--like the rest of the nation--was left to fend for itself amid the arid, sandy stretches of North Africa. As tensions mounted between eastern and western ideals, terror began to supplant justice, and acts of religiously motivated violence began to fill some of Tripoli's darkest corners. Against this backdrop, the teenaged Michele Balistreri--a smart young man plagued by thuggish tendencies and a youthful attraction to Fascism--suffered a succession of personal blows that would scar him for life: the death of his mother; a terrible tragedy that befell his best friend's family; and the consequences of his father's role in Gaddafi's rise to power. Worst of all, an innocent blood pact he made as a teenager would come to haunt him as an adult. Four decades later, journalist Linda Nardi is hard at work investigating the shadowy history of the Vatican Bank's involvement in Libya when she suddenly finds her attention diverted to an irresistible story assignment: covering the collapse of Colonel Gaddafi's forty-two year dictatorship. It is only a matter of time before Nardi's research and Balistreri's investigative work as a police commissario bring them into contact. Together they unearth a deadly conspiracy that goes to the top of Rome's power structure that neither of them will ever be able to forget.
Author: Marc J. Kuchner Publisher: Island Press ISBN: 1610911733 Category : Science Languages : en Pages : 248
Book Description
It's a tough time to be a scientist: universities are shuttering science departments, federal funding agencies are facing flat budgets, and many newspapers have dropped their science sections altogether. But according to Marc Kuchner, this antiscience climate doesn't have to equal a career death knell-it just means scientists have to be savvier about promoting their work and themselves. In Marketing for Scientists, he provides clear, detailed advice about how to land a good job, win funding, and shape the public debate. As an astrophysicist at NASA, Kuchner knows that "marketing" can seem like a superficial distraction, whether your daily work is searching for new planets or seeking a cure for cancer. In fact, he argues, it's a critical component of the modern scientific endeavor, not only advancing personal careers but also society's knowledge. Kuchner approaches marketing as a science in itself. He translates theories about human interaction and sense of self into methods for building relationships-one of the most critical skills in any profession. And he explains how to brand yourself effectively-how to get articles published, give compelling presentations, use social media like Facebook and Twitter, and impress potential employers and funders. Like any good scientist, Kuchner bases his conclusions on years of study and experimentation. In Marketing for Scientists, he distills the strategies needed to keep pace in a Web 2.0 world.
Author: Chris Nodder Publisher: John Wiley & Sons ISBN: 1118654811 Category : Computers Languages : en Pages : 322
Book Description
How to make customers feel good about doing what you want Learn how companies make us feel good about doing what they want. Approaching persuasive design from the dark side, this book melds psychology, marketing, and design concepts to show why we’re susceptible to certain persuasive techniques. Packed with examples from every nook and cranny of the web, it provides easily digestible and applicable patterns for putting these design techniques to work. Organized by the seven deadly sins, it includes: Pride — use social proof to position your product in line with your visitors’ values Sloth — build a path of least resistance that leads users where you want them to go Gluttony — escalate customers’ commitment and use loss aversion to keep them there Anger — understand the power of metaphysical arguments and anonymity Envy — create a culture of status around your product and feed aspirational desires Lust — turn desire into commitment by using emotion to defeat rational behavior Greed — keep customers engaged by reinforcing the behaviors you desire Now you too can leverage human fallibility to create powerful persuasive interfaces that people will love to use — but will you use your new knowledge for good or evil? Learn more on the companion website, evilbydesign.info.
Author: David Kupelian
Author: David Kupelian
Author: David Kupelian
Author: David Kupelian
Author: BusinessNews Publishing,
Author: Hugh MacLeod
Author: Hannah Arendt
Author: Roberto Costantini
Author: Businessnews Publishing
Author: Marc J. Kuchner
Author: Chris Nodder