The Huffington Post Complete Guide to Blogging PDF Download

Author: The editors of the Huffington Post
Publisher: Simon and Schuster
ISBN: 143912325X
Category : Computers
Languages : en
Pages : 241

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Book Description
The editors of The Huffington Post -- the most linked-to blog on the web -- offer an A-Z guide to all things blog, with information for everyone from the tech-challenged newbie looking to get a handle on this new way of communicating to the experienced blogger looking to break through the clutter of the Internet. With an introduction by Arianna Huffington, the site's cofounder and editor in chief, this book is everything you want to know about blogging, but didn't know who to ask. As entertaining as it is informative, The Huffington Post Complete Guide to Blogging will show you what to do to get your blog started. You'll find tools to help you build your blog, strategies to create your community, tips on finding your voice, and entertaining anecdotes from HuffPost bloggers that will make you wonder what took you so long to blog in the first place. The Guide also includes choice selections from HuffPost's wide-ranging mix of top-notch bloggers. Among those who have blogged on HuffPost are Barack Obama, Hillary Clinton, Larry David, Jane Smiley, Bill Maher, Nora Ephron, Jon Robin Baitz, Steve Martin, Lawrence O'Donnell, Ari Emanuel, Mia Farrow, Al Franken, Gary Hart, Barbara Ehrenreich, Edward Kennedy, Harry Shearer, Nancy Pelosi, Adam McKay, John Ridley, and Alec Baldwin.

Author: Nikki Pilkington
Publisher: Lulu.com
ISBN: 1471626636
Category : Business & Economics
Languages : en
Pages : 68

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Book Description
The 30 Day Blogging Challenge started in response to a number of questions I was being asked about blogging.In 2010 I published the 299 Steps to Blogging Heaven e-book, which rapidly sold hundreds of copies, but still the questions kept coming in from people looking for advice specific to their blog.After a period of thought, the 30 Day Blogging Challenge was born. 30 days, one email a day, each aiming to make you think about your blogging

Author: Jeri Freedman
Publisher: Cavendish Square Publishing, LLC
ISBN: 1502631709
Category : Juvenile Nonfiction
Languages : en
Pages : 114

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Book Description
Acknowledged as one of the most influential women in media, Arianna Huffington is best known as the co-founder and editor-in-chief of the Huffington Post. In addition to writing books and articles, Huffington has developed successful businesses, including a startup that promotes health and wellness. Her involvement in politics prepared her to discuss various political issues on public radio programs. This book explores her influential legacy as a leader in media and business.

Author: Tim Wu
Publisher: Vintage
ISBN: 0804170045
Category : Business & Economics
Languages : en
Pages : 434

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Book Description
From the author of the award-winning The Master Switch, who coined the term "net neutrality”—a revelatory, ambitious and urgent account of how the capture and re-sale of human attention became the defining industry of our time. "Dazzling." —Financial Times Ours is often called an information economy, but at a moment when access to information is virtually unlimited, our attention has become the ultimate commodity. In nearly every moment of our waking lives, we face a barrage of efforts to harvest our attention. This condition is not simply the byproduct of recent technological innovations but the result of more than a century's growth and expansion in the industries that feed on human attention. Wu’s narrative begins in the nineteenth century, when Benjamin Day discovered he could get rich selling newspapers for a penny. Since then, every new medium—from radio to television to Internet companies such as Google and Facebook—has attained commercial viability and immense riches by turning itself into an advertising platform. Since the early days, the basic business model of “attention merchants” has never changed: free diversion in exchange for a moment of your time, sold in turn to the highest-bidding advertiser. Full of lively, unexpected storytelling and piercing insight, The Attention Merchants lays bare the true nature of a ubiquitous reality we can no longer afford to accept at face value.

Author: Ryan Holiday
Publisher: Penguin
ISBN: 1591846285
Category : Social Science
Languages : en
Pages : 354

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Book Description
The cult classic that predicted the rise of fake news—revised and updated for the post-Trump, post-Gawker age. Hailed as "astonishing and disturbing" by the Financial Times and "essential reading" by TechCrunch at its original publication, former American Apparel marketing director Ryan Holiday’s first book sounded a prescient alarm about the dangers of fake news. It's all the more relevant today. Trust Me, I’m Lying was the first book to blow the lid off the speed and force at which rumors travel online—and get "traded up" the media ecosystem until they become real headlines and generate real responses in the real world. The culprit? Marketers and professional media manipulators, encouraged by the toxic economics of the news business. Whenever you see a malicious online rumor costs a company millions, politically motivated fake news driving elections, a product or celebrity zooming from total obscurity to viral sensation, or anonymously sourced articles becoming national conversation, someone is behind it. Often someone like Ryan Holiday. As he explains, “I wrote this book to explain how media manipulators work, how to spot their fingerprints, how to fight them, and how (if you must) to emulate their tactics. Why am I giving away these secrets? Because I’m tired of a world where trolls hijack debates, marketers help write the news, opinion masquerades as fact, algorithms drive everything to extremes, and no one is accountable for any of it. I’m pulling back the curtain because it’s time the public understands how things really work. What you choose to do with this information is up to you.”

Author: Michael Kinsley
Publisher: Simon and Schuster
ISBN: 1847376290
Category : Business & Economics
Languages : en
Pages : 338

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Book Description
Bill Gates is not only the world's most successful capitalist; he's the world's biggest philanthropist. Gates has approached philanthropy the same way he revolutionized computer software: with a fierce ambition to change the rules of the game. That's why at last year's annual meeting of the World Economic Forum in Davos, Switzerland, Gates advocated a 'creative capitalism', in which big corporations should integrate doing good into their way of doing business. This controversial new idea is discussed and debated by the more than 40 contributors to this book, among them three Nobel laureates and two former U.S. cabinet secretaries. Edited by author and columnist Michael Kinsley, Creative Capitalismbrings together some of the world's best minds to engage Gates's challenge. From Warren Buffet, who seconds Gates's analysis, to Lawrence Summers, who worries about the consequences of multiple corporate objectives, the essays cover a broad spectrum of opinion. Creative Capitalismis not just a book for philanthropists. It's a book that challenges the conventional wisdom about our economic system, a roadmap for the new global economy that is emerging as capitalism adapts itself once again to a changing world.

Author: Ananda Kiamsha Madelyn Leeke
Publisher: iUniverse
ISBN: 1491706392
Category : Biography & Autobiography
Languages : en
Pages : 367

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Book Description
Ananda Kiamsha Madelyn Leeke became a pioneer in the digital universe twenty-seven years ago, when she logged in to the LexisNexis research service as a first-year law student at Howard University School of Law. She was immediately smitten with what the World Wide Web could do. Later, while attending the UN Fourth World Conference on Women in Beijing, China, in 1995, Leeke found herself in an Internet café, where she experienced an interaction that changed her life. Over time, through interactions and conversations both online and in-person, Leeke developed the concept of "digital sisterhood." Embracing this revolutionary concept led to a complete career reinvention that finally allowed her to embrace her enormous creative spirit. She found in her digital sisters true "sheroes" and virtual mentors. Her blogging and social media adventures highlight the lessons she learned in the process, the reasons she launched the Digital Sisterhood Network, and the experiences that caused her to adopt what she terms the "fierce living" commitments. In her memoir, Leeke details her journey, sharing experiences and insights helped her and her digital sisters use the Internet as a self-discovery tool and identifying leadership archetypes that shaped her role as a social media leader.

Author: Arie Kaplan
Publisher: The Rosen Publishing Group, Inc
ISBN: 144885556X
Category : Juvenile Nonfiction
Languages : en
Pages : 50

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Book Description
Introduces weblogs, including the history of the blog, how to create an informative and insightful blog, and the proper Internet etiquette for writing and maintaining a weblog.

Author: Zoe Griffin
Publisher: Kings Road Publishing
ISBN: 1782193642
Category : Biography & Autobiography
Languages : en
Pages : 164

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Book Description
The Sunday Mirror's former showbiz gossip columnist, Zoe Griffin, explains how she quit her job and started a blog in order to work less and earn more. In this book she explains how to Get Rich Blogging and how she has done just that with her Live Like A VIP blog - which generates a six figure income. There is no need to be a technical wizard. All you need is this book, a laptop and internet access and you too could be blogging your way to wealth and happiness. Contributors include The Clothes Whisperer, The Fashion Editor at Large, Mumsnet, Tech Week, Music News and Mr Porter - all financially successful and well respected bloggers. Learn how to start a blogging business from scratch, how to create appealing content, choose a web host, attract advertisers and spread the word.

Author: Bob Sellers
Publisher: John Wiley & Sons
ISBN: 0470768339
Category : Business & Economics
Languages : en
Pages : 242

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Book Description
Today's top business leaders reveal how to make even the biggest mistakes work for you Forbes Best Business Mistakes reveals practical lessons from some of today's most successful business leaders to show you how to turn a bad business situation into a success. Based on exclusive sit-down interviews with some of today's most successful men and women, author Bob Sellers shares their stories to provide valuable insights and lessons that can help you can learn from their mistakes. Those profiled in Forbes Best Business Mistakes include the likes of Wall Street guru Peter Lynch, larger-than-life media personalities Jim Cramer and Suze Orman, legendary CEO Jack Welch, and newcomer Jason Kilar, CEO of Hulu, who is poised to change the movie and TV industry landscape as we know it forever. Other names include PIMCO's Bill Gross and Mohamed El-Erian and Home Depot Founder Arthur Blank. Reveal how top business and financial leaders turned their biggest mistakes into success stories Based on exclusive interviews with some of today's most successful professionals, from Jason Kilar of Hulu to Suze Orman Contains practical lessons on how you can turn a bad business situation around As Malcolm Forbes put it, "Failure is success if we learn from it." Forbes Best Business Mistakes shares the missteps of others so you can learn from them, be inspired by them, and succeed where you may not have seen opportunity before.