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Author: Trisha Torrey Publisher: ISBN: 9780982801444 Category : Business & Economics Languages : en Pages : 142
Book Description
You've mastered the beginning marketing strategies and concepts from "The Health Advocate's Basic Marketing Handbook" and now you're ready to take the next steps... This advanced marketing book will help you assess which aspects of your current marketing are working - and which are not. You'll learn to develop a market niche, command respect as the expert you are, then use that authority to increase revenue for your practice and yourself. You will uncover new target audiences; people who will hire you or influence others to do so. You'll learn how to strengthen your brand, and make it work harder. Then you'll expand upon the many excellent opportunities for marketing yourself and your practice online. The strategies and tactics presented in "The Health Advocate's Advanced Marketing Handbook" are intended to support serious health or patient advocates who wish to maximize their marketing outreach efficiently and effectively. This book is a must-have for those who choose to manage private advocacy and health-related practices including: patient advocates, patient navigators, case managers, care managers, midwives, doulas, therapists, guardians, conservators, life planners, family mediators, disability advisors, acupuncturists, health coaches, yoga instructors, massage therapists, elder care professionals, nursing home advisors, medical bill reviewers, health insurance advisors, medical legal advisors and others. Learn more about this book and the others in the series at: www.HealthAdvocateResources.com
Author: Trisha Torrey Publisher: ISBN: 9780982801444 Category : Business & Economics Languages : en Pages : 142
Book Description
You've mastered the beginning marketing strategies and concepts from "The Health Advocate's Basic Marketing Handbook" and now you're ready to take the next steps... This advanced marketing book will help you assess which aspects of your current marketing are working - and which are not. You'll learn to develop a market niche, command respect as the expert you are, then use that authority to increase revenue for your practice and yourself. You will uncover new target audiences; people who will hire you or influence others to do so. You'll learn how to strengthen your brand, and make it work harder. Then you'll expand upon the many excellent opportunities for marketing yourself and your practice online. The strategies and tactics presented in "The Health Advocate's Advanced Marketing Handbook" are intended to support serious health or patient advocates who wish to maximize their marketing outreach efficiently and effectively. This book is a must-have for those who choose to manage private advocacy and health-related practices including: patient advocates, patient navigators, case managers, care managers, midwives, doulas, therapists, guardians, conservators, life planners, family mediators, disability advisors, acupuncturists, health coaches, yoga instructors, massage therapists, elder care professionals, nursing home advisors, medical bill reviewers, health insurance advisors, medical legal advisors and others. Learn more about this book and the others in the series at: www.HealthAdvocateResources.com
Author: Trisha Torrey Publisher: ISBN: 9780982801437 Category : Business & Economics Languages : en Pages : 142
Book Description
"(This description is for the 2014 updated version of The Health Advocate's Marketing Handbook.)" As a private health or patient advocate or navigator, you may think about marketing and shudder. You understand its importance, but marketing seems like an incomprehensible time and money eater that just takes you away from your advocacy work. Marketing doesn't have to be that difficult to understand or plan. Nor does it need to be expensive to implement. In fact, once you understand the basics, and see how they apply to your business, you'll find yourself thinking of new ideas on a regular basis. You might even like marketing! This book is a must-have for those who choose to manage private advocacy and health-related practices including: patient advocates, patient navigators, case managers, care managers, midwives, doulas, therapists, guardians, conservators, life planners, family mediators, disability advisors, acupuncturists, health coaches, yoga instructors, massage therapists, elder care professionals, nursing home advisors, medical bill reviewers, health insurance advisors, medical legal advisors and others. It provides advice and guidance to help you optimize your outreach with advertising, your website, public relations, newsletters, print materials and more. You'll learn how to maximize your marketing budget with no-and low-cost promotional tactics. You'll be able to brand yourself and your business, and develop and effective marketing plan. Once you own the book, you'll also be able to take advantage of several free downloads: a workbook that accompanies the Handbook, plus templates for both a marketing plan and a press release, and dozens of links to useful online resources. Learn more about this book and others in its series at: www.HealthAdvocateResources.com
Author: Trisha Torrey Publisher: ISBN: 9780982801406 Category : Business & Economics Languages : en Pages : 142
Book Description
As a private health or patient advocate, you may think about marketing and shudder. You understand its importance, but marketing seems like an incomprehensible time and money eater that just takes you away from your advocacy work. Marketing doesn't have to be that difficult to understand or plan. Nor does it need to be expensive to implement. In fact, once you understand the basics, and see how they apply to your business, you'll find yourself thinking of new ideas on a regular basis. You might even like marketing! This book is a must-have for those who choose to be private, professional health advocates, patient advocates, patient navigators, case managers, midwives, doulas, therapists, acupuncturists, health coaches, yoga instructors, massage therapists, elder care professionals, nursing home advisors, medical bill reviewers, health insurance advisors, medical legal advisors and other health-related advocates. It provides advice and guidance to help you optimize your outreach with advertising, your website, public relations, newsletters, print materials and more. You'll learn how to maximize your marketing budget with no-and low-cost promotional tactics. You'll be able to brand yourself and your business, and develop and effective marketing plan. Once you own the book, you'll also be able to take advantage of several free downloads: a workbook that accompanies the Handbook, plus templates for both a marketing plan and a press release, and dozens of links to useful online resources.
Author: Trisha Torrey Publisher: ISBN: 9780982801413 Category : Business & Economics Languages : en Pages : 218
Book Description
"This description is for the 2015 updated version of this book." You've spent a career as a clinician, but feel as if you need to step away from the role so you can help patients get what they really need..... OR... you've just spent years advocating for yourself or a loved one, and now you think you'd like to help others improve their healthcare experience, and make a living doing so. People like you, with heart and great skills, want to choose advocacy as a career. But many lack the business knowledge required to start and grow an independent practice. "The Health Advocate's Start and Grow Your Own Practice Handbook" is here to help This book will help you get started. Whether you're starting up in the United States or Canada, it will answer your questions, such as: Can you make a living as a private, independent health advocate? How much does it cost to start an advocacy practice? What important details do you need to know regarding insurance, the law, contracts, even the IRS or CRA? How will you price your services and get people to pay you, too? Do you really need a business plan? What professional standards and best practices will improve your service? This book is a must-have for those who choose to start and grow private advocacy and health-related practices including: patient advocates, patient navigators, case managers, care managers, midwives, doulas, therapists, guardians, conservators, life planners, family mediators, disability advisors, acupuncturists, health coaches, yoga instructors, massage therapists, elder care professionals, nursing home advisors, medical bill reviewers, health insurance advisors, medical legal advisors and others. Bonus Purchase of the book may provide you with a free trial membership in The Alliance of Professional Health Advocates. Details can be found inside the book."
Author: Trisha Torrey Publisher: Diagknowsis Media ISBN: 9780982801499 Category : Business & Economics Languages : en Pages : 218
Book Description
This description is for the 2017, Third Edition of this book. You've spent a career as a clinician, but feel as if you need to step away from the role so you can help patients get what they really need..... OR... you've just spent years advocating for yourself or a loved one, and now you think you'd like to help others improve their healthcare experience, and make a living doing so. People like you, with heart and great skills, want to choose advocacy as a career. But many lack the business knowledge required to start and grow an independent practice. The Health Advocate's Start and Grow Your Own Practice Handbook is here to help! This book will help you get started with the basics, in an easily understandable way - step-by-step. Whether you're located in the United States or Canada, it will answer questions, such as: Can you make a living as a private, independent health advocate? How much does it cost to start an advocacy practice? How much can you make as a health or patient advocate? What is the Allegiance Factor, and why is it important to idependent advocates? What important details do you need to know regarding insurance, the law, contracts, even the IRS or CRA? How will you price your services and get people to pay you, too? Do you really need a business plan? What professional standards and best practices will improve your service? This book is a must-have for those who choose to start and grow private advocacy and health-related practices including: patient advocates, patient navigators, case managers, care managers, midwives, doulas, therapists, guardians, conservators, life planners, family mediators, disability advisors, acupuncturists, health coaches, yoga instructors, massage therapists, elder care professionals, nursing home advisors, medical bill reviewers, health insurance advisors, medical legal advisors and others. Bonus! Purchase of the book will provide you with a discounted membership in The Alliance of Professional Health Advocates.
Author: Laura Sessums Publisher: Springer Science & Business Media ISBN: 1441969144 Category : Medical Languages : en Pages : 139
Book Description
Interest in policy influences on health care is high, and will remain high as long as health care costs continue to rise and health care reform remains a hot topic in the news. There are inevitable and frequent points of interface between health care public policy and the health professions; in their daily work, clinicians see the problems with the health care system but often feel powerless and unsure how to advocate for system changes. Clinicians and Health Care Advocacy is written by clinicians for clinicians and focuses on how policy works and what individual professionals can do to affect policy. It looks at the facts and processes in an accessible way that employs case-based examples of clinician adavocacy to illustrate its points. The book is nonpartisan and will stay neutral on preferences for one public policy solution versus another (single payer vs. market reform, for example). Instead, it encourages a model of clinicians as responsible for healing not only the individual patient but also the larger health care system in which they work.
Author: Jo Anne L. Earp Publisher: Jones & Bartlett Learning ISBN: 0763749613 Category : Business & Economics Languages : en Pages : 646
Book Description
As a contribution to the emerging healthcare quality movement, Patient Advocacy for Healthcare Quality: Strategies for Achieving Patient-Centered Care is distinct from any others of its kind in its focus on the consumer’s perspective and in its emphasis on how advocacy can influence change at multiple social levels. This introductory volume synthesizes patient advocacy from a multi-level approach and is an ideal text for graduate and professional students in schools of public health, nursing and social work.
Author: Torsten Kolind Publisher: SAGE ISBN: 147394418X Category : Medical Languages : en Pages : 858
Book Description
With contributions from leading international academics across the social sciences, this accessible handbook takes a critical look at the key theories, disciplinary approaches, contemporary issues and debates in the field. · Part I Central Social Science Theories Drug and Alcohol Studies · Part II Pillars in Social Science Drug and Alcohol Studies · Part III Controversies and New Approaches in Social Science Drug and Alcohol Studies This Handbook is an excellent reference text for the growing number of academics, students, scientists and practitioners in the drug and alcohol studies community.
Author: The Faith in Action Writing Collective Publisher: Fortress Press ISBN: 1506443354 Category : Political Science Languages : en Pages : 168
Book Description
Faith in Action offers quick dives into a range of topics, from racial justice to environmental concerns, from LGBTQIA equality to Native people’s rights, from women’s equality to disability rights, from mass incarceration to immigration. Each topic includes informative visuals and data, as well as practical suggestions for what you can do to make a difference in your community.
Author: Rich Weinfeld Publisher: Routledge ISBN: 1000503410 Category : Education Languages : en Pages : 222
Book Description
Special Needs Advocacy Resource Book: What You Can Do Now to Advocate for Your Exceptional Child's Education is a unique handbook that teaches parents how to work with schools to achieve optimal learning situations and accommodations for their child's needs. From IEPs and 504 Plans, to IDEA and NCLB, navigating today's school system can be difficult for even the most up-to-date, education-savvy parent. Special needs advocates Rich Weinfeld and Michelle Davis provide parents and professional advocates with concise, easy-to-understand definitions and descriptions of legal terms and school regulations, along with checklists, tips, questionnaires, and other tools. Topics covered in this handy guide include gathering accurate information about a child's education, navigating school meetings, understanding education law, and best practices in the classroom, working effectively with parents and school systems, discovering educational options beyond the standard, and much more. Parents and advocates not only will feel informed by Weinfeld and Davis' vast knowledge of the inner workings of the school system—they'll be empowered to help their kids succeed in school. Educational Resource
Author: Trisha Torrey
Author: Trisha Torrey
Author: Trisha Torrey
Author: Trisha Torrey
Author: Trisha Torrey
Author: Trisha Torrey
Author: Laura Sessums
Author: Jo Anne L. Earp
Author: Torsten Kolind
Author: The Faith in Action Writing Collective
Author: Rich Weinfeld