The G.R.E.A.T. Retail Sales & Service Workbook PDF Download
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Author: Gerard Assey Publisher: Gerard Assey ISBN: Category : Business & Economics Languages : en Pages :
Book Description
If you are in retail, then this book is a MUST! Uniquely designed to help transform you into a Master Retail Sales & Service Professional by helping you discover the secrets that drive the world’s top retail sales professionals, it will help you or your team create the habits and lasting changes by enabling you replace current unacceptable patterns that are costing your company sales with new ones, enabling you achieve your sales goals faster and more consistently. Unlike the traditional hard sell approach where you are constantly ‘pushing’ the customer to close right from the start- thus making the customer feel uncomfortable, manipulated or threatened, with the G.R.E.A.T. Sales Model, the salesperson takes time up front to build a sincere, committed relationship by investing time in learning about the customer’s needs. This helps build trust between the two. Then, every step of the sales process that follows is conducted with the relationship in mind, ensuring an enduring and lasting relationship, leading to repeat business and referrals. The G.R.E.A.T. Sales Model helps you in many ways: It first of all instills in you that only great service stands out. It gives you a structured approach to handling your customers which is an acronym for our 5 step powerful sales model- the key to successful retail selling: G-Greet customers R-Revealing questions-Understanding needs E-Explain, enlighten, engage, enthuse, excite, customers about your product A-Answer customer’s concerns and objections T-Techniques to help customers ‘buy’…as people, hate being sold! (Selling to the opposite sex, Generating additional sales, Suggesting complementary/ Add-on products- Up-selling/ Cross-selling) With this powerful model, most of your time is ‘invested’ in uncovering the customer’s needs and proving value of your product, before you actually recommend it, thus eliminating many objections. The G.R.E.A.T. Retail Sales & Service Workbook will provide you a step by step approach into professionalism where you will gain a full understanding of the psychology of both the buying and selling processes, working through these 5 steps, practicing and mastering the skills at each stage, so that they are developed and reinforced, thus enabling you ‘win, provide a positive experience and keep customers for life’!
Author: Gerard Assey Publisher: Gerard Assey ISBN: Category : Business & Economics Languages : en Pages :
Book Description
If you are in retail, then this book is a MUST! Uniquely designed to help transform you into a Master Retail Sales & Service Professional by helping you discover the secrets that drive the world’s top retail sales professionals, it will help you or your team create the habits and lasting changes by enabling you replace current unacceptable patterns that are costing your company sales with new ones, enabling you achieve your sales goals faster and more consistently. Unlike the traditional hard sell approach where you are constantly ‘pushing’ the customer to close right from the start- thus making the customer feel uncomfortable, manipulated or threatened, with the G.R.E.A.T. Sales Model, the salesperson takes time up front to build a sincere, committed relationship by investing time in learning about the customer’s needs. This helps build trust between the two. Then, every step of the sales process that follows is conducted with the relationship in mind, ensuring an enduring and lasting relationship, leading to repeat business and referrals. The G.R.E.A.T. Sales Model helps you in many ways: It first of all instills in you that only great service stands out. It gives you a structured approach to handling your customers which is an acronym for our 5 step powerful sales model- the key to successful retail selling: G-Greet customers R-Revealing questions-Understanding needs E-Explain, enlighten, engage, enthuse, excite, customers about your product A-Answer customer’s concerns and objections T-Techniques to help customers ‘buy’…as people, hate being sold! (Selling to the opposite sex, Generating additional sales, Suggesting complementary/ Add-on products- Up-selling/ Cross-selling) With this powerful model, most of your time is ‘invested’ in uncovering the customer’s needs and proving value of your product, before you actually recommend it, thus eliminating many objections. The G.R.E.A.T. Retail Sales & Service Workbook will provide you a step by step approach into professionalism where you will gain a full understanding of the psychology of both the buying and selling processes, working through these 5 steps, practicing and mastering the skills at each stage, so that they are developed and reinforced, thus enabling you ‘win, provide a positive experience and keep customers for life’!
Author: Rick Segel Publisher: ISBN: 9781934683040 Category : Business & Economics Languages : en Pages : 186
Book Description
Rick Segel and Matthew Hudson, PhD have simplified the retail selling process into a user-friendly book filled with concepts that are memorable, easy to master, easy to use and will become a part of the salesperson's persona almost immediately. In this book you will learn The G.R.E.A.T. Selling System, which is an acronym for the 5 stages of selling Greeting, Researching, Experimenting, Add-ons and Tethering a customer to the store Ways to increase every sales associate's ATS, Average Transaction Size Ways to increase every sales associate's UTS, Units Per Transaction The greatest opening line ever written with proven results The four words that increase a retailer's sales by 4 to 7 percent almost immediately The five most powerful words that will engage the customer in conversation, learn the customer's true wants and needs and can establish trust instantly"
Author: Stanley Marcus Publisher: University of North Texas Press ISBN: 9781574411379 Category : Biography & Autobiography Languages : en Pages : 260
Book Description
"Quest for the Best is not just a nostalgic look, however, at the age of handcrafted elegance. Marcus gives good advice on how consumers can educate themselves about the best, demand it, and get it. He describes his own experiences with the best in chapters such as "The Things You Love to Touch" and "Bed and Board." Witty, urbane, but always accessible, Marcus is a joy to read."--BOOK JACKET.
Author: Harry J. Friedman Publisher: John Wiley & Sons ISBN: 1118216431 Category : Business & Economics Languages : en Pages : 290
Book Description
One hundred ways to motivate your sales teams to outsell each other and grow your profits In most retail stores, salespeople arrive at work with little enthusiasm to sell. The truth is that retail selling can be a little boring. It's up to owners and managers to provide the spark and motivation that inspires people to excel, even when store traffic is slow. One of the best ways to accomplish that is with selling games and contests. The Retailer's Complete Book of Selling Games & Contests contains more than one hundred selling games and contests that any retailer can use to motivate their staff, improve their sales skills, and generate extra sales during slow traffic periods. Geared toward retailers of all industries and all sizes, from single stores to mega chains, this book will appeal to those with a vested interest in improving the performance of their salespeople and driving sales higher. Details how to use games to sell specific merchandise, increase add-on sales, and sell higher priced merchandise and groups of merchandise Outlines how to structure games and contests, when to run them, and for how long Helps managers build their sales staffs' confidence and abilities through fostering a competitive spirit and rewarding high sellers Harry J. Friedman is an international retail authority, consultant, and the most heavily attended speaker on retail selling and operational management in the world today When you inspire your sales team to improve their skills and outsell each other, you'll boost your profits and outdo your competition
Author: Bob Phibbs Publisher: John Wiley & Sons ISBN: 0470587172 Category : Business & Economics Languages : en Pages : 279
Book Description
It's one of the toughest economies in years, but don't fear-the doctor is in Are you among the thousands of retailers frustrated by market challenges and looking for ways to take control of your business? Are you looking for the advice of an expert consultant, but unable to spend the money? Then The Retail Doctor's Guide to Growing Your Business is for you. By providing a step-by-step approach to evaluate your current business practices, The Retail Doctor offers professional guidance Redesign your organizational structure Reap the maximum returns on your investment Keep your business financially healthy Following the advice in these pages will help you devise a sound strategy to accomplish your goals and outperform your competitors. You'll also gain clear insight into all areas of human resource management, sales training, merchandising methods, and marketing. While your competitors are looking for a magic bullet to solve their problems, with The Retail Doctor's Guide to Growing Your Business, you can be making changes that will guarentee enormous returns and financial success.
Author: Harry J. Friedman Publisher: John Wiley & Sons ISBN: 1118209648 Category : Business & Economics Languages : en Pages : 245
Book Description
Secrets of the trade from the master of retail selling and sales training No Thanks, I'm Just Looking gives anyone the inside scoop on how to skyrocket their selling career with a system of easy-to-learn practical money-making steps. By saving countless hours of trial-and-error experience, readers will be able to focus on the things that really work. Considered to be retail guru Harry J. Friedman's personal collection of proven selling techniques, No Thanks, I'm Just Looking includes all the tips and humorous anecdotes that have made him retail's most sought-after consultant. No Thanks, I'm Just Looking delivers the tricks of the trade from an international retail authority. Author is the most heavily attended speaker on retail selling and operational management in the world These groundbreaking high-performance training systems have been used by more than 500,000 retailers, from small independents to the likes of Neiman Marcus, Cartier, Billabong, La-Z-Boy and Godiva, to routinely deliver more sales Friedman created the number one retail sales and management system used by more retailers than any other system of its kind in the world Get proven techniques that will increase sales and elevate your staff to a high-performance sales team.
Author: Peter Smith Publisher: Booklocker.com ISBN: 9781647195755 Category : Languages : en Pages : 228
Book Description
The Sales Minute is a short-form book for retail salespeople that covers 101 sales tips. The book can be used ongoing as a reference to drive positive sales habits and behaviors, built on real-world experience, and sales psychology.
Author: Rowland Gee Publisher: Kogan Page Publishers ISBN: 074948473X Category : Business & Economics Languages : en Pages : 273
Book Description
The retail market in the UK is worth more than £400 billion annually and employs over 3 million workers, while in the US 29 million people create over USD $4 trillion of revenue through the industry. Despite the challenge to establish stores and big-box retailers, there's a rapid increase in the number of retail start-ups and consistent growth in the independent sector. From beard shops and barbers, through cafes and coffee shops, to 'retailment' concept stores and boutique consumer-focused experiences, the specialist retail sector is booming. The Retail Start-Up Book provides clear guidance and advice on how to develop a winning retail strategy that seamlessly merges online and offline tactics. Introducing the science of shopping and how to understand customer behaviours and needs, it explores the essential steps of developing a business plan, marketing and promoting a business and advising on buying and visual merchandising. Building on years of retail experience nationally and internationally, in large groups and with independent retailers, The Retail Start-Up Book meticulously provide invaluable practical insights to help new retailers hit the floor running, or more established organizations grow their business and nurture their profits.
Author: Gerard Assey
Author: Gerard Assey
Author: Rick Segel
Author: Stanley Marcus
Author: Harry J. Friedman
Author: Bob Phibbs
Author: Harry J. Friedman
Author: John F. Lawhon
Author: Peter Smith
Author: Ronald William Martin
Author: Rowland Gee