Author: Hubert Eugene KnepprathPublisher:
ISBN:
Category : Campaign speeches
Languages : en
Pages : 498
Book Description
The Elements of Persuasion in the Nationally Broadcast Speeches of Eisenhower and Stevenson During the 1956 Presidential Campaign
Author: Hubert Eugene KnepprathPublisher:
ISBN:
Category : Campaign speeches
Languages : en
Pages : 498
Book Description
The Elements of Persuasion in the Nationally Broadcast Speeches of Eisenhower and Stevenson During the 1956 Presidential Campaign
Author: Hubert Eugene KnepprathPublisher:
ISBN:
Category : Campaign speeches
Languages : en
Pages : 438
Book Description
Eisenhower and the Mass Media
Author: Craig AllenPublisher: Univ of North Carolina Press
ISBN: 0807860077
Category : History
Languages : en
Pages : 294
Book Description
A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.
Dwight D. Eisenhower
Author: Dwight D. Eisenhower LibraryPublisher:
ISBN:
Category : Biography & Autobiography
Languages : en
Pages : 182
Book Description
A Quantitative Content Analysis of Regional and Nationally Broadcast Speeches of Eisenhower and Stevenson in the 1952 Presidential Campaign
Author: Sara Latham StelznerPublisher:
ISBN:
Category :
Languages : en
Pages : 122
Book Description
The Speech-making of Adlai E. Stevenson in the 1956 Presidential Campaign
Author: Russel Rayl WindesPublisher:
ISBN:
Category : Presidents
Languages : en
Pages : 1332
Book Description
An Analytical and Comparative Study of the Persuasion of Kennedy and Nixon in the 1960 Campaign
Author: James Grant PowellPublisher:
ISBN:
Category : American orations
Languages : en
Pages : 470
Book Description
Gender, Heteronormativity, and the American Presidency
Author: Aidan SmithPublisher: Routledge
ISBN: 1351798782
Category : Social Science
Languages : en
Pages : 257
Book Description
Gender, Heteronormativity and the American Presidency places notions of gender at the center of its analysis of presidential campaign communications. Over the decades, an investment in gendered representations of would-be leaders has changed little, in spite of the second- and third-wave feminist movements. Modern candidates have worked vigorously to demonstrate "compensatory heterosexuality," an unquestionable normative identity that seeks to overcome challenges to their masculinity or femininity. The book draws from a wide range of archived media material, including televised films and advertisements, public debates and speeches, and candidate autobiographies. From the domestic ideals promoted by Eisenhower in the 1950s, right through to the explicit and divisive rhetoric associated with the Clinton/Trump race in 2016; intersectional content and discourse analysis reveals how each presidential candidate used his or her campaign to position themselves as a defender of traditional gender roles, and furthermore, how this investment in "appropriate" gender behaviour was made manifest in both international and domestic policy choices. This book represents a significant and timely contribution to the study of political communication. While communication during presidential elections is a well-established research field, Aidan Smith’s book is the first to apply a gendered lens over such an extended historical period and across the political spectrum.
A Rhetorical Analysis of George S. McGovern's Campaign for the 1972 Democratic Presidential Nomination
Author: William Daniel SemlakPublisher:
ISBN:
Category :
Languages : en
Pages : 460
Book Description
Theory, Method, and Practice in Computer Content Analysis
Author: Mark D. WestPublisher: Bloomsbury Publishing USA
ISBN: 0313016011
Category : Language Arts & Disciplines
Languages : en
Pages : 200
Book Description
In recent years, computer content analysis has undergone something of a renaissance. Inexpensive and powerful desktop computers mean that computer analysis of texts is available to most researchers. The availability of software to do analyses, however, is not always linked to clear theoretical and methodological understandings. This volume seeks to deal with this concern by providing, from scholars in a variety of disciplines, perspectives upon the theoretical and methodological issues which arise when conducting content analysis via computer. Although it is not always obvious, computer content analysis is a method which inevitably calls for theoretical assumptions. Those theoretical assumptions in turn drive methodological considerations, and method in turn determines the form of the practice of computer content analysis. This volume includes ten articles by well-known scholars utilizing computer content analysis. A variety of methodological, theoretical, and practical issues are here addressed, presenting unique methods and perspectives for the consideration of computer content analysis. Intended for an audience of graduate students, scholars, and in-field practitioners, Theory, Method and Practice of Computer Content Analysis will serve as an invaluable resource of ideas and practices for those interested in using computers to analyze textual material.