How Religion Affects Consumer Behavior. Consumer Attitudes and Seasonal Demand for Products PDF Download

Author: Yousuf Daas
Publisher:
ISBN: 9783668999763
Category :
Languages : en
Pages : 32

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Book Description
Research Paper (postgraduate) from the year 2018 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 14, Leuven Catholic University, course: Economic Anthropology, language: English, abstract: This paper investigates how religion influences consumer behavior and the associated impact on the economy. Business organizations are set up with the aim of making a profit. The primary objective of any business is to maximize returns, and all efforts are directed towards this aim. Firms make a profit by selling goods and services to the customers. Therefore, high sales volume would translate to high returns for a company. The amount of goods and services sold by a company depends on the demand. When the demand for products is high, there is an increase in the sales and this translates to economic growth. This implies that there is a direct link between how people consume products and economy. It is worth noting that consumer behavior is a significant determinant of demand. However, consumer behavior is influenced by religion as it affects people's values and actions. It affects how and when consumers spend their money.

Author: Elizabeth A. Minton
Publisher: Business Expert Press
ISBN: 1606497057
Category : Business & Economics
Languages : en
Pages : 136

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Book Description
Religion is a topic that businesses often ignore, in spite of 70% of the world being religious. Many do not realize (or resist) the idea that religion is a key contributor to a consumer’s core values, which then contributes to consumption decisions, voting practices, reaction to pro social messages and public policy, as well as donating behavior. The field of behavioral economics discusses how various social and cognitive factors influence economic decisions, which encompass consumer decision making, but doesn’t incorporate religion as an influence on economic decision making. This book provides one of the first comprehensive investigations into the relationship between religion and behavioral economics. The basic premises of the major religious affiliations are reviewed, and the authors bring to life prior research on religion and behavioral economics with an emphasis on how this research can help practitioners to improve business practices.

Author: Gaurav Gupta
Publisher: Taylor & Francis
ISBN: 1000845680
Category : Business & Economics
Languages : en
Pages : 271

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Book Description
Religion is an important part of individual lives, playing a major role in our decision making and puchasing. Understanding the influence of religion on consumer behaviour is therefore an essential practice for business. The COVID-19 pandemic has especially enhanced the influence of consumers’ religiosity on their consumption decisions. This book concentrates on understanding the relationship of religiosity with various aspects of consumption and consumer behaviour to improve policy and build on an under represented topic. In this edited collection, expert contributors, academicians and researchers discuss the influence of religion on consumer behaviour in depth including the “dark side” of religion on consumers’ consumption behaviour and religious cults. The chapters also explore the ethical issues surrounding consumption and the role of religion on branding and sustainable practices. With a broad perspective, the book draws on examples of practices from Christianity, Islam, Hinduism and Buddhism. This book will be a particularly valuable resource for scholars and upper level students of marketing, consumer behaviour and consumer psychology. The interdisciplinary perspectives will also appeal to those studying sociology and globalization.

Author: Ayantunji Gbadamosi
Publisher: Edward Elgar Publishing
ISBN: 1839101032
Category : Business & Economics
Languages : en
Pages : 256

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Book Description
Examining how religion influences the dynamics of consumption in developing nations, this book illuminates the strategic placement of these nations on the global marketing stage both in terms of their current economic outlook and potential for growth.

Author: Everett L. Worthington, Jr.
Publisher: Routledge
ISBN: 113541095X
Category : Psychology
Languages : en
Pages : 667

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Book Description
There is a need in both public and professional sectors for a deeper, and more complete understanding of forgiveness, as we are - in the author's own words - "on the threshold of an age of forgiveness and reconciliation." And yet despite continued interest and development in the field, researchers, clinicians, practitioners, and academics have long been without a comprehensive resource on which to base their work. The Handbook of Forgiveness summarizes the state of the science in the research, practice, and teaching of forgiveness. Chapters approach forgiveness and reconciliation from a variety of perspectives, drawing on related work in fields such as biology, personality, social psychology, clinical psychology, developmental psychology, philosophy, neuroscience, and international/political implications. The Handbook provides comprehensive treatments of the topic, integrating theoretical considerations, methodological discussions, and practical interventions strategies in order to appeal to researchers, clinicians, and practitioners. This volume is the most up-to-date and authoritative resource on the understanding of the science of forgiveness. The Handbook of Forgiveness has been chosen as a Book of Distinction by Templeton Press.

Author: Diego Rinallo
Publisher: Routledge
ISBN: 0415889111
Category : Business & Economics
Languages : en
Pages : 298

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Book Description
This book sheds light on the consumption of spiritual products, services, experiences, and places through state-of-the-art studies by leading and emerging scholars in interpretive consumer research, marketing, sociology, anthropology, cultural, and religious studies. The collection brings together fresh views and scholarship on a cultural tension that is at the centre of the lives of countless individuals living in postmodern societies: the relationship between the material and the spiritual, the sacred and the profane. The book examines how a variety of agents - religious institutions, spiritual leaders, marketers and consumers - interact and co-create spiritual meanings in a post-disenchanted society that has been defined as a 'supermarket of the soul.' Consumption and Spirituality examines not only religious organizations, but also brands and marketers and the way they infuse their products, services and experiences with spiritual meanings that flow freely in the circuit of culture and can be appropriated by consumers even without purchase acts. From a consumer perspective, the book investigates how spiritual beliefs, practices, and experiences are now embedded into a global consumer culture. Rather than condemning consumption, the chapters in this book highlight consumers' agency and the creative processes through which authentic spiritual meanings are co-created from a variety of sources, local and global, and sacred and profane alike.

Author: François Gauthier
Publisher: Routledge
ISBN: 1317067568
Category : Religion
Languages : en
Pages : 291

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Book Description
Presenting an overview of an emerging field in the study of contemporary religion, this book, together with a complementary volume Religion in the Neoliberal Age, explores issues of religion, neoliberalism and consumer society. Claiming that we have entered a new phase that implies more than the recasting of state-religion relations, the authors examine how religious changes are historically anchored in modernity but affected by the commoditization, mediatization, neoliberalization and globalization of society and social life. Religion in Consumer Society explores religion as both shaped by consumer culture and as shaping consumer culture. Following an introduction which critically analyses studies on consumer culture and integrates scholarship in the sociology of religion, this book explores the following topics: how consumerism and electronic media have shaped globalized culture, and how this is affecting religion; the dynamics and characteristics of often overlooked middle-class religion, and how these relate to globalization and differences between 'developed' and 'emerging' countries; emerging trends, and how we understand phenomena as different as mega churches and holistic spiritualistic journeys, and how the pressures of consumer culture act on religious traditions, indigenous and exogenous; the politics of religious phenomena in the Age of Neoliberalism; and the hybrid areas emerging from these reconfigurations of religion and the market. Outlining changes in both the political-institutional and cultural spheres, the contributors offer an international overview of developments in different countries and state of the art representation of religion in the new global political economy.

Author: Bernard Spilka
Publisher: Routledge
ISBN: 0429964463
Category : Psychology
Languages : en
Pages : 295

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Book Description
Theory in the psychology of religion is in a state of rapid development, and the present volume demonstrates how various positions in this field may be translated into original foundational work that will in turn encourage exploration in many directions. A number of new contributions are collected with previously published pieces to illustrate the

Author: Álvarez-García, José
Publisher: IGI Global
ISBN: 1522557318
Category : Business & Economics
Languages : en
Pages : 485

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Book Description
Religious studies and research have gained a lot of interest and attention from researchers, policy makers, and practitioners over the last few years, but the socio-economic impacts have not been explored. Taking into account the profound economic impact the tourism and hospitality industries can have on regions and cities around the world, further research in this area is critical to analyze the extent of such impact and the ramifications that are associated with it. The Handbook of Research on Socio-Economic Impacts of Religious Tourism and Pilgrimage is a pivotal reference source that provides vital research on the social and economic factors in faith-based journeys. While highlighting topics such as tourist spending, spiritual tourism, and local development, this publication explores religious tourism in the middle age, as well as the methods of modern religious tourism. This book is ideally designed for business managers, cultural preservationists, academicians, business professionals, entrepreneurs, and upper-level students seeking current research on religious tourism and its socio-economic impacts.

Author:
Publisher: H. W. Wilson
ISBN: 9781619254336
Category : Educational equalization
Languages : en
Pages : 0

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Book Description
Examines the changing role of women and men in shaping American life in education, work, and public and private life. Coverage includes the status of girls and boys in public education; the most interesting stories on the dynamics of gender on the state and national level; the status of women and gender equality in the corporate realm; power of images; and the dynamics of home life.