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Author: Shari Hoppin Publisher: Kendall/Hunt Publishing Company ISBN: 9781792482038 Category : Languages : en Pages : 0
Book Description
The Dark Side of Persuasion examines techniques of influence and how we can defend ourselves against manipulation of these techniques. Knowledge of persuasion strategies is helpful no matter which side we're on, so the book offers both practical advice for persuaders and suggestions to prevent us from falling prey to scams. It presents theories and scientific studies about persuasion as well as examples of how scientifically grounded concepts apply to business and to everyday life. It also addresses dark side topics in persuasion such as propaganda, manipulation, and fake news. The book champions critical thinking, looks at persuasion from interpersonal to mass media contexts, and includes discussions of ethical considerations. PowerPoint presentations and test questions are provided for instructors
Author: Shari Hoppin Publisher: Kendall/Hunt Publishing Company ISBN: 9781792482038 Category : Languages : en Pages : 0
Book Description
The Dark Side of Persuasion examines techniques of influence and how we can defend ourselves against manipulation of these techniques. Knowledge of persuasion strategies is helpful no matter which side we're on, so the book offers both practical advice for persuaders and suggestions to prevent us from falling prey to scams. It presents theories and scientific studies about persuasion as well as examples of how scientifically grounded concepts apply to business and to everyday life. It also addresses dark side topics in persuasion such as propaganda, manipulation, and fake news. The book champions critical thinking, looks at persuasion from interpersonal to mass media contexts, and includes discussions of ethical considerations. PowerPoint presentations and test questions are provided for instructors
Author: Richard J. Kaspar Publisher: ISBN: Category : Business & Economics Languages : en Pages : 0
Book Description
In an information-saturated world, where the distinction between fact and fiction becomes increasingly blurred, "The Dark Side of Persuasion" emerges as an essential guide to navigating the hidden currents of modern communication. This book reveals how persuasion, one of humanity's oldest arts, can be twisted into tools of manipulation, profoundly influencing our decisions, opinions and perceptions.
Author: Edward HAmilton Publisher: Benjamin Bautista ISBN: Category : Psychology Languages : en Pages : 58
Book Description
The Dark Side of Influence and Persuasion: A Guide to Understanding the Dark Shadows of Influence and Persuasion Unlock the hidden truths about the powerful and often unsettling techniques of influence and persuasion with "The Dark Side of Influence and Persuasion." This eye-opening guide delves into the shadowy tactics used by master manipulators to control thoughts, shape behaviors, and drive actions—often without the target's awareness. Inside this revealing book, you'll discover: The Mechanics of Manipulation: Learn how subtle cues and covert tactics are used to influence decisions, from everyday interactions to large-scale social movements. Psychological Triggers: Understand the psychological principles that make people susceptible to persuasion and how these are exploited in various contexts, including marketing, politics, and personal relationships. Case Studies of Control: Dive into real-world examples of manipulative practices, uncovering the strategies employed by influential figures and organizations to achieve their goals. Ethical Implications: Explore the moral dilemmas surrounding the use of persuasive techniques, and learn how to recognize and resist unethical manipulation in your own life. Empowerment Through Awareness: Equip yourself with the knowledge to protect against undue influence and take control of your own decision-making processes. "The Dark Side of Influence and Persuasion" is essential reading for anyone looking to understand the complexities of human behavior and the powerful forces at play in shaping our thoughts and actions. Whether you're a professional seeking to enhance your communication skills, a student of psychology, or simply a curious reader, this book offers invaluable insights into the often unseen world of influence and persuasion. Don't be left in the dark. Illuminate the shadows and arm yourself with the tools to navigate and counteract manipulative tactics. Purchase "The Dark Side of Influence and Persuasion" today and take the first step toward mastering the art of ethical influence.
Author: Noah J. Goldstein Publisher: Simon and Schuster ISBN: 9781416571124 Category : Business & Economics Languages : en Pages : 288
Book Description
Learn how small changes can make a big difference in your powers of persuasion with this New York Times bestselling introduction to fifty scientifically proven techniques for increasing your persuasive powers in business and life. Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a science, and researchers who study it have uncovered a series of hidden rules for moving people in your direction. Based on more than sixty years of research into the psychology of persuasion, Yes! reveals fifty simple but remarkably effective strategies that will make you much more persuasive at work and in your personal life, too. Cowritten by the world’s most quoted expert on influence, Professor Robert Cialdini, Yes! presents dozens of surprising discoveries from the science of persuasion in short, enjoyable, and insightful chapters that you can apply immediately to become a more effective persuader. Often counterintuitive, the findings presented in Yes! will steer you away from common pitfalls while empowering you with little known but proven wisdom. Whether you are in advertising, marketing, management, on sales, or just curious about how to be more influential in everyday life, Yes! shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers.
Author: Joel E. Dimsdale Publisher: Yale University Press ISBN: 0300247176 Category : Psychology Languages : en Pages : 301
Book Description
A harrowing account of brainwashing’s pervasive role in the twentieth and twenty-first centuries This gripping book traces the evolution of brainwashing from its beginnings in torture and religious conversion into the age of neuroscience and social media. When Pavlov introduced scientific approaches, his research was enthusiastically supported by Lenin and Stalin, setting the stage for major breakthroughs in tools for social, political, and religious control. Tracing these developments through many of the past century’s major conflagrations, Dimsdale narrates how when World War II erupted, governments secretly raced to develop drugs for interrogation. Brainwashing returned to the spotlight during the Cold War in the hands of the North Koreans and Chinese. In response, a huge Manhattan Project of the Mind was established to study memory obliteration, indoctrination during sleep, and hallucinogens. Cults used the techniques as well. Nobel laureates, university academics, intelligence operatives, criminals, and clerics all populate this shattering and dark story—one that hasn’t yet ended.
Author: Nick Tarant Publisher: iUniverse ISBN: 1440101922 Category : Business & Economics Languages : en Pages : 206
Book Description
Lewinsky scandals, Major League performance-enhancers, and falling pop-stars aside, Western culture has historically glorified its socio-political leaders and protected the topic of leadership as a virtuous and altruistic element on some traditionalist's pedestal. This book is a cunning and frank departure from that old-school philosophy. Be prepared for a serious exploration of today's unabridged and blurred-line leadership, as defined by the tongue-in-cheek commentary of one of America's rising stars in the topical arena. Laden with analysis of villains from Saddam Hussein to Jeffrey Dahmer, and peppered with analogies featuring bad Brad Pitt films and corporate failures, Dark Side Leadership is a new topic for boardrooms and bars alike that is set in a smart and editorial style. It is recommended reading for anyone anticipating the 'hope and change' of the 21st Century, or debating a raid of petty cash at the same time. Aside from that, it is conventional, yet intellectual fun. www.darksideleadership.com
Author: Dennis Tourish Publisher: Routledge ISBN: 0415564271 Category : Business & Economics Languages : en Pages : 264
Book Description
Most research into leadership has presented leaders as heroic, charismatic and transformational 'visionaries'. The leader, whether in business, politics or any other field, is the most important factor in determining whether organizations succeed or fail. Indeed, despite the fundamental mistakes which have, arguably, directly led to global economic recession, it is often still taken for granted that transformational leadership is a good thing, and that leaders should have much more power than followers to decide what needs to be done. The Dark Side of Transformational Leadership confronts this orthodoxy by illustrating how such approaches can encourage narcissism, megalomania and poor decision-making on the part of leaders, at great expense to those organizations they are there to serve. Written in a lively and engaging style, the book uses a number of case studies to illustrate the perils of transformational leadership, from the Jonestown tragedy in 1978 when over 900 people were either murdered or committed suicide at the urging of their leader, to an analysis of how banking executives tried to explain away their role in the 2008 financial crisis This provocative and hugely important book offers a rare critical perspective in the field of leadership studies. Concluding with a new approach that offers an alternative to the dominant transformational model, The Dark Side of Transformational Leadership will be an invaluable text for academics interested in leadership, students on leadership courses requiring a more critical perspective, and anyone concerned with how people lead people, and the lessons we can learn.
Author: Shari Hoppin
Author: Shari Hoppin
Author: Richard J. Kaspar
Author: Edward HAmilton
Author: Asomoo. Net
Author: Noah J. Goldstein
Author: Joel E. Dimsdale
Author: Nick Tarant
Author: Dennis Tourish
Author: Emory Green
Author: Marsha Riben