BoogarLists | Directory of Marketing Services PDF Download

Author:
Publisher: BoogarLists
ISBN:
Category :
Languages : en
Pages : 251

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Author: Jeff Slutsky
Publisher: Simon and Schuster
ISBN: 1416546154
Category : Business & Economics
Languages : en
Pages : 259

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Book Description
For any business owner, franchise operator, or marketing executive who seeks to increase sales while lowering marketing costs, Jeff Slutsky offers a new way of thinking. In this indispensable guide to getting more bang for your buck, the well-known marketing consultant tells business managers to think tactically and locally -- using nontraditional, highly targeted forms of marketing and advertising. The tactics, ideas, approaches, and strategies in Street Fighter Marketing Solutions are geared for the bewildering new challenges that confront business- people in the new hypercompetitive, advertising-polluted environment in which they must seek profits. With pressures from "big box" retailers, internet competition, and a glut of other immediate competitors, businessmen and businesswomen need a war chest of proven ideas and strategies to help them thrive. Additionally, local businesses suffer from advertising price increases despite eroding audiences from the local media, especially newspapers, radio, and TV. This book could be the answer to your current and future marketing problems. You'll learn how to mold and manipulate traditional advertising methods while supplementing or supplanting them with alternative, novel techniques for lower cost and higher reward. National and regional corporations who sell their products and services through a network of local retailers, franchisees, or dealers will also benefit greatly from this book. It will provide them with an easy-to-understand blueprint on how to develop, roll out, and maintain a practical, money-saving, sales-generating Street Fighter Marketing program throughout their organization. In a book full of success stories, Slutsky discusses in a clear, practical, straightforward manner how Street Fighter Marketing techniques can work for you. The first step to growing your market share may well be to spend a few hours in the company of one of the nation's most savvy and engaging business tacticians. For more information and a downloadable video, visit www.streetfightermarketing.com.

Author: Mike Schultz
Publisher: John Wiley & Sons
ISBN: 1118604342
Category : Business & Economics
Languages : en
Pages : 373

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Book Description
A proven approach to revenue-generating marketing and client development Professional Services Marketing is a fully field-tested and research-based approach to marketing and client development for professional services firms. The book, now in its Second Edition, covers five key areas that are critical for firms that want to grow and become more profitable: creating a marketing and growth strategy; establishing a brand and reputation; implementing a marketing communications program; executing lead generation strategies; and developing business by winning new clients. You will also read real-world case studies that illustrate major points, as well as quotes and stories from well-respected professionals in the industry. The Second Edition features new research and updates throughout, including new chapters on social media and online marketing, as well as new case studies and interviews Authors Mike Schultz and John E. Doerr are the coauthors of the Wall Street Journal and Inc. Magazine bestseller Rainmaking Conversations and Professional Services Marketing; Lee W. Frederiksen is coauthor of Online Marketing for Professional Services Will be widely promoted via multiple online routes and direct mail marketing Firms of any size can use this proven approach to marketing and client development to attract new clients and grow their professional service businesses.

Author: Publishers' Association
Publisher: A&C Black
ISBN: 1441197923
Category : Business & Economics
Languages : en
Pages : 182

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Book Description
Comprehensive trade directory of the UK publishing industry and allied book trade suppliers, associations and services.

Author: Roberto Grandinetti
Publisher: Springer
ISBN: 1137008423
Category : Business & Economics
Languages : en
Pages : 169

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Book Description
Provides an updated view of knowledge management strategies of knowledge-intensive business services (KIBS) by focusing on how those firms manage innovation in their value chains and at the territorial level. Offers an original analysis of key processes of KIBS, specializing in design, professional firms and information technology.

Author: Hong Cheng
Publisher: Jones & Bartlett Learning
ISBN: 0763757977
Category : Business & Economics
Languages : en
Pages : 451

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Book Description
Social Marketing for Public Health: Global Trends and Success Stories explores how traditional marketing principles and techniques are being used to increase the effectiveness of public health programs-around the world. While addressing the global issues and trends in social marketing, the book highlights successful health behavior change campaigns launched by governments, by a combination of governments, NGOs, and businesses, or by citizens themselves in 15 countries of five continents. Each chapter examines a unique, current success story, ranging from anti-smoking campaigns to HIV-AIDS prev

Author: Ian Linton
Publisher: Routledge
ISBN: 1351919695
Category : Business & Economics
Languages : en
Pages : 199

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Book Description
Ian Linton’s book is designed to help both corporate training departments and specialist training organizations. It shows how to use modern marketing and communication techniques to increase current course uptake, win support for future activity and build long-term relationships with customers and trainees. The author first analyses the marketplace for training services. He goes on to review the main marketing methods, including advertising, direct mail and seminars, and explains how to determine and apply the most appropriate mix as part of an integrated approach. He then deals with developing and maintaining productive relationships with the parties involved and finally advises on managing the marketing process. The emphasis throughout is on the practical, with checklists, worked examples and case histories from a wide range of market sectors.

Author: Library of Congress. Copyright Office
Publisher: Copyright Office, Library of Congress
ISBN:
Category : Copyright
Languages : en
Pages : 1510

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Author: United States. Federal Communications Commission
Publisher:
ISBN:
Category : Telecommunication
Languages : en
Pages : 708

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Book Description

Author: Salman, Syed Ahmed
Publisher: IGI Global
ISBN:
Category : Business & Economics
Languages : en
Pages : 583

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Book Description
Modern business's fast-paced, ever-evolving nature presents a significant challenge for entrepreneurs and business leaders. Staying abreast of emerging trends, technologies, and consumer preferences is crucial for maintaining a competitive edge. However, with the constant influx of information and the rapid pace of change, many struggle to keep up. This can lead to missed opportunities, outdated strategies, and, ultimately, stagnation or failure in the market. New Practices for Entrepreneurship Innovation offers a solution to this challenge by providing a comprehensive guide to navigating the complexities of the modern business landscape. It equips readers with the knowledge and tools they need to thrive, offering not just theoretical concepts but practical insights and real-world examples. This emphasis on practicality makes the book a valuable and applicable resource, ensuring that the audience feels that they are gaining actionable knowledge.