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Author: Kathy Dempsey Publisher: ISBN: Category : Language Arts & Disciplines Languages : en Pages : 316
Book Description
"The Accidental Library Marketer fills a need for library professionals and paraprofessionals who find themselves in an awkward position: They need to promote their libraries and services in the age of the internet, but they've never been taught how to do it effectively. This results-oriented A-to-Z guide by Kathy Dempsey--long-time editor of the Marketing Library Services newsletter--reveals the missing link between the everyday promotion librarians actually do and the "real marketing" that's guaranteed to assure funding, excite users, and build stronger community relationships. Combining real-life examples, expert advice, and checklists in a reader-friendly style, The Accidental Library Marketer is the complete how-to resource for successful library marketing and promotion."--Cover.
Author: Kathy Dempsey Publisher: ISBN: Category : Language Arts & Disciplines Languages : en Pages : 316
Book Description
"The Accidental Library Marketer fills a need for library professionals and paraprofessionals who find themselves in an awkward position: They need to promote their libraries and services in the age of the internet, but they've never been taught how to do it effectively. This results-oriented A-to-Z guide by Kathy Dempsey--long-time editor of the Marketing Library Services newsletter--reveals the missing link between the everyday promotion librarians actually do and the "real marketing" that's guaranteed to assure funding, excite users, and build stronger community relationships. Combining real-life examples, expert advice, and checklists in a reader-friendly style, The Accidental Library Marketer is the complete how-to resource for successful library marketing and promotion."--Cover.
Author: Edward Iglesias Publisher: Elsevier ISBN: 1780630417 Category : Language Arts & Disciplines Languages : en Pages : 139
Book Description
This book presents a series of case studies from systems librarians all over the world. It documents how the profession has changed in recent years with the introduction of new web technologies services such as hosted databases that are supported by vendors rather than in-house, as well as shifts in technology management. New skill sets are constantly being added as systems librarians become much more versed in dealing with service providers outside the library as well as training and supporting their traditional constituencies. - Written by practitioners in the field who have real world experience - Draws on a wide authorship to show how different perspectives can colour the perception of similar issues - Provides real world scenarios where challenges in the field have been met and overcome
Author: Jennifer Torreano Publisher: ISBN: 9780838948590 Category : Academic libraries Languages : en Pages : 442
Book Description
Training Research Consultants is a collection of perspectives and training materials from colleges and universities of many types and sizes that you can adapt for your own context. In four thorough parts--Introduction to Theory and Practice, Library Case Studies, Perspectives from Campus Partners, and Consultant Perspectives--the book covers learning theories, the role of research consultants in encouraging student intellectual development, program administration, hiring practices, training, and assessment. Finally, there are two reflections from research consultants, reminding us of the impac.
Author: Sandra Nelson Publisher: American Library Association ISBN: 0838935737 Category : Language Arts & Disciplines Languages : en Pages : 311
Book Description
The PLA Results Series has long served to help public librarians envision, evaluate, and respond to community needs with distinctive programs and services. Building from this proven model, Strategic Planning for Results is the fully revised version of Planning for Results, the foundational book in this groundbreaking series. Sandra Nelson, senior editor of the Results Series, focuses on the essential steps to draft a results-driven, strategic planning process that libraries can complete over the course of four months, regardless of organizational structure or size. Reflecting on the current planning environment for public libraries, Nelson makes the case for strategic rather than long-term planning and includes a wealth of information about understanding and managing the change process to help staff Assess the change-readiness of the library and preparing staff to implement forthcoming changes Simplify data collection and decision-making processes through the use of 14 reproducible workforms Identify service priority options and reach agreement as a group Successfully present and communicate within their library Including the newly revised and adopted Public Library Service Responses, along with case studies, workforms, and tool kits, Strategic Planning for Results offers librarians a wealth of ideas to effectively meet changing community needs.
Author: United States. Congress. Senate. Committee on Appropriations. Subcommittee on Departments of Labor, Health and Human Services, Education, and Related Agencies Publisher: ISBN: Category : United States Languages : en Pages : 1252
Author: Kathy Dempsey
Author: Western Council of State Libraries, Inc
Author: Kathy Dempsey
Author: Edward Iglesias
Author: Elizabeth W. Stone
Author: Jennifer Torreano
Author: Continuing Library and Information Science Education Project
Author: 
Author: Sandra Nelson
Author: United States. Congress. Senate. Committee on Appropriations. Subcommittee on Departments of Labor, Health and Human Services, Education, and Related Agencies
Author: Wilfred Laurier Morin