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Author: David Meerman Scott Publisher: Penguin ISBN: 0593084012 Category : Business & Economics Languages : en Pages : 304
Book Description
A Wall Street Journal bestseller From the author of New Rules of Marketing & PR, a bold guide to converting customer passion into marketing power. How do some brands attract word-of-mouth buzz and radical devotion around products as everyday as car insurance, b2b software, and underwear? They embody the most powerful marketing force in the world: die-hard fans. In this essential book, leading business growth strategist David Meerman Scott and fandom expert Reiko Scott explore the neuroscience of fandom and interview young entrepreneurs, veteran business owners, startup founders, nonprofits, and companies big and small to pinpoint which practices separate organizations that flourish from those stuck in stagnation. They lay out a road map for converting customers’ ardor into buying power, pulling one-of-a-kind examples from a wide range of organizations, including: · MeUndies, the subscription company that’s revolutionizing underwear · HeadCount, the nonprofit that registers voters at music concerts · Grain Surfboards, the board-building studio that willingly reveals its trade secrets with customers · Hagerty, the classic-car insurance provider with over 600,000 premier club members · HubSpot, the software company that draws 25,000 attendees to its annual conference For anyone who seeks to harness the force of fandom to revolutionize his or her business, Fanocracy shows the way.
Author: Sara Kinninmont Publisher: Clarkson Potter Publishers ISBN: 1984823388 Category : Games & Activities Languages : en Pages : 370
Book Description
Do you dream of seeing a honey badger in the wild? Roasting a turducken next Thanksgiving? Mastering Cockney rhyming slang? Wearing lederhosen? Drinking banana wine in the Canary Islands? Then this book is for you. (But if you're content instead to stay home and binge watch Netflix, then this book is also for you.) Not your typical bucket list book, The Bucket/F*ck It List lets you check off bucket, f*ck it, or done it for each of the 3,669 items, depending on whether you intend to do it, couldn't care less about it, or have already accomplished it. Regardless of where you lie on the FOMO/JOMO (fear of missing out/joy of missing out) spectrum, checking things off just feels good. Use this as a travel guide to the world's most exotic festivals and quirkiest museums or as social media fodder (don't forget to take lots of selfies).
Author: Kevin Pryslak Publisher: Simon and Schuster ISBN: 1632280558 Category : Humor Languages : en Pages : 264
Book Description
Face it, life is short and who has time to see 1000 places, read 1000 more "classics" or see 1000 movies somebody else deems essential, and all that nonsense? Here is a list of 101 things you should never bother with from the fiendishly clever mind of Kevin Pryslak. The F*ck It List is a hilarious middle-finger salute to all those absurd life goals that will ensure an anxiety-filled middle age will be followed by shame-filled golden years. It pokes a sorely needed pin into a bloated rite of passage that's ripe for deflation. Do you really need to firewalk or didn't Oprah and Tony Robbins take care of that for us? Swimming with sharks is a really dumb idea, so let's leave that with the gullible reality tv desperadoes, shall we? Kevin Pryslak has come up with a "to don't list" that will have you laughing out loud and leave you with lots more time to do the all the things YOU really want to do!
Author: Ruby Rey Publisher: ISBN: 9781990367144 Category : Languages : en Pages : 156
Book Description
"Put this funny self-help winner on your must-read list, along with Jen Sincero's You Are a Badass books and Mark Manson's The Subtle Art of Not Giving a F*ck. We dare say there's a bit of Tina Fey's Bossypants in here, too." Looking for a refreshing new take on kicking ass at life? Ruby Rey is not your mother's life coach. She's one hilarious professional writer who has overcome her sucky genes to become happy, rich, and (you be the judge after you read this book) wise. If you're seeking motivation, you'll love Ruby Rey's fresh take on important topics such as: - living the kind of amazing life you'd watch on the big screen - how to change your everyday habits - what the hell it means to "choose happiness" - not being the prettiest, sexiest girl in the room, and how that's an advantage - ditching those frenemies - an alternative to hard work and luck - one weird trick for improving your mood every day Do you like lists? This book has lists! Plus Ruby Rey's real life stories that are sometimes raw, frequently funny, and always honest and insightful. There's something for everyone, from self-help newbies to the more advanced, who've "been there, done that" through all the basic stuff. What's different about this book is how it's filtered through the keen eyes and witty mind of a professional writer who knows how to craft the entertainment you love. Get ready to realign your mind, shake up your routine, and get back on track. Or just kick back and enjoy a few laughs. This collection of easy-to-follow life lessons may be a powerhouse, but it doesn't take itself too seriously. Warning: I Don't Have a Bucket List but My F*ck-It List is a Mile Long contains no sugarcoating. There are, as you may have guessed, a few swear words.
Author: Julie Halpern Publisher: Feiwel & Friends ISBN: 1466848499 Category : Young Adult Fiction Languages : en Pages : 256
Book Description
Alex and Becca have always been best friends. But when Becca does something nearly unforgivable at Alex's dad's funeral, Alex cuts ties with her and focuses on her grieving family. Time passes, and Alex finally decides to forgive Becca. Then she's hit with another shocker: Becca has cancer. It also turns out Becca has a bucket list, one she doesn't know she'll be able to finish now. That's where Alex comes in, along with a mysterious and guarded boy who just may help Alex check a few items off her own bucket list. Julie Halpern writes about illness, loss, love, and friendship with candor and compassion. Here is an unforgettable book about living fully, living authentically, and just . . . living.
Author: Mark Manson Publisher: HarperCollins ISBN: 006245773X Category : Self-Help Languages : en Pages : 197
Book Description
#1 New York Times Bestseller Over 10 million copies sold In this generation-defining self-help guide, a superstar blogger cuts through the crap to show us how to stop trying to be "positive" all the time so that we can truly become better, happier people. For decades, we’ve been told that positive thinking is the key to a happy, rich life. "F**k positivity," Mark Manson says. "Let’s be honest, shit is f**ked and we have to live with it." In his wildly popular Internet blog, Manson doesn’t sugarcoat or equivocate. He tells it like it is—a dose of raw, refreshing, honest truth that is sorely lacking today. The Subtle Art of Not Giving a F**k is his antidote to the coddling, let’s-all-feel-good mindset that has infected American society and spoiled a generation, rewarding them with gold medals just for showing up. Manson makes the argument, backed both by academic research and well-timed poop jokes, that improving our lives hinges not on our ability to turn lemons into lemonade, but on learning to stomach lemons better. Human beings are flawed and limited—"not everybody can be extraordinary, there are winners and losers in society, and some of it is not fair or your fault." Manson advises us to get to know our limitations and accept them. Once we embrace our fears, faults, and uncertainties, once we stop running and avoiding and start confronting painful truths, we can begin to find the courage, perseverance, honesty, responsibility, curiosity, and forgiveness we seek. There are only so many things we can give a f**k about so we need to figure out which ones really matter, Manson makes clear. While money is nice, caring about what you do with your life is better, because true wealth is about experience. A much-needed grab-you-by-the-shoulders-and-look-you-in-the-eye moment of real-talk, filled with entertaining stories and profane, ruthless humor, The Subtle Art of Not Giving a F**k is a refreshing slap for a generation to help them lead contented, grounded lives.
Author: Sarah Knight Publisher: Hachette UK ISBN: 1784298492 Category : Self-Help Languages : en Pages : 143
Book Description
The word-of-mouth bestseller * Published in more than 30 countries * 3 million copies sold worldwide Are you stressed out, overbooked and underwhelmed by life? Fed up with pleasing everyone else before you please yourself? Finding it hard working from home? Then it's time to stop giving a f**k, and care less to get more. This irreverent and practical book explains how to rid yourself of unwanted obligations, shame, and guilt - and give your f**ks instead to people and things that make you happy. From family dramas to having a bikini body, the simple 'NotSorry Method' for mental decluttering will help you unleash the power of not giving a f**k and will free you to spend your time, energy and money on the things that really matter. 'The anti-guru' Observer 'Absolutely blinding. Read it. Do it.' Mail on Sunday 'Genius' Cosmopolitan 'I love Knight's book even before I start reading . . . Works a charm' Sunday Times Magazine 'Life-affirming . . . The key practice she advocates is devising for yourself a "fuck budget" . . . It's a beautiful way of streamlining your psyche' Lucy Mangan, Guardian ALSO AVAILABLE FROM SARAH KNIGHT: YOU DO YOU: how to be who you are and use what you've got to get what you want AND Get Your Sh*t Together - the New York Times bestseller helping you organise the f**ks you want and need to give
Author: Daiva Markelis Publisher: University of Chicago Press ISBN: 0226505316 Category : Biography & Autobiography Languages : en Pages : 218
Book Description
Her parents never really explained what a D.P. was. Years later Daiva Markelis learned that “displaced person” was the designation bestowed upon European refugees like her mom and dad who fled communist Lithuania after the war. Growing up in the Chicago suburb of Cicero, though, Markelis had only heard the name T.P., since her folks pronounced the D as a T: “In first grade we had learned about the Plains Indians, who had lived in tent-like dwellings made of wood and buffalo skin called teepees. In my childish confusion, I thought that perhaps my parents weren’t Lithuanian at all, but Cherokee. I went around telling people that I was the child of teepees.” So begins this touching and affectionate memoir about growing up as a daughter of Lithuanian immigrants. Markelis was raised during the 1960s and 1970s in a household where Lithuanian was the first language. White Field, Black Sheep derives much of its charm from this collision of old world and new: a tough but cultured generation that can’t quite understand the ways of America and a younger one weaned on Barbie dolls and The Brady Bunch, Hostess cupcakes and comic books, The Monkees and Captain Kangaroo. Throughout, Markelis recalls the amusing contortions of language and identity that animated her childhood. She also humorously recollects the touchstones of her youth, from her First Communion to her first game of Twister. Ultimately, she revisits the troubles that surfaced in the wake of her assimilation into American culture: the constricting expectations of her family and community, her problems with alcoholism and depression, and her sometimes contentious but always loving relationship with her mother. Deftly recreating the emotional world of adolescence, but overlaying it with the hard-won understanding of adulthood, White Field, Black Sheep is a poignant and moving memoir—a lively tale of this Lithuanian-American life.
Author: Kath Stathers Publisher: Rizzoli Publications ISBN: 0789332698 Category : Travel Languages : en Pages : 498
Book Description
Build your dream vacation with this eclectic and tantalizing collection of 1,000 life-affirming adventures spanning the 7 continents A travel book like no other, this unique guide will inspire both seasoned trekkers and arm-chair globetrotters alike to build experiences you will treasure forever. You'll find memorable, once-in-a-lifetime activities organized by longitude and latitude (country-by-country index also included) so you can max out your itinerary with the best things to do and the best places to visit around the world. Discover recommendations that fit every traveler's must-do list, whether you go for museums and cultural experiences, sports & adventure travel, natural wonders and monuments, or culinary delights. Packed with over 300 remarkable photos and info on the best beaches, museums, monuments, islands, inns, restaurants, and mountains at every longitude, each chapter includes not only geographically unique ideas, but also activities you can fit in to any itinerary, for travelers of all ages: Globetrotting: Hitchhike across a border, or stand on the International Date Line Wildlife Encounters: Watch sea turtles lay eggs on a beach, or fish with a cormorant on the Yangtze Extreme Sports: Rafting on the Yukon, or zipline down the Alps Music & Dance: Learn the guitar in 7 days and perform in a public square, or find a tango partner in the street in Buenos Aires Legacy: Volunteer at an Orangutan sanctuary in Borneo, or research your family history and visit an ancestral site Food & Drink: Eat a beignet at Café Du Monde in New Orleans, or forage your own dinner in Central Park A valuable reference and a wonderful gift for digital nomads, recent grads, sabbatical planners, and adventuresome retirees, fair warning: you might just find your travel bucket list getting much, much longer.
Author: Jennette McCurdy Publisher: Simon and Schuster ISBN: 1982185821 Category : Biography & Autobiography Languages : en Pages : 320
Book Description
A memoir by American former actress and singer Jennette McCurdy about her career as a child actress and her difficult relationship with her abusive mother who died in 2013
Author: Michael Bennett, MD Publisher: Simon and Schuster ISBN: 1476789991 Category : Psychology Languages : en Pages : 384
Book Description
The only self-help book you'll ever need, from a psychiatrist and his comedy writer daughter, who will help you put aside your unrealistic wishes, stop trying to change things you can't change, and do the best with what you can control—the first steps to managing all of life's impossible problems. Need to stop screwing up? Feel like you're under a loser's curse? Work with an ass? Want to clear your name or get justice, rescue an addicted person, get closure after childhood abuse, get a lover to commit, not ruin your kid? Although other self-help books claim to reveal the path to happiness, F*ck Feelings warns that convincing yourself that there is such a path will actually lead you to feel like a true failure. What the Bennetts can promise you is that you can manage any situation life throws at you if you can keep your sense of humor, bend your wishes to fit reality, restrain your feelings, manage bad behavior, and do what you think is right. Life is hard. It's not fair. Our feelings cloud our rationality, and we become tangled in our efforts to achieve the impossible or change the unchangeable. In this groundbreaking, entirely sensible, and funny book, the Bennetts open the shrinks' secret solution manual and show you how to find a new kind of freedom by working toward realistic goals and doing the best with what you can control. They address the most common problems Dr. Bennett's patients bring to his private practice—problems with family, love, work, self-esteem, garden variety assholes, and more—and give you a script for going forward. With no-bullshit advice from a Harvard-educated shrink freed of all jargon and patronization by his smart-ass, comedy writer daughter,F*ck Feelings is the cut-to-the-chase therapy session you've been looking for.
Author: David Meerman Scott
Author: Sara Kinninmont
Author: Kevin Pryslak
Author: Ruby Rey
Author: Julie Halpern
Author: Mark Manson
Author: Sarah Knight
Author: Daiva Markelis
Author: Kath Stathers
Author: Jennette McCurdy
Author: Michael Bennett, MD