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Author: Derrick Kinney Publisher: John Wiley & Sons ISBN: 9780471482567 Category : Business & Economics Languages : en Pages : 264
Book Description
Praise for Master the Media to Attract Your Ideal Clients "This book is a marketing masterpiece. It should be required reading for all financial professionals." -Janine Wertheim, Chief Marketing Officer Securities America, Inc. "Marketing is the lifeblood of any practice. The media is the most effective and cost-efficient way to market. Unfortunately, most practitioners only dream of media attention. No more-Derrick Kinney delivers on his promise to help you 'master the media.'" -Harold Evensky, CFP author, Wealth Management "This fast-moving, practical book gives you a step-by-step process to multiply your results and dramatically increase your exposure and name recognition. A classic!" -Brian Tracy, President, Brian Tracy International author, Create Your Own Future "Kinney offers an easy and effective 'how-to' approach for financial producers to gain recognition and credibility by becoming media sources. If you want to take your business to the next level, this book can help you get there." -Gail S. Waisanen, CLU, Editor, Life Insurance Selling "Derrick Kinney has built an effective marketing system that every advisor can use to help grow their business and attract more profitable clients." -John J. Bowen Jr., CEO, CEG Worldwide, LLC columnist for Financial Planning
Author: Derrick Kinney Publisher: John Wiley & Sons ISBN: 9780471482567 Category : Business & Economics Languages : en Pages : 264
Book Description
Praise for Master the Media to Attract Your Ideal Clients "This book is a marketing masterpiece. It should be required reading for all financial professionals." -Janine Wertheim, Chief Marketing Officer Securities America, Inc. "Marketing is the lifeblood of any practice. The media is the most effective and cost-efficient way to market. Unfortunately, most practitioners only dream of media attention. No more-Derrick Kinney delivers on his promise to help you 'master the media.'" -Harold Evensky, CFP author, Wealth Management "This fast-moving, practical book gives you a step-by-step process to multiply your results and dramatically increase your exposure and name recognition. A classic!" -Brian Tracy, President, Brian Tracy International author, Create Your Own Future "Kinney offers an easy and effective 'how-to' approach for financial producers to gain recognition and credibility by becoming media sources. If you want to take your business to the next level, this book can help you get there." -Gail S. Waisanen, CLU, Editor, Life Insurance Selling "Derrick Kinney has built an effective marketing system that every advisor can use to help grow their business and attract more profitable clients." -John J. Bowen Jr., CEO, CEG Worldwide, LLC columnist for Financial Planning
Author: Deborah Cook Publisher: Verso Books ISBN: 178873081X Category : Philosophy Languages : en Pages : 193
Book Description
The alliance of critical theory between Frankfurt and Paris Adorno, Foucault and the Critique of the West argues that critical theory continues to offer valuable resources for critique and contestation during this turbulent period. To assess these resources, it examines the work of two of the twentieth century's more prominent social theorists: Theodor W. Adorno and Michel Foucault. Although Adorno was situated squarely in the Marxist tradition that Foucault would occasionally challenge, Deborah Cook demonstrates that their critiques of our current predicament are complementary in important respects. Among other things, these critiques converge in their focus on the historical conditions-economic in Adorno and political in Foucault-that gave rise to the racist and authoritarian tendencies that continue to blight the West. Cook also shows that, when Adorno and Foucault plumb the economic and political forces that have shaped our identities, they offer remarkably similar answers to the perennial question: What is to be done?
Author: BPP Learning Media Publisher: BPP Learning Media ISBN: 0751794430 Category : Business & Economics Languages : en Pages : 225
Book Description
BPP Learning Media is proud to be the official publisher for CTH. Our CTH Study Guides provide the perfect tailor-made learning resource for the CTH examinations and are also a useful source of reference and information for those planning a career in the hospitality and tourism industries.
Author: Stefano Bloch Publisher: University of Chicago Press ISBN: 022649358X Category : Biography & Autobiography Languages : en Pages : 212
Book Description
“We could have been called a lot of things: brazen vandals, scared kids, threats to social order, self-obsessed egomaniacs, marginalized youth, outsider artists, trend setters, and thrill seekers. But, to me, we were just regular kids growing up hard in America and making the city our own. Being ‘writers’ gave us something to live for and ‘going all city’ gave us something to strive for; and for some of my friends it was something to die for.” In the age of commissioned wall murals and trendy street art, it’s easy to forget graffiti’s complicated and often violent past in the United States. Though graffiti has become one of the most influential art forms of the twenty-first century, cities across the United States waged a war against it from the late 1970s to the early 2000s, complete with brutal police task forces. Who were the vilified taggers they targeted? Teenagers, usually, from low-income neighborhoods with little to their names except a few spray cans and a desperate need to be seen—to mark their presence on city walls and buildings even as their cities turned a blind eye to them. Going All City is the mesmerizing and painful story of these young graffiti writers, told by one of their own. Prolific LA writer Stefano Bloch came of age in the late 1990s amid constant violence, poverty, and vulnerability. He recounts vicious interactions with police; debating whether to take friends with gunshot wounds to the hospital; coping with his mother’s heroin addiction; instability and homelessness; and his dread that his stepfather would get out of jail and tip his unstable life into full-blown chaos. But he also recalls moments of peace and exhilaration: marking a fresh tag; the thrill of running with his crew at night; exploring the secret landscape of LA; the dream and success of going all city. Bloch holds nothing back in this fierce, poignant memoir. Going All City is an unflinching portrait of a deeply maligned subculture and an unforgettable account of what writing on city walls means to the most vulnerable people living within them.
Author: Joseph Covello Publisher: Sourcebooks, Inc. ISBN: 1402250460 Category : Business & Economics Languages : en Pages : 514
Book Description
Readers have turned to The Complete Book of Business Plans for almost 10 years for advice and information, making it one of the bestselling business planning books of our time. Authors Brian Hazelgren and Joseph Covello have gone back to the drawing board on this updated edition, providing you with more than a dozen brand-new business plans that will help you attract the financing and investment you need. The Complete Book of Business Plans also includes revised and updated information on how to get started, what questions to ask and how to finalize a business plan that will get you off the ground and running. For business owners just starting out or seasoned veterans that want to bring their business to the next level, The Complete Book of Business Plans is the only reference they need to get the funding they're looking for.
Author: Richard L. Irwin Publisher: Human Kinetics ISBN: 9780736064774 Category : Business & Economics Languages : en Pages : 356
Book Description
This is a guide to promotion and sales in the sport industry. Experts from the classroom and sports field offer insights and experiential data on the skills needed to succeed in sports promotion and sales.
Author: Barry Lord Publisher: Rowman Altamira ISBN: 0759113785 Category : Education Languages : en Pages : 321
Book Description
This manual is a practical guide to creating successful learning experiences in museums and related institutions such as public galleries, exhibition centers, science centers, zoos, botanical gardens, aquaria, and planetaria. Based on an understanding of museum learning as an experience that occurs within a personal, social, and physical context, it explores why, for whom, and how these contexts can be orchestrated in museum galleries with optimal results.
Author: Anne Kelly Knowles Publisher: University of Chicago Press ISBN: 0226448592 Category : Business & Economics Languages : en Pages : 343
Book Description
Veins of iron run deep in the history of America. Iron making began almost as soon as European settlement, with the establishment of the first ironworks in colonial Massachusetts. Yet it was Great Britain that became the Atlantic world’s dominant low-cost, high-volume producer of iron, a position it retained throughout the nineteenth century. It was not until after the Civil War that American iron producers began to match the scale and efficiency of the British iron industry. In Mastering Iron, Anne Kelly Knowles argues that the prolonged development of the US iron industry was largely due to geographical problems the British did not face. Pairing exhaustive manuscript research with analysis of a detailed geospatial database that she built of the industry, Knowles reconstructs the American iron industry in unprecedented depth, from locating hundreds of iron companies in their social and environmental contexts to explaining workplace culture and social relations between workers and managers. She demonstrates how ironworks in Alabama, Maryland, Pennsylvania, and Virginia struggled to replicate British technologies but, in the attempt, brought about changes in the American industry that set the stage for the subsequent age of steel. Richly illustrated with dozens of original maps and period art work, all in full color, Mastering Iron sheds new light on American ambitions and highlights the challenges a young nation faced as it grappled with its geographic conditions.
Author: David Lusted Publisher: Routledge ISBN: 1136096361 Category : Social Science Languages : en Pages : 252
Book Description
Introducing media criticism as well as teaching about the media, in inter-disciplinary and 'across the curriculum' teaching, this is the first critical reference book on the important curriculum initiatives taking place in media education. The core of the book is a collection of essays on key concepts from media studies, including 'language', 'narrative', 'institution', 'audience', 'representation', and 'the production process'. Written by teachers for teachers, these essays organise ideas through classroom activities, with a full listing of teaching materials , resources, agencies, and publications in media education. Contributors: Tim Blanchard, Gill Branston, David Buckingham, Jenny Grahame, Karen Manzi and Allan Rowe, Ben Moore, Gillian Swanson, Adrian Tilley, and Tana Wollen.
Author: Derrick Kinney
Author: Derrick Kinney
Author: Deborah Cook
Author: BPP Learning Media
Author: Stefano Bloch
Author: Joseph Covello
Author: Richard L. Irwin
Author: Barry Lord
Author: Anne Kelly Knowles
Author: David Lusted
Author: BPP Learning Media