Author: Jeff Rovin Publisher: Saint Martin's Paperbacks ISBN: 9780312928742 Category : Games Languages : en Pages : 346
Book Description
A compilation of tips and strategies to help fans of the Nintendo videogames provides an easy-access to information about Tetris, Bad Dudes, The Legend of Zelda, Strider, Super Mario Brothers, and other popular games. Original.
Author: Jeff Rovin Publisher: Saint Martin's Paperbacks ISBN: 9780312913410 Category : Games Languages : en Pages : 147
Book Description
Now, St. Martin's presents the only guide to America's most popular videogame system. Destined to rival the success of How To Win Trivial Pursuit, this book offers complete information on strategies for 25 of the most popular Nintendo games.
Author: Daniel Sloan Publisher: John Wiley & Sons ISBN: 0470826932 Category : Business & Economics Languages : en Pages : 265
Book Description
How Nintendo reclaimed its spot at the top of one of the world's most competitive industries Nintendo was once the dominant force in home video gaming--until Sony and Microsoft pummeled them with powerful new consoles. As those two giants battled each other for market share, Nintendo looked dead and buried. Then, true to its secretive, low-profile approach, Nintendo roared back into the market with its revolutionary Wii console and portable Nintendo DS system. Taking a completely different approach to gaming while embracing its creative roots, the company was back at the top of its game. But how did a struggling Japanese family company, with its origins in nineteenth-century playing cards, come to dominate a competitive, high-tech industry? Playing to Wiin details the key succession issue for Nintendo, the development of the DS and Wii consoles, and the creation of remarkable new gaming software. All these factors combined to drive Nintendo back to the top of the gaming world. Reveals the business strategy that led Nintendo back to the top of the gaming industry amidst fierce competition from bigger rivals An inspirational story of a stunning business turnaround and the hyper-creative minds behind it Written by an acclaimed financial and business journalist based in Tokyo Offering a fascinating inside look at a market-leading company once left for dead, Playing to Wiin is a must-read for executives and leaders interested in one of the greatest business turnarounds in history.
Author: Jeff Rovin Publisher: St Martins Press ISBN: 9780312928711 Category : Games Languages : en Pages : 217
Book Description
Offers tips on how to conquer the challenges presented by Drakkhen, Final Fight, Ultraman, Super Mario World, and other games for the sixteen-bit video game system
Author: David Sheff Publisher: Vintage ISBN: 0307800741 Category : Business & Economics Languages : en Pages : 558
Book Description
More American children recognize Super Mario, the hero of one of Nintendo’s video games, than Mickey Mouse. The Japanese company has come to earn more money than the big three computer giants or all Hollywood movie studios combined. Now Sheff tells of the Nintendo invasion–a tale of innovation and cutthroat tactics.
Author: Osamu Inoue Publisher: Vertical Inc ISBN: 1647291453 Category : Business & Economics Languages : en Pages : 231
Book Description
Back in the 80s, Nintendo ruled the home-entertainment market with the NES (Nintendo Entertainment System). But then rival Sony introduced PlayStation, which featured advancements and cutting-edge technology that put Nintendo's Super-NES to shame. Nintendo quickly lost its dominant market share to Sony and found itself floundering. In 2006, Nintendo released Wii at the same time Sony introduced its highly-anticipated and much-vaunted PlayStation III and Microsoft's XBox 360. Wii's David defeated PlayStation's Goliath, inversely echoing the SNES/PlayStation outcome of a decade previous. Nintendo Magic: Winning the Videogame Wars is the story of what went right, discussing the business strategies and marketing savvy that took on the mighty Sony and won. Topics include: How where you put your company is just as important as how you run it: being in Kyoto From work force to policies, why Nintendo's "just enough" attitude succeeds Why the ability to read a balance sheet is overrated Respect seniority but approve huge R&D budgets for talented junior employees Allowing maximum communication between disparate divisions (hardware and software) Enlarging the pie: going after casual gamers (The art of mainstreaming) How the Wii will be the next major household appliance and the DSi will be the cell phone of the future. Nintendo Magic: Winning the Videogame Wars should serve as a warning to similar powerhouse industries never to understimate the modest competitor. It should occupy the bookshelf of any business person smart enough to know they don't need to be a giant to win.
Author: Reggie Fils-Aimé Publisher: HarperCollins Leadership ISBN: 1400226686 Category : Business & Economics Languages : en Pages : 222
Book Description
WALL STREET JOURNAL BESTSELLER LESSONS FROM A BOSS-LEVEL DISRUPTOR AND GAMING LEGEND Reggie Fils-Aimé, retired President and Chief Operating Officer of Nintendo of America Inc., shares leadership lessons and inspiring stories from his unlikely rise to the top. Although he’s best known as Nintendo's iconic President of the Americas-immortalized for opening Nintendo’s 2004 E3 presentation with, “My name is Reggie, I'm about kicking ass, I'm about taking names, and we're about making games”-Reggie Fils-Aimé’s story is the ultimate gameplan for anyone looking to beat the odds and achieve success. Learn from Reggie how to leverage disruptive thinking to pinpoint the life choices that will make you truly happy, conquer negative perceptions from those who underestimate or outright dismiss you, and master the grit, perseverance, and resilience it takes to dominate in the business world and to reach your professional dreams. As close to sitting one-on-one with the gaming legend as it gets, you will learn: About the challenges Reggie faced throughout his life and career-from his humble childhood as the son of Haitian immigrants, to becoming one of the most powerful names in the history of the gaming industry. What it takes to reach the top of your own industry, including being brave enough to stand up for your ideas, while also being open to alternative paths to success. How to create vibrant and believable visions for your team and company. How to maintain relentless curiosity and know when to ask questions to shatter the status quo.
Author: Jeff Rovin
Author: Jeff Rovin
Author: Sandra W. Soule
Author: Daniel Sloan
Author: 
Author: Jeff Rovin
Author: David Sheff
Author: Jeff Rovin
Author: Osamu Inoue
Author: Reggie Fils-Aimé