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The Beer Lover's Guide to Vintage Advertising

The Beer Lover's Guide to Vintage Advertising PDF Author: Nancy J. Price
Publisher:
ISBN: 9781944633325
Category :
Languages : en
Pages :

Book Description
Welcome, beer lovers, to a time when the brew wasn't only something to be enjoyed, but actually celebrated as a healthy drink that sparked the appetite and helped you sleep. Beer has been made and sold in this country since before it even was a country. In fact, as far back as the 1600s, Manhattan (then known as New Amsterdam) was home to some of the first commercial breweries this side of the Atlantic. Still, it took more than a hundred years before companies regularly advertised their wares. We dove deep into newspaper archives to find hundreds of early ads for beers and brewers - covering the years between the American Revolution and the end of Prohibition - then put them all together to make this picture of the past. With more than 400 individual clippings, hundreds of vintage beer brands are represented! (We have also included a comprehensive index.) Inside, you will see that beer advertisements in the 18th century were often little more than polite invitations to the locals and passing ship captains. In the 19th century, every brand was "celebrated" and "the best" - while some promotional posters showed creepy caricatures loving their drinks maybe a little too much. Advertisers of the 20th century built upon all of those concepts, then added their own spin, slipping in buzzwords like "purity" and "cleanliness," "nourishment" and "food value." All of the authentic antique images in this book were carefully chosen, then digitally restored as much as possible to return them to their original glory. Ads are presented in sections based on the date of publication, so you can easily find a specific era, or simply browse the ads to see how trends and techniques changed through the years. So grab a bottle of your favorite malted beverage, and enjoy this little trip back through time. As they used to say, "After the nervous tension of a day's work, there's no better relaxation than a glass of good beer." Or a book about good beer.

The Beer Lover's Guide to Vintage Advertising

The Beer Lover's Guide to Vintage Advertising PDF Author: Nancy J. Price
Publisher:
ISBN: 9781944633325
Category :
Languages : en
Pages :

Book Description
Welcome, beer lovers, to a time when the brew wasn't only something to be enjoyed, but actually celebrated as a healthy drink that sparked the appetite and helped you sleep. Beer has been made and sold in this country since before it even was a country. In fact, as far back as the 1600s, Manhattan (then known as New Amsterdam) was home to some of the first commercial breweries this side of the Atlantic. Still, it took more than a hundred years before companies regularly advertised their wares. We dove deep into newspaper archives to find hundreds of early ads for beers and brewers - covering the years between the American Revolution and the end of Prohibition - then put them all together to make this picture of the past. With more than 400 individual clippings, hundreds of vintage beer brands are represented! (We have also included a comprehensive index.) Inside, you will see that beer advertisements in the 18th century were often little more than polite invitations to the locals and passing ship captains. In the 19th century, every brand was "celebrated" and "the best" - while some promotional posters showed creepy caricatures loving their drinks maybe a little too much. Advertisers of the 20th century built upon all of those concepts, then added their own spin, slipping in buzzwords like "purity" and "cleanliness," "nourishment" and "food value." All of the authentic antique images in this book were carefully chosen, then digitally restored as much as possible to return them to their original glory. Ads are presented in sections based on the date of publication, so you can easily find a specific era, or simply browse the ads to see how trends and techniques changed through the years. So grab a bottle of your favorite malted beverage, and enjoy this little trip back through time. As they used to say, "After the nervous tension of a day's work, there's no better relaxation than a glass of good beer." Or a book about good beer.

The Beer Lover's Guide to the USA

The Beer Lover's Guide to the USA PDF Author: Stan Hieronymus
Publisher: St. Martin's Griffin
ISBN: 1466872039
Category : Travel
Languages : en
Pages : 310

Book Description
For Every Traveler Whose Thirst For Adventure is Not Quenched by the Journey Alone Ever landed in a strange city and wandered, forlorn and thirsty, looking for a good beer bar? Ever wanted to arrange drinks on a business trip but not known the best place to take an important contact? Covering a thousand bars and breweries from coast to coast, Stan Hieronymus's The Beer Lover's Guide to the USA is a must-have traveling companion. Organized by state and city and using a four star rating system, the guide makes finding the best bars a snap. Each listing gives you the following info: Address and telephone number Hours in service Food served, if smoking is allowed Number of taps and a list of available beers A succinct review of the quality and atmosphere With an introduction by beer expert Michael Jackson and special lists of four-star establishments, outstanding British, Irish, and German bars, "mega taps" with eighty or more on tap handles, and the best microbreweries in the country, The Beer Lover's Guide to the USA is an indispensable resource--and perfect gift--for anyone who truly loves beer.

Vintage Beer

Vintage Beer PDF Author: Patrick Dawson
Publisher: Storey Publishing
ISBN: 161212156X
Category : Cooking
Languages : en
Pages : 161

Book Description
A guide to enjoying vintage beers explains how to plan and set up a beer cellar, what to look for when tasting aged beers, and the science behind the aging process.

Root Beer

Root Beer PDF Author: Tom Morrison
Publisher: Schiffer Publishing
ISBN: 9780887404214
Category : Business & Economics
Languages : en
Pages : 0

Book Description
The largest and most comprehensive reference about the sassafras soft drink root beer and its promotional advertising, bottles, cans, mugs, crowns, bottle openers, and manufacturers. This was American competition going on. You will marvel at the extent of this display; the variety is effervescent.

The Home Brewer's Guide to Vintage Beer

The Home Brewer's Guide to Vintage Beer PDF Author: Ronald Pattinson
Publisher:
ISBN: 1592538827
Category : Cooking
Languages : en
Pages : 165

Book Description
DIVTaste the history: brew your own vintage beers, from porters to ales to table beer./div

Beer Advertising Openers

Beer Advertising Openers PDF Author: Donald Bull
Publisher: Bullworks
ISBN: 9780960119042
Category : Cooking
Languages : en
Pages : 120

Book Description


The Beer Geek Handbook

The Beer Geek Handbook PDF Author: Patrick Dawson
Publisher: Storey Publishing, LLC
ISBN: 1612125328
Category : Cooking
Languages : en
Pages : 193

Book Description
Does the beer buyer at the liquor store ask your advice? Do you understand the difference between a turbid and a single infusion mash? Do you travel with a tulip glass handy? Have you even eaten ramen just to afford a vintage Cantillon gueuze? If you answered “yes” to any of these questions, you may be a Beer Geek and in need of this hilarious guide. Patrick Dawson provides everything you need to fully live a life ruled by beer, from the Ten Beer Geek Commandments and the Beer Geek Hall of Fame to guidance on what to drink, how and where to drink it, how to gracefully correct an uninformed bartender, where to buy “geek goods,” how to flawlessly execute a beer tasting, how to plan the ultimate beer-centric vacation, and much more. Includes quizzes to help you determine your level of geekery, as well as witty illustrations by Greg Kletsel.

The Beer Bible

The Beer Bible PDF Author: Jeff Alworth
Publisher: Workman Publishing
ISBN: 0761184287
Category : Cooking
Languages : en
Pages : 657

Book Description
“The only book you need to understand the world’s most popular beverage. I swear on a stack of these, it’s a thumping good read.”––John Holl, editor of All About Beer Magazine and author of The American Craft Beer Cookbook Imagine sitting in your favorite pub with a friend who happens to be a world-class expert on beer. That’s this book. It covers the history: how we got from gruel-beer to black IPA in 10,000 years. The alchemy: malts, grains, and the miracle of hops. The variety: dozens of styles and hundreds of recommended brews (including suggestions based on your taste preferences), divided into four sections––Ales, Wheat Beers, Lagers, and Tart and Wild Ales––and all described in mouthwatering detail. The curiosity: how to read a Belgian label; the talk of two Budweisers; porter, the first superstyle; and what, exactly, a lager is. The pleasure. Because you don’t merely taste beer, you experience it. Winner of a 2016 IACP Award “Covers a lot of ground, from beer styles and brewing methods to drinking culture past and present. There’s something for beer novices and beer geeks alike.”––Ken Grossman, founder, Sierra Nevada Brewing Co. “Erudite, encyclopedic, and enormously entertaining aren’t words you normally associate with beer, but The Beer Bible is no ordinary beer book. As scinitillating, diverse, and refreshing as man’s oldest alcoholic beverage itself.”––Steve Raichlen, author of Project Smoke and How to Grill

Vintage Anheuser-Busch®

Vintage Anheuser-Busch® PDF Author: Donna Baker
Publisher: Schiffer Book for Collectors
ISBN: 9780764307393
Category : Business & Economics
Languages : en
Pages : 0

Book Description
Celebrates the early years of Anheuser-Busch, today's prevailing leader in the brewing industry. Over 400 color photos trace the company's colorful advertising from the late 1800s through the mid-20th century on lithographed prints, signs, trays, calendars, corkscrews, jewelry, and much more. Features Budweiser, Faust, Malt-Nutrine, Bevo, and other brands, as well as many rarely seen items. Values included with captions.

Drinking in the Culture

Drinking in the Culture PDF Author: Bob Tupper
Publisher: Culturale Press
ISBN: 9780990961000
Category : Beer
Languages : en
Pages : 0

Book Description
Title: Drinking In the Culture: Tuppers' Guide to Exploring Great Beers in Europe Binding: Paperback Pub date: October 1, 2015 Like Beer? Love to travel? Discover 24 of Europe's best cities and towns for exploring and savoring the local beer and brewing culture Book description: Drinking In the Culture is the first ever guide to finding, not just good beer, but good beer places, in two dozen of the best cities in the world to drink local beer. From the universities of Sheffield, England, to the historic palaces of Prague, from the well-known beer mecca of Brussels to the little Bavarian gem of Passau, here are gardens, cellars, plazas and ancient halls, all featuring unique and superb local brews amid the rich history and culture of Europe. This is a book not just about beer or about travel, but about the rich connections between beers and the societies that brew them. For each of the 24 cities, this versatile guide offers: ? A quick orientation to the city as you arrive ? The history and culture of the city and how they have affected the local brewing culture ? A "sixpack" or more of the best places--brewpubs, gardens, festivals, and breweries--to discover the beers of that city and region ? Suggestions for hotels and out-of-the-ordinary sights ? Side trips and excursions for more good beer ? Plus local advice, travel strategies, and tips on getting there, getting around, and staying safe In Drinking In the Culture, the Tuppers share what they have learned about European beer travel. For everyone from boots-on-the-ground beer geeks to armchair travelers, this book offers an anecdotal and affectionate view of the hundreds of rich and distinctive beer-drinking experiences Europe has to offer. Featured Cities (with recommended excursions): Amberg (Sulzbach-Rosenberg); Amsterdam (Haarlem); Antwerp (Ghent); Bamberg (Forchheim, Memmelsdorf); Berlin (Lutherstadt Wittenberg); Birmingham (Burton-upon-Trent); Brussels (Bruges); Cologne (D sseldorf, Wuppertal, A Ride on the Rhine); Copenhagen (Malm ); Glasgow (Arran); Karlsruhe (Pforzheim); Leipzig (Chemnitz); London (Greenwich); Manchester (Stockport, Bury); Milan (Como); Munich (Memmingen, Landshut); Passau (Monastery Aldersbach, Vilshofen, Hutthurm); Prague (Pilsen); Regensburg (Straubing, Landau); Salzburg (Hallein); Sheffield (Derby); Stockholm (G teborg); Vienna (Bratislava); Zurich (Appenzell).