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"The Art of Case Writing: A Comprehensive Handbook for Management Students"

Author: Dr. S. Prem Latha
Publisher: Ashok Yakkaldevi
ISBN: 1312666293
Category : Art
Languages : en
Pages : 34

Book Description
Management students often come across case studies as part of their academic curriculum. Case studies are an effective way of learning and applying management theories to real-life situations. As a result, case writing has become an important skill for management students to master. This book aims to provide a comprehensive guide to case writing methodology for management students. The book is structured in a way that takes the reader through the entire process of case writing, from understanding the methodology to publishing and sharing a case study.
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