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Author: Katharina Eder Publisher: GRIN Verlag ISBN: 3640925653 Category : Language Arts & Disciplines Languages : en Pages : 37
Book Description
Seminar paper from the year 2009 in the subject English Language and Literature Studies - Culture and Applied Geography, grade: 1, University of Vienna, language: English, abstract: The paper is concerned with the Americanization of Austria. In the beginning the most important historical stages and events with regards to U.S.American influence on Austria as well as an overview on the most important student exchange programs shall help gain a better understandig of the topic. The second part will focus on the the power and influence of U.S.American advertisements, whereas the the analysis of a print-medium advertisement will exemplify and support my theories and thoughts concerning this matter.
Author: Katharina Eder Publisher: GRIN Verlag ISBN: 3640925653 Category : Language Arts & Disciplines Languages : en Pages : 37
Book Description
Seminar paper from the year 2009 in the subject English Language and Literature Studies - Culture and Applied Geography, grade: 1, University of Vienna, language: English, abstract: The paper is concerned with the Americanization of Austria. In the beginning the most important historical stages and events with regards to U.S.American influence on Austria as well as an overview on the most important student exchange programs shall help gain a better understandig of the topic. The second part will focus on the the power and influence of U.S.American advertisements, whereas the the analysis of a print-medium advertisement will exemplify and support my theories and thoughts concerning this matter.
Author: Joshua Parker Publisher: LIT Verlag Münster ISBN: 3643905769 Category : History Languages : en Pages : 231
Book Description
While the end of the US's civil war marked a boom in US tourism in Europe, Austria's own civil war in 1934 both curtailed American tourism in Austria and marked a small, but important, wave of Austrian emigration to the US. The essays in this volume explore the ways Austrian-born immigrants in those years defined their own identities as American citizens; how they interpreted, performed, and profited from "American" modernity at home; and how their work - as immigrating authors, film makers, and musicians - impacted mainstream culture in the US, illuminating often overlooked connections, not only between Austria and America, but also between Austrians and Americans. (Series: American Studies in Austria - Vol. 14) [Subject: Social History, U.S. Studies, Austrian Studies, Migration Studies]
Author: Christina B. Mierau Publisher: Twenty-First Century Books ISBN: 9780822517429 Category : Juvenile Nonfiction Languages : en Pages : 104
Book Description
Provides a social history of advertising in America, from its origins in the 1600s to the present, showing how it has influenced and been influenced by American culture.
Author: Stephen R. Fox Publisher: New York : Morrow ISBN: Category : Business & Economics Languages : en Pages : 392
Book Description
"The book traces the evolution of advertising through print, radio, and television, and in the process discusses the image of advertising itself as seen in novels and films. It also investigates the role of women and minorities in advertising, explaining the rise of Jews, the coming of age of Italians, and why blacks have yet to gain a real foothold"--Cover.
Author: T. J. Jackson Lears Publisher: ISBN: Category : Business & Economics Languages : en Pages : 516
Book Description
Moving from the carnivals and market fairs of Renaissance Europe to the traveling peddlers of nineteenth-century America, Jackson Lears shows how early advertisers encouraged a new kind of magical thinking, detached from religious traditions and geared to an emerging market society.
Author: Katharina Eder
Author: Katharina Eder
Author: 
Author: Anton Pelinka
Author: Joshua Parker
Author: Christina B. Mierau
Author: Stephen R. Fox
Author: Joshua Parker
Author: T. J. Jackson Lears
Author: 
Author: Mary Black