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Author: Joseph F. Signorile Publisher: Human Kinetics ISBN: 0736074457 Category : Health & Fitness Languages : en Pages : 330
Book Description
Table of Contents: The aging curves Testing Training principles Body composition Flexibility Bone, falls, and fractures Muscular strength, power, and endurance training Cardiovascular training Periodized training.
Author: Kenneth W. GRONBACH Publisher: AMACOM Div American Mgmt Assn ISBN: 0814410170 Category : Business & Economics Languages : en Pages : 290
Book Description
For years, marketers have held on to unwavering beliefs that have dictated how they market to their consumers. But the hard truth is that the changes we see in marketing and business are based on one undeniable factor—the size of the generations we are selling to. As each generation ages, what they buy and how much they buy will change. Each product and service has a “best customer” that sustains a business. As these customers grow up, the smartest marketers will stay ahead of them—and their money. In The Age Curve, marketing guru Kenneth Gronbach shows executives and entrepreneurs how to anticipate this wave of predictable demand and ride it to success. Gronbach reveals how our largest generations, the Baby Boomers and Generation Y, are redefining how we market and how businesses can anticipate their needs more effectively. Complete with entertaining examples of companies like Apple who have perfected their strategies for building a loyal customer base, as well as those who haven’t (Levi Strauss and Honda Motorcycle), this book will show readers: • how to determine their best customers • how successful companies are earning the loyalty of Generation Y and cultivating allegiance to their products for years to come • why Generation X is a much less valuable market than any of us have been led to believe • and much more Both shocking and compelling, The Age Curve will change the way companies look at their customers and how they market to them.
Author: National Research Council Publisher: National Academies Press ISBN: 0309261961 Category : Social Science Languages : en Pages : 230
Book Description
The United States is in the midst of a major demographic shift. In the coming decades, people aged 65 and over will make up an increasingly large percentage of the population: The ratio of people aged 65+ to people aged 20-64 will rise by 80%. This shift is happening for two reasons: people are living longer, and many couples are choosing to have fewer children and to have those children somewhat later in life. The resulting demographic shift will present the nation with economic challenges, both to absorb the costs and to leverage the benefits of an aging population. Aging and the Macroeconomy: Long-Term Implications of an Older Population presents the fundamental factors driving the aging of the U.S. population, as well as its societal implications and likely long-term macroeconomic effects in a global context. The report finds that, while population aging does not pose an insurmountable challenge to the nation, it is imperative that sensible policies are implemented soon to allow companies and households to respond. It offers four practical approaches for preparing resources to support the future consumption of households and for adapting to the new economic landscape.
Author: Jonathan Rauch Publisher: Bloomsbury Publishing ISBN: 1472960963 Category : Self-Help Languages : en Pages : 315
Book Description
Why does happiness get harder in your 40s? Why do you feel in a slump even when you're successful? Where does this malaise come from? And, most importantly, will it ever end? Drawing on cutting-edge research, award-winning journalist Jonathan Rauch answers all these questions. He shows that from our 20s into our 40s, happiness follows a well-documented U-shaped trajectory, a "happiness curve", declining from the optimism of youth into what's often a long, low trough in middle age, before starting to rise again in our 50s. This isn't a midlife crisis, though. Rauch reveals that this downturn is instead a natural stage of life – and an essential one. By shifting priorities away from competition and toward compassion, you can equip yourself with new tools of wisdom and gratitude to head positively into your later years. And Rauch can testify to this personally – it was his own slump, despite acclaim as a journalist and commentator that compelled him to investigate the happiness curve. His own story and the stories of many others from all walks of life – from a steelworker and a limo driver to a telecoms executive and a philanthropist – show how the ordeal of midlife malaise can reboot our values and even our brains for a rebirth of gratitude. Full of insights and eye-opening data, and featuring practical ways to endure the dip and avoid its perils and traps, The Happiness Curve doesn't just show you the dark forest of midlife, it helps you find a path through the trees.
Author: Nicholas Imparato Publisher: Jossey-Bass ISBN: 9780787901837 Category : Business & Economics Languages : en Pages : 356
Book Description
Foreword by Tom Peters Internationally known management consultants Nicholas Imparato and Oren Harari connect the big picture of our changing civilizations with the specific practical actions that managers have to take to produce results today. All organizations are faced with the same challenge: the need to jump the curve to make significant, discontinuous leaps in their thinking, whether about product, technology, or management style. The alternative to follow current practices all the way to their inevitable decline is unacceptable. The authors show us that it is also unnecessary. Drawing on numerous personal interviews with innovative leaders around the world, as well as research and first-hand observation, Imparato and Harari identify the four strategic imperatives--innovation, intelligence, coherence, and responsibility--that will enable companies to successfully jump the curve and thrive in the emerging epoch. And they show how cutting-edge companies and leaders are translating these imperatives into action. Not since the dawn of the Modern Age some five hundred years ago has civilization undergone the kind of profound, rapid-fire changes we're experiencing today. Even organizations that are adapting, growing and innovating have the gnawing sense that obsolescence is right around the corner. Jumping the Curve offers perspective and guidance for doing business at this unique moment in time. It connects the big picture of our changing world with the practical actions managers must take now to position their organizations for success in a new epoch we can't yet fully see or understand.
Author: Mandy Berman Publisher: Random House ISBN: 039958935X Category : Fiction Languages : en Pages : 401
Book Description
How are young women supposed to see each other clearly when they can't even see themselves? This razor-sharp novel “perfectly captures [the] power dynamics and identity issues that . . . women are forced to face.”—Marie Claire (Best Books of the Year) Fiona and Liv are seniors at Buchanan College, a small liberal arts school in rural Pennsylvania. Fiona, who is still struggling emotionally after the death of her younger sister, is spending her final college year sleeping with abrasive men she meets in bars. Liv is happily coupled and on the fast track to marriage with an all-American frat boy. Both of their journeys, and their friendship, will be derailed by the relationships they develop with Oliver Ash, a ruggedly good-looking visiting literature professor whose first novel was published to great success when he was twenty-six. But now Oliver is in his early forties, with thinning hair and a checkered past, including talk of a relationship with an underage woman—a former student—at a previous teaching job. Meanwhile, Oliver’s wife, Simone, is pursuing an academic research project in Berlin, raising their five-year-old son, dealing with her husband’s absence, and wondering if their marriage is beyond repair. This sly, stunning, wise-beyond-its-years novel is told from the perspectives of the three women and showcases Mandy Berman’s talent for exploring the complexities of desire, friendship, identity, and power dynamics in the contemporary moment. Praise for The Learning Curve “Readers expecting a typical love triangle won’t find one. Instead, Berman delivers a thorough and incredibly timely investigation into relationship power imbalances that’s sure to start a lot of conversations.”—The Millions “Fiona and Liv are two best friends who became inseparable after Fiona experienced a family tragedy. Senior year of college, their lives are headed in different directions, and their differences are only highlighted by the sudden arrival of famed writer and controversial figure Oliver Ash. It’s not what you think—at least, not entirely. This novel, through different perspectives, explores loss, grief, sex, friendship, power dynamics, and much more.”—Betches “You win some, you learn some. The Learning Curve by Mandy Berman follows two roommates who develop relationships with a visiting professor with a questionable past. Spoiler: things get complicated.”—The Skimm
Author: M. Wylie Blanchet Publisher: Harbour Publishing ISBN: 1990776795 Category : Biography & Autobiography Languages : en Pages : 259
Book Description
A beloved and bestselling Pacific Northwest classic, now available in paperback from Harbour Publishing! Widowed at the age of thirty-five, Muriel Wylie Blanchet packed up her five children in the summers that followed and set sail aboard the twenty-five-foot Caprice. For fifteen summers, in the 1920s and 1930s, the family explored the coves and islands of the BC coast, encountering settlers and hermits, hungry bears and dangerous tides, and falling under the spell of the region’s natural beauty. Driven by curiosity, the family followed the quiet coastline, and Blanchet—known as Capi, after her boat—recorded their wonder as they threaded their way between the snowfields, slept under the bright stars and wandered through Indigenous winter villages left empty in the summer months. The Curve of Time weaves the story of these years into a memoir that has inspired generations to seek out their own adventures on the wild west coast. First published in 1961, less than a year before the author died, Blanchet’s captivating work has become a classic of travel writing, and one of the bestselling BC books of all time.
Author: David I. Kertzer Publisher: Univ of California Press ISBN: 9780520084667 Category : Social Science Languages : en Pages : 428
Book Description
Thanks to improved food, medicine, and living conditions, the average age of the population is increasing throughout the modern industrialized world. Yet, despite the recent upsurge of scholarly interest in the lives of older people and the blossoming of historical demography, little historical demographic attention has been paid to the lives of the elderly. A landmark volume, Aging in the Past marks the emergence of the historical demographic study of aging. Following a masterly explication of the new field by Peter Laslett, leading scholars in family history and historical demography offer new research results and fresh analyses that greatly increase our understanding of aging, historically and across cultures. Focusing primarily on post-Industrial Europe and the United States, they explore a range of issues under the broad topics of living arrangements, widowhood, and retirement and mortality. This important work provides a much-needed historical perspective on and suggests possible alternative solutions to the problems of the aged. Thanks to improved food, medicine, and living conditions, the average age of the population is increasing throughout the modern industrialized world. Yet, despite the recent upsurge of scholarly interest in the lives of older people and the blossoming of historical demography, little historical demographic attention has been paid to the lives of the elderly. A landmark volume, Aging in the Past marks the emergence of the historical demographic study of aging. Following a masterly explication of the new field by Peter Laslett, leading scholars in family history and historical demography offer new research results and fresh analyses that greatly increase our understanding of aging, historically and across cultures. Focusing primarily on post-Industrial Europe and the United States, they explore a range of issues under the broad topics of living arrangements, widowhood, and retirement and mortality. This important work provides a much-needed historical perspective on and suggests possible alternative solutions to the problems of the aged.
Author: Kenneth W. Gronbach
Author: Kenneth W. Gronbach
Author: Joseph F. Signorile
Author: Kenneth W. GRONBACH
Author: National Research Council
Author: Jonathan Rauch
Author: Nicholas Imparato
Author: Mandy Berman
Author: M. Wylie Blanchet
Author: David I. Kertzer
Author: Paul Nunes